Chapter 526: Wind and Rain - Happy Dictionary

"Director Jia, let's talk about the ugly things first. I can give you the idea of this show, and I also guarantee that the ratings of this show will be very impressive, but it must be broadcast on satellite channels. One set and two sets are fine, but three sets are not good. โ€

A classic TV variety show, how can it give full play to its maximum effect, if it is placed on a non-star channel, it will be a waste!

"You talk about your show first, and I'll see how the content is, before I can make a decision." Deputy Director Jia said slyly.

"Wait a minute, I'm not done yet. In addition to being placed on the satellite channel, there is also a very important point, that is, this show must be given to me as a title, I must be given an advertisement in the program, and the opening and ending credits must also explain that this program is sponsored by me, and I will not pay a penny! โ€

"What? You want so many conditions without paying a penny? Where is such a good thing! Deputy Director Jia said indignantly.

"Then what if the ratings of this show can surpass "Zhengda Variety Show"?" Feng Yu asked with a smile.

"More than what? More than "Zhengda Variety Show"? Are you kidding me! Deputy Director Jia glanced at Feng Yu. "Zhengda Variety Show", that is the trump card variety show of CCTV, there are few people who don't like to watch it.

There are only a few programs with higher ratings than "Zhengda Variety Show" on CCTV, except for news broadcasts and weather forecasts, it is estimated that "Oriental Time and Space" and "Focus Interview" dare to say that the ratings are higher than "Zhengda Variety Show", and "Variety Show" dare not say so!

Why does Feng Yu dare to guarantee it?

Feng Yu's reason is that he has a bunch of classic variety shows in his mind, some of which are not only popular in China, but also popular in the world!

"Director Jia, of course I'm not joking. In all fairness, the New Year's Day awards party, whether my recommendations are all pertinent, the Central Taiwan Spring Festival Gala, my constructions. Are they all effective? Besides, do the advertisements made by my company work better than those of other companies? So my variety show is definitely more popular than "Zhengda Variety Show". Why, Director Jia, don't tell me that the title of the show is not allowed again! โ€

Deputy Director Jia smiled: "I didn't say that the show was not titled." But if you don't spend money on the title, you can't talk about this, right? "Why does this Feng Yu keep worrying about this matter, didn't he just let you name it, let the CP Group name it first, be careful!

"Of course, it's not completely cost-free. I can sponsor the show's prizes. โ€

"Prizes? What do you mean? "Director Jia stretched his neck, there are still prizes for the show?

"Director Jia, there is a saying above now, it's called rejuvenating the country through science and education, right?" Feng Yu asked with a smile.

"yes, what does it have to do with this show?"

"Of course there is, and it has a lot to do with it. Because this show I designed, it is a new type of puzzle variety show that integrates various elements such as fun, puzzle, knowledge, humor, tension, and excitement! โ€

Deputy Director Jia frowned, and the words "disbelief" were written on his face. What kind of show are you, just listen to you. There are so many elements, isn't that just the four dislikes! In a show, it is enough to have one core element, at most one or two elements can be added, you have so many elements together, this show must have no highlights!

"You don't believe me?"

Deputy Director Jia shook his head and said with certainty: "I don't believe it!" โ€

"So let's make a bet? This show has been on the air for four episodes, as long as it is promoted according to what I said, it will inevitably become the ratings champion of variety shows. If it succeeds, then the permanent naming rights of this show will belong to me. Including product placement inside, sponsored ads at the beginning and end of the credits, and more. If it fails, then I will sponsor our show at double the cost of CP Group, how about it? โ€

Just kidding, this show only needs to be promoted in the early stage. It's definitely hot! In the previous life, it started to heat up a little slowly, and that was because there were other ace programs, and there were other TV programs that were diverted. There are only a few satellite channels now, and there are even fewer good-looking variety shows. Hell yes!

Feng Yu was so confident that Deputy Director Jia was at a loss in his heart. Although he didn't believe that Feng Yu could succeed, he was still afraid that if Feng Yu succeeded, then there would be no advertising revenue for this show, and CCTV would not lose a lot! He can't afford to take this responsibility.

Especially these two years are a critical moment for him, and if nothing else, the director will retire within two years, which is when he takes office. At that time, the most time is also to enjoy the treatment of the deputy ~ department, if you are lucky, you can directly go to the Central Propaganda ~ deputy ~ ministry ~ chief!

If Feng Yu's show can really make the ratings soar and the reputation is still very good, then at least he will have a greater chance of taking over as the director, which is a difficult decision for him!

After being silent for a while, Deputy Director Jia looked at Feng Yu and said, "The naming rights of this show can be given to you to offset the creativity and copyright of your show." But the product placement, opening and ending ads, etc., still have to be paid. How much to pay, we can talk about this again. Can you tell us about your idea for the show now? โ€

Agreed to naming rights? That's enough! As for product placement, I believe it won't be too expensive to start with. As long as the advertising time signed with the column is longer, it is guaranteed to be cost-effective.

"This show is a quiz show. Registration and selection will be carried out by telephone or mail, and the contestants will be selected to answer the questions. The questions cover a wide range of topics, including astronomy, geography, history, culture, science, mathematics, and common sense. Each time a contestant answers a question correctly, they can accumulate corresponding points, and the further down, the higher the score of each question, these points can be converted into bonuses, which can be used to realize the dream of the answerer. And every time you answer the level question correctly, you can choose to give up not answering the follow-up questions and take away the current bonus. If you answer a question incorrectly, then sorry, all the points will be cleared, and you will only get one consolation prize......"

Feng Yu spoke in detail, and Deputy Director Jia listened very carefully. His brows furrowed deeper and deeper, and he was hesitant in his heart. It's a good idea, but is this show really going to be fun? The contestants may like it, but the audience can't get the prize, will they enjoy watching it?

Deputy Director Jia expressed his concerns, but Feng Yu said that this would be easy to solve. You can open a telephone off-site interaction, let everyone participate in the quiz, draw lucky audiences, lucky audiences, and lucky audiences can also get good prizes, such as wind and rain VCD Shenma.

In this case, this show can be considered. What's the name of your show? โ€

Feng Yu grinned: "This show is called "Happy Dictionary of Wind and Rain"!" (To be continued.) )

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