Chapter 415: The screen determines the quality of the picture

Wu Hao looked at everyone and shook his head: "That's right, since then, we have started the research and development of this product."

So why did we go to such a big point to acquire such a failing, seemingly outdated TFT-LCD panel production plant?

Why not directly cooperate with other display panel companies, or directly acquire or build a generally recognized OLED display panel production plant? ”

After asking a few questions, he glanced at everyone before slowly answering: "To put it simply, these display products on the market do not meet our requirements, so we choose to spend a huge amount of money to acquire such a display panel production factory."

As for why we chose TFT-LCD panels, we actually have our own considerations. ”

"Regarding the strength and weakness of the two display technologies of LCD and LED, this is not only in the industry, but also on the Internet.

The two have advantages and disadvantages to each other, but in the current general perception, OLED technology is much more advanced than LCD technology.

But it also has its own flaws, such as screen burn-in, because OLED screens are organic materials, so it ages more quickly than LCD screens using inorganic materials. And because the display of the OLED screen is composed of small pixels, each pixel is like a self-emitting LED light.

The change of light and dark colors of these pixels directly determines the change of the display content, and it is precisely because of this unbalanced change that the aging rate of each pixel will be different, resulting in the phenomenon of screen burn-in.

In addition, OLED has a major drawback, which is also the direct reason why we did not adopt this kind of display screen. That is, it has a serious strobe problem, and this kind of strobe is more harmful to our eyes. Although the strobe cannot be seen directly with the naked eye, it can irritate the nerves, cause visual fatigue, and even cause problems such as tearing and headaches.

As you know, in all VR glasses, the screen is inevitably very close to the eye, so to speak, right in front of the eye. This way of looking directly at the screen will cause damage to our eyes if worn for a long time.

So we have to choose a screen that is relatively less irritating and harmful to our eyes, and the LCD screen is obviously more advantageous in this regard.

Then there's the consideration of screen clarity, and we know that pixels make up our screen. Therefore, the more pixels with the same screen area, the sharper the screen will be.

However, the arrangement of OLED screen pixels will cause the resolution of the two screens to be the same, but the screen clarity will be 1/3 worse than the root number. So in the case of the same resolution, the OLED screen is not as clear as the LCD.

Because our eyes are too close to the screen, we must require this screen to have an ultra-high resolution, so that we can see the picture more clearly. Otherwise, you'll see a blurry picture that is full of fruit or mosaics.

Speaking of which, I have to admire the previous users of VR glasses with mobile phones, how you put up with such poor picture quality. ”

Hehehehe...... Everyone laughed, and there was indeed a flood of VR glasses for a while, so many companies took the opportunity to launch their own VR glasses. It is said that it is VR glasses, but in fact, it is a VR box used to hold a mobile phone, which is composed of only a few simple lenses. The simplicity of the organization is outrageous, and the picture quality is naturally not to mention.

But even so, there are still many people who are keen to buy and be fooled. It is precisely because of the unscrupulous marketing of these companies that VR technology has cooled down rapidly, and even dropped to the freezing point for a time, and it is only after the development of technology in recent years that it has slowly returned to the public.

Breathing a sigh of relief, Wu Hao swallowed his saliva and moistened his throat, and then continued: "So there are so many reasons, so we chose TFT-LCD display panel technology, which is more advantageous in this regard."

Of course, that's not to say that LCD display panels don't have their drawbacks. It has many disadvantages, such as the color is not bright enough, the power consumption is relatively large, the screen reaction time is relatively slow, it is thicker than the OLED screen, can it not be bent and folded like the OLED screen, etc.

Therefore, after the acquisition of this TFT-LCD panel production plant, we did not rush to put it into production, but began a long process of production process transformation and technology research and development upgrading. Those who follow us know that in recent years, we have applied for a series of patents on display panels and display technology, so much so that many people think that we are going to enter the mobile phone and laptop TV industry. ”

"No, we've been building a high-quality screen for this VR eye all along. Fortunately, the hard work was not in vain, and we did it. We have successfully developed a new generation of LCD display panel technology on top of the original TFT-LCD reality panel technology.

I won't say much about the specific data, but I'll just mention a few keywords here. 8K, 240HZ, wide color gamut, low flicker, these are all we have on this screen. ”

"What is 8K, it is four times the resolution of 4K, which means that it is clearer and more detailed than the 4K screen we see. In other words, even if you look at this screen up close, it will still be very clear. And this will bring us users a more realistic experience, will make our users feel as if they are in the real picture scene.

What you see is almost exactly what you see in the real world out there. Of course, in order to achieve this effect, it is necessary to have such a high-definition image. This aspect belongs to the category of content, so I won't talk about it for now. ”

"The high refresh rate of 240HZ ensures the continuous smoothness of our display screen. In other words, we have on our screen, and you can experience a 120-frame ultra-high-definition movie that can only be experienced in a high-definition digital theater. It allows you to see subtle changes that are difficult to see on ordinary screens, and feel the shock that this high-definition picture quality brings to us.

Next is the wide color gamut and low flicker, which I won't introduce too much. Our newly developed generation of LCD displays has undergone a series of real-world improvements and optimizations, enabling it to achieve more brilliant colors than those OLED displays on the market today.

Here are two comparison charts, you can see, this LCD screen with our new technology is more colorful than the screen with OLED technology. We can test and compare this, and we are very confident in it.

As for the low flicker, this is the advantage of LCD screens. It's just that we have optimized and improved on this basis, so that the strobe index and frequency are reduced to a lower level. This further protects our eyes and minimizes a series of discomfort problems that users experience after wearing VR glasses for a long time. ”

After saying so much professional data at once, Wu Hao's brain was a little hypoxic. Fortunately, I have written these things before, so I can still bear it.

After breathing a sigh of relief, he smiled again and said, "How about it, this screen is great." In the future, we will also actively cooperate with some mobile phone, notebook and TV manufacturers to promote this screen and use it in various display products, benefiting consumers and bringing you unprecedented shocking visual effects. ”