Chapter 884: Challenge with confidence

Tang Ziqiang looked a little embarrassed and shook his head: "Is this too much, in terms of strength and influence, or even brand influence, we can't compare with them, even if we open four hundred stores, we will be considered nouveau riche." ”

"What does Brother Qiang mean?"

Looking at Tang Hao with a smile on his face, Tang Ziqiang said: "I know boss, you have an idea, don't hide it, just say it, otherwise I can't settle down in my heart." ”

"Yes." Tang Hao nodded.

"The first to start, our 200 branches opened at the same time, and launched a 10-minute delivery service, 10 minutes can not be delivered, free, we want to cover the village level, in fact, this is also our current main market."

"Okay." Tang Ziqiang nodded.

"Our kung fu tea, sachets, crackers, to the next level, can be used as a series, by the way, we can launch an ordinary package of 6 yuan, an economic package of 5 yuan, a business package of 18 yuan, a certain amount of consumption, you can draw a prize, the prize is an ordinary community room, a single apartment, a villa, and cash, these are not reluctant, wool out of the sheep."

"Yes, boss." Tang Ziqiang nodded again and again when he listened, even he himself was a little moved, where to eat is not to eat, isn't it just for a suite of Chinese people to fight all their lives, if you eat there is a chance to win the lottery, even if it is fake, it will attract a large number of people, just like the lottery, knowing that it is impossible, there are not so many people who buy it.

"Boss, my concern is that if we launch well, KC and MC will be just like us, and they will be financially stronger than us."

"Don't worry, they won't." Tang Hao smiled confidently.

"Why?"

"It's very simple, if they are willing to give it, they are not foreigners, and foreigners are not as strict about the plot of the house as we Huaxians, because they can get the houses and villas that we have dreamed of all our lives without much struggle. In their opinion, such a reward is meaningless, they will only lower the price and increase competitiveness. ”

"Well, then I'll rest assured, hehe." Tang Ziqiang nodded.

Three days later, 200 stores opened at the same time, and I have been waiting for a long time, and I can see the news of the opening of the restaurant almost everywhere on the Internet. Even if it was fake, many people still came in a frenzy, and the queues even lined up on the road.

"Damn, Ronnie, you're lazy again, you damn nigga, it was a mistake to invite you here." KC fast food restaurant, John got up from bed, looked at his watch, damn it, it was 9 o'clock in the morning, he could have slept for an extra hour, but Robert had to wake himself up.

Robert glanced around, there were only a few people sitting in the store today, God, is it working time today, even during working hours, this time has become a busier business place than on weekends.

I looked at my watch again, Saturday, 9 o'clock in the morning, yes, God is still Saturday today, does it mean that those Chinese people don't come to eat?

"Ronnie, are there many guests today?"

"It's all there." Ronnie gestured to the few people sitting in the huge dining room, where it was usually difficult to find an empty seat for several hours, but today it was simply chilling.

"Ronnie, what time is it, damn it."

"It's nine o'clock in the morning, Mr. John."

"Oh, damn it, don't sue me, there are only three people in the morning."

"Yes, sir."

John was stunned for a moment: "How is this possible?" "Not to mention this period of time, it is usual, at least hundreds of people take care of it at this time, and the income is tens of thousands of yuan.

John couldn't pay attention to the surprised gaze from the restaurant, and hurried towards the manager's room.

When I walked into the manager's room, I saw Robert standing in front of the floor-to-ceiling window with a grim face.

John walked over, and was about to speak, when he saw a dense crowd below.

"God, there are too many people in the queue, can't you get in, damn Ronnie, I must teach him a good lesson, I told him at the beginning that I want to expand the store, so many people are blocked outside and can't get in, what a lot of money, God."

"John, wait a minute, these people aren't here to eat."

"Huh?" John was a little strange, so many people didn't come to eat, could they still come here to shop? It's a pedestrian street, but it's impossible to get so many people at once.

"It's not delicious, and the store is open." Robert turned his head grimly.

On the same day, MC had a turnover of 15 million Huaxia Dollars, KC had a turnover of 16 million Huaxia Dollars, and a bad restaurant turnover of 40 million Huaxia Dollars. On average, MC310 stores have an average turnover of about 50,000 a day, and KC is a little higher, less than 60,000, but it is an exaggeration for a bad restaurant, and the turnover of a store in a day has reached 200,000.

No one expected that on the first day of confrontation, the two traditional fast food giants lost to the bad one, even if the combined turnover of the two of them was not as good as the bad one.

When everyone was shocked, or couldn't believe that the news was true or false, the next day, another confrontation began.

At the beginning, MC announced the integration of packages, on the basis of the price concessions of all packages, the lowest became 4 yuan, and the highest was adjusted to 17 yuan, and the price refers to the latest undelicious fast food, each price is one yuan cheaper than not delicious, and the optional types have been added.

Immediately, KC also announced that the price of the package began to be adjusted, with the lowest being 3.5 yuan and the highest being 16.5 yuan. And the bad restaurant has not changed, and the original price is still maintained.

The day's battle began quickly, and the result was a big surprise, the performance of undelicious fast food that did not change its price did not fall, but rose, and rose sharply, from 40 million to 50 million, and the average turnover of one store reached a staggering 250,000.

As for MC and KC, which have rapidly reduced their prices, the turnover has not only not risen but has declined, from 15 million to 13 million, and KC's has fallen even more, directly to 12 million, and the average store turnover is less than 50,000, or even less than 50,000.

"How so?" John looked at the business report in his hand, and was directly dumbfounded, when he didn't increase the store a few days ago, the turnover reached a super high history of 150,000, or even 200,000, it is precisely because of this that those people in the headquarters approved the expansion of the store, and now as soon as the expansion of the store is approved, it has experienced such a thing, and the turnover has fallen to a record low, you can imagine how dark the faces of those shareholders in China are.

They don't care how many more stores MC has, how that damn bad fast food restaurant has seized the business, they only care about the company's turnover, if the turnover is not good, it is useless for you to say more.

"No, the price must continue to be reduced." John gritted his teeth and was ready to continue to lower prices and attract people, even if it was better to make less money than to have such a small turnover now.

Robert's face on the side was also gloomy, and he hurriedly said: "John, you must not do this, the profit is almost 0 now, if you continue to reduce the price, I am afraid that we will operate at a loss, this will not work." ”

"Robert, you know, our turnover is not going up, I'm afraid we'll both have to get out." John gritted his teeth and spoke out loud.

"John, we should learn from the bad fast food restaurant and use the house as a reward to motivate those people to eat."

"House? God, do you think those damned people will say yes? They only have money in their eyes, so that they are spitting out money, do you think it is possible? John smiled a little wryly, in fact he knew those people better than Robert, a group of real capitalists, a group of capitalists who only knew how to suck blood.

Robert nodded, this is also the most difficult place for him, to convince those people in the country, reward those houses to come out, it is simply a fool's dream, just don't reward the house, even if a few new products are launched in a row now, it can't recover the fact that the current turnover has decreased, that damn Chinese man seems to have captured the hearts of the Chinese people, Robert, who has lived in China for more than a year, has clearly felt the love of the people on this land for the land, In particular, the obsession with houses far exceeds that of any country or nation in this world.

People who have not been here can't imagine the attraction of the house to them, so Tang Hao happened to take advantage of this, but it happened to be damn this, they couldn't imitate it, they could only watch Tang Hao take advantage of this advantage and throw them farther and farther, in order to understand the opponent, Robert even went to eat a 5 yuan, 6 yuan, and 18 yuan set meal in a bad fast food restaurant, and he found that the price of the other party was not only affordable, but also very delicious, such as rice with special dishes, It's not like ordinary fast food, there is no taste, it can be chosen, spicy, not spicy, heavy, light taste, very suitable for Chinese people, plus the sachet that can be carried, it is made of mille-feuille cakes, and the ingredients are very fragrant and delicious. There are also various other special snacks, crackers, these, even if it is only 5 yuan, can ensure that you are full, unlike KC, which is just full and hungry for a long time.

Especially the special drink Kung Fu Tea launched by the other party, very delicious, until now Robert still feels that the aftertaste is endless, at the beginning, Robert was also frightened by the other party's drink, thinking that such a delicious drink must have poppy or other addictive things in it, but after the test of the authoritative organization, there is no problem at all, and the safety factor is more than 3 times that of KC fast food restaurant.

"Robert, it won't work like this, we have to use the official to suppress the two of them, otherwise if it goes on like this, I'm afraid we will have to roll up and get out." Having been in China for a long time, John has become accustomed to using Chinese words or idioms.

Robert nodded: "John, if you want to use the Health Bureau to check whether their food meets safety regulations, you'd better dismiss this idea, you look at this." Robert took out the inspection report from the authority and handed it to John.

John took it a little strangely and looked at it, and his face changed drastically: "God, they can't do it on purpose, right?" ”