Chapter 586: A New Type of Cooperation
At the same time as the interview was broadcast on Ninghai TV, a group of guests also came to Cartoon Island: representatives of CCTV. And the person who led them over was CCTV director Lu Xiang, and the team leader of CCTV animation did not appear this time.
Meng Shu and Ye Xiong entertained them in the conference room.
"What a pity, teacher, we are here for the copyright of the live-action TV series of "Urouran High School Men's Public Relations Department".
Lu Xiang got straight to the point, his words were not at all unexpected by Meng Huo, the TV series copyright of the "Urouran High School Male Public Relations Department" comic is now being snatched by various TV stations, and the reason why Ninghai TV Station went to interview Phoenix Mansion is actually to show favor to Meng Huo, and want to take this opportunity to increase the bargaining chips for grabbing the copyright of the TV series.
"Urouran High School Male Public Relations Department" is a very standard girl's comic, the heroine was originally an unknown ordinary girl, because of an accident to join the public relations department full of handsome guys, since then she has been surrounded by handsome rich sons, and she is deeply liked by female readers.
The theme of this girl's manga is particularly good, there are not many unrealistic elements in it, the plot takes place mainly in schools, the difficulty of adaptation is low, and the shooting of TV series is also very simple. Coupled with the popularity cultivated by the comic series for three years, if "Ouran High School Men's Public Relations Department" is made into a live-action TV series, its ratings will be very good.
Huaxia's romance TV dramas and idol TV dramas aimed at female audiences have always been the leaders in TV dramas, with a large number of viewers, and they are generally TV projects that TV stations will take the initiative to produce zuò, so there is no TV station that is not impressed by works like "Ouran High School Male Public Relations Department", which has a good plot, is suitable for adaptation, and is also popular in itself.
"Ouran High School Men's Public Relations Department" announced the end, and the end represents the final finalization of the story. With a well-developed view of the story. It will be easier to adapt the episodes...... No one wants to miss this TV series. So during this time, people have always come to Meng to discuss.
But Meng Shu refused: "Director Lu, whether the copyright of Urryan TV series is going to be sold is still under discussion in our company, and I can't give you an answer for the time being." You can go back first, and when we officially announce the news, it's not too late for you to come back. ”
"Then it's too late......"
Lu Xiang sighed, Phoenix Company has been using this reason to perfunctory TV stations for a while. So other TV stations have begun to prepare chips, and Ning Hai's interview is one of them. There are many more TV stations doing shows for that comic. But if you really have to wait for the Phoenix Company to announce the news, and everyone comes over to grab it together, it will be too late.
Lu Xiang, who is familiar with Phoenix Company, knows very well how much voice Meng has to say, "Ouran High School Male Public Relations Department" is his work, in fact, as long as he has his personal consent, there is no need for any superfluous overtures, and the copyright of "Urouran High School Male Public Relations Department" can be obtained - so Lu Xiang came over.
"What a pity, teacher, if you hand over the copyright of the TV series "Uran High School Male Public Relations Department" to us, we can pay you the highest copyright adaptation fee of the same type." Lu Xiang took out his chips and said, "At the same time, we will also invite top actors to participate in the production of the TV series." Definitely not to disgrace the comics. ”
He's confident in the chip, with the highest fees in the industry and the best star lineup. It was impossible for Meng to refuse. "Ouran High School Men's Public Relations Department" is obviously the best choice to hand over to CCTV, it has a large audience, can maximize its influence, and the actors will be willing to cooperate with CCTV.
Sure enough, Meng Huo and they were a little shocked.
"What a pity, teacher, it seems that this is not bad." Ye Xiong whispered beside Meng Shu: "You don't have to worry about the highest income, influence and quality, you can talk to him about cooperation." If they agree to that cooperation, "Ouran High School Men's Public Relations Department" can be handed over to them to make zuò......"
"But the specific content of that cooperation has not yet been decided......
"We've already discussed it in general, and as long as they agree, it's okay to make some concessions on the specific content."
After listening to Ye Xiong's advice, Meng Shu nodded slightly, and then looked directly at Lu Xiang.
"Director Lu, the copyright of the TV series of "Ouran High School Male Public Relations Department" can be handed over to you, but ......" He paused and said: "We hope to take the opportunity to deepen cooperation with you, and we want to rely on animation programs to promote our company's other businesses......
Lu Xiang was pleasantly surprised at first, this matter was so simple? But after listening to all of Meng Shu's words, he was stunned again: "What do you mean?" ”
"I'll explain it to you."
Ye Xiong stood up and began to explain a new strategy of the Phoenix Company.
The TV version of "Ouran High School Men's Public Relations Department" can be sold, but Phoenix wants to use it in exchange for a deep cooperation with a certain TV station. The exact content of the cooperation has not yet been determined, but the general framework is to hold a program on the TV station's Saturday and weekend animation broadcast time, which will be jointly organized by the TV station and Phoenix Company, and can take many forms.
For example, we invite a few voice actors from Phoenix to participate in the show every week, or let some cartoonists come up as guests, play games, hold some anime-related activities, and so on...... This column will enhance the interaction between Phoenix and the TV station and animation viewers, and there will be valuable event prizes distributed every week, which will be provided by Phoenix Company.
"We can share half of the funding for the program. We want to use this opportunity to change our image, increase our impact, and make it known to more people. Ye Xiong glanced at Meng Shu, and then added: "If there is a need, why don't you regret that the teacher will also appear." ”
"This ......" Lu Xiang and his subordinates glanced at each other a few times, they were all frowning, Lu Xiang said bluntly: "I'm sorry, we are very cautious about adding a column on CCTV, and every minute of program arrangement is very precious to us...... I can't make exceptions for your company. ”
He was slightly dissatisfied in his heart, the appetite of this Phoenix company was too big, and he actually wanted to add a new column. How can CCTV's columns be so cheap? Its advertising revenue per minute is enough to make other TV stations jealous, not to mention anything else, the copyright fee of "Ouran High School Men's Public Relations Department" cannot make up for the loss of arbitrarily increasing the column - even if the program is only broadcast for two days a week.
"Don't be too busy saying no." Meng Shu spoke: "We also understand that it is difficult for you to add a new column, but if you are willing to agree to this cooperation, our company will give you the priority of premiering all animations in the future...... As long as your bid is not less than 80% of the highest bidder, you will be given priority. ”
Premiere priority, and that's not even the premiere priority under the same conditions! Lu Xiang's heart was shaken, he could win the animation of Phoenix Company at 80% of the price, which was indeed a big temptation. If you agree to this cooperation, CCTV Animation and Phoenix Company will be able to form a long-term and stable cooperation model, and it will no longer be the previous contract based solely on works.
Lu Xiang was moved, the loss caused by adding a column and the benefit of getting the priority of Phoenix Company's animation premiere swing back and forth in his mind, this is a balance, if the choice is correct, it may be able to ensure that CCTV will not fall behind in the animation industry for decades.
"What a pity, teacher, you let me think about it!" He didn't dare to draw conclusions immediately, but said cautiously: "I'm going to go back to CCTV for a few days to discuss, and after the discussion, I'll give you an answer." Meng Shu nodded, he shook hands with Lu Xiang, and said, "Looking forward to your answer." ”
The partnership is a key step in Phoenix's reform, and Meng hopes it will come true. If it succeeds, then many departments of Phoenix will benefit from it, and some losses in animation broadcasting will be replaced by other greater benefits.
And Meng Huo also wants to stabilize a friendly TV station as soon as possible, he doesn't want to make the mistake of Ninghai TV again, and he doesn't want to change the premiere TV station of the animation in the future. In the past year, he has been very satisfied with the cooperation with CCTV, and Meng Xu feels that CCTV will have the courage to make a correct decision.
For CCTV, the loss is only a short-term thing, but the benefits will be long-lasting. (To be continued......)