Chapter 603: Dream Rose Series
After listening to the introduction of shower gel and shampoo, Su Yi picked up another product, toothpaste.
This toothpaste is just a sample, and it doesn't even have the outer packaging, but that doesn't make a difference.
Su Yi first opened the bottle and smelled the toothpaste inside, a fragrant smell wafted into his nose, it smelled very good, and it had a refreshing effect.
Seeing this, the person in charge began to introduce: "This toothpaste is made of Dream Rose Leaf as the main ingredient, after using this toothpaste, you don't have to worry about bad breath, you can keep your mouth fragrant all the time." ”
After a pause, he continued: "And the cleaning effect of this toothpaste is very good, if you use it for a long time, you can whiten your teeth, remove yellowing and stains and remove tartar is not a problem at all, the effect is better than scaling, not only will it not hurt your teeth, but also protect your teeth, make oral problems disappear, and at the same time meet all the needs of dental care, cleaning, whitening, and fixing teeth, as long as this toothpaste is OK." ”
"Director Huang, how do I feel like you're doing a pyramid scheme. Night Charm smiled, she had a good relationship with this person in charge, and she was not afraid of offending him.
The person in charge, that is, Director Huang, was stunned at first when he heard this, and then he couldn't help laughing, and now he really found that he was talking about it as if he was doing a pyramid scheme, and he praised these products to the sky.
In normal times, this Director Huang would never be like this, he has never been so excited as he is now.
It's just that these three new products have brought him too much shock, and his three new products have been developed by him leading the entire R&D team. Excitement is inevitable.
Of course, this Director Huang also knows about these three new products. The main credit for such a good effect is not in the formula. It's not in the R&D team, but the magic of Dream Rosewood and Dream Rosewood, so that there is such a good new product.
"I'm a little excited, but you can experience it well, and I promise you won't disappoint you. Director Huang finally said.
"Of course I believe in your professional abilities, and I believe that these three new products are truly extraordinary. ”
After listening to the introduction and looking at the data of the three new products, Su Yi's heart finally fell, and these three new products did not disappoint him.
In fact, he knew that this dream flower was full of treasures. But he didn't expect that after adding cleaning and care products, it would have such a good effect, before he just felt that the fragrance of Dream Rosewood was very good, and it was very suitable for washing and care, but he didn't expect that Dream Roseflower would have so many effects, which was a great surprise.
In this case, there is no need to worry about new products now, and the new products of Yeluo Group are these three in front of you. Basically, it won't change.
Next, after Su Yi and the others took away some samples, they went back to the group.
In the conference room, Su Yi, Concubine Luo, and Night Charm negotiated about the new product together.
Although the laboratory brought three samples. It has been set as a new product of Yeluo Group, but there are still many things to be done later, such as naming, positioning, pricing, etc.
"About the names of these three new products. Have you figured it out? Su Yi asked.
Concubine Luo just wanted to speak, but Night Charm rushed to reply first: "The name has already been decided." It's called Biquan, do you think it sounds good?"
on this. Concubine Luo naturally wouldn't agree, and immediately retorted: "It's not good, this name is too ugly, and it's also very cheesy, I think the name of jade skin is good, let's call it this name about shower gel!"
"My name doesn't sound good, but it's so much better than yours. Night Charm immediately scoffed.
So, in front of Su Yi, Concubine Luo and Ye Mei fought against each other for a name, and you and I made his whole head bigger.
In the end, Su Yi slapped the table, attracted attention, and then said, "I've thought of the name, so don't fight." ”
After thinking for a while, he said: "Since these three products are all series developed based on Dream Rose, I think they are called Dream Rose series, Dream Rose Toothpaste, Dream Shower Gel, Dream Rose Shampoo, what do you think of this name?"
Regarding this name, of course, Su Yi thought of it temporarily, just to prevent Concubine Luo and Night Charm from continuing to quarrel, so he would think of a name casually.
"I agree. Concubine Luo agreed at first.
"I don't have a problem either. Nightglow agreed.
Concubine Luo and Night Charm are the same, but they don't want to lose to each other, so as long as the name is not what the other party thinks, it doesn't matter, any name is fine, and Mengzhuo is indeed more suitable for the product.
After deciding on the name, the next thing is the pricing.
Regarding the pricing issue, Concubine Luo and Ye Mei didn't quarrel anymore, but discussed it carefully, they all knew that this was a very important matter, and they must not be willful, otherwise it would only harm the company, and naturally they would not play in this matter.
In the end, after the negotiation of the three of them, the pricing of the Dream Rose series has been determined.
In addition to toothpaste, shampoo and shower gel have seven fragrances, which are made of seven different colors of Dream Rose petals, except for some differences in fragrance, everything else is the same.
However, these three products, no matter how many fragrances they have, have only one scale, which means that one product has only one scale, and will not produce multiple scales.
The reason for this is to facilitate management, and at the same time, in the case of mass production of the same specification, it can also save production costs, and the price will not be too chaotic, and the benefits are also very many.
Among them, the specification of Menggui shampoo is 400 ml, the ex-factory price is 40 yuan, and the terminal retail price is 50 yuan.
The production, packaging, publicity, transportation and tax rate of this Menggui shampoo are all together, and the total cost is 20 yuan, which is the profit of a bottle of Menggui shampoo is 20 yuan.
The specification of Menggui shower gel is 800 ml, the factory price is 40 yuan, the terminal retail price is 50 yuan, and its cost and profit are also 20 yuan.
It can be said that the cost of Dream Rose Shampoo and Dream Rose Body Wash, except for the difference in specifications, is the same, the pricing is the same, and even the cost and profit are the same, and the profit margin reaches 50%.
As for the specification of Menggui toothpaste, the factory price is 20 yuan, the terminal retail price is 25 yuan, the total cost plus tax rate is 8 yuan, and its profit is 12 yuan, and the profit margin of Menggui toothpaste is 60%. (To be continued.) )