A well-known local brand?! Zhao Changchuan and Zhao Deshan were both in a burst of ecstasy in their hearts, followed by endless questions.

Zhao Guodong's local well-known brands are not only local brands in Pennsylvania or even Anyuan, but should also refer to well-known brands in Central China and Southwest China.

According to Zhao Changchuan's investigation, although the mineral water brand in this region has not yet appeared as a dominant brand, there are many local brands with considerable strength in the local region, almost every province has one or two, but compared with the well-known brands in the international water industry, of course, it is not the same, but the water of the waves can reach that level in just one year, overpowering other brands to become a well-known brand in the region?

Even Zhao Changchuan and Zhao Deshan were full of confidence in the prospect of the water of the waves, but they did not dare to boast of such a haikou.

"I know you have doubts in your mind, but we will see it in the second half of the year, what I said must be based on your performance in the three or four months from June, if the results are not good, this idea naturally does not need to be mentioned, but if the results are satisfactory, then we have to open up a greater space for growth."

Zhao Guodong's words made the two brothers both excited and anxious, they already have a mentality of almost blind worship of Zhao Guodong's words, Zhao Guodong's words can always put forward opinions and opinions from unexpected angles, but the things put forward are always so refreshing and feel that they are indeed feasible.

But this time, the brother has a bit of a taste of pity, which naturally makes them feel different.

"Okay, don't think so much, doing your job in front of you is the most important thing, once everything is ready, then you can start, when will the advertising of the provincial and municipal TV stations start? What about newspaper ads? Zhao Guodong waved his hand to stop the two brothers' cranky thoughts and returned to the topic.

"Starting next Monday, there will be various time slots, and I have estimated that the density is large enough, and now it depends on the consumer acceptance." Zhao Changchuan took a breath and said in a deep voice.

"Well, after a week of advertising, all kinds of promotional activities can keep up, and after a week of promotional activities, you can start large-scale distribution, don't worry, these days, consumers have no immunity to high-density and high-cost advertising, and soon they will be swept by the water." Zhao Guodong said calmly.

History has proved all this, the sun god, the flying dragon these two major health products have begun to show their might on the land of China, the power of advertising is enough to make the gods avoid, the people look at the scenery, and then the three are swept across the Great Wall inside and outside the north and south of the river in an unprecedented momentum, of course, the rise and fall is just a thought, when the power of advertising swells to a certain extent, it is natural to make the minds of the decision-makers of these enterprises infinitely expanded, so the business empire they have established may also be wiped out in the blink of an eye.

How to grasp the middle degree depends on whether the corporate decision-makers can clearly understand the middle degree.

Zhao Deshan and Zhao Changchuan after accepting Zhao Guodong's teachings, they went their separate ways to the south and went north, Zhao Changchuan went to Andu, here is the node of the water of the waves to open the situation, open the Andu market, and also open the market of Anyuan Province, other cities and markets have not yet been cultivated, and the capacity is not large, to a large extent, they are closely following the footsteps of the provincial capital.

Zhao Deshan returned to Pennsylvania in the south, and one of the important tasks entrusted to him by Zhao Guodong was to establish a reliable network in Pennsylvania's financial system, so that he could lend as much money as possible to support him when he needed financial support in the waters.

Zhao Guodong quickly got rid of the worries brought by the waves and redevoted himself to the inspection work of the Jiangkou Development Zone.

"Derived from nature, so long-lasting!" The sound of silk and bamboo is melodious, and a white-haired elder with fairy wind and bones dances in a blessed place, and the soothing and rhythmic Tai Chi is as comfortable and natural as flowing water under his interpretation, which makes people suddenly feel a sense of amazing and unearthly dust. At the last point of the final ink landscape painting, a high-pitched and arrogant chanting of poetry looms in the rhyme.

"The water of the waves is clear, and it can wet me; The water of the waves is turbid, and it can be ??????"

This one-of-a-kind ad stands out among the countless cumbersome and lengthy advertisements on provincial and municipal television stations, bringing a sense of freshness that clears the minds of TV viewers who are drowsy and waiting for the feature film to begin, and even Zhao Guodong can't help but be fascinated by the first time he sees the modified commercial short appear on television.

After seeing the TV commercial, Zhao Guodong immediately realized that the huge impact that this commercial may bring may even exceed his imagination, and he immediately called Zhao Changchuan and asked him to pay close attention to the reactions of the channel providers he had contacted before, and at the same time start full-scale production in advance to prepare for the large-scale demand wave that may be attracted.

Sure enough, three days after the advertisement was broadcast, Zhao Changchuan began to feel the pressure, most of the channels he contacted before were some channel providers with good credit but not very large scale, in addition to these channel dealers strongly requesting early delivery, some large wholesalers in Andu also contacted Zhao Changchuan to ask for a long-term purchase relationship, which made Zhao Changchuan overjoyed and also felt pressure.

"Don't be in a hurry to agree to these buyers, before you went to them, they ignored them, now I beg you, you must be properly reserved, first ensure that you have signed the contract in advance, and then choose the more reputable one from these large wholesalers who put forward requirements."

Zhao Guodong muttered on the phone for a while and then said: "I suggest that you need to contact the second or even the third production line as soon as possible, since the water output is not a problem, then the bottleneck is the production line, which needs to be considered in advance, although it is not felt now, but once the advertising is carried out in a few ways, we can not predict how much the demand will grow." ”

"I think you should ask Deshan to contact the Pennsylvania banking department now, take the telegrams and contracts of those buyers, let them see the popularity of our products, and then show them our advertisements on provincial TV and Andu TV, I think this should be touched, and now Pennsylvania is also carrying out reforms, I think the banks should be touched, and the credit unions and the alloy club can consider starting."

"Let Liu Cheng go to the production line procurement! Don't have any worries, you can check the gates, give him a bottom line, let him talk about it, go to investigate, this is not a high-tech product, didn't Liu Cheng learn mechanical? I think the general problem is not difficult for him, as long as the quality is no problem, the price is right, it is okay, no matter whether the new machine is used or used, as long as it can be pulled back as soon as possible to install and debug. ”

"Don't you need to be in such a hurry? Hmph, I'm afraid you'll be in a hurry when the time comes! Zhao Guodong snorted coldly, "The power of this advertisement may exceed our imagination, maybe the entire Anyuan Province will blow a wave of waves, if we don't prepare for it early, maybe we will lose a great opportunity!" ”

Zhao Guodong's unquestionable attitude made Zhao Changchuan realize that the market demand may exceed imagination, and although it takes a lot of money to buy a second filling line in advance at this time, it can more than double the daily production volume, and at least in a year, there is no need to consider expanding the scale of production.

When Liu Cheng learned that he was entrusted with the important task of going to other provinces to buy mineral water production equipment, he was surprised and immediately thought that Zhao Guodong must have made the decision behind his back, although Zhao Changchuan did not have much prejudice against him, but such an important matter had to be handed over to him to deal with with it with full authority, which still made him feel huge pressure in his excitement.

Fortunately, the company that purchased the equipment has been contacted, and what he needs to do is to negotiate the price and inspect the goods to ensure that the things pulled back can be smoothly installed and debugged into the factory, and the production is successful, which makes him relieve the pressure a little.

No one could have imagined that the cool wind of the waves would cause such a crazy wave in Andu, especially after several professors of nutrition and physiology from the Ando Medical College expressed their concerns about the current water pollution and the benefits of long-term drinking mineral water.

Successive street all kinds of free drinking water activities, water knowledge prize quiz activities, schools, welfare institutes of free activities, wave after wave of activities will be May Andu urban area is boiling, originally this year's climate in Andu is a little abnormal, just into May the weather becomes hot, the clear water of the waves let the citizens of Andu who have lived in the bustling city for a long time feel a touch of coolness from the Canglang Mountains for the first time.

Although the early stage has been aware of the possible sales fever, but the hot situation of sales still makes Zhao Changchuan and Zhao Deshan ecstatic, several transportation companies almost all of the cars were rented, waiting in the factory for loading all night, Zhao Guodong also clearly instructed Zhao Changchuan can ignore other cities and even Pennsylvania locally, but to ensure the needs of Andu first, so that Andu citizens can feel the cool and delicious water of the waves at close range at the first time.

Canglang mineral water plant has almost become a day and night construction site, full of extended trucks or trailer trucks rolling out of the factory door, vacated space is quickly filled by the convoy waiting outside the door, Zhao Deshan is glad that he has prepared in advance, otherwise this transportation problem alone is enough to make people anxious.

(To be continued)