Chapter 463 Government Automobile Procurement

Jiang's Group's automobiles, computers and mobile phone products have been sold well in China, one of which is because the Jiang's Group's products do perform very well, and the other is that the Jiang's Group's advertising activities are very well done, especially Jiang Feng invited Premier Wen, the country's No. 3 person (the chairman of the committee was ranked before the prime minister at that time), to the event site of the new product launch, which made this event directly on the central news broadcast at seven o'clock in the evening of the same day. And since there was no activity on that day, the president and the chairman of the NPC Standing Committee had no activities, and this news appeared directly in the first article of the news broadcast.

There are several other factors that have made it a big hit, such as news broadcasts and Jiang's product promotion advertisements, which are all real products with completely independent intellectual property rights. In addition, because Jiangfeng knows the future development direction of automobiles, computers and mobile phones, the appearance design of these products is completely ahead of this era, and such products are truly high-quality and inexpensive.

Of course, in order to repay Premier Wen for his support, Jiang Feng gave the government 12 top-of-the-line "Shenlong" cars, that is, the "Shenlong" marked with nine claws, according to Jiang Feng's meaning, nine of them were used as cars for the nine Standing Committee members, and the other three were used as luxury courtesy cars for foreign heads of state to visit China.

After Premier Wen watched the performance test held by Jiang's Automobile Company, Premier Wen was completely dumbfounded, this nine-clawed "Shenlong" is really perfect, whether it is performance or appearance, it is impeccable. According to rumors, Premier Wen is in talks with high-level officials and hopes to use Jiang's Automobile Company's "Shenlong", "Yanhuang" and "Huaxia" models as government procurement vehicles.

That's really good news!

If only it could be done. Then Jiang Feng really made a lot of money. So, after Jiang Feng heard the news, he grinned.

With the continuous development of China's automobile industry and the continuous increase of the total amount of government procurement, the proportion of automobile procurement in the total government procurement is also rising. In 2002, more than 60,000 cars were procured, with a purchase amount of 10.57 billion yuan; in 2003, the purchase amount of cars was 35 billion yuan; in 2004, the purchase amount of automobiles is expected to reach 50 billion yuan, accounting for a quarter of the total amount of government procurement for the whole year; and in the future, this amount will increase rapidly at a rate of at least 20 percent per year.

This number is still incomplete. It mostly refers to local procurement and car procurement. At the same time, the recession of private car purchases in the past two years has attracted more and more attention from automobile manufacturers in the government procurement market.

Such a big piece of cake, if it can fall on the head of Jiang's car, it will really be pie in the sky.

Of course, such a decision is not easy to make, because the current government procurement of cars, Jetta, Audi, Santana, Passat, Accord and other "joint venture faces" still account for the majority. Especially in the premium car market, Audi has been dancing solo for 4 years. At that time, the private consumer market for luxury cars was not yet mature. Audi devoted almost all of its energy to cultivating the government procurement of this sapling, and it was only 4 years. The seedling grows into a towering tree.

According to statistics, its sales in the government procurement market account for 20% of the total sales. At the same time, the private consumer market has also been driven by government procurement, and it has been singing triumphantly all the way. As a result, Audi was able to enjoy the pleasure of "enjoying the shade with its back against a tree".

Now, if you decide to purchase Jiang's Automobile Company's car series, it is likely that diplomacy will also be involved, which is not a trivial matter. After all, there has never been a saying that diplomacy is no trivial matter.

However, this is not something that Jiang Feng should be annoyed about.

A merry heart makes a cheerful countenance. After getting such news, Jiang Feng's mood was naturally very happy.

But before he could be refreshed, Ozawa called from Japan, saying that he was entrusted by someone and someone wanted to meet Jiang Feng.

"A subsidiary of the Mitsubishi chaebol, a vice president of Mitsubishi Materials, is called Yusuke Iwaki." Ozawa said in a positive voice.

"You're not mistaken, are you?" Jiang Feng is very strange. How could Ozawa make a transatlantic call to himself for such a trivial matter, "The vice president of a small company also wants to have a conversation with me on an equal footing?" And you want me to go to Japan? ”

Mitsubishi chaebol Jiang Feng naturally knew that it was a giant larger than his Jiang Group. But. Jiang Feng didn't take it seriously. Even if the head of the Mitsubishi chaebol wants to see him, it is also from Japan that he came to China, and Jiang Feng will not go to Japan, not to mention that the guy from Iwaki Yusuke is just the vice president of a company under the Mitsubishi Group.

"This Iwaki Yusuke has a lot of origins." Ozawa explained to Jiang Feng, "His ancestor is Yataro Iwaki, the founder of the Mitsubishi zaibatsu. ”

After listening to Ozawa's explanation, Jiang Feng figured out that although this Iwaki Yusuke was a vice president, his status in the Mitsubishi chaebol was not low. At present, due to the issue of age, he has not entered the top management of the head office, but he has a great influence and is treated as the next successor of the Mitsubishi chaebol.

The Mitsubishi Group has long surpassed the Mitsui Group, which was the largest in Japan before World War II, and has become the largest monopoly consortium in Japan. In 1970, the group announced that the annual turnover of its 44 major companies exceeded one-tenth of Japan's gross national income, and said that in the 70s it would become a "global Mitsubishi" and "an all-encompassing Mitsubishi." The comments of the world economic community have called it "the giant of Japan", "the left and right of Japan", and the "Mitsubishi Empire". In Japan's economic take-off and the struggle for world hegemony, the Mitsubishi Group has played a huge and irreplaceable role.

Heavy industry is the 'mother' of national industrialization. Founded and laid the foundation by Iwasaki Yanosuke and developed by Iwasaki Kuya, Iwasaki Koyata and others, Mitsubishi Motors and Mitsubishi Electric are the foundation of Japan's modern industry and an important pillar of Japan's economic take-off.

Mitsubishi Heavy Industries, which everyone usually hears a lot, is the company that Jackie Chan often endorses car advertisements for them, and it sounds like it produces tractors and cars, but in fact they produce everything from aircraft, tanks, warships, missiles, and satellites, and even they produce nuclear power plants, which is an out-and-out military enterprise.

Mitsubishi Heavy Industries is the 'stronghold' of the Mitsubishi chaebol and the pillar on which it depends. The company is Japan's largest comprehensive heavy industry company, and its shipbuilding capacity has long ranked first in the world. In 1971, the company was the first in the world to build a Kayaki shipyard capable of building ultra-large oil tankers of more than 200,000 tons, thus establishing its position as the 'hegemon of the world's shipbuilding industry'. It is a leader in Japan in the ship repair industry, steam turbine production, boiler production, and manufacturing pulp and paper production equipment. The company has also been focusing on the development of military products as a focus of its business development strategy.

In the Japanese Defense Agency's munitions orders over the years, the company has ranked first; Most of the new weapons and equipment in Japan's previous military expansion plans were manufactured by this company.

The Mitsubishi Group, led by Mitsubishi Heavy Industries, occupies an important position in Japan in the research and development of atomic energy and artificial satellites. In the development of supersonic aircraft and modern weapons, they not only dominate the domestic market, but also actively aim at the international market.

In 1981, the total military expenditure of the Japanese Defense Agency was 750 billion yen, of which Mitsubishi Heavy Industries ate 105.2 billion yen, accounting for 14%; In 1983, the total military expenditure was 1,111.3 billion yen, and Mitsubishi Heavy Industries ate 205.9 billion yen, accounting for 18.5 percent, while Nippon Electric, which ranked second, only 124.5 billion yen.

Therefore, in Japan, there is a saying that the "Ministry of Mitsubishi Munitions" is called. In 1993, the company's sales were $25.804 billion, ranking 43rd among the world's largest industrial companies, with assets of $39.229 billion and profits of $740 million.

While expanding its strength in the fields of machinery industry and munitions industry, Mitsubishi Heavy Industries Co., Ltd. has also cooperated with American capital to establish a joint venture with U.S. capital to produce vending machines and other products, Japan's Clark Company, which produces compressors and other products, Mitsubishi Precision Machinery Co., Ltd., which produces automatic control systems, Mitsubishi Precision Machinery Co., Ltd., which produces aviation control devices, Japan's Denison Co., Ltd., which produces hydraulic machinery and other products, Ka Wubila Mitsubishi Co., Ltd., which produces tractors, bulldozers, and other products. The new Mitsubishi York Company, which manufactures products such as air conditioners and refrigerators.

Mitsubishi Heavy Industries is also one of the pioneers of Japanese companies in entering the international market.

Mitsubishi Motors Corporation was developed on the basis of the Automotive Division of Mitsubishi Heavy Industries Corporation. In 1973~1974, affected by the world oil crisis, the United States suffered heavy losses in high-horsepower and ultra-luxury cars, and small cars represented by Toyota and Nissan became popular in the market, while Mitsubishi's supertankers were also weak and backlogged.

As a result, the Mitsubishi Group made a decisive decision to concentrate its funds on investing in the automotive industry. Mitsubishi Motors' equipment and technology quickly caught up and became the fifth largest automobile company in Japan. In 1993, the company's sales of 27.311 billion US dollars ranked 41st among the world's largest industrial companies, 11th in Japan, and surpassed the parent company - Mitsubishi Heavy Industries; The assets amounted to 23.582 billion US dollars, and the profit amounted to 52 million US dollars.

Mitsubishi Electric Corporation was established in 1921 as an independent company based on the Electrical Machinery Divisions of Mitsubishi Shipbuilding and Kobe Shipbuilding. In order to improve the competitiveness of its products, the company began a technical cooperation with the Westinghouse Company of the United States in 1923, which was one of the first Japanese companies to introduce American technology. Due to the quality of its products and the large number of orders received by the Japanese military, the company is also in the leading position in Japan in new high-tech fields such as space, atomic energy, computers, and marine development. In 1993, the company's sales were 28.780 billion US dollars, ranking 37th among the world's largest industrial companies and 10th in Japan, with profits of 192 million US dollars and assets of 32.765 billion US dollars.

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