Overseas, there are actually many Chinese newspapers, this is because large and medium-sized cities generally have Chinatowns, and Chinese newspapers have the soil for survival. Pen & Fun & Pavilion www.biquge.info

Second, there are many "old newspaper people" among the immigrants, many of whom may have been well-known reporters or editors of the People's Daily, Xinhua News Agency, or other major professional newspapers, and some of them also have the title of director or doctor.

After they emigrated abroad, they had no choice but to return to their old jobs and make a living by running newspapers when they could not find other jobs.

Third, after the reform and opening up, China's economic and trade relations with many countries in the world have developed rapidly in recent years, and the mainstream society in many countries has realized the value of the Chinese people and their culture, discovered that the Chinese market has infinite potential, and have promoted their businesses or products to the Chinese people through advertising and other means.

Chinese newspapers with a Chinese audience are a good carrier, and of course there are other ways, such as the selection of Yao Ming by the Houston Rockets last year, which is a very successful example.

However, there is soil for survival and market demand, which does not mean that this line of work is very good, on the contrary, the financial situation of Chinese newspapers in overseas places is not optimistic.

For example, in New York, from the emergence of the first Chinese newspaper to the present, there have been as many as hundreds of Chinese newspapers, and later, because of business reasons, some persisted for several years, and some published three or four issues, but because there were no readers, they stopped publishing silently, and not even a single wave stirred up.

Because in the United States, Chinese newspapers are only minority newspapers, and advertiser resources are limited.

In short, overseas Chinese newspapers are easy to start, but difficult to maintain.

At present, there are more than 10 kinds of Chinese-language newspapers in New York, but in addition to some Chinese-language weekly newspapers and Chinese-language newspapers that are published irregularly, there are actually four Chinese-language daily newspapers that publish every day, namely "World Journal", "Sing Tao Daily", and "Ming Pao".

In New York, the circulation was 90,000, 50,000 and 45,000.

Another newspaper, Ming Pao, which only came to New York after the handover, has a daily circulation of about 20,000 copies.

Of course, in North America, these newspapers are sold not only in New York, but also in San Francisco, Los Angeles, Houston, Chicago, Vancouver, Toronto and other places, which is why Feng Yiping values them.

From some changes in these Chinese newspapers, we can actually draw some conclusions intuitively.

Before the mid-90s of the last century, including the overseas editions of the People's Daily, they were all typeset vertically from right to left in traditional Chinese characters according to the habits of Hong Kong and Taiwan.

Six years ago, the overseas edition of the People's Daily took the lead in revising the edition, changing to simplified Chinese characters and horizontal layout from left to right, and two years later, the overseas Chinese newspaper, which has always been considered pro-China, followed up, first changing to horizontal layout, which made many readers very angry, and then at the end of the previous year, it simply used simplified Chinese characters, and as a result, the results came out, and the circulation increased by 20%.

Circulation can be said to be the lifeblood of a newspaper, because of the large circulation, it can be favored by advertisers.

With the successful demonstration of the Overseas Chinese Daily, Sing Tao Daily did not hesitate to change to a horizontal layout that is more accustomed to mainland immigrants, and of course, it still uses traditional Chinese characters.

Finally, the World Journal, which has a Taiwanese-funded background, despite the opposition of some readers, also switched to horizontal typesetting after the Spring Festival this year, although it still uses traditional characters, but like Sing Tao, "it is not excluded that it will be changed to simplified characters in the future,"

Through the revision of these newspapers, in fact, we can draw some conclusions very directly, although Feng Yiping, the richest man in the mainland, is still far from those rich people in Hong Kong and Taiwan who have been famous for many years, but in other aspects, the influence of the mainland has long been incomparable.

The deep-seated reason behind the change of cultural habits is naturally the enhancement of comprehensive strength.

…………

At 10 o'clock in the morning of the next day, Feng Yiping was in the conference room of the company in New York and was interviewed by four newspapers, including Ming Pao.

These four newspapers attach great importance to such an opportunity.

Feng Yiping's talk show debut is the most influential Oprah talk show in the United States and even in the world, his first interview with a newspaper in the United States, it stands to reason that it is not the turn of the four of them, not to mention the New York Times, the Washington Post, and the Los Angeles Times, which are among the top three influential in the United States.

So this time, they sent the editor-in-chief in New York, such an interview, such a treatment, Feng Yiping can be said to be the first person.

The four editors-in-chief, plus cameramen and other assistants, added up to nearly twenty people, as well as some equipment and equipment, and packed the conference room.

There are no cuties, four editors-in-chief, middle-aged and elderly men of Yishui.

"Hello Mr. Feng, it's a pleasure to get this opportunity," the editor-in-chief of the World Journal, who preemptively greeted him with a mouthful of Taipu.

"I'm also honored to meet with several editors-in-chief, and to be honest, I'm a little flattered," Feng Yiping is always humble on such occasions.

"Mr. Feng, you are completely worthy of it," the editor-in-chief of Sing Tao Daily, the eldest one, "It is really gratifying and proud that young people in China can have such great achievements in the United States,"

"You've won the prize, just call me a draw,"

The old editor still didn't let go, "Zhuo Yuan, he has met a good opportunity,"

"Do you know Mr. Bao?"

"Hehe, Hong Kong is such a small land, before leaving Hong Kong, I had a lot of contact with him," the old gentleman said with a smile, "I thought he had been recuperating, but I never thought that now he has become the editor-in-chief of a world-renowned journal, which is really enviable,"

"When I contacted him before, he had always admired Mr. Feng, but now that I look at it, sure enough," he patted Feng Yiping's hand and said to the people around him, "In just a few years, Mr. Feng has successfully founded a world-class journal, which really dwarfs those of us who claim to be media people."

"You're welcome, the main role played by the success of the cutting-edge magazine is Mr. Bao,"

The middle-aged man in third place grabbed Feng Yiping's hand, "Compared with Mr. Feng's achievements in other aspects, his achievements in the media industry are also a bit dwarfed and not worth mentioning."

"Hello Mr. Feng, I'm Wang Henian, from Overseas Chinese Daily,"

This is the closest newspaper in China, "Nice to meet you, Editor-in-Chief Wang,"

Maybe it has something to do with the founder Jin Dada, the one in Ming Pao is the most elegant and concise, "It's a pleasure to meet you, Mr. Feng,"

Feng Yiping's perception of Ming Pao is a bit complicated, and he loves Jin Dada very much, but because the main group targeted by Ming Pao is intellectuals, many of Hong Kong's intellectuals claim to be world citizens, and these world citizens are definitely the most influenced by Western culture.

Therefore, Feng Yiping sometimes sees some articles in Ming Pao and feels very incompetent.

Most of the people in the mainland often interpret the things that the mainland people support according to the Western concept and the "universal concept" of Western propaganda, so many times, the views on some issues are often very different from the mainstream consciousness in the mainland.

To use a simple analogy, we think that one plus one equals two, but they advertise a neutral and impartial position, and they draw a conclusion without a trace of emotion: the result of one plus one may actually be negative.

After reading those articles, you will feel that those articles are similar to some of the remarks made by the US ****** spokesman, "We do not take a position on the issue of the ownership of the disputed area, and we support the peaceful settlement of the dispute between the two sides."

At the same time, however, the "disputed areas" in which they "do not hold a stand" have been explicitly included in the scope of US defense assistance through other channels.

It seems to be very fair and objective and neutral, but in fact, whether it is the ass or the head, it has long been biased and crooked.

Of course, there are not many such articles in Ming Pao, and Jin Da also said, "The newspaper is the private weapon of the boss, not the public."

As a company, the first thing newspapers need to think about is to bring returns to shareholders, and sometimes it is inevitable to cater to their own users.

…………

"Then I'll call you Yiping," the old editor-in-chief of Sing Tao Daily said with a smile, "Yiping, have you been to the two Chinatowns in New York?"

"I've been to Manhattan before, and I went to Flushing yesterday, and I feel very kind," Mr. Feng said with a smile.

"And what's your overall impression of Chinatown?"

Feng Yiping thought for a while, "The overall impression is that I feel that it is more Chinese than in China,"

"Hahaha," everyone nodded, but the editor-in-chief of the World Journal felt that something was wrong, it seemed that the interview had already begun, shouldn't he ask questions in the first place?

"Mr. Feng, we are very happy to see that you can now be said to be the most successful representative of the world's young people, and we are very proud to be Chinese,"

"So, with the continuous improvement of the mainland's comprehensive strength, will it compete with Taiwan and Hong Kong in many fields? In the future, will it take away many opportunities that originally belonged to young people in Taiwan and Hong Kong?" (To be continued.) )