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ATV specials aired on time.

"Audience friends in front of the TV, good afternoon, I'm Liu Zhirong. In this special episode, we would like to ask Mr. Lai Feifei, a financial expert, to analyze these three recordings from Japan's Yomiuri Shimbun, Tsuburaya Co., Ltd., and MBS Television. ”

These three recordings are all related to TVB's investment in Japan's Tsuburaya Co., Ltd., and the content is shocking. Although this station does not want to expose people's scars, so as not to tell the truth, for the sake of thousands of wireless shareholders and the conscience of media workers, it still decided to make these three recordings public. ATV ace host Liu Zhirong said with a solemn face.

Looking at his sad face, and listening to his serious words, it seems that he really doesn't want to stick a knife in his body. In fact, my heart has long been happy.

"Ladies and gentlemen, what you will hear below is a recording from the employees of Tsuburaya Co., Ltd. in Japan. Liu Zhirong then said, and then played the first recording.

"After wireless bought our Tsuburaya Co., Ltd., they were only willing to invest 100 million yen at first, but then our president, Tsuburaya Taka, threatened to resign, and they increased it to 200 million yen. We used those 200 million yen to produce the first two episodes of "Ultraman Tiga", and because of the abundant production costs, the quality was relatively high, and it was well received by the audience as soon as it was released. ”

"Although we made some money by selling dramas and peripheral products. But even then, funding is not sufficient. Wireless is unwilling to invest again, so we only use the previous model and the previous monster to continue shooting. We didn't want to do that, but we didn't have enough money to do it. ”

But because of this, the quality of the later episodes of "Ultraman Tiga" has seriously declined, which has attracted bad comments from the audience, and the ratings have declined sharply. As a result, MBS wanted to withdraw its program and refused to buy any more of our episodes. The president almost turned white because of this. ”

At that time, this news was also reported by many media in Japan, which made the whole company very nervous, worried that they might lose their jobs again and the company would close down. ”

But later, he called the president and told him not to be nervous, none of this would happen. Sure enough, MBS didn't pull out our show, and there was no more negative coverage in the newspapers. ”

"Later, the president told us that it was because TVB stuffed money into MBS TV and the media that they would let us go. Later, Wireless invested another 800 million yen in us, so that we could barely finish filming "Ultraman Tiga". ”

"But after filming this series, we at Tsuburaya Co., Ltd. are in a tight financial situation, and we don't have enough money to shoot a new drama at the moment. I applied for funding from Wireless, but got no response. We're really panicking right now. ”

This recording has been translated before, and when it is played, it will be displayed with subtitles. Therefore, even people who don't understand Japanese can understand it.

……

"Okay, ladies and gentlemen, the following is a recording from the staff of MBS TV in Japan. Liu Zhirong said again, and then played a recording again.

""Ultraman Tiga" was broadcast on our TV station last year, and the ratings for the first two episodes were really good, which made many Ultraman fans happy.

But in the next few episodes, the quality dropped a lot, which made many fans dissatisfied, and also put a lot of pressure on our TV station.

Just when our TV station was about to withdraw "Ultraman Tiga", our director canceled this plan. Later, I heard from my colleagues in the advertising department that they had received a sponsorship from Hong Kong, amounting to 200 million yen. ”

Liu Zhirong nodded, and then said to the camera, "Ladies and gentlemen, the last recording you heard next was a reporter from Japan's "Asahi Shimbun". ”

"Last year, I followed the news of TVB's acquisition of Tsuburaya Co., Ltd. because it was the first time that Hong Kong TV was involved in a Japanese film and television company. And among the people who intended to buy at that time, there was also the big star Summer, so it had a certain newsworthiness.

At first, after Tsuburaya Co., Ltd. was acquired by Wireless, I didn't have much hope for this acquisition. Because the Ultraman series of special effects dramas is expensive, it takes a huge market to afford it. With such a huge population and such a developed market in Japan, it is still half dead, let alone a city in Hong Kong.

But then they launched Ultraman Tiga, which was a success, confirming my failure. I was unwilling and wanted to continue to follow up the interview, and finally I was interviewed, and "Ultraman Tiga" has seen a sharp drop in ratings since the third episode, and the bad reviews have been overwhelming, which once again proves my inference.

Later, I wrote a few articles and published them, which attracted a lot of attention. But just as I was about to continue tracking the matter, I received an order from the top to tell me not to follow it any further.

At that time, I didn't understand it, and pestered the editor-in-chief to ask questions. Later, he was moved by my persistence and told me that the newspaper had received a large public relations fee and would no longer report on it. ”

After the three recordings were played, Liu Zhirong faced the camera and said with a heavy face, "Everyone in front of the TV, you must have understood. The words of the three employees of Tsuburaya Corporation, MBS Television, and Yomiuri Shimbun corroborate each other, and it is enough to prove that after the acquisition of Tsuburaya Corporation, wireless has had a great deal of problems in management.

However, instead of admitting these problems to shareholders, Wireless chose to evade and cover up, so that shareholders suffered greater losses.

How big is the loss of shareholders, we asked Mr. Lai Feifei, a financial expert, to make a detailed analysis for you. Welcome, Mr. Lai. ”

"Thank you, Mr. Liu. "Yesterday, he attended the news program, talked eloquently in the program, and mourned for the wireless stock price, Lai Feifei, was invited to ATV today.

"Mr. Lai, please help me interpret it. Liu Zhirong then said with a smile.

"Good. The failure of wireless' investment has caused great harm to the interests of shareholders. You should note that just now a reporter from the Asahi Shimbun raised a question, saying that the Ultraman series of special effects dramas cannot even afford a market as large as Japan because of the high production cost, so he is very skeptical that Hong Kong can afford it.

In fact, his suspicions are very reasonable. Because the reason why Tsuburaya Co., Ltd. was on the verge of bankruptcy in the first place was because the cost of filming Ultraman was too high.

Don't think that this is something that children can see, so it must be shoddy, shoddy, and low-cost. In fact, the cost of an episode of the Ultraman series is quite high, about 30 million to 60 million yen. If the production requirements are high and strive for excellence, it is not uncommon to exceed 100 million yen.

This is equivalent to the cost of an episode of Ultraman between 1.5 million and 5 million Hong Kong dollars. And the total production cost of Hong Kong TV dramas in the twenties is only three or four million. Therefore, it can be seen that Ultraman is actually much more expensive than we usually shoot TV series.

The main reason why it is so expensive is that the model used by Ultraman has to be remade in almost every episode. These models are quite expensive because they are so carefully made. It was difficult for Tsuburaya Co., Ltd. to bear the burden. Even if it was taken over by Wireless in the future, this drawback could not be improved, so the business difficulties of Tsuburaya Co., Ltd. were still not improved.

Now it has fallen into a business crisis again, and if Wireless does not transfuse blood for it, it is estimated that it will face the crisis of bankruptcy again. As a result, wireless shareholders will face huge losses.

Let's do the math. At the beginning, TVB spent 1.50 billion yen on the acquisition of Tsuburaya Co., Ltd., followed by another 200 million yen, and finally 800 million yen. Combined with the 200 million yen sponsorship given to MBS TV and the public relations expenses of the Japanese media, the total cost is more than 2.2 billion yen.

At last year's exchange rate, this amount is equivalent to 110 million Hong Kong dollars. And it is all the shareholders of wireless who pay for this money. If you have 10,000 shares in your hand, it is equivalent to a loss of 5,000 Hong Kong dollars.

In addition to this loss, if you pay attention to the stock market in the past two days, you can see that the stock price of wireless is really ups and downs, from a high of 21 yuan and 5 jiao, and now it has fallen to 15 yuan, and the price per share is 6 yuan and 5 jiao.

The reason why the share price of wireless is so volatile is because after the scandal of wireless investment failure broke out in Hong Kong, shareholders lost confidence in it, so they sold their stocks one after another.

Therefore, it can be said that the shareholders of wireless will lose seven yuan per share because of the failure of investment. If you hold 10,000 shares of wireless stock, your wealth will shrink by 70,000 yuan. If the stock price of Wireless falls again, the losses of shareholders will continue to expand.

The impact of this incident on wireless is not only limited to the decline in stock prices, but more importantly, it has damaged the image of wireless in the minds of Hong Kong citizens.

TVB has always been the highest-rated TV station in Hong Kong, especially its "Happy Tonight" program, which has been warmly welcomed by everyone.

Everyone loves to watch it because it can bring joy to people, so that everyone can sit together, be happy, enjoy the joy together, and enjoy the feeling of this warm and sweet home.

But now this kind of thing is breaking out. When people are watching the radio station, they think that it has made such a serious mistake and caused them a lot of losses, how can they continue to watch it happily?!

Wireless has betrayed the trust of the people, brought so much loss to the people, and also damaged its own image. This kind of mental loss is far more serious than the monetary loss. ”