Chapter 433: Hunger Sales

Jiangning, Yaqian Street, Yuanqi Beijing-Hangzhou Railway Co., Ltd. Pen? Interesting? Pavilion wWw. biquge。 info

Qi Tongyu, who was in his early forties, sent the two gentlemen out of the room with a spring breeze on his face, and stood on the steps with his own respect, and after saying goodbye, he saw the two of them walk out of the small courtyard, he frowned slightly, and there were many wealthy businessmen who came to inquire and consult the Beijing-Hangzhou Railway Company in the past few days, but there were not many large shares, which made him faintly worried.

As the chief manager of Yuanqi Beijing-Hangzhou Railway Co., Ltd., he naturally knows the importance of raising funds this time, although the situation of Yuanqi branches has not yet been fed back, but it is not expected to be much better, this time it has been five or six days, so he is not in a hurry.

Glancing at the courtyard door, seeing that there was no small servant coming in to report, he turned around and turned back to the room, as the chief shopkeeper of the railway company, the wealthy businessman who generally has no prestige does not need him to receive him, just sat down and took a sip of tea, and saw the little guy who was guarding outside the courtyard trotting in with an excited face.

Seeing that he was in a hurry, Qi Tongyu was a little surprised, the company's little guys were all transferred from various branches of Yuanqi, and they treated people and things, and their words and deeds have been trained for a long time.

"The chief treasurer." The little guy bowed and said, "The big shopkeeper is here!" ”

The big shopkeeper! Yuan Qi only has a big shopkeeper, Qi Tongyu heard the words and quickly stood up and walked out quickly, before he was discharged from the hospital, he was greeted by Yi Zhicontent, who was covered in dust, and hurriedly stepped forward a few steps, and said: "Qi Tongyu, a subordinate, has seen the big shopkeeper." ”

Yi Zhizu stretched out his hand and said, "The shopkeeper doesn't need to be polite. ”

"Big shopkeeper, please." Qi Tongyu stretched out his hand and gave way, Yi Zhixiang had just taken a step, and Jin Ying, who was following him, said: "The big shopkeeper is covered in dust, do you want to wash up first." ”

All the way to Jiangning, in order to be in a hurry, Yi Zhizu did not take a boat but rode a horse, it was indeed dusty, and he immediately said: "It's okay." ”

Bathing and changing clothes, Yi Zhishu suddenly felt refreshed, and the tired feeling of the past few days was swept away, and slowly walked into the living room of the main house. ”

"Sit." Yi Zhizhi said and walked straight to the main seat and sat down, Kang Hongda poured him a cup of hot tea, and then turned around and sat down.

After taking a few sips of hot tea, Yi Zhizhi said, "How is the situation?" ”

"Go back to the treasurer." Qi Tongyu bowed slightly and said: "There are not many rich businessmen who are interested in the Beijing-Hangzhou Railway, but there are not many shares, up to now, the company has only recorded more than 280,000 yuan, and the following semicolon situation has not been reported for the time being, it is estimated that ..... The situation is not encouraging. ”

Yi Zhixin said succinctly: "Why? ”

Slightly groaning, Qi Tongyu said: "After all, the construction of the railway is a new thing for the Qing Dynasty, because the railway investment cost is large, the construction time is long, many people hesitate, and moreover, the current deposit interest rate of the branches of Yuanqi is not low, compared with the two, many people are more willing to deposit the silver in the bank." ”

Yi Zhizu nodded slightly, glanced at the second shopkeeper Kang Hongda, Kang Hongda hurriedly said: "Everyone knows that the Beijing-Hangzhou Railway is a million profits, although the cost is large, the time is long, but the return is high, and the benefit time is also long. ”

Yi Zhizhi said: "What are the good suggestions for the two shopkeepers?" ”

The chief shopkeeper Qi Tongyu and the second shopkeeper Kang Hongda were all transferred to the railway company from the following branches, and both of them knew in their hearts that this was a rare opportunity.

Obviously, Yi Zhixiang took the opportunity to assess the ability of the two, in this regard, neither of them dared to slack off, and sighed slightly, Qi Tongyu said: "In the next steal, we should lobby local officials to take the lead in the shares, in order to play an exemplary role, officials, gentry and businessmen have always been closely related, and furthermore, it is to reduce the interest rate of Yuanqi's deposits." ”

"The construction of the railway is a big investment and a long time." Kang Hongda said slowly: "The basic people who can invest in the railway have spare money in hand, and the railway company must not only ensure the profit of the railway, but also ensure the safety of the funds for the railway. ”

Glancing at Kang Hongda, Yi Zhizhi said: "Is Yuanqi's current situation suitable for interest rate cuts?" ”

"If you don't cut interest rates sharply, it shouldn't have much impact." Qi Tongyu said without hesitation: "Yuanqi's deposit interest rate in Zhejiang, Jiangsu, Anhui, and Jiangxi provinces is still one cent per month, which is much higher than the deposit interest of other money banks, even if the interest rate is reduced to eight percent, it will still not weaken Yuanqi's competitiveness in the market."

The 2% drop will not have much effect, but it will cause pressure on people, and it will make people feel that the interest rate will gradually fall by depositing the silver in the bank, so that a large amount of silver will flock to the railroad for the sake of long-term stable profits. ”

Yi Zhishu slowly lit a cigar before saying: "Yuanqi absorbs deposits and the railway company raises construction funds, for Yuanqi, it is just the left hand and the right hand, the purpose is to absorb the idle funds of the people, there is no conflict between the two, however, the interest rate of Yuanqi Bank should also be lowered, and it is a good choice to take this opportunity to lower, then reduce it by two percent." ”

As he spoke, he looked at Kang Hongda and said, "It is a good suggestion to let the imperial court take a stake in the railway, but at the moment, the imperial court is not taking a good amount of money to invest in the railway...... I have to see how much money the Jiangning branch of the household department has, and I will do this. ”

After a pause, he continued: "That's the case, I'm afraid it will be difficult to change the situation as soon as possible, if you want people to actively participate in the shares, you must induce them to profit, and you must make people feel that they are sure to make a profit, there is no risk, in addition, it is best to stimulate the sensational effect, and the head sheep effect, of course, the more important thing is the hunger marketing method." ”

The sensational effect and the goat effect, Qi Tongyu and the others have heard of this hunger marketing method, but it is the first time they have heard of it, and Kang Hongda did not dare to pretend to understand, and said without hesitation: "The hunger marketing method mentioned by the big shopkeeper ..... Subordinates are dull. ”

"The so-called hunger marketing method is to make people feel that there are more wolves and less meat, and there are more monks and less porridge." Yi Zhizhi said: "Now everyone knows that the construction of the Beijing-Hangzhou Railway requires a huge amount of money, and everyone is not in a hurry to buy shares, anyway, they can buy shares at any time, so they can wait and see and see, but if they find that there are not many opportunities to buy shares, they may even miss the opportunity if they are slow, and they will not be so calm." ”

Qi Tongyu hesitated and said: "But who doesn't know that the Beijing-Hangzhou Railway needs hundreds of millions of silver now..... How to Eat Hunger Marketing Method? ”

Yi Zhizhi said with the old god: "I have negotiated with England, France, and the United States, the Beijing-Hangzhou Railway, and the three countries each have invested 10 million taels of silver, in addition, the imperial court has no silver, but the emperor is not short of silver, and the Ministry of Internal Affairs has also invested 10 million taels." ”

Kang Hongda was stunned when he heard it, "The big shopkeeper is this a fraud......?" ”

"Shopping malls are like battlefields, and soldiers are not tired of cheating!"

"But even if this news is released, no one may believe it?" Qi Tongyu said: "Once it is exposed, I am afraid it will be self-defeating." ”

Slowly exhaling a cloud of smoke, Yi Zhicai said with a smile: "Fiction is real, reality is virtual, virtual is real, real is virtual, how many people can be broken?" England undertook the construction of the Beijing-Hangzhou Railway, from technical personnel to construction technology to material advances, which was converted into more than 10 million silver?

As for the imperial court..... This railway, which is equivalent to the Grand Canal, how can the imperial court not take shares, and the Ministry of Internal Affairs in the name of the imperial family to buy shares, because everyone knows that the treasury is empty, but the treasury is empty, and the small treasury of the imperial family may not be empty. ”

Qi Tongyu asked nervously, "Will the emperor agree?" ”

Forbidden City, Qianqing Palace, Xinuan Pavilion.

Slowly closing the fold that Yi Zhi was enough to send six hundred miles in an emergency, Daoguang was speechless for a while, this kid hit the idea to the Internal Affairs Office, but he really didn't dare not help with this favor, not to mention that investing in the Beijing-Hangzhou Railway is beneficial to the royal family and the imperial court, and now the financing of the railway is directly related to whether the imperial court can borrow 10 million to solve the urgent need, besides, the Beijing-Hangzhou Railway, he can't stand by and watch, if Yuan Qi really smashes it, England is afraid that he will use the excuse to provoke a war.

But the problem is that even if he wants to help, he doesn't have so much money on hand, although Yi Zhizhi said very clearly in the excerpt that he can pay in installments over three years, but more than three million yuan a year is invested in the railway, and the Forbidden City is not drunk by the northwest wind?

After pondering for a long time, Daoguang shouted, "Someone is coming." ”

Cao Jinxi, who was waiting outside the warm pavilion, hurriedly bowed down and said, "What does the emperor command?" ”

Daoguang muttered: "Xuan Zaiquan, Mianhu, Zaiyuan, Wu and Gonga, Renshou, All-age, Mianyu to see you." ”

However, for most of the hour, Zaiquan, Prince Yi Zaiyuan, Zhuang Qinwei Mianhu, Prince Zheng Wu Ergonga, Prince Rui Renshou, Prince Li Quanling, and Prince Hui Mianyu all rushed to Xinuan Pavilion to meet them, and they didn't know what the big thing was, and they were all a little apprehensive, after all, Daoguang rarely summoned a group of princes like this.

When everyone saw the salute, Daoguang said very gently: "All flat and sit." ”

The more warm Daoguang's attitude is, the more bottomless the princes' hearts are, and there is always a feeling that there is no good thing. ”

Listening to Yi Zhi's suggestion that the Ministry of Internal Affairs would invest 10 million shares in the Beijing-Hangzhou Railway Company in three years, all the princes couldn't help but look at each other, and secretly thought in their hearts, this kid is too bold, and he actually started the idea of Daoguang's small treasury, I don't know if Daoguang is famous for "picking"? However, as soon as they thought about it, they reacted to what was the purpose of Daoguang summoning them, and they greeted Yi Zhishu countless times in their stomachs one by one!

"Now that the treasury is empty, not to mention that the whole world knows it, the local officials still know it." Daoguang said in a calm tone: "It is impossible to let the imperial court invest 10 million shares, even if it is in installments, you should also know that Yuanqi's financing is very important, and I have to help with this favor, but it is impossible for the Ministry of Internal Affairs to get more than 3 million shares in the railway ..... a year." ”

Zaiquan's mind was smart, as soon as he heard this, he knew that he would not be able to pass the test if he did not express his stance today, after all, it was indeed impossible for the Internal Affairs Office to come up with so much silver, as soon as he stopped talking, he said: "The Beijing-Hangzhou Railway is a matter of great importance, and there is no room for mistakes. ”

Daoguang nodded approvingly, and said: "As everyone knows, the Beijing-Hangzhou Railway is a million profits, and the internal affairs government and the kings will invest in the railway, which must be a sure profit. ”

This is no longer a tone of discussion with them, but a direct order, even if the princes are resistant, one by one they have to pinch their noses and bow down and say: "The ministers obey the order." ”

As soon as he came out of the Qianqing Palace, the young Prince Rui Renshou couldn't help but complain: "Five million in three years, this will be at least ten or two hundred thousand a year, right?" ”

Zaiquan glanced at him and said, "If Lord Rui is unwilling to buy shares, he can transfer his share to ......" ”

Hearing this, Prince Zheng Wu Ergong was surprised and said: "Is this difficult or a good thing?" ”

"What do you think?" Zaiquan smiled and said: "Once the Beijing-Hangzhou Railway is completed, it will replace the Grand Canal, a million profits, that's not a lie, really when Yuan Qi sent us 10 million?" Yuan Qi is to use this 10 million to throw bricks and jade, and the other is to tie all the royal family relatives and Yuan Qi together through our shareholding railway!

That kid is more fine than a monkey with sticky hair, will we suffer? Don't say that I didn't remind you, this 10 million shares is definitely different from other people's shares, and the emperor also said that 5 million is taken by all the royal relatives, but not only us, when the time comes, it will definitely be a wolf with more meat and less meat, who doesn't want it, transfer it to me. ”

As soon as he heard this, Ren Shou reacted immediately, and hurriedly smiled: "How can the silver sent to the door be pushed out, and you have to buy shares when you go back to smash the pot and sell iron!" ”

As soon as the news spread that the royal family had a share of 5 million yuan, the yellow and red belts of the Jingshi came one after another, showing their magic powers, and wanted to take more share, after all, it was rumored that the share of 10 million given by Yuan Qi was unusual, who didn't want to take advantage of it.

The Yuanqi Beijing-Hangzhou Railway Company only gave the Ministry of Internal Affairs and a group of royal relatives a share of 10 million shares, which triggered the news that the royal family and clansmen in the city were vying for a share soon spread in Beijing, and for a time the city was full of heated discussions about the Beijing-Hangzhou Railway, and the Yuanqi branch that had just opened on Chaoyang Street was immediately squeezed out.

Originally, many officials and gentlemen were optimistic about entering the Beijing-Hangzhou Railway, but now that the Ministry of Internal Affairs and the royal family have invested 10 million shares, what else do they have to hesitate about? What's even worse is that Yuan Qi stipulates that the amount of shares that can be added to each province is determined according to the length of the railway in each province, and the internal affairs government and the royal family account for 10 million, how much can be left? Jingshi not only has many royal relatives, but also has many officials and more rich people, so if he doesn't buy shares early, I'm afraid that he won't have a share if he wants to buy shares later! (To be continued.) )