Chapter 476: You're Giving Me an Assist!
The distribution of "Kirin Daily" is increasing day by day. Pen Fun Pavilion wWw. biquge。 info
Not to mention 300,000 on the third day, it rose to 320,000 on the fourth day, and 350,000 on the fifth day.
This is not to say that the potential of the "Kirin Daily" is only so much, in fact, on the fifth day, 350,000 copies were distributed directly at 10 o'clock in the morning.
Except for some old men and aunts who repeatedly received newspapers through the streets and alleys, in fact, at least 300,000 people took them and watched them.
This is already the first level in Xiangjiang.
According to the feedback collected in the past few days, everyone is very satisfied.
Not to mention that the "Kirin Daily" is free, just talking about the detailed and informative content can attract people.
In particular, at least 60% of white-collar workers in office buildings such as Sheung Wan, Central, and Admiralty have received the "Kirin Daily", and the "Kirin Daily" in these places was also the first to be distributed.
For such progress, Hong Yiquan did not show a rash attitude.
He directly ordered the people in the printing house, and now only 350,000 copies a day are sent, and the rest is not to be taken care of.
On the editorial side, don't think about the amount of distribution, but try to do a good job in the content of the newspaper, and strive to precipitate these readers, so that they can completely treat the "Kirin Daily" as a newspaper that must be read every day.
Otherwise, if you send out 1 million copies every day and night, in fact, some people will take them -- old grandfathers and old women can get 50 or 60 copies when they walk around Hong Kong Island, and they will sell waste newspapers for money, and 1,000 people will get 50,000 or 60,000 copies.
Such a pursuit of quantity over quality is simply not advisable.
Moreover, "Qilin Daily" is now the No. 1 newspaper in Hong Kong, with higher sales than any two newspapers combined, and its dominant position is simply irresistible.
Hong Yiquan also has career ambitions, especially when he sees that "Qilin Daily" encounters difficulties, Yin Jun's unrivaled influence and connections, he is more confident to do a good job in "Qilin Daily".
Therefore, Hong Yiquan decided to work steadily and steadily, and also decided to implement Yin Jun's strategy of "retaining customers with content, rather than attracting people with free".
Yin Jun and Le Yiling were very satisfied with Hong Yiquan's approach, and Le Yiling also reduced the investigation system of going to "Qilin Daily", allowing him to play as much as possible himself, and also to give a group of people under him like a finger and really twist it into a rope to exert force.
In the past few days, Jiashi, who has no cooperative relationship with Yin Jun, suddenly showed a mad dog spirit, pointing to the "Kirin Daily" every day, and they will find fault with everything that is highlighted by the "Kirin Daily", just like everyone used to find fault with the Hong Kong government.
It's okay to do it once or twice, but there are so many of them that there are at least seven or eight news stories about the Kirin Daily a day, and the people are starting to get bored.
"How did this Jiashi do it? Did Yin Jun dig up their ancestral graves?"
"Yes, find fault all day long, "Kirin Daily" is good, I watch it every day, and it is not as exaggerated as they say. People are very conscientious and responsible, and they definitely don't write articles because they don't charge money. ”
"I wasn't interested in this kind of free stuff, but seeing Jiashi say this, I went to get a special one this morning, and I liked it as soon as I saw it. Anyone with eyes can see that these reports, articles, analysis, comments, etc., are absolutely professional. Jiashi is simply slandering people!"
"Who says it's not? I heard that several shareholders of Jiashi are from the newspaper, so they are jealous of the high popularity of "Kirin Daily" and deliberately want to rectify them!"
"Hehe, I don't care about this, anyway, "Kirin Daily" is very good, I like to read Lao Dong's analysis of Ma Jing, "Kirin Daily" is really willing, spend so much money to invite Lao Dong to write a column, and the newspaper doesn't charge money!"
"Cut, can the newspaper made by my family Junshao be bad? Jiashi is such an ungrateful thing, it wasn't for us Junshao to write a script for it, it has long gone out of business, and now it's good, and in turn you want to bite Junshao back? It's me, just slap them to death!"
"Yes! It's really tasteless! Support Yin Jun!"
"Long live free!"
“……”
Looking at the interviews between ATV and TVB, the performance of these ordinary Xiangjiang people, Yin Jun nodded slightly.
In these days, no one knows what the "eyeball effect" is, let alone what it means to have news than no news.
Those little fresh meat and little flower girls in later generations, shirtless, and all outrageous scandals came, isn't it just to gain an eyeball effect and make their names appear in front of the people's eyes every day?
Even Da Mi Mi does not hesitate to use the smell of his feet to blacken himself, you can imagine other stars - you know, Da Mi Mi is more restrained and characterful, what others do, it is really called a group of demons dancing.
Now "Kirin Daily" is also so harsh and slandered by Jiashi, but on the other hand, your newspaper appears seven or eight times a day in Jiashi, isn't this an excellent publicity?
No matter what others think, this is an eyeball effect, so that millions of viewers of Jiashi can see the name of "Kirin Daily" every day.
Those who are interested in TV coverage will definitely be willing to pick up a copy of Kirin Daily because it's free.
Among these interested people, as long as 20% of them turn to fans, it is a huge success, and if there are more, then Yin Jun should really give Jiashi a "Best Assist Award".
Seeing through this, Yin Jun is naturally not alone.
For example, Shao Yifu, who was sitting in the Peninsula Hotel café with Yin Jun and drinking coffee, said with a smile: "If you want me to say, He Hongyi and Gu Yusheng are simply fools among fools." If you advertise "Kirin Daily" like this, you should be charged 10 million yuan a month for advertising! This has to be a friendly price. ”
"So I don't want to advertise on your wireless, Mr. Shao, you're too dark. Yin Jun shrugged.
Shao Yifu's nickname is Shao Laojiao, which has been recognized for more than 20 years.
But if you can't stand others, you will succeed in your career.
With Yin Jun's current status, he doesn't dare to say that he is the same as Shao Yifu, after all, Shao Liuye is over seventy, but it is still okay to talk about business equally.
"I'm just stingy with the average talent, but we're never stingy with the good people. Shao Yifu said with a smile, "For example, Lin Dai back then, I poached her at twice the price of Dianmao." And then there are Jiang Dawei and Di Long, I have given them high salaries, so they can always make movies at my Shaw Brothers. ”
"It's true that the stars of the Shaw Brothers once topped the world, but why don't you talk about Li Xiaolong and the Xu brothers?" Yin Jun asked rhetorically.
Shao Yifu's face was a little ugly, "Ah Jun, I came to care about the suppression of your "Qilin Daily", but you exposed my scars, did you treat an old man like this?"
Whoever treats you as an ordinary old man is really an idiot.
Yin Jun knows that Shao Yifu's brilliance in wireless has just started, and he still has 20 years of experience in charge of wireless, and he slowly retired at the age of almost 90, and then finally lived past 100 years old!
The current Shao Yifu is purely a middle-aged man who is trying his best, and his dedication must not be underestimated.
"Mr. Shao, I admire your achievements very much. But with all due respect, if your Shaw Brothers continues like this, in this era of competition, I am afraid it will be difficult to have the glory of the past twenty years. Yin Jun smiled and said, "But I also know that you are unwilling to change this kind of big studio system, so I just asked you to prepare mentally in advance, so as not to be hit deeply." ”
"You kid!" Shao Yifu shook his head, "Others say that Yin Jun is humble and polite, and a decent gentleman, who would have thought that you are such an aggressive guy?"
"Advice is good for action. Yin Jun shrugged and said, "Let's not talk about this, you called me over today, definitely not just to comfort me, right?"
"I want to ask you, do you want to come to Wireless to make a script?" Shao Yifu asked, "It's a pity if your script talent is buried." Don't worry, I said, I will never be stingy with real talents. I will give you the same amount of money as Qiu Degen will give you! A script is 5 million, and you can give me 10 scripts!"
At this time, it was Yin Jun's turn to gasp, "Mr. Shao, you won't be possessed by human souls, will you?"
"Phew!"
Shao Yifu picked up the coffee cup and said while drinking: "Okay, you give me a word." ”
"No, I can't. Yin Jun picked up the milk tea cup, and said while drinking, "Wireless already has the most powerful resources, if I help you again, Jiashi and ATV will go out of business, so what's the point? Mr. Shao, invincibility is the real loneliness!"
"But I think it's best to be alone. Shao Yifu nodded, "Since you don't want the TV series, how about the movie? Shaw Brothers has begun to weaken now, and I need a few scripts." What do you think of a script with a buyout price of 2 million plus a 20% profit share?"
Yin Jun was stunned for a moment, and then immediately understood what Shao Yifu meant.
He deliberately wanted to raise the price, that is, to raise the threshold, so that people who would find Yin Jun to buy movie scripts in the future would hesitate because of the super high price.
After all, Yin Jun is not an immortal, in case he buys a bad script and ends up losing a lot of money, it will definitely not be worth it.
How many people in Xiangjiang now have assets of 2 million?
The script alone is 2 million, not including the share, nor the labor and other costs of shooting, such a large cost is not something that ordinary film companies can take.
Shao Yifu is different, his Shaw Brothers movies are strong, plus there are Shaw Brothers Cinemas, this Shaw Brothers Cinemas is not only the 17 in Xiangjiang, but also more than 60 in the Philippines, Malaysia and Singapore, and the cinema businessmen in Indonesia, Thailand, Japan, South Korea and other places have close ties with him, otherwise how can Shaw Brothers movies maintain an average profit of more than 1 million?
As long as he gets Yin Jun's script, if one of the three is successful, Shaw Brothers can make tens of millions, or even more.
Therefore, after continuously inspecting Yin Jun's movie scripts, Shao Yifu finally couldn't help it and came to talk to Yin Jun about cooperation.
As for the TV script, Shao Yifu is not so eager, but he talked about it in passing, without Yin Jun's script, wireless has also stabilized its footing recently and has not declined again.
Seeing that Yin Jun was silent, Shao Yifu said again, "You just said that invincible is the loneliest, and Jiahe is invincible like this, and it is not good for you! Instead of supporting Hong Jinbao and Wu Siyuan, it is better to support the Shao Family, which will benefit you even more!"
"Good!"
Yin Jun smiled when he heard this, "I'll think about it and try to get a good script for Shaw Brothers as soon as possible." ”
"It's a deal!!"
Shao Yifu suddenly became happy, although he didn't know why Yin Jun agreed so readily, but thinking of the power of Yin Jun's script, he couldn't stop laughing.
A bunch of traitors, look how I beat you to death!!
Shao Liuye thought fiercely in his heart.