Chapter 974: Classics Are Classics!

In the variety show "Xiangjiang Idol", Yin Jun deliberately did not sell the copyright.

Even though Japan and South Korea came to buy it one after another, the teenager still did not agree, especially when Japan and TV Asahi came forward.

The only reason for this is that Yin Jun wants to make "American Idol" a blockbuster!

Originally, preparations for "American Idol" were going to start in May, but Tang Shuxuan first chose to be the "Happy Hotel" that could stabilize the morale of the army immediately, and "American Idol" had to be postponed.

Although she has recruited a special talent team, during this time, the production team led by Kalas is watching the video of "Hong Kong Idol", as well as making specific detailed planning, arrangement, customization of the required machinery and audio equipment, etc.

Especially after the popularity of "Happy Hotel", the "American Idol" team became more and more stable, not pursuing to start production and broadcasting quickly, but working hard with the goal of "producing the best talent show".

Don't look at the fact that they only started auditions in mid-September, in fact, in August, taking advantage of the big sales of "Life and Death", Lianyi Film Company has already contributed to "American Idol" - outside the movie theater, they are required to put up promotional posters with half of the pages of "American Idol" and "Life and Death".

70% of the people who like to watch "Life and Death" are young men and women between the ages of 18 and 30, and they go to the cinema to watch "Life and Death", and then look back at "American Idol" tied together and promoted, and many people are interested.

The main reason is that the threshold of "American Idol" is too low, as long as you are 16 years old, you can go on stage to sing and perform, you don't need any music academy graduates, you don't need any particularly good training methods, ordinary people can.

Such a low threshold will naturally bring more attention.

And the next champion will get a record contract worth $1 million, which is also very popular with young people.

Not to mention that the record will be produced by Polygram, and Jun, the queen songwriter of Queen Teng Lijun, the best-selling author in North America, and the owner of Disney and United Arts Film Company, will be invited to personally come out with an excellent work.

1. The window of night fame seems to be opened all at once!

In fact, on the first day of the launch of "American Idol", the registration points in 10 states in the United States were all crowded with people.

According to Callas's estimates, the initial audition for "American Idol" can reach more than 30,000 people, which is enough to bring a gimmick to "American Idol".

His preparation is different from "Hong Kong Idol", and Americans like more direct and faster reports, so every day after the audition, he will prepare a tidbit overnight and put it behind the Disney TV channel program at noon the next day.

This is actually very tiring, because the United States is so big, even if ABC TV is now a satellite TV station, which can broadcast the whole process, but you can record and edit now, you need to sort out any wonderful clips as soon as the audition has any wonderful clips, and get on the plane and rush to the Los Angeles headquarters.

The central part is a little better, the southeast corner like Florida, the northeast corner like New York, it's a few hours by plane.

The footage was sent over, and then I was busy selecting and editing, and basically the night's work was over.

Such a cycle of fatigue is too much for the iron man to support.

Fortunately, Kalas had already thought of such a situation, and recruited a few more people when the team was formed, and everyone took turns to do the night shift, so that they could be supported.

But as a result, the costs have skyrocketed.

For example, they have registration and audition points in 10 important states in the southeast, northwest, and northwest of the United States, and these music teachers and judges are all found through Disney itself or Polygram's relationship.

There are also various headquarters overtime, stage purchase and construction, etc., scattered and scattered, this has not yet started the official broadcast, and it has already spent more than 12 million US dollars, which is really scary.

What moved Kalas a little was that Tang Shuxuan really fulfilled his promise to poach him, and did not reject a single of his expense applications, all of them were approved, and it was very timely to the production team's account.

Because of this, Callas himself is constantly in the editing room, responsible for the final editing every day, and carefully crafting the tidbits to play.

Such efforts by everyone, coupled with the fact that they are the elite who have been producing entertainment parties and other entertainment parties for a long time, so they have a very thorough understanding of the character and hobbies of Americans, and it is easy to grasp their excitement.

Disney's TV channel was originally aimed at young people aged 12-18, who were most interested in entertainment and celebrities, and were also the most obsessed.

Seeing these ordinary people who are about the same age as themselves, they actually ran to the talent show to look like foreign people, everyone laughed, and pulled their friends over, and before they knew it, in three or five days, this tidbit show became the top three in the ratings of Disney TV channels.

This situation is similar to that of Xiangjiang Kirin Satellite TV at that time, and people also can't understand it.

Especially those who have been engaged in variety shows all year round, they frowned when they looked at it.

Nima, is this still a show? It's just a joke!

A group of young people don't know what they do, singing is not like singing, and acting is not a performance...... I don't know what to do!

However, "American Idol" ignored the thoughts of these professionals, and continued to spread, and it was simply bursting among teenagers.

Young people talk about this every day in class, discussing everything that is funny and fun.

Even many people secretly went to register before the registration audition was completely closed, regardless of whether they were in class now.

Under the influence of such a big craze, the American research company did not eat dry food, and they immediately listed the program "American Idol" as "one of the most anticipated variety shows" this year.

Advertisers are models of popularity.

Whichever celebrity has become popular recently, they will find which celebrity.

Whichever show is popular, they will go to which show.

"American Idol" is just a tidbit, and it has already attracted the attention of teenagers, so after the official recording and broadcast, it will definitely be no different!

If you can get in now, you might even be able to take advantage of it!

In particular, Nike, Adidas, Coca-Cola, Pepsi, Lancôme, Chanel, which are the best at doing business for half-grown children...... and so on, they all called Callas, wanting to discuss cooperation with him.

Kalas received them warmly and replied to them, but the core content was without exception, and there was no intention of starting the cooperation for the time being.

To put it bluntly, after Kalas saw the overall reaction curve of Xiangjiang, he didn't believe that the United States Congress was worse than "Xiangjiang Idol", so he wanted to sell it at a price.

Anyway, there are also advertisements added to the tidbits program temporarily, so it doesn't mean that it doesn't make money, as for those advertisers who take a big advantage, it doesn't matter, it's not the time to make a lot of money!

But the more Kalas didn't make a decision, the more anxious those advertisers became.

Because the number of viewers of the tidbits of "American Idol" is increasing day by day, the influence is also spreading, and it has gradually affected the level of college students and people who have just joined the work.

These people have much more spending power than junior high school and high school students, and they can buy more things.

They are also powerful, and they directly hit Tang Shuxuan's side, and they also invited the senior management of ABC to pay attention and talk about it.

But it didn't work.

"Kalas is the director of "American Idol", and the company entrusts him with all related matters, and I personally do not interfere. ”

This is Tang Shuxuan's answer.

So, everyone could only curse Callas while continuing to call him.

The price has also been increased from 50,000 yuan per 30 seconds to 100,000 yuan!!

You know, what is the level of the advertising price of 100,000 yuan per 30 seconds?

That's the level of a hot TV series with 20 million to 30 million viewers!

This year, there are definitely no more than 10 variety shows with higher advertising prices than "American Idol"!!

If this price code can't satisfy "American Idol", then after they officially start broadcasting, how high should the price code be?

This has shocked the American variety show industry inexplicably.

Is there a mistake!?

You've only been scourging the big guys in the film and TV industries for a while, why are you in our variety show industry now?

"American Idol" is a show 20 years later, which surpasses everyone's 20 years of knowledge, so most of them don't understand it.

But just by virtue of the influence that is now bursting among teenagers and the ubiquitous discussion, I know that after it is officially broadcast, it will definitely be no worse.

I don't dare to say that it is as soaring as "Happy Hotel", but ranking in the top five and top ten, it is very possible!

How many TV stations are there in the United States? How many TV networks are there?

It is normal for hundreds of variety shows to be scattered for a year, and they are concentrated on Friday, Saturday and Sunday, which is very intensive...... Although many do not have a long lifespan.

The competition here is also very fierce, the top ten have not been touched for two or three years, and of course everyone is not willing to let a crocodile come in and stir everyone's jobs.

But they couldn't help it.

ABC is one of the major television networks in the United States, and Disney has decades of deep cultivation in TV programs, where is it so easy to be attacked and knocked down by you people?

Especially in the case of huge profits, it is strange that the two companies do not protect this cash cow!!

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