Chapter 55 Endorsement Advertising

After an exotic Italian breakfast, Cao Yunfang received a call from Giorgio Armani, saying that he had left for the Four Seasons Hotel.

Ten minutes later, Chen Feng met the fashion godfather in the room, who was still in good spirits and had been in good spirits.

"Long, I'm very sorry for this pick-up. As soon as Armani came in, he took the initiative to apologize to Chen Feng.

"Forget it, Mr. Armani, it's over, so don't talk about it again. Chen Feng waved his hand generously.

"Thank you, I am touched by your magnanimity. Giorgio Armani said happily. At the same time, I was also relieved that the culprit of the leaked news that Long came to Italy to shoot Armani's endorsement advertisement was actually Vice President Danny Raymond, who thought that he could use this to allow Armani to do a global advertisement for free in the world's major media, and at the same time, it could also confirm Long's influence in Italy. Giorgio Armani was neutral about his subordinate, neither for nor against. In fact, he didn't have this idea in his heart. So, Danny Raymond did just that, and it also made all the executives of Armani personally feel the terrifying popularity of Long, but they were also afraid of angering Long, which made this endorsement contract that they now value so much go down the drain.

Chen Feng didn't care much about the leakage of his itinerary yesterday at this time, and said directly: "Okay, Mr. Armani, I can only stay in Italy for two days at most, and I'll see if we can start filming my endorsement ad now." ”

"Okay, of course, we have the manpower, the equipment, the venue, the set, etc., all of which are ready for now. Giorgio Armani said happily. He was really afraid of long nights and dreams, and he had long wished that Chen Feng would start filming their Armani endorsement advertisements immediately.

"Then we can go now. Chen Feng stood up and said. To be honest, although Milan, Italy has the reputation of being the capital of art and fashion, and there are many classics worth playing, Chen Feng is now eager to finish filming the advertisement as soon as possible and return to China as soon as possible to accompany his family.

"Okay, let's go now. Giorgio Armani also stood up and led Chen Feng out of the room.

At the invitation of the godfather of fashion, after Chen Feng got into his Rolls-Royce alone, Giorgio Armani opened the wine cabinet, took out a bottle of wine and filled the glass, and handed it to Chen Feng.

Chen Feng politely said "thank you" and then took it.

Giorgio Armani smiled and said, "Long, you probably don't know it yet, because of your arrival yesterday, Milan's Malpensa airport had the biggest congestion ever. This news has become the headline of today's major media newspapers. ”

Chen Feng took a sip of wine and did not speak.

"Long, to be honest, when I decided to sign you as our Armani global endorsement, some people in my company were against it, but after yesterday's airport congestion, they all obediently shut up. Giorgio Armani said happily, then clinked glasses with Chen Feng, took a sip of the wine in the glass, and introduced: "This is the 1978 Montazer wine from the Roman Conti winery, I just treasured a few bottles, and it tastes good." ”

Of course, Chen Feng knew that this wine was good, so he nodded and said, "Well, it's very good." ”

Danny Armani couldn't help but smile again when he saw Chen Feng's approval, and he and Chen Feng touched their glasses again and took a sip each.

After the car drove for a few minutes, there was a traffic jam, and after waiting for a while, the car only advanced about ten meters, which couldn't help but make Chen Feng sigh at the traffic system in Milan.

However, Chen Feng quickly understood why this situation was, because Giorgio Armani received a phone call, and then said to him with an embarrassed face: "Long, I'm sorry, it's like this, now there are more than 10,000 of your fans gathered under the office building of our Armani company headquarters, and the reason why there is a traffic jam here is also because of this reason." It's about half a kilometer away from our company headquarters, and it's only a few minutes on foot, so now it seems that we have to walk. Rest assured, I have informed the Milan police station to send riot police, and as soon as they arrive, we will be able to enter the company's office building with their help. ”

Chen Feng was speechless when he heard this, but he was not an unreasonable person, obviously the fashion godfather in front of him didn't expect such a thing, so he had to ask: "Does my advertisement have to be shot at your company's internal headquarters?"

"yes. Giorgio Armani explains, "We have a separate studio, and we plan to shoot print ads for you first, indoor photography, where the props, costumes, and sets are already ready, so we can't change places for the time being." ”

"Alright then, we'll wait for the riot cops to arrive before we walk over. Chen Feng said helplessly.

The Italian police arrived fairly fast, and within five minutes, they heard the sound of sirens and then saw dozens of riot police cars rushing in front of their cars.

"Alright, let's get out of the car. Giorgio Armani gestured.

Chen Feng nodded, and the two got out of the car from one side one after another. Coupled with Huang Yong and Zhang Qiangguo, a total of more than a dozen bodyguards, and dozens of dense riot police on the periphery, the group took a shortcut towards the headquarters of Armani Company.

Naturally, this group of people aroused the curiosity of the people passing by along the way, but because of the obstruction of the explosion-proof police on the periphery, they couldn't see who the people they were protecting were, and they didn't cause much of a sensation.

But as they got closer and closer to the headquarters of Armani, more and more people looked at them along the way, and at first, these fans, who had gathered to see the long up close, slowly woke up. With so many riot police officers also marching towards the Armani company, who else can have such treatment except their long?

So, after the first fan yelled "long" at the yellow man with a cap and sunglasses who glanced at the innermost, the scene was suddenly chaotic, like boiling water.

β€œlong,ILOVEYOU!” The shouts rang out one after another. Many people rush through the barriers of these riot police and get up close and personal with their idols.

Fortunately, the number of explosion-proof police sent by the Milan Police Department this time was more than double the number of people at the airport last night, which was able to withstand the impact of these fans, and they each took out their batons very unceremoniously and gave some crazy fans a look, although Chen Feng was a little unhappy about this, he also knew that this was the best way to disperse these fans. In this way, with the help of this group of barbaric and tough riot police, Chen Feng and his party finally arrived at the gate of the Armani headquarters office building without danger, and there was already a blast-proof police wall standing guard.

Under the leadership of Giorgio Armani, Chen Feng took a special elevator directly to the photography department on the ninth floor.

Inside, the space is very large, at least five or six hundred square meters, and there are quite a few people busy with various equipment and photographic props.

Seeing them come in, these staff members stopped their work one after another, and looked at them blankly, with excitement on their faces. It's understandable, one is their boss, and the other is the hottest superstar in the world today.

The first two walked over and greeted them excitedly.

Giorgio Armani introduced them to Chen Feng in an easy-going manner, one of them was a middle-aged man in his thirties with a full beard and a manly appearance, Alexander Walsh, the manager of the photography department, and another Jew in his 40s was the internationally renowned photographer Ulrik Bratley, whom they had specially invited.

"It's a pleasure to meet you, long, we're all your fans, and it's a great honor to be working with you this time. Ulrike Bratley shook hands with Chen Feng with a happy smile on his face. As a photographer, although he is now very famous in the fashion industry, he is not a first-class one, but this time, if he shoots a print advertisement for Long, he will be.

Chen Feng politely shook his hand, smiled, and said, "Now that you're all ready, can we start filming?"

"Yes, you can start right away. Ulrike Bratley said quickly.

Alexander Walsh, the manager of the photography department, waved to the other side and shouted in Italian: "Isabella, come here!"

Then I saw a tall and beautiful woman walking slowly not far away. This is a typical Italian beauty with dark hair, hazel eyes, and an absolutely hot body.

Ulrike Bratley introduced to Chen Feng, "Long, this is a super rookie from the agency we work with, her name is Isabella Weyman, and she is your partner this time. ”

Chen Feng didn't expect that his endorsement ad would have a female partner. Slightly surprised, he asked Cao Yunfang in Chinese: "Sister Cao, did you know in advance that I have a female partner in this endorsement advertisement?"

Cao Yunfang also shook his head a little blankly, and even motioned to Mr. Giorgio Armani to step aside and speak.

It can be seen that this Italian beauty tries her best to stay calm in front of Chen Feng, but she obviously can't hide her excitement, her chest is constantly rising and falling, and her plump ** is eager to break out.

β€œlong…… It's a pleasure to meet you...... I'm a fan of yours...... It's my greatest luck to be able to work with you this time. Lisabella Weiman stretched out her hand to Chen Feng very excitedly, and her English was quite fluent. She was also very nervous, in order to get the opportunity to become famous in one fell swoop in order to compete for this long cooperation in shooting endorsement advertisements, but she put in a lot of effort, and even sacrificed her hue because of this, and finally got her wish, but judging from the current situation of Long's agent and Mr. Giorgio Armani to the side, this endorsement advertisement of her and Long partner is likely to be variable.

In line with politeness, Chen Feng reluctantly gave her a gentle hand, but he didn't speak, and let go as soon as he touched it, which seemed a little perfunctory.

Cao Yunfang and Giorgio Armani did not end after communicating for a while, and several people at the scene also saw this situation.

After a while, Cao Yunfang beckoned to Chen Feng, and Chen Feng walked over.

"Long, I also want to ask if you don't want to make a commercial with this beautiful Miss Isabella?" said Giorgio Armani looking at Chen Feng fixedly.

Chen Feng glanced at Isabella with a beautiful face, she was looking at this side with a nervous face, her heart couldn't help but soften, and after thinking about it, she said: "It's not, it's just that I thought that this print ad was just shot by me alone, but I didn't expect that there was a female partner, and you didn't notify us in advance, which is a very impolite behavior, because you must know that if she is my partner, it is directly related to my public image." ”

Giorgio Armani hurriedly apologized when he heard this: "I'm sorry, long, just because this time you want to endorse our company's advertisement, the time is relatively short, we can't carry out the public solicitation activity, this Isabella was only confirmed yesterday afternoon, so I didn't notify you before, please forgive me." In our company's advertising campaign, you are required to shoot with a female partner. If you don't think Isabella is good, I can replace her right away until you're satisfied. However, I want to say that this Isabella was selected by our company from hundreds of models, and she is a super newcomer, who has just debuted and has bright prospects for future development, of course, if she shoots an advertisement with you this time, she will quickly become a world-class international supermodel after all, it depends on whether you want to help her. ”

Chen Feng glanced at Isabella who looked pitiful over there, and finally took the upper hand with pity for the jade, and then thought that he would have to partner with a woman anyway, and it would be the same if he changed people, it was better to leave it at that, and it would be a waste of time to save money in exchange.

"Forget it, it's just her. She is indeed a very beautiful girl with an outstanding temperament. Chen Feng said from the bottom of his heart.

This Isabella Weiman has a mafia background, and Giorgio Armani secretly breathed a sigh of relief when he heard this, and said happily: "That's good! After Isabella became famous in the future, it was all because of your support." ”

Chen Feng smiled and didn't speak.

The three of them returned to the field, and Giorgio Armani said to Isabella: "Isabella, you can cooperate with the superstar Long this time, it can be said that you have a golden opportunity, you must take advantage of it." ”

Isabella immediately perked up when she heard this, and a bright smile appeared on her face, and she hurriedly thanked: "Thank you, Mr. Armani, thank you, long!"

"Okay, Isabella, it's my first time shooting a commercial, and later, if there's anything I can't do well, you can help me correct it. Chen Feng said to her in a humble manner, in the newly learned Italian.

Everyone, including Isabella, was stunned when they saw that Chen Feng could actually speak Italian, and Armani said with admiration: "Long, I didn't expect you to know Italian, and you can speak it so purely, it's really incredible." ”

He originally wanted to find Chen Feng as an endorsement, but he learned his information in detail, knowing that he grew up in China since he was a child, and now he is only sixteen years old.

Isabella said with a smile: "I now believe what Long said at his press conference in Hong Kong a few days ago, he really has a talent for languages." ”

When everyone heard this, they were slightly relieved, but their faces were still full of admiration.

"Alright, let's get to work right now!" Chen Feng said loudly.

"Okay, okay! Let's get started. Photographer Ulrike Bratley said right away. He also hopes that the print ad he shot for Long can be seen by the world sooner.

So, in the next few hours, Chen Feng changed into Mr. Armani's tailor-made Armani costume for him, stood in the studio and posed for various poses according to the photographer's requirements.

It wasn't until about two o'clock in the afternoon that he finished work, and Mr. Giorgio Armani, a workaholic who was known for his hard work in the outside world, was accompanied by him from beginning to end for several hours.

When he saw the end of the work, he immediately announced loudly: "Today I have a treat, and we will go to the Four Seasons Hotel together." ”

The dozen or so staff members inside burst into cheers. At this time, they all ran to Chen Feng after finishing work, asking for autographs and group photos.

Chen Feng also met their requirements one by one, which made these staff members excited.

"Long, despite what I've said before, I still want to say thank you!" Isabel said with a grateful face, "You gave me the opportunity to work with you this time." ”

Despite these few hours of getting along, Chen Feng has some appreciation for this Italian beauty, in addition to her appearance and temperament, he thinks she is also very powerful, at least the typhoon and po color are very good, in short, she has the potential to be a supermodel.

"Isabella, you have earned the opportunity yourself, and I am very optimistic about your future prospects. Chen Feng said with something in his words. He knew that this Italian beauty must have put a lot of thought into fighting for this opportunity to cooperate with him. He didn't believe what Giorgio Armani had said before, saying that she was chosen from hundreds of models, and even if she was selected, there must be someone behind her to support her. Because this opportunity is too precious for these supermodels who dream like overnight fame all day long. These female models who have someone behind them, if they don't fight for it, it will be strange.

Isabella smiled sweetly at Chen Feng, and politely tried to go out with everyone holding hands with Chen Feng. But Chen Feng skillfully avoided it and took the lead to follow.

Isabella felt a little annoyed in her heart, although she knew that Chen Feng now had a fiancΓ©e and was still a minor, but as she got along with him in the past few hours, she still couldn't help but be a little confused by him, and she secretly agreed. Such an attractive man or a young man, although she was six or seven years older than him, she couldn't help but throb, wanting to capture him, at least have a little relationship with him, she knew that this was her golden opportunity, and if she missed it, she might miss it forever.

Chen Feng walked up to Giorgio Armani and asked, "Mr. Armani, if I can, I would like to start filming TV commercials in the afternoon." ”

Giorgio Armani hesitated and said, "Yes, but now our advertising plan obviously needs to be slightly revised." Originally, we were going to shoot your TV commercial in the main locations of Milan, but due to today's situation, we had to change it at the last minute. You see, can you secretly go to Rome with us and shoot there? ”

Of course, it will take a while to go to Rome, Chen Feng couldn't help frowning and said: "If I go to Rome for filming, won't anyone recognize me?"

Giorgio Armani knew that Chen Feng was a little unhappy when he heard this, and hurriedly said: "If you find it inconvenient, then we will continue to shoot in Milan, but we should try to shoot as few places as possible." ”

"Okay, that's it. Chen Feng said quickly. He is now beginning to regret taking over this endorsement advertisement, he thought it was an easy job, but now it seems that it may not be. However, he immediately thought that the other party had spent a full $50 million, and for the sake of this money, it would be a little more troublesome.

After everyone went down to the hall on the first floor from the special elevator, they heard a black crowd at the entrance of the company.

"Oh my God, it looks like our lunch plan is going to be cancelled!" said Armani, looking at the crowd outside the gate in surprise.

Isabella said, "Long, they're all here to see you." I think if you had done what you did in Hong Kong a few days ago, and you had met with them, the fans who were loyal to you and adored you would have left. ”

Giorgio Armani mused, "Maybe you can give it a try. Otherwise, I'm afraid they'll stay like this forever, and in that case, maybe we won't be able to get out. ”

Chen Feng frowned and looked out of the gate for a while, then nodded helplessly and said, "Okay, let's do it according to the situation in Hong Kong at the beginning." You should immediately notify the police to cooperate, and by the way, get me a sturdy temporary small high platform. ”