The premiere of "Fast and Thrill/Emotion 5" came to an end, and judging from the audience's preliminary sampling interviews, the word-of-mouth of the movie ushered in an explosive reaction, completely subverting people's speculation, which is incredible!

Before the release of the fifth work, the creative style, audience, market positioning, public impression and so on of "Speed and Excitement/Emotion" were in a relatively stable state: B-grade action works, pure popcorn.

The simplest case is that when the news of Dwayne Johnson's upcoming joining was boiling, people were not surprised at all, because this was the choice that conformed to the style of the series, but in the end, it was an accident, a big accident, completely off the track, which caused an uproar among the media and the audience, and almost everyone was not optimistic about this choice.

Similarly, the same is true for the movie's word-of-mouth feedback data such as media comprehensive evaluation, IMDB score, Rotten Tomatoes index, theater score, popcorn index, etc., from professional media to mass media, from senior audiences to ordinary audiences, the word-of-mouth trend is as stable as ever.

The previous four works in the series have been criticized by professional film critics, and the media comprehensive evaluation of the four works is in the order of front and back, respectively, the media comprehensive evaluation of the previous four works is 58 points, 38 points, 45 points, and 46 points, not only has it never passed, but the score performance is really unsatisfactory.

Similarly, the mass media is not far behind, and there is no mercy on the Rotten Tomatoes' ratings, with the freshness index of the four works being only 53 percent, 36 percent, 37 percent, and 28 percent respectively, and the overall rating trend is even worse than the comprehensive media evaluation.

Even the fourth installment, which reawakened the confidence of Universal Pictures, was no exception, and it was met with a storm of bad reviews, and it can be clearly felt that the media did not want to see the series. It's no wonder that when the opening battle of "Fast and Thrill 5" and "Thor" was just emerging, the news media was not interested at all, and in their eyes, this set of series that had been filmed to the fifth part had no need to shoot at all, let alone be compared with "Thor".

If the harshness of the media is due to their professional requirements, even if it is a popcorn commercial movie, they are looking forward to shooting the level of "Avatar" and "Inception", even if it is not "Batman: The Dark Knight", then the audience's verbal criticism further proves the "B-grade" attribute of this set of works.

IMDB presents the ratings of senior audiences, and the ratings of the first four parts of the series are 6.7 points, 5.9 points, 6 points, and 6.6 points, although the results are still not eye-catching, not even "seven points", but at least they still pass - or hovering on the edge of passing, it can be seen that the audience's requirements for popcorn are relatively relaxed.

This can also be reflected in the theater scores, the scores of the previous four works have remained extremely stable at a level, namely B+, A-, A-, A-. Objectively speaking, the theater score of commercial films "A" is in line with expectations, and it has a bonus effect on the subsequent box office, "A-" can only be regarded as a passing line, but the "Speed and Excitement/Emotion" series is at least passing.

On the other hand, the popcorn index from the general audience can be used as auxiliary reference data, and the results of the four works are 74%, 50%, 69%, and 67% respectively. For commercial films, even 74 percent of the first film, this figure can be described as a big disappointment, and there is no minimum standard line of "80 percent" for popcorn, let alone the other three miserable figures.

On the whole, the series of movies has indeed captured a relatively fixed audience, and their requirements are very simple, just luxury cars, drag racing, and excitement, which is enough;

The best box office performance of the previous four works was the fourth, with a North American box office of 155 million and a global box office of 360 million, compared with the cost of the fourth film of 85 million, it successfully achieved profitability, but it can hardly be called eye-catching.

Whether it is the media or the audience, the "Fast and Thrill/Emotional" series is far from being a work worthy of appreciation, let alone a word-of-mouth explosion, even the fourth part that has determined Universal Pictures to continue to invest in filming is still a long way from "praise", but now, the fifth part has ushered in an explosive praise frenzy? Even if it was just a premiere, this still caused an exclamation: What happened?

What happened from the fourth to the fifth that made the film reborn? When one looks at the entire cast of Fast and Furious 5, including the producers, and then goes through the interviews after the premiere, including four different media outlets, then one can easily find a commonality, or a difference.

Blue Rite Hall.

The only difference between the fourth and fifth parts is Lan Li, and the audience interviews of the four media all mentioned Lan Li's outstanding performance at the same time. It's incredible, but it's happening. Replacing Dawn with Lan Li, who was originally reprimanded as a stupid trick, has now become an opportunity for the movie to regain its vitality?

Even if this is Hollywood where dreams come true, even if this is Hollywood full of miracles, even if this is Hollywood where anything is possible, it's unbelievable!

Maybe the audience sampling at the premiere was not accurate? Maybe it was the focus shift caused by the news in the past period? Maybe it was because the fans of Lan Li were the majority that night? Maybe the reporters themselves were supporters of Lan Li? Maybe ...... Perhaps there are other subjective or objective reasons that have led to this result—such a wrong and outrageous result?

But then, all kinds of speculation and speculation were directly stillborn and strangled in the cradle before they had time to diverge their thinking. Because, the first batch of media comprehensive reviews has been released - their views coincide with the sample survey of the "Seattle Post"!

Actually!

After the audience, the film critics also gave praise to "Fast and Thrill/Love 5"? The film critics also gave positive words to the blue gift? The film critics also sang praises for this B-grade series of movies? This is a fastidious and sharp, troublesome and cumbersome film critics! This is definitely a fantasy of the Thousand and One Nights, and this year's summer file is really going to be a big mess in the world!

After the premiere, a full 43 professional media wrote film reviews, which is an absolute victory for a commercial film - two years ago, in the fourth film, there were only 28 professional media that wrote film reviews, and the gap is beyond imagination, and the leap forward can be seen intuitively.

The amount of media reflects the degree of attention that the film has received, which is not common for commercial films. On the positive side, the excitement of the opener did garner incredible attention for Fast & Thrill 5, and on the negative side, there was an increase in the nitpicky media outlets, which were not easy for professional critics to serve.

But apparently, this time the Fast & Thrill 5 has managed to turn the disadvantage into an advantage!

First of all, it is the "Variety" magazine.

One of the most authoritative professional magazines in the industry, on the eve of the opening battle, not only expressed its support for "Thor", but also seriously analyzed the disadvantages of "Speed and Excitement/Emotion 5", believing that this work is inferior in all aspects of all aspects, and it may take a miracle to win. The calm and objective analysis and detailed content have once again won the affirmation of industry peers, and it has also become the vane of box office trend prediction.

After the premiere ended, Stephen Hodden, the chief film critic of "Variety", published his short review as soon as possible, once again showing his concern and attention to the opening battle.

Hidden behind this, it can be seen that Hollywood insiders led by "Variety" are paying close attention to the box office trend of superhero movies adapted from comics this summer, as well as the subsequent impact on the entire film industry, in other words, the opening battle of "Fast and Thrill / Emotion 5" and "Thor" is far more hot than people think.

"It's undoubtedly a dazzling action blockbuster, and it's also a testament to the franchise's potential to break away from its B-list niche and officially become a top-tier commercial franchise. ”

Steven continues the trend with a compliment in the first sentence of the opening line, "In the narrow, stuffy streets of Rio de Janeiro, an incredible duel brings the movie to a climax, a scene that has all the elements to make the audience scream and exhilar:

The thrilling chasing on the streets, accompanied by explosions, destruction, thrilling chase scenes, and unbridled imagination break people's fixed concepts again and again, presenting the dream moment of the Hollywood film industry in a way that breaks Newton's three laws, and the full burst of adrenaline will allow every audience to experience the ultimate audio-visual feast.

Justin Lim did it, and he managed to take the franchise to a whole new level, give it a whole new lease of life, and give people the antichagratory hope that the work would be a huge commercial success. ”

Contrary to previous predictions, Stephen gave almost all the praise to the movie, and it really got people interested in "Fast & Thrill 5" from a popcorn appreciation angle, but that's not the end of it.

"The best part of the movie is undoubtedly the addition of Hall. The young actor not only proved his outstanding and solid acting skills once again, but also showed his agility and chic charm. There is no doubt that Hall is the biggest gain of this year's summer file! It is also the wisest choice for the series of movies!"

From the audience to the film critics, "Speed and Excitement/Emotion 5", which took the lead, took the lead in this opening battle!