"Mr. Feng, you're back." Wu Zhigang returned to the company and saw Feng Yu drinking tea and chatting with the company's people, looking very good.

"Well, how's it going, how did you get from this business trip?" Feng Yu asked with a smile.

Although Wu Zhigang is already the deputy manager of Taihua Trading Company, he still works very hard, and when the company is busy, he also has to go on a business trip, and he has no complaints, which makes Feng Yu very satisfied.

Well, this kid may plan to get married next year, give him a full set of household appliances, Feng Yu will never treat his own people badly.

"Mr. Feng, your idea is absolutely amazing, advertise near kindergartens and primary schools, and the sales of Lehaha are rising." Wu Zhigang said excitedly.

Since Feng Yu became a shareholder of Lehaha, Lehaha's sales rights in the three northeastern provinces have also been taken. Although Lehaha has been advertising on CCTV last year, due to production problems, the market in the Northeast is almost blank.

How to quickly stimulate the sales of Lehaha, it is not enough to rely on the advertising of CCTV. After Feng Yu thought about it, he asked the people of Taihua Company to notify dealers in various places to advertise near kindergartens and primary schools. When parents who pick up and drop off their children see the advertising slogan of Lehaha, they will naturally notice it.

The market positioning of Lehaha was originally a children's oral liquid, and the advertising slogan was also: After drinking Lehaha, eating is fragrant.

The parents of these children will also compare with each other, whose child studies well, whose child grows taller, and so on. And children's eating has always been a problem that plagues many parents.

If it were a few years ago, would the child have the problem of skipping meals? If you don't eat, you'll be hungry. Now that the conditions at home have improved, grandparents are reluctant to starve their children.

And when an oral liquid specifically for children who don't like to eat appears, especially when I heard that the children of whomever have drunk this Lehaha oral liquid, eating will no longer be a problem, do you think other parents will buy it?

Coupled with the credibility of CCTV advertising, Lehaha's sales in the Northeast were quickly opened.

Wu Zhigang went to Shencheng on a business trip this time to check the sales situation there. And the result also made him very satisfied.

This kind of method of advertising at the entrance of kindergartens and primary schools was of course not something Feng Yu came up with on a whim, in fact, this was the idea that Zong Qingxian and they came up with. In the past, when Lehaha was doing new product promotion, he liked to use this trick.

There is also Nescafe, which is also promoted on campus, and then slowly becomes a domestic coffee beverage giant. It also includes Kang Shuaifu's drinks, unified ~ one drinks and so on. This kind of promotion, with low cost, mainly relies on word of mouth, but the effect is still very good, and it has captured the main consumer groups.

Feng Yu not only asked Taihua Company to do this, but also called and asked Zong Qing to notify dealers everywhere to do so. He is a shareholder of Lehaha, and Lehaha makes money, and he makes money.

Zong Qingxian was also skeptical of this marketing method at first, but after using it. Only to find out that the effect was really good. Originally, because of the expansion of production capacity, there was still a slight backlog of products, but suddenly it became a state of short supply, and they all admired Feng Yu very much!

Of course, it is inevitable that the other party Feng Yu's praise, these words of praise, Feng Yu gladly accepted. However, Zong Qingxian's vocabulary of praise is too scarce, and it should be given to Lehaha Company, no, to all the companies that Feng Yu participates in adding a "praise Mr. Feng" training......

The company's profitability is good, and its financial situation is no longer stretched. A few days ago, Zong Qingxian not only made up all the wages owed by Lehaha to the employees, but also gave a bonus to make all the employees more motivated.

At this rate, Lehaha has just expanded its production capacity. Soon it will be enough. Zong Qing discussed with others first, and decided to expand production capacity again, taking the opportunity to completely occupy the market of children's oral liquid, so that other products that followed the trend could only rely on Lehaha's snort.

Feng Yu did not object to this at all, although it was a little early to expand now. But it's not blind, either. Feng Yu even maliciously thought that it was best to be happy because the expansion was too fast, and the funds were tight again, so he had a reason to continue to inject capital.

Feng Yu instigated Zong Qingxian, pay attention to the market layout, consider the transportation problem, if the original site is expanded, it is better to build a new factory, such as near the capital, it is good, it can radiate the entire northern market, and Jinling, can radiate the northwest market, it is best to have a branch factory in two or three provinces, so that it can monopolize the national children's oral liquid market!

But I don't know if Feng Yu's tone was too eager, or his attitude was too attentive, Zong Qing thought about it first, and decided to postpone the expansion of production capacity until next year, which made Feng Yu quite regretful.

In fact, with the financial situation of Lehaha Company, the current production and sales volume is very reasonable. If a new plant is to be built, it is necessary to continue to inject capital.

Zong Qingxian can't make more investment anyway, if he wants to continue to inject capital, wouldn't he want to make Feng Yu's shareholding ratio higher, which Zong Qingxian is very reluctant to.

Lehaha was founded by him, Feng Yu now holds 40% of the shares, and is willing to let him be a legal person and a general manager, but if Feng Yu holds more than 50% of the shares, can he still have the final say in Lehaha?

Zong Qing first inquired that Feng Yu originally invested in Bingcheng's machinery company, and was only a small shareholder at first, but now he has become a major shareholder of Bingcheng Machinery Company, and I heard that he was unhappy with the city.

With this lesson from the past, Zong Qingxian of course has to be on guard against one or two, and he also told the two initial partners that Lehaha Company will definitely make a lot of money in the future, and this share must not be sold, for fear that the two partners will sell the shares to Feng Yu.

In fact, Feng Yu really has no intention of robbing Zong Qingxian's power, in his previous life, Zong Qingxian was able to build Lehaha into a giant in the beverage industry, or even a leading boss, and he definitely has no ability.

Where does Feng Yu have that energy, taking into account so many aspects, what he likes the most is to invest in the financial industry, this is his old business, and he only needs to seize a few opportunities, he is confident that his assets will be multiplied several times.

Holding Lehaha, although Zong Qingxian can still be in charge of management, it will inevitably affect the enthusiasm of the other party, maybe he will leave Lehaha and re-establish another brand.

So unless Zong Qingxian takes the initiative to ask, Feng Yu does not plan to continue to inject capital into Lehaha, his goal is to participate in more companies that will definitely make money in the future, such as his participation in ten companies that will make a lot of money in the future, even if each one only has 20% of the shares, then the money he earns is twice as much as that of others, so he doesn't have to worry about it.

Of course, if others are willing to sell some more shares of him, Feng Yu is still happy to inject capital, such as the current Lehaha, such as the future penguin, Qiandu and so on.

Feng Yu also understands what Zong Qingxian means, Lehaha's profit is rising this year, and it may even exceed 20 million sales this year. In the previous life, next year will be the year of Lehaha's real rise.

By the end of the year, the loan of Lehaha Company will definitely be repaid, and there will even be a surplus of funds. Then it may not be enough to build a new factory, but you can continue to take out loans. In this way, Zong Qingxian's shares do not need to be diluted, and he can continue to control Lehaha.

Feng Yu sighed, Zong Qingxian still didn't know enough about him. In fact, if Feng Yu is in control of Lehaha, he may not do better than Zong Qingxian, and may even do worse than Zong Qingxian.

Of course, Feng Yu also remembered some of Lehaha's failed products, and when Zong Qingxian wanted to vigorously promote them, he would definitely jump out to block them. If it hadn't been for the failure of coffee and cola and tea drinks in the previous life, Lehaha would have been bigger and would have earned more!

That's fine, Feng Yu is still happy to be idle...... (To be continued.) )

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