Feng Bing'er gritted her teeth in anger, but there was nothing she could do.

She even blamed Duan Hongwei for having nothing to do with her.

She didn't want to think about it, what Duan Hongwei gave her was indeed a talent, but she couldn't use it, but she turned around as a strange person, which was too unreasonable.

But people are all the same, they have their own credit, and they have blamed others.

Although Feng Bing'er is beautiful, she is just an ordinary person, and she is not exempt from vulgarity.

Yang Dingtian himself was actually a little confused, although Haduo agreed a day earlier, but when he really announced it, his brain was still dizzy.

His own office was too small, Lin Xi assigned him another office, which was still on the eighteenth floor, but it was a large room, and it was divided into two rooms, inside and outside, and then the logistics department came to nail the sign of the advertising department.

Now the billboard is still an empty shell, sitting alone in the office, Yang Dingtian was stunned for a while, and decisively contacted Meng Xiang.

Meng Xiang was also very happy when he heard that he was the manager of the advertising department, and immediately gave him an idea, he really didn't understand, it didn't matter, just recruit a few who understood, and at the same time taught him a lot of experience, how to be a good manager, this is not a simple thing, especially an advertising manager.

If it's a manager of an advertising company, it's okay to say, just recruit a group of salesmen and pull business.

But as an advertising manager who invests money, it is completely different, the money he invests, the advertising he does, must be effective, to do a dollar of advertising, theoretically, at least two yuan must be earned, the knowledge in this is great, Meng Xiang said it one by one, Yang Dingtian was dizzy when he heard it.

He suddenly panicked, he really didn't understand, he really couldn't do this money-consuming work.

But Meng Xiang resolutely supported him: "You can't let go, you must not admit cowardice in the workplace, once you admit it, others will step on it, no one will praise you for knowing things, you will only be treated as a joke." ”

This is equivalent to riding on the back of a tiger, if you don't run, you have to run, and when Yang Dingtian was sad, there was a knock on the door.

Yang Dingtian hung up the phone and called in.

The door opened, and it was an old acquaintance, Yu Xiaomin, who came in.

"Less than. Yang Dingtian habitually joked: "Why did you come here to me and send me a task again." ”

"Not really. Yu Xiaomin was different from the past, not only did he not refute the title of less than him, but he looked at Yang Dingtian and said: "Manager Yang, I am self-recommended, I want to be transferred to the advertising department, I used to learn advertising planning, design, transportation and marketing, and I used to work as an assistant in an advertising company for a year, so ---。 ”

Before she could finish speaking, Yang Dingtian had already shouted: "Really, come, sit down and say, how is this advertising department going to get it, I'm really a little confused, you understand, come and tell me." ”

He said Hado was frivolous, and he was the same.

Yu Xiaomin immediately changed his cautious appearance, came in and sat down, and then began to introduce.

He is advertising investment, how to pull advertising needless to say, the main thing is the benefit of advertising, advertising to receive benefits, the key to health depends on the platform and channel of delivery, these must be supported by data, first of all, TV media.

There are satellite stations in Dongjiang, and then there are several local stations in Dongcheng, although Dongjiang Station is on the star, but the Dongjiang Station on the star, the ratings are miserable, but the local urban channel in Dongcheng is quite popular.

Therefore, if you talk about local TV media, Dongcheng TV's urban express broadcast is the first choice.

And then outside, CCTV must be one, Hunan TV is also one, and Zhejiang TV has also been good in recent years.

And then there are the programs, like what to run brother These programs, the ratings are high, and the advertising benefits are naturally good.

In addition to TV media, the current new media is also very powerful, mainly WeChat Weibo, and then today's headlines and the like, which are also very good, and then there are some big V stars, who are very popular, and popularity means the effect of advertising.

Of course, there is still a subdivision in this, some of them are popular, and they are not necessarily suitable for Dongxing, in a word, data analysis, detailed comparison, and market reversal every quarter or even a month for adjustment.

Meng Xiang taught Yang Dingtian how to be a manager, and what Yu Xiaomin said to Yang Dingtian was what really let Yang Dingtian know what advertising was and how to do it.

Yu Xiaomin said for two hours, and Yang Dingtian immediately decided: "It's you, Sister Yu, I will appoint you as the director of the advertising department, you go back, get a master plan, and we will strive for a hit." ”

"Okay. Yu Xiaomin agreed crisply, stood up, walked to the door, and turned back and said, "Manager Yang, if you are free at night, let's eat together." ”

Yang Dingtian's eyes blinked twice, but he thought of Meng Xiang's previous warning: "The advertising department has great interests, and there will be countless people who use various means to win you over, you must collect what should be collected, but you must not accept what should not be collected, especially your subordinates, you can't mess around, once it's messy, your work will not be easy to carry out." ”

For Meng Xiang, Yang Dingtian admired it very much, he could listen to her words in his heart, and immediately shook his head: "I may not be empty today, I still have to recruit a few talents, you are there, I hope to see the plan tomorrow." ”

"Okay. ”

Yu Xiaomin was a little disappointed, agreed, and went out.

"The little butt is quite round. ”

Yang Dingtian stared at it, shook his head, retracted his thoughts, thought about it for a while, and left the company and went to the bookstore.

It seems that there is everything on the Internet, but when you really check it, it is all kinds of unreliable, and you still have to read books.

I went to Xinhua Bookstore, bought a few books, and CDs, and didn't go back to the company in the afternoon, but returned to the rental house, first read a book, and then read a few CDs, until it was dark, and my stomach growled, and then I went downstairs to get something to eat, and I came back to read it again.

At more than seven o'clock, Meng Xiang came to WeChat, it was dark here and dawn there, Meng Xiang arrived at the office early, and then sent him WeChat.

Yang Dingtian looked at the CD, if there was anything he didn't understand, discuss it with Meng Xiang.

Meng Xiang's profession is not advertising, but this kind of white-collar elite, who basically understands a little bit in all aspects, discussed with Meng Xiang for half the night in front of the CD, and Yang Dingtian benefited very much.

After discussing it for most of the night, Meng Xiang was also tired and asked him to sleep.

When Yang Dingtian woke up, he felt that his brain was full of confidence, and he felt that he had goods in his stomach.

Before yesterday, he almost didn't know anything about the advertising industry, and his biggest feeling was that advertising was so annoying, and one day and one night, not to mention anything else, at least he knew that advertising was a very profound science, and a good advertisement was better than five divisions.