Chapter 648: Peer Products
Regarding the new product launch conference of S Star, Wu Hao did not pay much attention to it. On the contrary, the people around him, such as Zhang Jun, Zou Xiaodong and the company's employees, paid more attention. Even Lin Wei made a special trip to watch the press conference live, and she was very concerned about this matter.
In their opinion, this is the first AR glasses in addition to their products, and it is also an international manufacturer, which will definitely affect their product sales, and even threaten them.
Therefore, knowing that they are invincible, it is not wrong for them to pay so much attention to the products of their peers, but in Wu Hao's opinion, they are a little overly nervous.
For him, even if he doesn't pay attention, this information will continue to be transmitted to him.
Sure enough, just after the S Star press conference, Zhang Jun held a seminar on the S Star product in a hurry. As for Wu Hao, he also participated in the meeting remotely through video conference.
First of all, it is a detailed introduction to S Star products. This aspect was preached by Huang Zhihua, director of the marketing department, and supplemented by the technical department.
Judging from the products released by S Star this time, it is still very good. First of all, the shape is very stylish, with a bit of brand-name glasses. And the S star itself is relatively strong in terms of screen display technology, so this time it is also their first AR glasses, equipped with an OLED transparent screen.
According to the press conference, this screen uses a variety of cutting-edge technologies and has three characteristics: high definition, high refresh rate, and high light transmittance.
At the release site, the screen parameters of Wu Hao's smart AR glasses were also listed, and a selective introduction was made.
For example, they did not introduce Wu Hao's screen used in their smart AR glasses is ultra-high-definition, ultra-high refresh rate, ultra-high light transmittance and other characteristics. Instead, it seized the characteristics of OLED and LCD screens, blew a wave of excellence of OLED screens, and declared that it would be the best transparent screen in the world.
The second is the battery, because Wu Hao can't get their new lithium battery, so S Star is equipped with a large battery of 600 mAh. From the perspective of the size of battery energy storage, it is similar to the battery that Wu Hao used on smart AR glasses.
It's just that the size and weight are a lot larger, and for this reason, S Star has equipped them with a pair of large temples for this AR glasses, which looks slightly bulky.
Like Wu Hao, S star has two forms of host, one is the smart glasses case, which perfectly integrates the host and the glasses case together, which can not only put the glasses away, but also charge the glasses. And another micro host, which also adopts the same method as Wu Hao, focuses on being light and compact, not too innovative.
Then there are some other accessories, such as lenses, which are not too far behind, and everyone is about the same level. After all, everyone is purchasing someone else's lens, so there is no gap. And some of the hardware devices in the glasses are the same, and even the S star has some advantages in this regard.
Especially in terms of some chips, Wu Hao and they are naturally not as good as S stars. And in terms of processors, this time S Star uses a flagship processor developed by them, with excellent performance, and Wu Hao, who purchases other people's new products, is naturally not an opponent.
And then there is the system, this time the S star AR glasses are the first AR glasses with Android system, so the outside world has attracted much attention for this system.
Judging from some of the data performed, it doesn't seem to be able to see anything, and it's not much different from the Android system of ordinary mobile phones. It's just that the interface has changed, and S Star has been specially optimized.
Although the various data sounds gorgeous, I don't know if this thing is good or bad without a hands-on experience.
In other aspects, in terms of some functions, such as Wu Hao's smart AR glasses, and virtual projection technology, these two technologies, S Star has also launched alternative products.
These two technologies are actually nothing special, and there are some similar technologies on the market. It's just that Wu Hao has raised the level of these two technologies to a very high level, so now their products are the benchmark, and other products released later must be used as a reference.
For example, in terms of intelligent object recognition demonstrated by S Star, the reaction speed and accuracy are obviously inferior to Wu Hao, and they are not smart enough, and it is easy to identify the wrong target and other problems.
Secondly, in terms of virtual projection, Wu Hao and they use active virtual projection technology, while S Star uses passive virtual projection technology.
Although the conference boasted about the superior performance of this technology, it still can't change a real problem, that is, the phone can't load those AR projections at once.
For example, wearing Wu Hao's smart AR glasses, as long as the virtual projection equipment is installed, the area covered by the signal can basically be seen wherever you go, and you can't detect the loading process at all.
But this one of S stars can't do it, it needs to constantly identify the scene, and then download and load some edited AR projections according to the scene, so the speed is relatively slow.
According to the usual practice, after the press conference, S Star or other mobile phones and mobile devices, and even electronic and digital equipment manufacturers will give some reporters, as well as some big V bloggers and some media special machines for evaluation and display and publicity.
But this time S Star didn't, but learned from Wu Hao and them, and conducted a short media experience session in the new product experience hall after the press conference.
Judging from the experience of the media, it is still good overall, and it is really hellish that there can be bad reviews for an experience like this.
Of course, there are also overturned. For example, a foreign science and technology evaluation self-media, after participating in the experience activity, bluntly said that this device is not at the same level as Wu Hao's intelligent AR assistant in terms of system and experience.
Although this video was deleted by the self-media blogger just four hours after it was launched, it could not eliminate the impact.
However, this little bit of sound was soon drowned out by the tidal wave of marketing of the bedding, and it couldn't make many waves.
As for the foreign media, everyone is touting this product, blowing all kinds of things, especially some domestic media, which will blow it to the universe.
Domestically, it is not as enthusiastic as abroad, but it still receives a lot of attention. Especially in recent years, due to the strong impact of domestic mobile phone brands, S Star's market share in China has almost dropped to the freezing point, and it may even withdraw from the market at any time.
In the face of such a huge consumer market, how can S Star give up easily. In the past, it was because there were more domestic mobile phone brands and the competition was fierce, so they had no chance. And now, Wu Hao and them are the only ones in China, and the products of other manufacturers are still under development.
Therefore, S Star plans to take advantage of this gap and then enter the domestic market strongly, vowing to recapture the market they once went to.
Therefore, this time S Star has also strengthened its domestic marketing efforts, and its purpose is self-evident.