Procter & Gamble, which is invincible since the hole, has been smooth sailing in China's development, escorted by the investment promotion policy, and caught up with the golden age of China's development, coupled with strong capital strength, it is difficult for them to succeed.

However, this business war was actually lost to a local daily chemical company!

is still so sloppy and unwilling!

"Boss, we underestimate our opponents!" Luo Hongcai muttered, "All along, we have been making a fuss about the price, and we just want to use legitimate means to squeeze the other party out of this field." However, the opponent is very cunning, they do not play their cards according to common sense, and they use all kinds of means! I now seriously suspect that whether it is dioxane or the silicone oil incident, it is all the work of the opponent! The purpose is to distract our attention. ”

"Well, this kind of thing, although there is no real evidence, but you have some truth in what you say, it is groundless, who would provoke a war between dioxane and silicone oil for no reason? ”

The more the boss said, the more angry he became:

"To this end, on the one hand, we have to public relations, to prove that silicone oil is non-toxic and harmless, on the other hand, in order to adapt to some consumers who like silicone-free oil, we have to re-develop the formula to produce silicone-free products, for this reason, we are tired, for more than two months, almost a day off, the Spring Festival is also working overtime every day. ”

Luo Hongcai said: "Boss, if we want to defeat our opponents, we must also make ruthless moves." ”

The boss asked, "What's the trick?"

Luo Hongcai said: "Grasp a certain weakness of the opponent and hit them to death, so that they fall to the ground and never get up again." ”

"Hehe, anyone can say anything, the question is, how?" the boss asked rhetorically.

Luo Hongcai looked at the others, and seeing that no one had expressed their opinions, he had to bite the bullet and say: "Any product has weaknesses. Isn't the hype of dioxane and silicone oil just grasping the weakness of our products?"

"Everyone understands the truth, where is the opponent's weakness?" the boss asked in a deep voice, "If anyone can grasp the opponent's weakness and win a battle with it, I will promote him and raise his salary!"

Luo Hongcai's eyes flashed brightly, this is exactly what he is striving for!

Promotions, salary increases!

Aren't these two things that people in the workplace are pursuing?

And there are infinite possibilities for the position and promotion prospects that Procter & Gamble can provide him.

After Luo Hongcai joined the company, he performed outstandingly, whether it was in the business war or in the technology research and development, he made more important contributions, and was unanimously recognized by the leadership, and in a short period of time, he was promoted to the deputy director of the company's R&D department.

Procter & Gamble's organizational structure is a pyramid shape.

At the very top, of course, are the directors.

Below the directors are the general managers, that is, the CEOs of the major regions.

Below the boss is the deputy general manager and the expert advisory group.

Then there is the director level, the director of R&D, the director of planning, the director of human resources, and the director of finance.

Under each director, it is divided into two or three department deputy directors.

For example, under the R&D department, there are deputy product directors and technical deputy directors, the planning department has deputy production directors and sales deputy directors, under human resources, there are commercial and administrative deputy directors, and finance is also divided into two divisions: accounting and finance.

Luo Hongcai is just a product director under the deputy director of product in the R&D department.

It sounds lofty, but compared to the school he graduated from and his professional ability, he has worked for more than a year, and he deserves this position!

The product department is mainly in charge of channels, industries and operators.

This is very different from Luo Hongcai's original idea.

What Luo Hongcai wanted to do was R&D, and he was assigned to the R&D department as he wished, but he didn't expect that there was a product department under the R&D department!

Usually, Luo Hongcai is only responsible for one job, that is, to collect the information fed back by channel providers and operators, and report it to the R&D department, which then carries out rectification and new R&D based on this information.

Large enterprises have a bright future, but they are also competitive, and if they want to be promoted, they must either boil their qualifications, or fight for strength, or seize the opportunity to soar to the sky.

Luo Hongcai intuitively felt that this was an excellent opportunity for his life to rise!

As long as Yang Fei is defeated, the company will definitely be able to promote him and increase his salary.

Looking at the directors, all driving luxury cars, living in western-style buildings, and holding their tender little sister in their arms, Luo Hongcai was both envious and jealous in his heart.

He was hungry for a chance to get on top.

Now, here's that opportunity.

During the meeting, no one could answer the boss's words.

The new products launched by Beauty Group are innovative in all aspects.

Everyone has only heard of it, but they have not used it, so why talk about their weaknesses?

Are weaknesses so easy to find?

The boss is a good talker, and the people present are not allowed to leave without coming up with a countermeasure.

The meeting lasted until about one o'clock in the morning.

Before the meeting, the boss repeatedly emphasized that if you have three days, you must find out the flaws of your opponents, and if you can't think of it, everyone will be punished and deducted half a month's bonus.

The next day, Luo Hongcai came to the supermarket on the street and bought back the full range of products of the beautiful group.

Of course, he did not use it himself, but used it for analysis and research.

Luo Hong is a scholar, when he was in school, he was selected by Yao Wanchun, the head of the department, as a member of the research group, it can be seen that this person's talent and ability are superhuman.

He first analysed the ingredient list on the outer packaging.

In order to win the silicone oil war, Yang Fei proposed the transparency of ingredients, and took the lead in setting an example, marking the main ingredients of the product on the outer packaging.

Of course, many elements involving trade secrets will not be marked.

It is impossible for outsiders to produce products with the same formula based on this ingredient list alone.

However, all this is not difficult for Luo Hongcai.

What is the most powerful skill of a Chinese person?

Some people laugh and say, it's copying!

No matter what others produce, as long as it is a best-selling thing, within three days, someone in China will copy it.

If the copy is good, it is called high imitation, and if the copy is poor, it is called copycat.

There is a watch base in China, and the watches they copy are of better quality than those imported from Switzerland, but the price is only a few tenths.

As for the cracking of systems and software, and the reproduction of electronic products, it is not a problem.

Luo Hongcai has a talent for this.

He is a genius in the field of chemistry in China, won the first prize of the World Chemistry Olympiad in middle school, and was sent to the Department of Chemistry of Qingdao University because of his excellent chemistry grades after graduating from high school.

Such a talent, he wants to reverse the ingredient list of a product, as long as he gets serious, it is really not a difficult thing.

With the lesson of Ma Zhixia last time, this time, Luo Hong was extra cautious.

Of course, these products are bought through formal channels, and there can be no pitfalls.

Last time, Ma Zhixia got the fake formula, and the trial products produced were exactly the same as the real thing, but the traps set by Yang Fei in it had to be accumulated, and they had to be washed several times before the defects could be revealed.

Yang Fei used this trick to finally pit Ma Zhixia to death.

Luo Hongcai was familiar with Yang Fei's cunning and power, and after getting the product, he asked for leave and studied it behind closed doors.

He has only one purpose, and that is to find out the flaws in the products of the Beauty Group!

In this world, there can be no perfect product!

Therefore, no matter how good the product is, it can find out its defects!

。 m.