Chapter 3 The Rivals of the Japanese
Chapter 3: The Rivals of the Japanese
In particular, Matsumoto Masayo had vaguely heard that this Fang family seemed to have something to do with the European Albert Steel Company. Matsumoto Masamichi is naturally no stranger to Albert Iron & Steel Company, a well-known steel group company in Shijie and a strong competitor in Nippon Steel's business, and he also knows that with the opening of China's national mén and the deepening of the reform and opening up policy, steel companies in Europe and the United States have also increased their attention to the Chinese market, and have selected JĪNG soldiers to come to China in an attempt to expand their market share. However, so far, the Japanese steel industry, led by Nippon Steel, still firmly occupies the top position in the Chinese market.
The reason why this is the case, on the one hand, is that Japan's proximity to the water has the first month, and it has a congenital factor of geographical proximity to China; Another very important factor is also because the Japanese know the Chinese people better than people in Europe and the United States, and they can have a plan to deal with them, and Japan has always had aid projects for China, which can be used to expand the influence of Japanese companies in China. However, this result will naturally cause dissatisfaction among similar companies in Europe and the United States, and Albert Steel is undoubtedly one of them.
Luxembourg and Huaxia were already established in 1972. In 1978, Huaxia Zhengfǔ officially established an embassy in Luxembourg, and the following year Luxembourg Zhengfǔ officially established an embassy in Huaxia. It can be said that the relations between the two countries have always been developing quite well, and the leaders of the two sides have frequently exchanged visits. The Grand Duke of Luxembourg, the Grand Duke Henry, and the successive prime ministers of Luxembourg have visited China many times, and the leaders of the Chinese government have also visited Luxembourg many times.
Albert Steel, headquartered in Luxembourg, naturally became one of the first European and American steel companies to enter China. However, although Albert Steel Company entered China early, the market share it occupies in China is completely incomparable with that of the Japanese, let alone its position in the Shijie steel industry.
With the vigorous development of China's economy, European and American countries are also paying more and more attention to the Chinese market, Albert Steel Company heard that this year there is a new manager in China, responsible for vigorously developing the Chinese market. And his first competitors are undoubtedly his Japanese counterparts.
Therefore, Matsumoto Masamichi, who is prepared for danger in times of peace, will be so concerned about the steel plant project that the Fang family wants to build.
Matsumoto's worries are not empty and untargeted, at this time, in the Albert Steel Company's office in China, the director of the Albert Steel Company, Fernand Steel, who has just taken office this year. Jacobs was also listening to the reports of his subordinates on the Fang family's movements.
Forty-year-old Fernand. Jacobs, a native of Luxembourgish, with a height of nearly 1.9 meters and silver hair, was the commercial representative of Albert Steel in the United States before coming to Albert Steel's office in China, and has made great contributions to Albert Steel's significant improvement in the United States in recent years. Originally, everyone in the company speculated that Fernand should be transferred back to the headquarters of Albert Steel Company for reuse, but no one expected that, including Fernand himself, the headquarters of Albert Steel Company would actually transfer him to the company's office in China as a leader.
For this result, Fernand himself was very surprised and puzzled at first, but before he came to take office, the president of Albert Steel Company personally met with him, and had a three-hour conversation with him about the development of the Chinese market, and gave Fernand great authority in Huaxia. It is regarded as a key area for the future development of the company's business.
After coming to Huaxia, Fernand, who was originally full of ambition, was given a blow head-on by the reality of Huaxia, and Alberd Iron and Steel Company, which is ranked first in Europe and even in Shijie Iron and Steel Industry, has a pitiful market share in Huaxia, and it is not as good as even the steel companies that rank five or six after ranking in Japan!
This undoubtedly made Fernand feel gloomy, but at the same time, he was full of his competitive spirit and hard ambition, and the more difficult and dangerous it was, the more sweet he felt when he enjoyed the wine of victory!
It was at this time that the news that the Fang family planned to build a new modern iron and steel enterprise in Liao Province in China reached Fernand's ears. For this Fang family, Fernand has long heard of it, after all, the Fang family's exchange of mines for Jishu is also a real sensation within Albert Iron and Steel Company. In particular, when Mén, the internal exploration department of Albert Steel, confirmed that the Fang family's words were true, everyone was speculating about how a Xiǎo family, far away in the east, was able to discover this high-grade mine that was not discovered by the entire European mineral exploration company!
Although Fernand was far away in the United States at the time, he had heard about it.
Before coming to Huaxia, Mr. President of Albert Steel Company also focused on mentioning this Fang family, and Fernand knew that this Fang family still had an unruly influence in the business world of China. Of course, the reason why Mr. President mentioned the Fang family is not because he is the majority shareholder of Carrefour Supermarket, but because he believes that the Fang family is likely to enter the steel industry in China in recent years, which is undoubtedly an opportunity for Albert Steel Company to expand its influence in China, and reminds Fernand not to miss the opportunity at that time.
I have to say that Mr. President saw it very accurately, and not long after coming to Huaxia, the news came that the Fang family intended to build a new steel plant!
Although the news came, Fernand did not rush to contact the Fang family, but actively collected information to analyze and study the feasibility of the Fang family's behavior, after all, at that time, the steel industry in China was still monopolized by state-owned enterprises, and the capital was not allowed to enter at all.
And now, the situation has gradually become clear, although the top management of Huaxia has no encouragement for the Fang family to build a steel plant, but at least there is no objection, this is a rare victory, Fernand feels that it is time to contact Fang Mingyuan.
For this business, Fernand felt that he still had a few chances of winning, and he had also heard that the Fang family's construction of the steel plant was intended to put into practical use the jishu that the Fang family had exchanged for the Albayd Iron and Steel Company, and if this was the case, then it was undoubtedly the most suitable to import equipment from the Albayd Iron and Steel Company.
However, he also understands that the Japanese will never let go of such a considerable investment. If he wanted to win this procurement contract from the Fang family, it would never be so easy.
"Matsumoto Masamichi!" Fernand looked at the information in his hand and muttered. If Japanese steel companies are Albert Steel's biggest rivals in China, then Nippon Steel and its head of its office in China, Masayochi Matsumoto, are the first enemies that Albert Steel and his Fernand need to address.
Matsumoto Masamichi, a Japanese who worked in Nippon Steel's office in China for five years, has now become the most well-known foreigner in the Chinese steel industry, and in his hands, a large state-owned steel enterprise in China has invested hundreds of millions of dollars in large-scale projects have been taken away by Nippon Steel, not only to obtain huge joint venture profits, but also to obtain a large number of equipment purchases, Jishu transfer of huge orders, so that Nippon Steel can make a lot of money chōu tendons. Therefore, in the big market of China, Nippon Steel will never let go of other companies to come in to find food, even if it is a European and American steel giant like Albert Steel.
Fernand knows that compared with Japan, steel companies in Europe and the United States are relatively high in terms of equipment sales and Jishu transfer prices. Of course, there are many factors in this situation, and it is difficult to explain it clearly in one or two sentences. However, for those iron and steel enterprises in Huaxia that lack foreign exchange, it is naturally better to be able to use less foreign exchange to complete the "same" introduction work. Especially the heads and brains of these iron and steel companies, most of them are better at being officials, and there are not many economic brains, especially when they do not have much economic brains. They only think about how much considerable political achievements they can bring to themselves, but they do not consider the long-term development of the enterprise at all.
Fortunately, the Fang family is a sī business, and I think they will not blindly pursue "low" prices like those Chinese officials.
Thinking of this, Fernand picked up the phone on the table and said, "Please come to my office!" ”
"Oops!" Fang Mingyuan, who walked out of the school, stretched his waist, and the damn midterm exam was finally over. These days, for him, who has become accustomed to running around and studying on his own, it is really an ordeal to have to sit obediently in class. Thinking of the more intense review life after entering the third year of high school, Fang Mingyuan, who had already experienced it once, still felt an extra headache.
"Mingyuan!" With this crisp and pleasant voice, Lin Rong, who was dressed in professional attire, poked her head out of the car on the side of the road.
Seeing the gathered gazes of the people around him, Fang Mingyuan hurriedly took three steps and made two steps, and got into the car.
"Why are you alone, Zhao Ya and them?" Lin Rong looked outside the car, there was no figure of Zhao Ya and them, she turned her head and looked at Fang Mingyuan suspiciously, "Didn't you roll up in advance again?" "Fang Mingyuan has a historical tradition in the exam ahead of time, even after transferring to Longtan Middle School, he is still like this. For this reason, the teachers of Longtan Middle School are quite nerve-wracking.
"I've answered and checked, and I'll come out." Fang Mingyuan smiled and said, "Rong Rong, how are you talking with Nippon Steel?" ”