The comeback 427 has unlimited potential

Comeback 427 has unlimited potential

For any rock band, the appeal of a live performance is crucial, because for a rock band, live performance is the most direct way to show the band's hard power. Uncertain factors such as emotional release, on-site infection, audience-driven, and on-site performance are the key links to whether the scene can be called "fine" color, and these links are precisely the best presentation of the band's absolute strength.

In the field of music, idol singers have always been a link that cannot be ignored, in fact, it does not mean that idol singers have no strength, the most important thing is the company's packaging positioning problem, of course, most of the reason is because these singers are not strong enough, but on the whole, the trump card for idol singers to occupy the market is image, popular elements and topics, and the strength is the last part, and even idol singers are required to choose lip-syncing at the performance scene, the most important thing is to worry that their live performances are easy to make a fool of, The disparity in strength does not allow them to control the scene.

Nowhere is this more evident than in South Korea, located in the east of Asia, where they are known for producing idol singers all over the world, especially in the form of groups that try to cover up the hard power of singers, generally speaking, Korean record labels are keen to pick one or two strong candidates, and then combine them with other bright but weak candidates such as outstanding appearance or outstanding dancing or eloquence, and then combine them into a group, and then achieve the goal of releasing records and winning the audience's affection. The matter of "combination" itself is actually a manifestation of uneven strength.

Therefore, the ability of Korean singers to lip-sync is even considered one of the essential elements of idol singers, and their live performances can be criticized, and there is often a tragedy of 'revealing' once they sing live. It can't be said that this is wrong or not worth advocating, this is also a form of singer, and there have also been Superboys, Backstreet Boys, Justin Bieber Justhn in Europe and the United States. bieher) and Disney launched a series of artists like idol singers, which is an integral part of the music market.

But among the idol singers, there are very few band forms one by one or there is a band form but has never been able to break into a reputation, the idol band under the name of "rock" to break into the 'swing' is really only Jonas brothers (jmhers) has won a lot of attention, this Disney idol band to pop rock walking the music scene, has achieved certain results, but in the end it quickly declined.

Idol rock bands, or idol bands, this is basically a format that is very difficult to maintain.

This is because the live performance ability of rock bands is a very important part, even more than the power of the album itself, since the rise of rock in the fifties, there have been many bands that rely on countless live performances to pull fans, and the fans listen to the scene, enjoy the scene, and then give up on the band, which drives album sales. Live performances are more important than a qiē for rock bands, and without live performances, they are not rock and not a band.

The lead singer's ability to control the song, the release of emotions, the rendering of emotions, the response of the band members to the live audience, the 'excitement' and momentum of the performance, and even the mistakes that occur on the spot, are all part of the live performance, which is also the charm of the live performance, and this qiē factor constitutes the irreplaceable attraction of the rock band.

This is the reason why Roger asked to watch the Glory to Death live performance, and it is also the reason why Roger agreed to meet with Glory to Death after reading the newspaper and listening to Henry. Because this is a band that has come out of countless performances, they are a band that has experienced all kinds of live performances, and such a band that has attracted the attention of the 'fans' and attracted the media theme by relying on its tour, it really made Roger interested.

And the band didn't disappoint Roger.

The live performance of glory to death is eye-catching, several members are performative, and Hugo, who is the lead singer, is also very special. In fact, Hugo's voice is not the typical rock smoke voice at present, the mellow voice is full of warm, warm sunshine taste, and it sounds more suitable for singing jazz or soul, and maybe the blues are also good. However, the music of the band itself is very suitable for Hugo's overall feeling, you can feel that Hugo's whole person is integrated into the melody, although Hugo's use of voice is slightly jerky and unprofessional, but it can present the love in the song in his own way, and the infectious power of the scene is very shocking.

Roger couldn't help but think of Henry's joke just now, letting Hugo be the producer of the band's album, but now it seems that it is not necessarily a joke. Hugo's mastery of the band's style and the soul he injected into the band can be seen in the clear imprint. For a rock band, the people who know the band best can bring out 100% of the band's strength.

It can be said that Hugo's independence as a singer is actually worrying, he has enough strength, but he still needs to polish, he has enough aura, but it still needs time; But as a band as a whole, Hugo exerted 200% energy, and his live performance was not only impactful, but also infectious, more incendiary, and most importantly, brought the integrity of the band's performance to a higher level, which is the ultimate that a top lead singer can do.

In fact, signing a rock band is not an uncommon thing for Roger, in recent years, the rock and roll that is considered to be at the end of the road has been fully revived, allowing people to re-see the scenery of rock thirty years ago, and even some media can't wait to believe that Nirvana will lead rock into the second "Beatles" era.

Therefore, rock bands will pop up every once in a while, and the development of underground rock in the United States has made countless music agents salivate, as if it was a huge gold mine. However, at present, the overall 'tide' flow is too strict, the similarity of the band's style has formed a routine, and the technical innovation of the band's various instruments has also reached a bottleneck.

Of course, if you choose a band with an adventurous style to create a production zuò, the risk you have to take is very strict, imagine using keyboard players in the band, Roger shuddered, it is estimated that music critics and loyal song 'fans' will be bombarded with 'chaos'; And the band actually weakened the role of the guitar, and even simplified the chords, then the comment that "rock is dead" can already be predicted in advance.

But Roger knows that it is impossible to achieve success without a breakthrough, this is the pulse of the times, and as the middle and senior management of the record company, it is more or less foreseeable that now all major record companies are brewing this opportunity, as long as they grasp the opportunity to break through, they can succeed in one fell swoop. However, this timing is not so easy to grasp, and the executives of the major record companies should be watching each other and figuring out each other; And more importantly, who will seize the moment?

In love, only the right time, the right place and the right person can be perfect; It is not the case that a breakthrough in the music world is not the case, timing, style, and band, all three are indispensable.

Roger has been observing rookie bands since the beginning of the year, and he has assigned countless music managers with fierce eyes in several rock towns, but unfortunately he has not been able to find a suitable match. When he saw Glory to Death today, in fact, Roger didn't have too many expectations, after all, the possibility of exaggeration by media reports was too great, but after Glory to Death performed two songs on the spot, he easily persuaded Roger, which made Roger, who has been in the industry for more than 20 years, a little impatient.

The band's creative ability, performance ability, and coordination ability are all excellent, and if the band is given some more time to tour, it is exciting to see how far they will grow; In addition, from the perspective of the record company, the band members also have room for packaging, the five members have their own characteristics, and Hugo, as the lead singer, is the topic of 'sex', and it can be said that the band has won at the starting point.

Roger couldn't help but recall that in the past year, the media had reported on Hugo's musical talent several times, in fact, he never believed it, even if a record company wanted to release an album for Hugo before the Golden Globe Awards, Roger scoffed at it, thinking that it was just media hype. But now it seems that Hugo definitely has real materials, the five major record companies are too cautious, and Hugo's identity as an actor has made them look away.

If you can sign Glory to Death and sign Hugo, then EMI Records' American strategy can open a gap, and Hugo's identity as an actor has become a breakthrough. Of course, most importantly, the potential of this band gave Roger so much confidence that he could even feel his own heartbeat that was already at an excessive pace, and the last time Roger felt this way was when he met the Beatles shortly after he entered the industry.

Defeating four strong rivals, and being in the United States, preemptively signing Glory to Death, including Hugo, Roger could even see the stunned expressions on the faces of his rivals. Thinking of this, Roger couldn't help but tighten the corners of his outlined mouth, did not reveal his feelings, and then adjusted his breathing slightly, and turned his head to look at Henry, who was sitting next to him, "So, what kind of plan do you have for the band?" ”

In Roger's view, Henry is the agent of glory to death, so when he asked Henry this question, he was asking Henry's attitude, and he expressed a positive meaning, and then it was up to Henry to make a move.

But Henry didn't seem to hear it, still immersed in the afterglow of the band's just-finished performance, as if he could smell the notes in the air. Roger knew that Henry was fighting for the initiative, and he was not in a hurry, so he looked at Henry quietly, and after about three seconds, Henry took a deep breath, and then sighed, "It's really a 'fine' performance, isn't it?" ”

To this, Roger smiled, "It's worth the New York Times, report once." ”

(To be continued, provided.) If you like this work, you are welcome to go to Genesis to vote for recommendation, monthly pass, your support is my biggest motivation. )