Chapter 870: Family Consortium

Seven of the first 30 customers used East West Bank credit cards, and just because they bought a blueberry phone with a 98% discount, it would not attract so many people to apply for a card. Pen "Fun" Pavilion www.biquge.info

This is because some time ago, an employee of Snow Mountain Investment Company submitted a draft proposal for East West Bank to the executive officer of Anthony.

Anthony thought the idea was good, so he sent the report to Han Xuan, who was far away in India at the time.

The specific idea of that report is to combine the old man's SOS supermarket, SOS 24-hour convenience store, SOS transportation company and other companies, and Han Xuan's Starbucks, Hans Automobile, Hasbro, East West Bank and other companies.

As well as grandma's whoops group, grandpa's Marvel, etc., all the holding companies of the family are regarded as a whole.

Pay with a East West Bank credit card at these locations to earn points and benefits.

After the points reach a certain level, you will be able to get benefits when you use the resources of the Han family in the future.

For example, in the future, when going to the playground being built in Coney Island, New York, senior credit card customers can enter directly through the inspection-free lane, eliminating the hassle of queuing.

There will also be a dedicated payment channel for purchases made at SOS supermarkets for customers who have reached a certain level of points.

At checkout, each level of credit card can also be discounted to different degrees, and some special products are also available exclusively for these East West Bank credit card users, and you can also get a 95% discount on purchases on your birthday.

The details were very detailed, and the employee wrote more than 170 pieces of paper in a plan, and even took into account the small things of sending greeting cards to credit card users in advance on their birthdays.

That employee was rightfully offered a promotion.

Han Xuan is quite satisfied with this plan, high-end users can't look down on these small discounts, but the price difference of ten cents is enough to make a large number of people prefer to travel long distances to buy things, even if the money spent on the road is far more than ten cents.

People are born with a penchant for taking advantage of small advantages.

After East West Bank launched the credit card last month, the number of people who come to East West Bank to open a credit card skyrockets.

Due to the small number of bank branches, Han Xuan thoughtfully adopted the method of door-to-door registration of information, verified that the credit card was correct, and delivered it to these users through the channel of SOS Transportation.

Previously, only about 80,000 customers at East West Bank had opened credit cards, the vast majority of whom were Chinese.

Since Han Xuan took over the bank, the number of credit card users has skyrocketed to more than 320,000, and it has been increasing recently.

This number will be even higher when all the high-quality small banks that are interested in selling are merged and acquired......

The editor-in-chief of the financial section of the Wall Street Journal, who has a keen sense of smell, is a little unusual through this incident.

In the past, the companies were scattered and there was nothing to see, but after East West Bank "pulled the strings" and connected those industries, the resulting scene seems somewhat familiar.

Then the editor-in-chief thought of the existing consortia in the United States, and suddenly realized.

Aren't these industries owned by the Han family now a small consortium?

It's just that it comes in the form of a family business, which is a little different from other industrial conglomerates in terms of structure.

When the feature was published on the front page of the Wall Street Journal the next day, the American people regarded it as an interesting thing to talk about, and it did not produce much repercussions.

In addition to the well-known Big 10 conglomerates, there are countless large and small conglomerates in various parts of the United States.

Now the scale of the Han family's industry is not even comparable to the weakest of the top ten consortia in the United States, there is nothing to make a fuss about, not to mention that it has no heavyweight pillar industry, and it cannot be regarded as a complete conglomerate.

The Han family has money, which is something they have known for a long time.

It will take more than a decade later, when they look back at the report, to understand how prescient the editor-in-chief was......

HOPE Experience Hall.

The first batch of customers who bought Blueberry mobile phones did not wait to walk out of the entrance of the experience store, but sat cross-legged on the ground and began to unpack the box.

Motorola and other companies' mobile phone packaging boxes, in order to reduce cost considerations, are using the most common cartons.

And now when they get the packaging box of the blueberry mobile phone, they immediately find that it is different, and it feels more high-end, and the force is suddenly highlighted.

Some people also feel that spending so much money just now does not seem unacceptable, but it is worth it.

It's heavy in your hand.

There are a few lines of small print written on the bottom of the box, plus the logo pattern on the top of the box, and there is almost nothing else, clean and concise.

The cost of this kind of packaging box is currently about 5.5 US dollars, and it is possible to further reduce it to 5.2 US dollars when mass production.

Don't think a small box is easy.

In order to make this kind of packaging, Han Xuan gave a Japanese veneer carton manufacturing company two million dollars in design fees to get this little thing......

After the customer opened it, the lid of the white carton was lifted, and the ultra-small blueberry HX-ONE mobile phone appeared in their field of vision.

Each phone comes with only one battery, which can be used for about three days and seven and a half hours.

It is not as good as the copycat machine of Huaxia in the future, but you must know that it is now 1995, and the cost of miniaturized batteries is quite high.

Among them, some of the new battery technology that was just bought from Apple some time ago, if customers still need it, they can buy another battery, which costs $88 per piece, and the profit is more than 50%.

Even so, most of the customers who buy mobile phones will also have a spare battery, and they are willing to buy the mobile phone, do they care about a battery.

Therefore, mobile phone accessories really belong to the profiteering industry, and before other battery manufacturers have made batteries suitable for blueberry mobile phones, the entire market belongs to Han Xuan.

Customers come in and buy their phones and then leave, and there is an endless stream.

Han Xuan was in the lounge on the second floor, turning his head to look through the window to look at the scene below.

The heavy tempered glass blocks out most of the sounds, and you can't hear what the customers are saying, but you can see that they have a smile on the corner of their mouths, and they should be very satisfied with the shopping experience.

Every time one is sold, it means that there is a profit that flows into the account of HOPE Technology.

In other words, it went into his own pocket, and now Han Xuan is very happy.

Fat Ding stayed in the hall on the first floor to play, and its bulky size crushed the pyramid made of boxes.

Before the employees could react, they quickly slipped away, hid behind potted plants, and let out a long sigh of relief......

"In just half an hour, we've sold more than 600 units!

Congratulations, you're going to get rich today, little boss......"

Old Charlie, CEO of Hope Technology, couldn't hide the joy in his tone.

"You have shares in the company, don't you also make a fortune today?

I knew I should bring a bottle of champagne to celebrate, it didn't seem to take more than two hours, and by 11 o'clock, the shipment would be sold out......"

Han Xuan said to Anthony and Charlie Sr., who were sitting across from him.

That's when it happened.

In the lounge area of the hall on the first floor, there was a sudden exclamation.

Yu Guang found a puff of black smoke and some fire, and Han Xuan suddenly shook.

A ridiculous idea suddenly popped up in my heart:

"Blueberry phone...... Exploded?"

ps: At Longdongbao Airport, fly to Qingdao, ( ̄▽ ̄) two chapters today. (To be continued.) )