Chapter 332: Shennong Brand Honey
Not long after Li Yu left, there was a knock on the door, and Lao Wang's voice came from outside the door: "Boss Fang, Brother Xiaoqiang, are you there?"
Niu Xiaoqiang hurriedly got up and opened the door, only to see that the female township chief and Tian Laosan were there, he greeted with a smile: "Hello three, please come into the house and talk." ”
Niu Xiaoqiang was curious, and when he looked down, he saw that the female township chief was wearing a tight skirt, and most of her long legs were exposed, and the stockings on it were a little thin, and the skin color on her legs could be seen through the stockings.
Although this dress is nothing in Zhouguang, if it is placed in the Qingjiang area, it is definitely a new trend among the new trends.
The female village chief was obviously not used to this dress, and she walked crookedly. When she saw Niu Xiaoqiang looking at herself, she couldn't help blushing, and complained: "It's all the two of them, it's not that this dress is more fashionable, if you buy it, I regret it to death." ”
The four men all laughed, and the female township chief glared at Lao Wang and Tian Laosan, and walked in angrily.
The space in the house was a little cramped, with only one bench, and the four men sat on the edge of the bed, giving up the stool to the female village chief.
The female township chief opened the handbag she had just bought, took out a note from it and handed it to Niu Xiaoqiang: "This is a loan note I specially wrote, and when we have money, we will definitely return the money I borrowed from you." ”
Niu Xiaoqiang is not engaged in charity, it is okay to do a small favor, and it would be a bit too much for him to donate 3,000 yuan directly for free.
He smiled and nodded, put the loan slip in his pocket, and asked, "I wonder what you want to discuss with us?"
The female mayor looked very capable, she took out another piece of paper from her handbag: "I want to discuss the exhibition with you, this year is the first time we come to participate in the Canton Fair, I don't have any experience in this, I'm worried about messing up, so I racked my brains to write this plan, and asked the two to help me go through it, if there is anything that needs to be corrected, please also ask the two to help point it out." ”
Niu Xiaoqiang took the plan in his hand and watched it, and after just looking at it, he couldn't help but praise: "Township Chief, your handwriting is really good, your pen is strong and powerful, and you are much stronger than me with internal show." ”
Lao Wang immediately said: "Our township chief has graduated from high school and has a high level of education, what is it to write? She can even speak a foreign language!"
The female township chief hurriedly and modestly: "Don't listen to his nonsense, my foreign language level is very poor, this time I am going to spend money to hire a translator in the school to help us introduce products to foreign businessmen, otherwise if I rely on myself, it is estimated that it will be a problem to even communicate with foreign businessmen, let alone promote products." ”
Niu Xiaoqiang looked at the content of the plan, smiled and nodded: "It seems that you are planning to take the foreign trade route, this idea is better, honey cannot be sold at a price in China, it is expensive for the people to buy, and it is not profitable to sell it low, foreign businessmen are not bad for money, as long as the quality of the product is excellent, it will definitely be able to be sold." ”
The female township chief immediately agreed: "Our honey is not mixed with the slightest fake, all of them are made by the bees raised by the mountain people, the taste is very pure, as long as you meet a buyer who knows the goods, then you can pull the business, you are a person who has seen the world, I don't know how you think it is more hopeful to sell?"
A lot of space is wasted in the plan to describe the excellent quality of Gufeng Township honey, and as for the sales link, it is rarely written. It is estimated that this female township chief can't write because she has no relevant experience.
When it comes to promoting products, Niu Xiaoqiang has heard so many ways from Watson, which is much stronger than ordinary people's insight. He pondered for a moment, and then spoke: "I think the first thing to do is to determine the scope of the sale, generally speaking, those countries that produce little honey are more eager to buy, such as Japan, or those countries with poor land, they are not suitable for producing honey, there must be a great demand for this commodity, you can look for this kind of foreign businessman when you sell." ”
The female township chief had already taken out a pen and notebook, and recorded everything Niu Xiaoqiang said. After the record was finished, she asked, "What else?"
"In addition, you also need to pay attention to the brand benefit, a good product name can play a good publicity effect. ”
The female township chief looked up at Niu Xiaoqiang: "Our product is called Gufeng Township Special Honey, isn't this name a bit earthy?"
Niu Xiaoqiang looked like a teacher educating primary school students, nodded and said: "Of course it's very earthy, it's hard to remember such a name, and you may not even be able to keep an impression." ”
Lao Wang couldn't help but ask, "Then what do you think is a good name?"
Niu Xiaoqiang turned his brain quickly, constantly thinking about various loud names in his mind. After a while, he suddenly had an idea: "Let's call it Shennong Honey, our pharmaceutical factory is also named this one, it sounds very historical."
"Well, this name is indeed much louder than the original one, not only has a sense of history, but also has the cultural atmosphere of our country, okay, that's it!"
The female township chief made a decision on the spot and recorded Niu Xiaoqiang's opinions in the notebook.
Niu Xiaoqiang reminded: "While there are still a few days to go, you should quickly find someone to modify the trademark, and the newly designed trademark must highlight the ancient charm of our country, which can increase the historical thickness of the product, and those foreign businessmen will eat this set." ”
The female village chief hesitated: "It costs a lot of money to find someone to design, right?"
Niu Xiaoqiang didn't know much about the market in this area, and it was really not easy to think of the other party, so he proposed: "Aren't you going to go to the school to find a translator? As long as it's a university, there should be an art department, right? You go to the art department by the way to find a student to help you design, so that the money spent will be much less." ”
The female village chief felt that it was reasonable, and recorded this article as well, and then asked, "What else?"
Niu Xiaoqiang tilted his head and thought for a while, and said: "In the end, it is necessary to do a good job in product promotion, you belong to the food industry, you can engage in a tasting session, so that merchants can taste the honey you brew, as long as the taste is good, it will definitely open up the situation." ”
The idea came from Watson, who said that the food industry in the United States would hold tastings to allow customers to experience the taste of their products in order to promote their products. This can greatly improve the customer's awareness of the product, and most of the products that they find delicious will buy them.
The female township chief hurriedly wrote down this as well, and asked as always: "And then?"
Niu Xiaoqiang is also a half-hanger level, and he has basically finished everything he knows so far, and he can't help but be a little blind when he hears this.