Chapter 1309 Positioning of products on the market

This is just like the pricing of a product, since it is a high-end route, we can't just pull an image spokesperson to represent our products.

Only those who have influences are suitable for our company's current product, although it seems that we are paying a high price now, but when our products are sold overseas, you will feel that it is very worthwhile. ”

Ren Chunyan talked eloquently, her vision is on the international cosmetics market, not just limited to China, so in her opinion, a high-quality image spokesperson will bring immeasurable effects to the product.

"Yongshi International, the product is not currently on the market, although the test effect is excellent, but the market reaction is not known, so I disagree, and now hire a first-line star to endorse.

At present, the domestic entertainment star market is chaotic, regardless of whether there is development potential or not, the asking price is not low, Yang Qianhui endorses our product, and it will cost hundreds of millions of dollars a year to appear in fees.

Our company is just in its infancy, and the use of funds should not be so wasteful, so I still stick to my own principles, and a third-tier celebrity endorsement is enough.

After our products are truly recognized by the market, the image spokesperson will be replaced at that time, which not only ensures the unnecessary expenses of our company, but also saves some funds for market development. ”

In his opinion, it is not worth spending a huge amount of money on advertising when a company has just started.

"What do you mean, Yashi?"

Wang Xiaoyong did not express his opinion after listening to the words of the two beauties, but asked Lin Yashi's opinion again, after all, the three of them are major shareholders, and everyone has the right to speak.

"I think what the two sisters said makes sense, so my opinion is to compromise and choose a second-tier star as the spokesperson, so that there is room for maneuver up and down. ”

Wang Xiaoyong understood at this time, the three of them really expressed their opinions, no wonder the atmosphere in the office was so weird, and his opinion was particularly important at this moment.

The three beauties looked at Wang Xiaoyong expectantly at the same time, although he is not the major shareholder of the company, but he is the developer of the product, so he naturally has the right to choose.

"Come three beauties, sit down and drink tea first, you have been arguing for a long time, I believe you have dry mouths. ”

Originally, the three beauties were fighting each other, and they wanted to compete for the top and bottom, but the three beauties gave him a big white eye at the same time, so naturally no one would sit down to drink tea and chat with him.

At this time, Wang Xiaoyong was entertaining himself, he drank a cup of tea, and swept the faces of the three girls one by one with a smile.

Originally, the three beauties were inexplicably angry, but now that Wang Xiaoyong saw it like this, the three of them were even more angry, and they rubbed their little teeth one by one, eager to rush up and immediately flatten him.

"You are talking, sitting there like a Buddha, and calling you here is not for you to enjoy the flowers and plants. ”

After glaring at Wang Xiaoyong fiercely, Qin Luan said angrily.

"In fact, I think the quality of a product depends first on its own positioning, since our Cleopatra EstΓ©e, the effect of the product far exceeds the cosmetics of international first-line brands.

So its positioning is naturally a high-end product, since it is a high-end product, then from the initial launch, we can't let him go low-end consumption.

So I think that for this image spokesperson, we must invite a first-line traffic star, and only we have packaged it into a high-end international brand.

In the future, he can have core competitiveness in the market, advertising is like a person's face, even if you are dressed beautifully, but without a good-looking face, you are still an ugly girl. ”

"Well said, you and mine

The point of view coincides, although our product has just been launched, it has far surpassed the effect of international brands, so we want to package it beautifully. ”

After listening to Wang Xiaoyong's words, Ren Chunyan instantly smiled, smiling as bright and bright as a rose.

Qin Luan glared at Wang Xiaoyong fiercely, and the anger on his face was visible to everyone.

"Listening to what the big brother said, I also think that since a person's face is so important, then we are really, pack it well, I agree with the big brother's opinion. ”

Lin Yashi instantly realized after listening to Wang Xiaoyong's words, so she immediately stood on Wang Xiaoyong's side, the current situation is three to one, and Qin Luan is naturally at a disadvantage.

"We all agree, then I reserve my opinion, but this Yang Qianhui's appearance fee is indeed too high. ”

Qin Luan pouted and said stupidly, even if she didn't agree now, she couldn't change the facts.

"Have you talked about Yang Qianhui's appearance fee? Which film and television company does he belong to? How much is it? Tell me about it. ”

Wang Xiaoyong looked at the three beauties and asked with a smile.

"Yang Qianhui belongs to the artists under Jiayi Film and Television Company, headquartered in Kyoto, and the boss of their company is always Du Haitao, who is very famous in the Kyoto entertainment industry. you

Yang Qianhui's appearance fee, I talked to her agent about the annual endorsement fee of 240 million, which does not include the travel expenses and daily subsidies of all of them.

If you add it all together, it should be more than 300 million, and the reason why I don't agree with him to be the image spokesperson of our product is because his endorsement fee is too high. ”

Qin Luan looked at everyone and said slowly, there are not many spokespersons hired by any company that exceed 300 million a year, so Qin Luan is reluctant.

"You take a moment to make an appointment with her agent to see when it's convenient, and I'll meet with him to see if I can save some money for the company. ”

Wang Xiaoyong said with a smile.

"Big brother, are you going to show off your beautiful man's tricks?"

Lin Yashi blinked her big eyes and looked at Wang Xiaoyong with a smile and said.

Wang Xiaoyong just drank a sip of tea, and sprayed it directly on the coffee table, and the three girls were speechless for a moment, waving the air in front of them with their jade hands, although the distance was very far, they were still very disgusted.

"I said that although my sister brother and I are not ugly, but I am not so handsome that I am bubbling, do you think my beautiful male trick will have an effect?"

Lin Yashi's words were too impactful, so Wang Xiaoyong took a sip of tea and almost didn't choke to death.

"I have been communicating with Yang Qianhui's agent for the past two days, and tomorrow she will come to the provincial capital to attend a grand ribbon-cutting ceremony in an industrial park, and I will see if I can make an appointment with her agent and find a time for us to meet. ”

In fact, Qin Luan has been making preparations with both hands these days, so he has never broken off the communication with Yang Qianhui's agent and mastered Yang Qianhui's itinerary.

"Mr. Wang, if you can save one or two hundred million yuan for our company, then we will thank you. ”

Ren Chunyan's bright eyes flowed, and she looked at Wang Xiaoyong charmingly and said.

"Big brother, can you really talk about one or two hundred million? If that's the case, it will save a lot of money for our company. ”

"You just listen to him talk nonsense all day long, what kind of person is Yang Qianhui? He hasn't even seen him once, let alone has a friendship. ”

Qin Luan said sarcastically for the first time, in his opinion, even if Wang Xiaoyong goes, it will be in vain, and it will not have any effect, because now first-line stars like Yang Qianhui are not accessible to ordinary people at all, let alone Wang Xiaoyong.

"If you can talk about it, you have to try it, how can you know if you don't try? But I'm still more confident that I can negotiate at least 100 million. ”

As soon as Wang Xiaoyong's words fell, Lin Yashi's small mouth immediately opened into an O-shape, and she looked at him with an incredible expression.

"If you can really talk about it, we three beautiful women will accompany you to a big dinner. ”

Ren Chunyanjiao said with a smile.

"If you can't talk about it, the three of us beauties don't mind, clean you up well, and save you a day of flamboyance. ”

Qin Luan said violently as he waved his jade fist.

"Then you three beauties can position the son, I will definitely enjoy this feast, and you will serve me well when the time comes. ”

Wang Xiaoyong glanced at the three of them and said with a wicked smile.

"In a word, as long as you can save 100 million for our company, we three beauties eat, and we take turns to feed you, and if you lose your word, then you will naturally have to do the opposite. ”

Ren Chunyan's words fell, and the three of them laughed coquettishly. The three beauties who were originally angry have become in a good mood at this time, and I have to say that Wang Xiaoyong or Sydney's ability is still very high.

After the matter was discussed, the three beauties were here, Wang Xiaoyong naturally would not stay for a long time, he slipped out instantly to find a reason, and the remaining three beauties talked about the specific preparations before the company was listed.

Out of Milan International Wang Xiaoyong felt relaxed, although the three beauties are unique, but it is also easy to bring pressure to people, not long after walking out, Wang Xiaoyong called Ouyang Haoyu, he has not been in touch for a long time, and wants to see what he is busy with.

"Xiao Yong, hello, long time no see. ”

Ouyang Haoyu asked with a smile.

"You know why you didn't contact me after a long time?"

Wang Xiaoyong said unhappily.

"Xiao Yong, you are not at home, I don't know how expensive firewood and rice are, things have become busier and busier since Wenxian Jewelry went public, I have been looking for time to meet you, but I really can't spare it. ”

Ouyang Haoyu said helplessly.

"So where are you now? I'll come to you, it's okay at noon, we just happened to have dinner together. ”

Wang Xiaoyong said with a smile.

"I'm in the company now, so come here, our company has opened a new one downstairs, Korean barbecue still tastes good, I'll invite you at noon." ”

After hanging up the phone, Wang Xiaoyong took a taxi directly to Ouyang Haoyu's company, and just arrived at the door of the company, a very young and beautiful woman greeted him.

"Hello Mr. Wang, President Ouyang asked me to pick you up downstairs, I am President Ouyang's secretary, Liu Ping. ”

Secretary Liu Ping smiled slightly and looked at Wang Xiaoyong.

"Then I'm bothering you. ”

Wang Xiaoyong said very politely, after eating, Liu Ping led Wang Xiaoyong to Ouyang Haoyu's office, Ouyang Haoyu was sitting in the boss's chair with a document at this time.

"Xiao Yong, you sit down for a while, and I'll come over to accompany you after reading the documents. ”

"You're busy, I'll sit for a while, wait until you're not in a hurry, work is the big thing. ”

At this moment, the secretary Liu Ping brought a cup of fragrant tea and put it in front of Wang Xiaoyong.

"Mr. Wang, please have tea. ”

Wang Xiaoyong smiled slightly, signaled Liu Ping to turn around and walked out of Ouyang Haoyu's office, I have to say that his office is particularly magnificent, both spacious and bright, I didn't know how to be exquisite at that time, and at first glance he was a person with life.

After more than ten minutes, Ouyang Haoyu finally put down the documents in his hand, left apologetically, and came over to look at Wang Xiaoyong and said.

"What have you been up to lately? I've been to the hospital a few times, but I haven't seen you. ”

"What can I be busy with, it is nothing more than planting flowers and plants in the villa, I basically rarely go to the medical hall now, Li Jun They are completely independent, and I don't need to worry about it. ”

Wang Xiaoyong smiled and looked at Ouyang Yuyi and said.

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