Before the advent of the Internet era, because of the lack of entertainment, whether it is a TV series or a movie, the audience is usually more sought after at the first time. Pen % fun % Pavilion www.biquge.info

But if the follow-up of your TV series is not good, or the movie makes people forget about it after watching it, then the continuous ratings or box office will be less optimistic.

For young people, the same is true for Comic Weekly.

Originally, you were serialized, but if it was just a tiger's head, but if you immediately got a snake tail, it would definitely hurt the hearts of readers and make them abandon your comic book.

Over the years, it is not only Huang Yulang and Shangqi Xiaobao who are making comics, but hundreds of cartoonists have done it in this industry, but the current market has told everyone that they have been eliminated.

Nowadays, there are only a dozen comics in Xiangjiang, which can also be seen in the competition.

And publishing comic books and comic books to make a lot of money are completely different things, that is, Huang Yulang and Shangqi Xiaobao dare to claim that they "get rich with comics".

However, Kirin Weekly is definitely one of the exceptions.

Because the 9 stories that Yin Jun matched for it are really powerful!

If you want to be hot, you have "Saint Seiya"!

If you want to be warm and funny, there are "Oolong Temple", "Hilarious Life in the Rainforest" and "Cherry Maruko".

There are also "Transformers" who want robots.

The detective reasoned that the Tianzun of "Ke Lan" is here.

Sports and sunshine is "The Prince of Tennis".

The ancient demon style also has "Inuyasha".

Even "Tomb Raider" has it.

With such a strong lineup, covering almost all male and female types aged 15-40, it is absolutely addictive to watch.

In fact, according to feedback from all over the world, many of the buyers of Kirin Weekly are women, and they really like several of the stories in it.

As we all know, female readers are very sticky, and they generally have to chase something, and they promise to keep chasing them.

For example, Japanese women chase Uncle Long, chase Kimura, and chase Fukuyama...... Wait a minute.

It's the same with chasing books.

With the release of the second phase on September 8, this sought-after posture is even more obvious.

On the first day, Tokuma Shoten announced that the sales of Kirin Weekly exceeded 500,000 copies!

The Japanese media were stunned!

My Ma!

When our three major comic magazines first started their business, they only had 200,000 or 300,000 copies in a week!

You know, you're obviously a comic of Xiangjiang, and it doesn't have much to do with Japanese culture at all!

The only "Cherry Maruko" that looks a bit like a Japanese manga style, the second issue was not released, and it can still sell so well?

Some people suspect that "Kirin Weekly" is fraudulent.

However, whether it is a TV station or a newspaper, I went to various sales outlets, especially the entrance of the Tokuma bookstore, which has the most traffic, and interviewed book lovers one by one, but the news returned was extremely true.

"Well, I know that this is written by a genius writer in Xiangjiang! Although he is from Xiangjiang, he also writes very well! I have no obstacles in reading it at all! Especially "Saint Seiya", although there are only two issues, I am already enthusiastic when I read it! I can't wait to go home, I will read it when I buy it!"

"Do you mean Mr. Yin Jun? I know him! He wrote the TV series "The Stars Know My Heart" that made me cry heartbreakingly recently! In addition, I also watched his super classic "Chu Liuxiang" and "Shanghai.Tan"...... Unexpectedly, in addition to his amazing attainments in screenwriting, even comics are not inferior! "Hilarious Life in the Tropical Rainforest", such a childlike work, but such a happy and laughing work, who else can write it except for genius?"

"Wow, I heard that this Inuyasha manga was drawn by the artists of the Huaguo Huhai Art Film Studio, which is highly respected by Master Tezuka......? The ancient clothes and costumes of Huaguo are really intricate and gorgeous! I must go to Huaguo District to see if I have the chance!"

"What? You said that some people are saying that the sales of "Kirin Weekly" are fake? Please! Look at the long queue on our side? I came at 9 o'clock, and it turned out that there was still an hour in line, and it was only to get to my current position, and I guess I will have to wait another half an hour when I get it! Of the 38 students in our class, at least 30 of them bought this "Kirin Weekly"! It makes us all like the stories in it, so we have to buy it!"

"Yes, good comics always resonate with everyone. In the past, I thought that Chinese people could no longer make good comics, and the "Little Tadpole Looking for Mother" and "Havoc in Heaven" were their pinnacle! But I didn't expect them to have such excellent modern comics! Look at mecha, fantasy, funny, parent-child warmth, blood, reasoning...... Seeing these comics with very different styles, but they are worth reading repeatedly, don't you really think Yin Jun looks like a genius?"

"Is it a good thing or a bad thing for a person to hold up a comic weekly? I like the current "Kirin Weekly" very much, but if after a few or more issues, suddenly the author stops writing because of lack of thoughts, it will be terrible! Mr. Reporter, can you help me tell that Mr. Yin Jun that the quality of the work is the most important thing! Even if you become a monthly magazine, I will wait, but don't ruin these classics! Otherwise, I will definitely go to Xiangjiang to settle accounts with you!"

“……”

The reaction of Japanese book lovers was not only seen by the Japanese, but it was also broadcast all over Asia the next night.

This is the handwriting of Le Yiling, listening to Tokuma Yasuai talking, because of this interview, the sales of the next day's "Kirin Weekly" did not decrease but increased, directly exceeding 800,000 copies, which made Le Yiling aware of the hidden power, so she begged Tokuma Yasuai to sell the broadcast rights of these interview highlights and send them to relevant TV stations in Asian countries as soon as possible.

With the broadcast of more than a dozen super popular TV series in more than a year by Yin Jun, these TV stations have a good connection with Le Yiling, plus the broadcast of these interview highlights is to collect money, so why don't they do it?

This is a good thing, not only to drive the sales of Baodao, Xiangjiang, Aomen and Singapore, but also to other countries and regions that have not introduced "Kirin Weekly", I don't feel interested.

Many book distributors have begun to set off for Japan, Xiangjiang, and Treasure Island.

They want to actually see how popular these books are in their local area, and by the way, they can buy a few more copies and show them to the team members to see if they are likely to sell well in their own country or region.

The above-mentioned dealers are still cautious, and some of them are more radical, and they have simply sent a distribution application to Kirin Culture Co., Ltd.

Most of these dealers are dealers in areas where Chinese is popular.

Especially the dealers in Indonesia, Thailand, Malaysia and the Philippines, there are a total of 22 million Chinese in these countries, and they are completely the best consumers.

It's just that, for the sake of insurance, these dealers only need a total of 500,000 copies of the first issue and 500,000 copies of the second issue, ready to see the effect.

Le Yiling naturally readily agreed, and the price was still 6% off the CIF price for them, which ensured their full interests and allowed them to have more incentive to promote "Kirin Weekly".

In 79 years, although it was already the peak of shipping, the price of shipping was not expensive, according to the unified algorithm of Leyiling, the farthest to Singapore here only increased the cost of 0.2 yuan per volume.

The price of printing a volume of "Kirin Weekly" in Kirin Printing House is 1.5 yuan, that is, 3% off, plus the freight is up to 1.7 yuan, according to 6.5% off 2.275 yuan in Japan, 6% off in other places 3 yuan shipment, the average gross profit of a book "Kirin Weekly" is 1.08 yuan.

According to the current shipment of 3.8 million copies, the gross profit of the first phase is 4.1 million yuan.

If you add ads, it will reach around 5.4 million.

With the current shipments, more than a dozen first-line brands that have invested in advertising have already made a lot of money - because there are not enough advertisers, all 100 pages of advertising pages have been given to them, and at least a full 3.8 million people have seen their ads, isn't this called enjoyment?

If the shipment reaches 5 million, or even more than 8 million or 10 million, then they will make even more money!

Fortunately, Le Yiling is not stupid, she has signed a strict gambling agreement with this group of world-class brands, and if the sales volume exceeds a certain amount, the advertising fee will naturally rise sharply.

At the end of the day, every story in Kirin Weekly is worth scrutinizing and savoring.

Coupled with the good fermentation of various effects, the second phase was completely sold out within four days.

Only in the countries that have just ordered, the sales volume has not been counted for a while.

But according to the dealers, the two days have also begun to slowly ferment, the Chinese for this Chinese self-made comic weekly, very popular, many people after reading it, will introduce to relatives and friends to see, their own hands of the "Kirin Weekly", should be able to sell easily.

None of them are the main ones.

In Japan, the Tokuma Bookstore, the company's largest sales target market, has applied to increase the number of copies sent to Japan to 4 million from the third phase!

In less than two weeks, the Japanese market has increased demand by one-third, which surprised almost everyone!

You know, the best-selling weekly manga in Japan right now is Shogakukan's "Weekly Shonen SUNDAY"! This one gathers Osamu Tezuka, Fujiko Fujio, and Shotaro Ishimori...... and so on, a group of great gods of the comic weekly, which now sells 3.35 million copies!

"Weekly Shonen Jump", which will be the king in the future, is still hovering around 2.7 million copies.

As for "Weekly Shonen Magazine", which has almost never reached the top, the sales volume at this time has reached around 3 million copies.

But!

There has never been a manga weekly that has sold 4 million copies in Japan!

Not to mention the "Kirin Weekly", which has only been published for two issues, after Tokuma Yasukuai's decision was exposed, many people thought he was crazy!

Many people in the comic industry believe that the first two issues sold well, on the one hand, because "Kirin Weekly" is very good, which is undeniable, but on the other hand, it is also due to the novelty of readers.

The sales of 3 million copies are also due to the continuous cultivation of the market by three major manga weeklies, more than a dozen manga biweekly magazines, and monthly magazines, so that the Japanese manga market has the current volume, so it can accommodate the existence of "Kirin Weekly".

Even if you want to keep selling 3 million copies, you have to work very hard, and it is by no means easy to stabilize!

But Tokuma Yasushi was carried away by the victory and wanted to sell 4 million copies, is this possible?

Even the people of Kirin Culture Co., Ltd. are a little confused.

It must be a good thing to be able to sell more.

But if you take more of it, you will have to destroy it if you can't sell it in the end, which is a bit of a face-saving and dishonorable one.

In the end, Yin Jun made a decision.

Shipments!

We will ship according to the quantity of 4 million!

He is the boss and the biggest contributor to the success of "Kirin Weekly", Le Yiling is now almost adoring Yin Jun, seeing that he said so, he naturally carried out Yin Jun's order without hesitation, regardless of the people below and the people in the printing house.

Yin Jun couldn't help but laugh a little when he saw their doubts and uneasiness.

You guys are so underestimating Japanese manga fans!

Even in the cold winter of 2016, the three major manga magazines had a huge circulation - "Weekly Shonen Jump" averaged about 2.3 million copies per issue, "Weekly Shonen Magazine" was about 1.1 million copies, and the worst "Weekly Shonen Sunday" was about 360,000 copies.

Don't laugh at their sales.

Even the worst "Weekly Shonen SUNDAY", with 360,000 copies per week, is the king and hegemonic when it comes to China! Even anywhere in the world, this sales volume is absolutely top-notch.

Because at the same time, Marvel's "Civil War 2", with monthly sales of 380,000, was the sales champion of American comics in June 2016, and the second-place "Batman 1" sold 280,000 all of a sudden.

And the 360,000 copies of "Weekly Shonen Sunday" are the weekly sales! What is the sales in four weeks?

The population of the United States is three times that of Japan!

If you calculate this number, Japanese book lovers are even more loyal.

This is the case in the era of computer networks, and before 2000, before the popularization of the Internet, the three major comic weeklies were even more unstoppable.

The sales of 3 million copies and 4 million copies in one issue are frequent.

In the 93rd year of the best sales, "Weekly Shonen Jump" reached 6.5 million copies per issue, "Weekly Shonen Jump" was 4.1 million copies, and "Weekly Shonen Sunday" was 4.6 million copies!

And their comic works are not like the 9 in Yin Jun's hands, all of which are high-quality products, and there are many dragons and snakes.

For example, "Weekly Shonen Magazine" was able to sell 4.1 million copies, all thanks to the vigorous promotion of "Kanedaichi".

And "Kanedaichi" can make the sales of "Weekly Shonen Magazine" soar so much, what about "Kirin Weekly" "Kelan"? What about "Saint Seiya"?

So, Kirin Weekly sold 4 million copies, and there was absolutely no problem!

Yin Jun has this confidence!

This confidence is a testament to the common experience of hundreds of millions of comic book fans in the previous world!