Xue Jiahao smiled indifferently: "Let's talk about it." ”

"There is really a ...... thing to make a fortune," Ren Xia asked tentatively, "I don't know if Master Hao is interested in art?"

"What kind of art?"

"Oil paintings, for example. ”

"I don't have much culture, how can I understand oil painting, if I have culture, will I come out to mingle? Xue Jiahao sighed: "After people have money, they will do something with vassal elegance, you seem to be popular in the mainland to drink tea, study purple clay pots and various cultural toys, and get some Chinese studies such as Tang poetry and Song Ci, and Hong Kong Island is not too much." If you want to talk about oil painting music or something, it's a bit too high, and you really need a little culture. ”

"I see. ”

"Do you have a problem?"

"I decided to support a painter, his paintings will be very valuable in the future, if you are interested, you can go over and have a look, and you can use it as an investment after buying. Ren Xia smiled: "But Master Hao doesn't seem to be very interested." ”

"If you don't have interest, you can cultivate interest. Xue Jiahao said with a big grin: "As long as it is something that can make money, I am interested." ”

"Really?"

"Of course. Xue Jiahao said as a matter of course: "Also, after this person is rich, he has to work hard to pretend to be educated, and it's not bad to get some oil paintings or something to decorate the façade." ”

"Good. Ren Xia nodded: "Then I'll ask someone to send you an invitation." ”

Ren Xia ended the phone call with Xue Jiahao and went to find Lao Shan.

Recently, Lao Shan still lives in the painter's village, and after imitating famous paintings before, Ren Xia has little contact with Lao Shan.

However, Li Guozhong has frequent contacts with Lao Shan, on the one hand, Lao Shan can make some money through Heck's auction house, and on the other hand, Li Guozhong hopes to find a few future new stars in the painter's village, and needs Lao Shan's help to introduce some promising artists, and then invest in their artworks himself.

Speaking of which, when Zhenyu Real Estate planned the cultural town, Ren Xia originally planned to invite Lao Shan to the cultural town, anyway, Lao Shan doesn't go out all year round, and it's the same wherever he paints, and Lao Shan himself agreed.

Now the point is that Ren Xia does not want Lao Shan to be an obscure painter, but to go to the cultural town as a famous artist.

When Ren Xia went to Lao Shan's house, he found that there were all kinds of paintings hanging everywhere, and all of them were named after famous painters such as Picasso and Debenkorn.

Lao Shan was brushing in the yard, and when he saw Ren Xia, he was stunned: "Why are you here?"

"You know about the Cultural Town project. Ren Xia told Lao Shan directly: "I need to have famous artists settle in now to help expand my fame." ”

"What famous artist do you know?" Lao Shan felt a little funny: "If you knew a famous artist, you wouldn't have to find me in the first place." ”

"If there is no famous artist, just hype one. ”

"Who's hyped?"

"You. Ren Xia told Lao Shan word by word: "I once promised you that you would become a famous artist, and from now on you will paint in your own name, and you will no longer have to make fakes, and now the opportunity has come." ”

When Lao Shan heard this, he stopped what he was doing: "Are you serious?"

"Of course it's true. Ren Xia said without hesitation: "I have promised you for so long, in fact, I should have started a long time ago, but there has been no chance in the past, and now the opportunity has come." ”

"What's the chance now?"

"To hype up a famous artist, you need to use a lot of social resources, I didn't have so many resources in the past, but now I have. ”

"How are you going to hype?"

Ren Xia said his plan: "You prepare a few paintings now, sign all of them with your personal name, and I guarantee that each one will be sold at a good price." ”

"That's not going to work. Lao Shan shook his head: "You find a few friends to go over and buy my paintings at a high price, and others will know that it is hype at a glance, and they won't take it seriously at all." When the auction is over, I'm still me, and no one else buys my paintings, only a few of them are bought by your friends. ”

Fang Zuiyun said something similar before. Ren Xia told Lao Shan: "So, the friends I invited this time cover all walks of life, and they are all elites." There are A-list stars, entertainment company CEOs, real estate company CEOs, hotel group CEOs, and Hong Kong Island community bosses, what do you think of this lineup?"

Lao Shan was a little surprised: "You didn't lie to me?"

"Why should I lie to you. Ren Xia was categorical: "All you need to do now is prepare the painting." ”

"Wait!" Lao Shan swore that "there will be no problem!"

Hyping Lao Shan as a famous artist, Ren Xia made the whole plan, but did not come forward in person, and it was Li Guozhong who actually operated it.

A week later, Li Guozhong conducted an auction in the name of Hecker Auction House at a five-star hotel owned by Huayu Group.

On the surface, this is a regular auction, and there are many categories of auction items, and the quality is uneven.

Among the many auction items, there are more than a dozen oil paintings by Lao Shan, some of which are from the early years, and some of which are new works in recent years.

In other words, this auction is not Lao Shan's personal auction, the reason is very simple, Lao Shan is still unknown at the moment, if the special auction is carried out directly, the signs of hype will be too obvious.

Ren Xia felt that Lao Shan's works should be given a certain degree of popularity through regular auctions, and then find opportunities to open special auctions.

Fang Zuiyun and Gong Qingshan both used a lot of friends and invited many media to come to the scene for interviews.

These media run all kinds of venues all year round, especially this kind of regular auction is very much, in fact, most of the venues are just a passing scene, no special significance.

In their opinion, this auction is also a formality, as long as they take a few photos, write a few crosses, and turn around to complete the task.

They didn't expect a superstar to rise soon, or rather, they would soon find a money printing machine.

In addition to the people Ren Xia found, there were also these media reporters, and there were some other people at the auction, some were friends found by Ren Xia's friends, some were regular customers of Heck's Auction House, and some people heard about the auction and came to pick up the leaks.

In the past, Lao Shan made a living by imitating paintings, but this is the first time that he has signed his name and put it up for public auction.

It is said that since this auction is of such great significance, Lao Shan should be present in person.

However, the artist's personality is very weird, Lao Shan just didn't go, and stayed in the painter's village to watch the live broadcast of the WeChat platform.

After the auction began, the first two lots were Ming and Qing dynasty furniture, and the transaction prices were uneventful.

The third lot is Lao Shan's modern oil painting "Hakka Bride", which depicts the scene of a Hakka girl getting married.

I have to admit that Lao Shan's artistic skills are really profound, even if you don't understand oil painting at all, you have to be amazed when you see this painting.

The girl's reluctance to her mother's family when she gets married, and her yearning for a new life after marriage, this ambivalence is vividly reflected on the paper and perfectly reflected through the girl's eyes and expressions.