Chapter 178: Celebrity Endorsement Next

Motorcycles, it's not a fake and shoddy product, Zhu Simao thinks he can think about it, but he also has to consider the creativity of the advertising film, if it's a spoof or something, he will never agree!

Feng Yu handed over the script he had prepared: "The first advertisement is that you are speeding on the highway with a helmet on, and you meet a girl with a silk scarf around your face waving for a ride, you flick your tail, stop the motorcycle, and take off your helmet at the same time. ”

In the second advertisement, the girl took off the silk scarf and showed her ~ face, this girl is Liu Daqing. You hand her the other helmet, she sits in the back seat, wraps her arms around your waist, and the two of you gallop away. ”

"The third advertisement is that Liu Daqing is wearing a helmet on a country road, and you become a hitchhiker this time. Liu Daqing parked for you this time and threw you a helmet at the same time. ”

"In the fourth advertisement, two people each ride a motorcycle, speeding down the road, and they look at each other and smile at the same time."

Zhu Simao frowned: "Four advertisements, the plot is still continuous, are there no lines in front?" ”

"Yes, if you ask her where she is going, she asks you where you are going, you don't need to mention the word motorcycle, and in the last three seconds, a font ad will be added."

Feng Yu's idea is a xylitol advertisement from later generations, filmed into a small plot, and played continuously through guò, which will definitely be impressive, and even worse than the kind of advertising that keeps saying the brand name, and it is not easy to get negative reviews.

"Mr. Zhu, do you need to change anything about this advertising script?"

"Yes, it's not good to ride on the highway in the first section, who will walk on the highway? Changing to a suburban road, which is more realistic, the last section of the gallop, can be on the highway. The color of the costume should match the motorcycle, and the color of the motorcycle should be different, and even the color of the helmet should be different......"

Zhu Simao is really a professional, he thinks about it very clearly, and changes a lot of details in Feng Yu's half-baked advertising script, Feng Yu listens to it, and it is really more reasonable.

"Mr. Zhu, do you agree to advertise? So how much do you plan to spend on advertising, we plan to sign a long-term contract, and how many years are you willing to sign with us at most? ”

Feng Yu thought to himself, until the end of this century, before Chen Guangtou sued the subordinate company of CCTV, both of them were domestic first-line stars, but now their worth is obviously much lower, if they can sign a long-term contract of more than five years, it is the best, even if Zhu Simao wants to sign for ten years, Feng Yu agrees!

"A few years? You plan to use me for a few more years, so how many years do you think is appropriate? ”

Feng Yu thought about it for a while, and when these two people were blocked, CCTV would no longer be able to advertise, not even for the first two years in other places, so eight to nine years would be more appropriate.

"How about eight years?"

Zhu Simao was taken aback, he had never heard of it, and he had to endorse it for eight years to make an advertisement!

"Are you sure it's going to be eight years?"

"That's right, endorsement for eight years, every year you have to shoot at least one commercial for us, and some print ads, and you have to come forward to cooperate with us to promote once, I don't know what the market price is, you can make a price."

"One hundred thousand a year?" Zhu Simao quoted a price that he thought was very high, although he was a star, and I heard that the price of celebrities advertising in the south was also very high, but at this time, the per capita annual income in the capital was only less than 2,000 yuan, and he was already fifty times the price.

Feng Yu thinks about the endorsement fees of future generations of big stars, which is more than 200 times the per capita income, Zhu Simao is very kind.

"No problem, if you attend every one of our promotional events, you are guaranteed to have a red envelope." Feng Yu knows that in two years, the advertising fee of celebrities will skyrocket, and Zhu Simao will definitely feel that he has lost money, and there will be problems in cooperation, and he can use red envelopes to make up for it.

"When to shoot the commercial, I have to rehearse the sketches of the Spring Festival Gala recently, and I may not have enough time."

"It's okay, the commercial is very fast, and I am already contacting the filming unit, and there are two days enough. By the way, can you introduce your sketch partner to me, we also want to ask him to be an advertising endorsement. ”

Feng Yu thought about it, this year should be the sketch "Protagonist and Supporting Role" by these two gods, if a similar commercial is filmed, it will definitely be a hit!

"He caught a cold today and called in sick, so I'll help you ask."

"Okay, I'll come over tomorrow with the contract, and in terms of details, the three of us will sit down and negotiate."

……

Leaving from here, Feng Yu hurried to the Beijing Film Studio, where Liu Daqing was waiting for him. Liu Daqing values money more than Zhu Simao, and his mind is also flexible, Feng Yu is ready to use Zhu Simao to suppress Liu Daqing's price.

"Miss Liu, you are more beautiful in real life than on the screen."

"You're too awarded, Mr. Feng, we won't beat around the bush, I heard that you are planning to ask me to shoot an advertisement?" Liu Daqing asked eagerly.

"That's right, the co-actor is Zhu Simao, or Chen Guangtou, this is the script, you can take a look."

As soon as he heard that there was Zhu Simao, Liu Daqing no longer despised Feng Yu, not to mention Chen Guangtou, these two are first-line stars.

Especially this time the product is a motorcycle, obviously a man is more suitable than a woman, and she feels that she may not get too much money.

"The script is good, you can see it, and it has been carefully revised. May I ask, how much are you going to give me? Liu Daqing went straight to the point, she didn't pick advertising books at all, but was more concerned about endorsement fees.

"Miss Liu, who do you think is more popular in the eyes of the national audience, you or Zhu Simao?" Feng Yu didn't say money, but asked a question first.

Although Liu Daqing has just won the Actress Award, he really doesn't dare to say that he is more popular than Zhu Simao, Zhu Simao's "Cattle Herd" has a better reputation than her movie, not to mention that he has acted in sketches in the Spring Festival Gala in the past two years, and he has become the finale actor, and his status can be seen.

"I'm still slightly inferior to those two." What Liu Daqing said is also very interesting.

Why, do you mean that if they are alone, you don't have to be Zhu Simao? Image is also one of Zhu Simao's advantages, although Liu Daqing is very beautiful, there are many women who are jealous of her and don't like her. But Zhu Simao is a public idol killed by both men and women at this time, only love, no jealousy.

"Zhu Simao agreed to endorse for eight years, and the annual endorsement fee is 100,000 RMB, a total of 800,000 yuan, and the contract I prepared for Miss Liu is the same as 800,000 yuan, but the contract period is ten years. The same terms and conditions include film and television and print advertising, which must be promoted once a year, of course, we will also wrap a red envelope for you every time......"

Feng Yu said a lot of terms, Liu Daqing listened carefully, many of them she had never heard before. But 800,000 yuan, Feng Yu said that it could be paid in one lump sum, and she heard this clearly. 800,000, this is 800,000, with this 800,000, she no longer has to worry about life.

This advertising endorsement, she, took it! ~~~ Ask for collections, ask for recommendations, the fourth child needs your support very much.