Chapter 897 Time is Money
According to what Dong Qiushui said, what I need to do now is to be patient.
Xu Jiao will definitely mainly look for me, this woman is not a master who can stop, she is looking for opportunities, and I must now sort out my mood so that I can face the afternoon meeting, the content of this meeting is about the direction of the company's development.
Although I am the one who makes decisions, I have to learn some necessary things, and if I don't understand anything, there is no way for this meeting to proceed.
Dong Qiushui turned on the computer and opened the file herself, she wrote it over and over again to tell me why, she taught me so hand-in-hand, which moved me a lot, and only real relatives would be so attentive.
In the morning, I almost mastered Dong Qiushui's plan.
Now the products put into the market have been rewarded richly, and the market in Europe, although not as good as in China, the positioning of the products is also quite high.
A product, no matter where it is, as long as it has a high positioning, it can not be shaken, this is a belief, it is a certainty of the product, of course, the sales market, can be positioned anywhere, only can generate transactions, can create profits, can make the brand maintain.
Those very mature brands rely on years of development to reach the peak, and if they want to turn a product that has never appeared before into a luxury product, this requires a special method.
So it can't be the traditional way, it's not that long at all, even if my life is long, I can't live past a hundred years old, even if I can live a hundred years old, the pace of the times has changed at that time.
Therefore, in this era of rapid intelligence, everything must be positioned forward, according to Dong Qiushui's estimate, there may be a higher product in the future, such as Changsheng advocated by future technology.
By discovering the secrets inside the cells, after genetically modifying people, people can live through the brain, and the body is controlled by machines.
Such scientific and technological products have begun to invest in research, and I believe that in the future, these things will lead the trend, of course, these things require huge investment, and the current luxury goods, in the future market, may not have a long value.
"The times are progressing in science and technology, the two industries in the future, must be machines and medical fields, market changes, are regular, so if you can't keep up with the pace, you will fall behind, Xu Jia has several good projects, are these two aspects, so I am more interested."
Dong Qiushui is very smart, she looks at things in the long term, from a long time ago, she began to do the idea of the brand, so we can be relatively smooth, in addition to the big hair can provide the rough stone, so we are equal to the tiger wings.
It takes a long time for a project to be truly profitable, and these things cannot be rushed.
At three o'clock in the afternoon, we were ten minutes later than expected, and when we came to the company, the conference room was already full.
I was sitting at the door, Dong Qiushui was sitting opposite me, and on both sides were a group of middle-level people in the company, and Lucy was sitting not far from me.
Speaking of which, Lucy's current identity is not a secretary, but a product manager, responsible for all large and small projects in the company, and the finance department is mainly responsible for the flow of funds, which is personally selected by Dong Qiushui.
Our company still looks vibrant, but Dong Qiushui took out a document and sent it all.
A group of people looked at the document and began to express their opinions.
Because I learned the key to the problem through Dong Qiushui before, I also want to see how many people in the company can have strategic vision, and how many people can do it.
After reading the document, Lucy spoke first, she preferred to position the product higher, because she thought that in this way, in line with the norms of the market, the positioning of luxury goods is high-end products, that is, more people can not afford it.
After taking it out, it will make people feel that it is a symbol of status, if a luxury product, which cannot represent the identity and becomes something that the public can have, then luxury will not have any luxury meaning.
A beautiful girl with short hair said that she did not agree with Lucy's idea, she believed that the speed of mass communication is relatively fast, if the positioning of luxury goods is too high, then it will not be able to meet the expectations of thinking, the positioning of the product is a little too high, but the price of the brand can be adjusted appropriately, so as to facilitate the circulation of the brand, and it is easier to obtain market space.
The next people to express their opinions are almost divided into two factions, one is that the positioning of luxury goods is too high, and the other is that the current market positioning can make the product have the meaning of luxury. It can be seen that everyone is very positive, and they all think that their ideas are very correct.
In fact, both schools of thought have their own reasoning and a certain degree of persuasiveness, but the only way to test these things is to put the idea into the market and let the market verify the results.
Obviously, it can only be carried out in the first way Lucy said, because once the second method is used, after failure, the product is equivalent to being pulled off the altar, and it will not have the brand meaning of luxury.
This is why Dong Qiushui chose to position so high, of course, there is also a certain risk, once the membership card can't go out, and the product has no liquid profits, we can only lose money, but now we have a press conference, and with those celebrities as endorsements, the effect is different.
"Mr. Yang, what is your opinion?"
Dong Qiushui asked softly, she wanted me to publish a summary, because now the meeting is almost over, and everyone's thoughts have been expressed.
"What everyone said is very reasonable, I respect everyone's opinion, but according to the analysis of market positioning, we can only follow the first model, which is the model proposed by Lucy, and everything is left to the market to test, but fortunately, our product is very successful."
As I spoke, I opened the document in my hand and sent it to the person who was working on it.
"This is our company's turnover last month, although the number of times is not very much, that is, thirty or forty times, but the profit we have created is very considerable, less than three billion profits, pure profits, because our product delivery is 100 days, that is, we are now profitable."
When these people see what they have in their hands, they don't seem to believe their eyes, because such a luxury is something that few people can afford.
In fact, these people ignore one of the most important things, that is, there is a black market in the country, that is, the money earned by the so-called vampires, and that money can only be circulated in this way, which is faster than going to the casino.
And we have also opened up our own customers in the market through this luxury, and we can really get in touch with those powerful people through this entrance.
There is always a dark force hiding in the shadows, and if these people can work together, it will bring unexpected results.
Of course, I can't say these things in a company meeting, after all, it's something that can't be seen, and these people can't understand it, maybe they can't accept it, after all, they don't understand the world, and they don't know much about the composition of this economic system.
"But in the future, whether our products can always maintain such data, once the money cannot support our company, the company will face a series of problems."
Women with short hair are still more considerate of the company, and it can be seen that there are still some people who think that this way cannot maintain the operation of the company, after all, they just hear the numbers, see the numbers, and don't know how many of them will be after they become money.
"According to the second way, if nothing goes wrong, we can cut all the expenses, and we can make a profit, it will take three years at the fastest, and five years if it is slow, this is without problems, but we are only using a few weeks now, time is money, I don't think everyone will not understand this truth."