Chapter 729: Jade Skin Cream Press Conference (I)
Xia Ruofei said with a smile: "It's okay, you can give me the statistics before tomorrow morning and tell me how many more viewers I need!"
Feng Jing looked at Xia Ruofei and said with a smile: "Although you are not in the capital, you have already planned and won thousands of miles away!"
"That's right, I can't let Mr. Feng sing a one-man show on stage!" Xia Ruofei said with a smile.
Feng Jing said a little coquettishly: "What else do you say! Originally, you should have been a big boss on this occasion, but now you are pushing me alone......
Xia Ruofei said with a smile: "Those who can work more, those who can work more...... I'll be your backing!"
Feng Jing's face turned red inexplicably.
Xia Ruofei didn't notice it, and after teasing it, he asked with a smile: "The matter of the simultaneous live broadcast is all done, right?"
Feng Jing nodded and said: "I have negotiated with several major video websites, bought the first-level advertising space on their homepage, and our official website has also temporarily added a server, and we will conduct live video broadcasts at the same time." ”
In fact, Feng Jing felt that it was not necessary at all.
The new product launch of large companies will generally be broadcast live on the network simultaneously, and generally only a large video website will be selected, which is a win-win cooperation, and the general website will not charge a fee, or only a small fee.
But their Taoyuan company's press conference was completely spent money to buy advertising space, and they also had to hire a professional film team, and the money was too much.
This press conference can be said to be the largest investment in publicity since the establishment of Taoyuan Company, and this is still on the premise that the spokesperson of Dafu helps for free, otherwise it will cost more money.
Although Feng Jing also knew the importance of publicity, she didn't expect Xia Ruofei to make such a big move at one time, and she spent two or three million before and after, which made her a little frightened.
"Very good!" Xia Ruofei said with a smile, "Mr. Feng, don't be afraid to spend money, our products are good products, but if you want to form a strong public opinion effect in a short period of time, you can't save this money!"
"I know, don't worry! There will be absolutely nothing wrong with the press conference!" Feng Jing said.
She also knows very well that Jade Skin Cream will become an important profit point for Taoyuan Company, according to cost accounting, this is Taoyuan Company's first profiteering product, so she also understands Xia Ruofei's idea of spending money on publicity.
It's just that she is worried that the money spent will have no effect, especially if there are not a few people on the scene, and the live broadcast booth will not know how to set up at that time, is it facing the empty stands?
Of course, since Xia Ruofei said that the audience's affairs should be handled by him, then Feng Jing will not have to worry about it.
Xia Ruofei then asked, "It's okay to have a souvenir and an experience area on the spot, right?"
"Yesterday it was all in place!" Feng Jing said confidently, "The pharmaceutical factory rushed to make a batch of experience packs, each of which was almost two or three times used, plus we also made 100 sets of formal products at several prices, and 500 more sets of basic products, which were sent to the capital through logistics channels the day before yesterday." ”
"OK! That is, everything is ready, only the east wind is owed!" Xia Ruofei laughed and said, "Mr. Feng, it's up to you tomorrow!"
Feng Jing said with a wry smile: "As long as the audience's problem is solved, there is no problem with the press conference, but the publicity effect is not guaranteed......"
Xia Ruofei laughed and said: "Don't worry! Everything has me! It's not early, you can go back and rest! I will be busy tomorrow!"
"That's okay, chairman, you should rest early!" Feng Jing stood up after speaking.
After Feng Jing left, Xia Ruofei took his mobile phone and made a few more calls, and then he got up and went back to his room to rest.
......
In the afternoon of the next day, at the entrance of the gymnasium of Beijing University of Technology.
On both sides of the entire road, flags printed with the logo of Taoyuan Company and the image of Dafu are inserted to show in the wind.
It's around noon, and it's just over an hour before the launch starts.
From time to time, people walk on this road, and the destination is the gymnasium in front of them.
Most of them are dressed in camera bags, vests, and voice recorders, and the vests or recorder microphones have various media logos on them, and at a glance you know that these are journalists who are known as the uncrowned kings.
In addition to the reporters, there were also a number of people who walked towards the stadium in twos and threes.
These are the attendees of the press conference, and they all received e-invitations through online recruitment.
Many people still know each other, and they start to greet each other from afar.
Huang Yu is a professional earner, and he looks for various prize activities on the online forum every day, whether it is a variety of contests that require voting, or some big promotions on e-commerce platforms, or events such as today's press conference where the organizer will provide gifts, he will actively participate.
Huang Yu happened to see the news of Taoyuan Company's new product launch conference on Weibo, and when he saw that the location of the conference was the gymnasium of Beijing University of Technology, he immediately helped forward it on Weibo with the mentality of trying it - the requirement for registration is to forward and @ two friends.
Because in Huang Yu's view, those who can hold a press conference in a large venue like the gymnasium of Beijing University of Technology are generally very generous, and if they can get an invitation, the harvest will definitely be very good.
Not long after signing up, Huang Yu was pleasantly surprised to receive a private message on Weibo - he was invited to attend the press conference, and there was a unique random code in the private message as a voucher for admission to the press conference.
Huang Yu immediately forwarded the information of this event to the earner forum.
It is precisely because of Huang Yu's forwarding that hundreds of people will respond to this press conference, otherwise there may be even fewer responders.
After Huang Yu and a few bar friends who often mingle with forums met at the subway station, they went to the gymnasium of the University of Technology together, and met several other bar friends on the way, and the team became larger and larger.
These earners often run various activities, and they are all in the capital area, many people know each other, everyone chats while walking, and the atmosphere is also very relaxed.
Huang Yu couldn't help but wonder a little as he walked, he said: "How do you feel that there are not many people! In the past, when I participated in this kind of activity, I should have been crowded with people by this time!"
Bar friends are also talking about it.
"yes! I haven't heard much of this company......
"It's not a problem with the event! I've been on the subway for more than an hour, so don't delay your work......
"I feel so lonely too!"
Some people also said: "Hey! Don't be hypocritical when you come here, anyway, it won't cost us a penny, just take a walk around! Isn't it okay for you to stay at home? Staring at the computer every day is not good for your health!"
Huang Yu smiled and said, "Dacheng has a point! Brothers, if you come, you will be safe!"
Everyone talked and laughed, and soon arrived at the entrance gate.
Several slender and good-looking female staff members immediately greeted them with a smile and said, "Are you here to attend the press conference?
Huang Yu and others came to the sign-in desk, showed the random serial code and verified, and received a green admission card with a QR code printed on it.
"Several, please come in here!"
Huang Yu looked at the bags of souvenirs stacked behind the sign-in desk, smiled and walked to the entrance channel according to the instructions of the staff.
They are all regulars of all kinds of activities, and they know that the gifts are received when they leave the venue - if the gifts are given at the beginning, many of the audience who come for the gifts will definitely leave early.
So Huang Yu and the others began to enter the venue with a smile.
At the end of the entrance passage, they swiped the QR code on the admission pass and entered smoothly, and then there was a security check, and after passing, they entered the inside of the gymnasium.
When Huang Yu saw the empty stands, he couldn't help but be stunned for a moment, and said to himself: "Huh...... There are really not many of them! Are we misremembering the time?"
A bar friend next to him couldn't help but take out his mobile phone to look at the details of the event, and said, "The time is right!"
Huang Yu shook his head and said, "Forget it, no matter how much! Let's go, find a seat and ......."
Anyway, they came for the gifts, and they had seen bags of gifts at the sign-in place just now, and the packaging was quite exquisite, for Huang Yu and others, this was enough.
As for the number of people, or even what products will be released at the conference, they don't really care.
The seats are also divided into many areas.
In the middle, of course, there are reserved seats and press seats, and on both sides of the second floor stands are the areas for ordinary spectators, which are also divided into several pieces.
Huang Yu and the others quickly found their seats and sat down according to the signs of the admission pass.
When Huang Yu, the ordinary audience who came to the press conference because of gifts, curiosity, or other reasons, entered the venue one after another, media reporters also began to sign in.
The treatment of reporters and ordinary viewers is definitely different, these uncrowned kings do not serve well, and if people's pens are a little crooked, it can do bad things.
Therefore, each reporter who attends the registration will receive an envelope containing the carriage and horse fare, as well as a bag of souvenirs.
The contents of the gift bag are also slightly better than those of the average audience, which is a full-size jade skin cream and a new album of Duff.
Ji Yanwu is a senior reporter for the Red Star Society.
He brought a new reporter from the company to cover the press conference.
Along the way, Ji Yanwu has also been wondering, this kind of press conference is usually very face-saving to send a newcomer over, and there is nothing wrong with not coming, he really doesn't understand why the leader sent him over, and it is also a task assigned by the deputy editor-in-chief himself.
Naturally, the deputy editor-in-chief would not tell him the cause and effect of the incident, but only solemnly told him to do a good job in this interview, and also specifically reminded him not to put on a big reporter's shelf.
Ji Yanwu has been in this industry for nearly 20 years, and if he can achieve the title of a senior reporter, he will naturally not be a stupid person, so although the organizer of this press conference is unknown and the whole thing is weird, he still attracts enough attention.
Newcomer Xiao Zhao is still running a press conference for the first time, and there is a trace of nervousness in his excitement, and when he signs in to receive the car and horse fare, he is even a little twisted, not as calm as Ji Yanwu at all.
After the two of them took their things, they began to walk towards the gymnasium.
Xiao Zhao whispered: "Teacher Ji, the color of our envelope is different from those reporters!"
Ji Yanwu smiled strangely, and said lightly: "We are the Red Star Society, can we be treated with those media?"
Ji Yanwu has long been accustomed to this kind of preferential treatment, and it is also a car and horse fee, as reporters from big media, they always get more than reporters from some other media.
Xiao Zhao also suddenly felt a sense of pride, and his waist pole was a lot stronger when he walked.
He looked left and right, and said in wonder, "Teacher Ji, why do I feel so deserted here!"
Ji Yanwu also said puzzled: "It's a little wrong, it stands to reason that such a big venue should be very lively!"
After entering the gymnasium from the media channel, Ji Yanwu was even more taken aback, except for the staff who carried out the final commissioning, almost all the seats in the huge gymnasium were empty at a glance, and there were only a few spectators sitting in each area.
"Huh...... What's the situation, this is ......," Ji Yanwu couldn't help but muttered to himself.
After they arrived at the media gallery, a reporter who knew each other came to greet them.
"Teacher Ji is here in person!"
"Yo! Isn't this Teacher Guo from Huaxinsha? You also came here in person?" Ji Yanwu said with a smile, "Xiao Zhao, say hello, Teacher Guo is the master of our industry!"
"Hello Mr. Guo, please give me a lot of advice!" Xiao Zhao hurriedly greeted respectfully.
Reporter Guo nodded with a smile and said, "Teacher Ji, I don't know how many events I have run in my life, and this is the first time I have encountered such a scene...... What kind of medicine is sold in this organizer's gourd?"
Ji Yanwu also smiled bitterly and said, "Who knows?"
While chatting with reporter Guo, he looked left and right.
In fact, when he saw Reporter Guo, he was faintly surprised, and then he saw many familiar colleagues in the press gallery, all of whom were senior reporters from central-level media, and he was even more secretly frightened.
Although he didn't go to verify, Ji Yanwu knew that these senior reporters must have been assigned by their superiors just like himself.
Otherwise, it would have been absolutely impossible for such an event to attract so many veteran journalists.
It seems that the organizer of this event has a lot of energy! Ji Yanwu said in his heart.
He also secretly made up his mind that even if the entire gymnasium was empty today, the report would have to be written in a colorful manner after he went back, and he must not cause trouble for himself.
......
Just when Ji Yanwu and Xiao Zhao entered the arena just now, Feng Jing passed by them, and vaguely heard their conversation, knowing that these two were reporters from the Red Star Society, Feng Jing, who had a worried face, felt a little relieved in her heart.
She walked up to the media check-in desk and asked, "How many reporters have come?"
The staff immediately handed the sign-in book to Feng Jing and said, "Mr. Feng, most of the media we invited have sent people, and a few local media in Beijing that we have not sent invitations have also taken the initiative to come for interviews!"
Feng Jing was stunned for a moment and said, "Really?"
She looked at the sign-in book, and sure enough, as the staff said, there were quite a lot of media reporters, and reporters from super media such as Red Star Society, Huaxin Agency, and National Television had all been present.
Looking at the dense sign-in book, Feng Jing was a little relieved.
However, when she thought of the empty infield, she couldn't help frowning slightly, and it was useless for the media reporters to come so together! If no one came to participate at that time, wouldn't it be even more embarrassing?
Feng Jing walked to the general audience sign-in area and asked, "How many spectators have arrived?"
The staff looked sad and said, "Mr. Feng, there are only four or five hundred people...... There are a few more who came here to take a look and went back directly......"
Four or five hundred people, in a gymnasium with more than fifteen thousand seats, it was almost no different from being empty.
Feng Jing couldn't help but secretly shook her head, and asked again, "Have you seen the chairman?"
The staff shook their heads and said, "I've been paying attention to it! I haven't seen the chairman coming!"
Feng Jing couldn't help but secretly complain in her heart: It's almost burning her eyebrows, this guy is still missing, what the hell is going on?
Just when she was about to use her mobile phone to call Xia Ruofei, she heard the staff say loudly: "Mr. Feng, the chairman has arrived!"