As the day of Double 11 is approaching, the publicity of major brand enterprises and e-commerce platforms is becoming more and more enthusiastic. It is no longer limited to virtual platforms such as the Internet, but has also begun to move towards traditional TV channel advertising and offline physical channels.

Like bus stops, subway stations, as well as TV on subways and buses, shopping mall screens, etc., are circulating related advertisements. After more than ten years of operation, this has almost surpassed many traditional festivals and has become the most favorite and most important festival of the year.

What is a festival, a festival refers to an important day in life that is worth remembering. It is a kind of folk culture jointly created by the people to meet the needs of production and life, and it is also an important part of related folk culture.

Each ethnic group and region has its own festivals, some of which are rooted in traditional customs. Such as our Spring Festival, Mid-Autumn Festival and so on. Some festivals have religious origins, such as Christmas. Some festivals originate from the commemoration of someone or an event, such as the Dragon Boat Festival, National Day, and so on. There are also designated days for the movement promoted by international organizations, such as Labor Day, Women's Day, etc.

With the passage of time, the connotation and celebration of festivals are also changing, and many new festivals have been born.

For example, April Fool's Day on April 1, the Bagua Festival on August 18, and the Double 11 shopping festival and so on.

Compared with the previous two festivals that are only popular among young people, the influence of this Double 11 shopping festival is larger. It now not only covers the old, middle and young groups, but also covers many countries and regions, and has become a veritable international festival.

Just like what we have to do and eat during traditional festivals, when it comes to Double 11, the first thing that comes to everyone's mind is discount shopping, which is an important condition for the formation of a festival, consensus.

With the development of our country's economy and the increasing influence in the world, the scope of influence of this festival created by us will definitely become larger and larger, and eventually become a worldwide festival.

Perhaps in the future, the international influence and popularity of this festival will surpass our Spring Festival.

Although they have clarified the previous incident, for Wu Hao, they have still been affected a lot. It's easy to spread rumors, but it's hard to refute them, and no matter how much they clarify and explain, some people always seem to believe what they think is the 'truth'.

This also made these people question the quality of Wu Hao's products, or lack of confidence.

In order to eliminate the influence of this part of the people, it also adds a fire to the promotion of their Double 11 promotion this year.

Wu Hao deliberately opened the Binhe Intelligent Manufacturing Factory that had been upgraded and opened, and personally invited dozens of domestic and foreign media to visit.

Every year on Double 11, these domestic and foreign media will pay great attention to it and will also carry out a series of reports.

In addition to comprehensive reports, many media are also keen to pick out an example from all walks of life for detailed analysis, and report on the popularity of this shopping festival from the side.

Therefore, for Wu Hao's invitation this time, many media gladly accepted it, and sent elite soldiers to Anxi.

In order to receive these reporters well, Wu Hao directly sent his secretary Zhang Xiaolei to take charge of it personally. Although she is only a secretary, she is still very influential in the company, after all, not everyone can be the secretary of the chairman.

After receiving this task, Zhang Xiaolei attached great importance to it and did many things herself. After all the reporters checked in to the arranged hotel, Zhang Xiaolei came to the hotel with two buses early the next morning.

The reporters who had been notified the night before also got up early in the morning, and after eating breakfast and cleaning up, they had already assembled in the hotel lobby.

When Zhang Xiaolei appeared in the hotel lobby, reporters surrounded her. These reporters are all human beings, and they naturally know that they need to have a good relationship with Zhang Xiaolei, Wu Hao's secretary, so that they can dig up more valuable news.

And most of the reporters came for another purpose, that is, they hoped to conduct an exclusive interview with Wu Hao. With so many media, who to choose, it not only depends on Wu Hao's meaning, but also is influenced by the young and beautiful secretary in front of him.

"Fellow journalists, please hurry up and get on the bus in an orderly manner." Zhang Xiaolei raised her voice and said to the media reporters in the hall.

"Miss Zhang, Mr. Wu, when can we see him." A reporter couldn't wait to ask.

Zhang Xiaolei said with a smile: "Mr. Wu has also set off for our Binhe Intelligent Manufacturing Factory, so we have to hurry over." ”

"Secretary Zhang, can you tell us about the situation of this manufacturing plant, so that we can prepare in advance." A reporter took the opportunity to ask.

Zhang Xiaolei said with a smile: "Everyone get in the car first, and when I get on the bus, I will give you a brief introduction to the general situation over there." ”

Hearing Zhang Xiaolei's words, the reporters nodded one after another, and then rushed to the first car. This time there were two cars, Zhang Xiaolei could only be in one car, and the people in the second car naturally couldn't hear Zhang Xiaolei's words, so the reporters scrambled.

In the end, all the reporters crowded into the first car, and the second car was loaded with the accompanying cameramen and assistants who had been kicked out of the car.

After the vehicle was started, Zhang Xiaolei also began to briefly introduce the Binhe Intelligent Manufacturing Factory to visit this time.

In fact, before this, basically all reporters will have a relevant understanding of the interview subject in advance, and change the relevant interview outline or design questions in advance.

With so many media outlets, there are very few opportunities for questions that can really be assigned to themselves. So how to ask the most valuable question, this is also what journalists have to think about.

For Binhe Intelligent Manufacturing Factory, the reporters don't know much, and the only information is also disclosed by Wu Hao.

From these disclosures, the journalists also know a general situation. For example, the factory was bought by another company for a large amount of money, and after the acquisition, the factory did not start production immediately, but began to upgrade after laying off most of the workers.

It is not known how it will be transformed, but from the disclosed information and the intelligent unmanned warehousing system that Wu Hao cooperated with A before, it can be inferred that this factory must also be an intelligent unmanned factory.

This time, Wu Hao invited these reporters to visit the factory, and it seems that the factory has been upgraded.

Inviting so many domestic and foreign media shows that Wu Hao is very satisfied with this upgraded factory, so he confidently opens up interviews to so many media to show his strength.

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