Chapter 507: 730,000 units, $1.8 billion!
Struck while the iron was hot, and after five days of crazy advertising, the thinkcenter hit the market.
IBM, DEC, Apple, International Data Corporation, Wang Computer...... Today's Big Five in the U.S. PC market are all eyeing the Garrett 2000, and they're just as curious about what kind of market sales the thinkcenter can achieve...... Only Steve Jobs was an exception, and Qiao kept muttering like Xianglin's sister-in-law: "It must collapse!
Unfortunately, Qiao is not the chosen son after all, God did not fulfill his wish, when Garrett 2000 announced their sales the next day, the entire electronic computer industry was shocked: 52468 units!
On the first day of launch, ThinkCenter achieved sales of 52,468 units!
Among them, there are up to 47835 units (sets) of thinkcenter are equipped with a 12-inch monochrome monitor and trackball mouse operation kit, and among these 47835 units (sets), more than eighty percent of users have chosen a more beautiful, easier to match the space of the vertical chassis - in order to meet the needs of more use, thinkcenter has launched a vertical case model and a horizontal case model, and now it seems that the vertical case is more popular.
As soon as this sales figure came out, IBM, DEC, Apple, International Data Corporation, and Wang An Computer were all speechless when they were surprised, and several giants held an emergency meeting overnight to discuss countermeasures: How can there be so many? How can there be so many?
Then, they couldn't help but start to wonder: Garrett 2000 can't be a fraud on sales figures, right?
But soon, they themselves rejected the idea: even if it was a fake, they wouldn't make such an exaggerated number as 52,468, would they?
Well, even if you take a step back, the Garrett 2000 is really fake the sales figures, and the real sales are very likely to exceed 30,000 units.
............
Chen Geng didn't believe that he could sell so much in just one day: "Dolucy, tell me, is there any moisture in this number?"
"Boss, I assure you, this number is not a little water, we did sell 52,468 ThinkCenter, our store has called overnight, asking us to hurry up and supply, the current inventory may not be enough to sell tomorrow. ”
Dolucy is more excited than Chen Geng, selling more than 50,000 units in a single day, which has never appeared in the history of the development of personal computers.
But the problem also comes: the company has only prepared a total of 100,000 thinkcenters, of which 80,000 are allocated to the boss's 36 computer hypermarkets all over the United States, and the remaining 20,000 are sold in the traditional telephone sales mode. More than 49,000 ThinkCenters have been sold through these 36 computer hypermarkets.
Seeing that their current inventory may not be able to last through tomorrow, the eyes of the managers of these 36 hypermarkets are red: if there is no goods to sell, it means that their commission is less, and if they have less commission, it means that they make less money, which is worth it?!
Since yesterday at noon, there have been store managers to call Dolucy, asking for replenishment, by three o'clock in the afternoon, almost none of the stores have called at least five times to ask for replenishment, in just half a day, these computer hypermarket managers from "If it weren't for the face of everyone is the same boss, I wouldn't let you occupy our warehouse" to "Dolucy, you are my sister! You are my sister! Sister, you must send more goods to our store"...... Who do you want to reason with this?
Chen Gengyi patted his head: Yes, a total of 100,000 thinkcenters have been pre-produced.
He asked in a deep voice, "Have you been in contact with Bob Todd?"
"For such a big thing, how could Dorcy not contact Flex in advance and quickly increase production capacity:" I told Bob that within a week, we must be guaranteed to provide at least 150,000 units of the Thinkcenter, but boss, I don't think 150,000 units may be enough, you know, the first week is the period of the largest sales and the most intense market response......"
"What do you mean?"
"I think 200,000 units is safe," Dorcy said tentatively, "It would be nice if we could have a little more, but can Flex free up so much capacity all at once?"
IBM 5150 achieved sales of 450,000 units in the first month, but IBM 5150 did not achieve a total sales of more than 50,000 units on the same day.
He pondered for a moment and said to Dolucy: "Tell Todd that no matter what method he uses, he must produce the 350,000 ThinkCenter we ordered for me within half a month, and in the next half month, he will guarantee me another 150,000 units...... If we can do it, they will be our partner in the future, and if we can't do it, we don't mind handing over the order to others. ”
........................
Bob Todd is sweating profusely!
He hadn't slept last night, and he hadn't closed his eyes for more than 30 hours since he got up yesterday morning, but there was not the slightest tiredness on his face, and Bob Todd shouted into the phone: "I don't care what you do, within two days, I must deliver the same amount of goods I want to ...... I know it's hard, but do you know what it means to sell more than 50,000 computers a day? This is a popular product that sells more than 1.5 million a year, don't you know how profitable it is?...... Nice, that's it......"
Putting down the phone, Bob Todd picked up the espresso that the secretary had prepared for him and took a big sip, his red eyes full of excitement.
When he received a call from Dorcy at noon yesterday and said that the sales of thinkcenter had exceeded 20,000 units, he was completely relieved, and admired Chen Geng even more: don't worry that thinkcenter can't be sold, now it seems that no wonder Mr. Fernandez can be so rich, he really didn't say that he knew that thinkcenter would definitely sell well, so he prepared an order of 100,000 + 350,000 yuan early.
But he thought that the situation of thinkcenter was like this, just like the Asahi power for Apple, Flextronics finally hugged a thigh, after all, according to normal logic, driven by this wave of advertising, those who planned to buy thinkcenter basically went in the morning, and it would be almost the same if they could sell another 10,000 units, but who would have thought that the afternoon would be more vigorous than the morning, and more than 30,000 units were sold?!
When Dorothy called, Bob Todd's first reaction was: Are you joking with Lao Tzu?!
After realizing that Dorothy was not joking with him, Bob Todd was instantly anxious: Doesn't that mean that the 100,000 ThinkCenter prepared before can only last for two days at most?!
Yes, Mr. Fernandez paid an advance payment for the next 350,000 ThinkCenter, and he started production on his side, but there are only 30,000 ThinkCenter units that have been produced in his own warehouse, and he originally planned to scrape together 50,000 units and send them to Garrett 2,000 units, but Nima!
What if the plan is not as fast as the change now?
Bob Todd didn't want to lose the opportunity to hug his thighs, so since last night, he and the other two on the board of directors have not slept, and everyone has been desperately trying to mobilize resources and increase production capacity, even if it is to temporarily stop the OEM business for other companies...... I hope I can catch up. Bob Todd wasn't a little reassured.
Put down the coffee cup here, the phone rang again, Bob Todd just said "Hey......", and a voice he was very familiar with came out of the phone: "Bob, I'm Dorusie, the boss has spoken, the order for 350,000 ThinkCenter units must be completed within half a month, and we need to add another 150,000 units, no matter what method you use, the order for a total of 500,000 ThinkCenter units must be completed within a month." ”
“......”
500,000 Thinkcenters in a month? Bob Todd paused for a moment, then howled, "Oh my God, you sent down a bolt of lightning and killed me!"
"Even if God does send down a bolt of lightning to kill you, you're going to complete this order within a month......" Dorothy's hoarse voice reached Bob Todd's ears on the phone.
........................
730,000 and 481 units!
That's the sales figure for ThinkCenter's first month on the market.
More than 730,000 units were sold in a single month, with total sales exceeding $1.8 billion!
As soon as these two figures came out, they not only sparked IBM, DEC, Apple, International Data Corporation, and Wang An Computer, but also sparked the entire American science and technology, economic and even financial circles: Is there such a large demand for personal computers in the American market?
Although everyone thinks that thinkcenter can achieve such sales figures, the main reason is their unreasonable and viral advertising strategy before going public.
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PS: Sorry brothers, please wait a few minutes.
500,000 Thinkcenters in a month? Bob Todd paused for a moment, then howled, "Oh my God, you sent down a bolt of lightning and killed me!"
"Even if God does send down a bolt of lightning to kill you, you're going to complete this order within a month......" Dorothy's hoarse voice reached Bob Todd's ears on the phone.
........................
730,000 and 481 units!
That's the sales figure for ThinkCenter's first month on the market.
More than 730,000 units were sold in a single month, with total sales exceeding $1.8 billion!
As soon as these two figures came out, they not only sparked IBM, DEC, Apple, International Data Corporation, and Wang An Computer, but also sparked the entire American science and technology, economic and even financial circles: Is there such a large demand for personal computers in the American market?
Although everyone thinks that thinkcenter can achieve such sales figures, the main reason is their unreasonable and viral advertising strategy before going public.
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