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Zhang Chao felt that there were too many students recruited, and Mr. couldn't invite them, which was all troublesome. Pen %Fun %Pavilion www.biquge.info but in Cui Yingying's eyes, these are not a matter at all, anyway, there is something in Zhangjia Village, if there are too many students, build a few more rooms, if there is no gentleman, then go and invite. As long as you have money these days, it is not difficult to hire a few private school gentlemen.

It's not like I'm going to invite any famous Confucian people.,Enlightened private school gentlemen.,As long as you've read a few years of books.。 Even if you let the red line teach, it will work. In fact, there are also many down-and-out scholars from poor backgrounds outside, and many scholars from poor families have come to Chang'an, the capital teacher, thinking that there will be many opportunities here.

But not everyone who is a down-and-out scholar is really talented, and there are many people who are just not good at studying. They can't be high, they can't be low, they wander around Chang'an City, and they have to rely on the help of their fellow villagers. Many people live in some dilapidated temples, and earn two dollars by writing letters of faith and copying books on the street.

Speaking of which, the Zhang family is now a small wealthy family, after all, there are two lords, and Zhang Chao is still a five-grade high-ranking official of the prince's horse. Especially at the last wedding, the scenery of the Zhang family, Cui Zheng and other wealthy nobles added makeup to help welcome relatives, and the excitement was a sensation.

The Zhang family opened their mouth to invite a few private school gentlemen, as long as the treatment was high, wouldn't those people have to scramble to come? If you do a good job in the Zhang family, Zhang Sanlang will recommend them when you go back, and arrange a scribe or something in any yamen, which is also very good. If you can get Zhang Sanlang's appreciation and recommend someone to the East Palace or something to be an official, it will be even more developed.

"You don't have to worry about the affairs of the private school and the husband, I will take care of this." Cui Yingying is full of confidence, after all, she is from everyone's background, and she has much more experience than Zhang Chao in this regard.

After listening to Cui Yingying's assurance, Zhang Chao put down his snacks.

"What about the red line, the girl?"

"Make perfume in the house over there. This little girl, no one is at ease, she has to do it alone, and she locks herself in that room, and no one else can enter at all. ”

Zhang Chao exempted the red line as a lover last time, which made this girl grateful to death. Last time, Zhang Chao said that he could make perfume, but this girl was quite loyal to this errand, and learned from Zhang Chao how to distill liquor and distillation flower dew, extract essential oils, and process and manufacture perfume.

Originally, Zhang Chao wanted to ask Qiuyue and Dongqing to help together, but the red line couldn't be trusted.

"I'm going to see this girl."

When Zhang Chao came to the room in the corner of the courtyard, he found that the door was bolted from the inside. Zhang Chao knocked on the door for a while, and the red line opened a crack.

Looking at this girl sweating, Zhang Chao was a little distressed.

"What are you doing here?"

"Make perfume."

Zhang Chao entered the house, and the red line hurriedly bolted the door again. The house was not large, with a new stove and a simple still. This still is capable of distilling both flower water and alcohol.

Zhang Chao only taught red thread to distill flower dew and refine floral essential oils to prepare perfumes, but in fact, perfume can also be processed with musk, ambergris and other spices.

On a table next to it, a lot of alcohol and flower dew have been made from the red thread, all of which are contained in small gourds, and some finished perfumes are packed in small porcelain bottles.

Zhang Chao opened a bottle and smelled it, and found that it tasted good, although it was not as good as the perfume of later generations, but it was definitely much stronger than the rose flower dew that Fanbang tributed.

At least his perfume has alcohol, which is very volatile, and the fragrance is easier to diffuse.

"Pretty good."

I get performance, and the red line laughs happily.

"Silly girl, you can actually find two girls in this matter."

"Then what's the matter, San Lang said that this is a business worth tens of thousands of yuan, such a precious secret recipe, how can it be handed over to others casually, what if there is a steak to eat. Or your own people are the most assured! ”

"You can master the key links by yourself, and you only need to let Yahuan burn the fire or something, and you don't need to do it yourself."

"You've made a lot of perfume here, so let's stop." Zhang Chao pointed to those simple gourds and porcelain bottles, and said with a smile, "Good things must have good packaging, and the rarer they must be, the more valuable they are." The more you get it, the less valuable it becomes. Going back, I had people order some beautiful porcelain, very small bottles, a little bit at a bottle, a few hundred drops at most. But the bottle must be good, and it must be made of the finest porcelain, which is white and flawless, thin and transparent, and has to look very high-end and tasteful. ”

"In addition, you have to make a wooden box, and this box has to be beautiful, it has to be a box of rosewood, and it has to be carved with pictures of beautiful women and so on. The box must also be made of fine silk, and the porcelain vase should also be painted, so that the fired bottle with colorful pictures can be matched with our perfume. ”

Zhang Chao has a deep understanding of the perfume of later generations, and those perfumes are on the top of ordinary people's monthly salaries. The small bottle has a unique shape, and the packaging is also unusually luxurious and beautiful. In fact, just like the packaging of liquor in later generations, any famous liquor bottles are all unique in shape, if you get an ordinary bottle, then you are embarrassed to call it famous wine?

Packaging is an extremely important part of merchandising, and hunger marketing is sometimes even more important for those high-end brands. I didn't see it, those luxury brands made a limited edition at every turn.

Zhang Chao plans to take this high-end luxury route, and the packaging has to be extravagant, just get a gourd bottle, which should be selling wine. It has to be beautiful, but it has to be small.

A bottle can be filled with a few hundred drops, and then the most luxurious packaging, and then a limited sale, hunger marketing, and then let the ladies and ladies of Chang'an City compete for the favor, and then it will be successful.

The more you can't get it, the more you want it, especially for those who don't lack money.

A piece of soap was sold for six times, and now a bottle of perfume can't be sold for ten times? If you get a few more limited editions, you can still sell 16 or 18 or 19 or 19......

The red line has been dumbfounded by Zhang Chao's words, she didn't expect the business to be able to do this, a bottle only contains one or two hundred drops, but she has to buy ten pieces, isn't that one drop worth a hundred yuan?

"We don't sell perfume, we sell honor!"

"In order to do this, we have to keep our products unique, scarce, precious and so on at all times, and never the same as other commodities."

Then, the red line seems to understand but not understand.

This small studio has temporarily stopped production, and in Zhang Chao's words, a bottle sells for ten times, and it is consistent with ten bottles, and the profit may still be more than selling a bottle. Selling ten bottles not only increases the production cost, but also increases the difficulty of sales, and at the same time rapidly reduces the market.

Lock the small workshop, and keep in mind Zhang Chao's words about packaging and sales.

"Can we really sell this perfume for ten bottles?"

Zhang Chao smiled and asked, "Didn't you thirteen mothers take that bottle of rose flower dew given by the crown princess as a treasure before, before you don't have this perfume, are you willing to let you spend ten times to buy a bottle of that flower dew?"

Hongxian thought for a while, "I definitely can't afford to buy it, but Thirteen Niang is definitely willing." And there are many people in Chang'an City who are willing to buy it. ”

Ten dollars can buy two acres of land on Ba. But for some wealthy ladies in Chang'an City, it is worth spending ten dollars to buy a bottle of rare perfume. The rarer the perfume, the more they want to buy it, and when they can own a bottle and others can't, the satisfaction in their hearts is incomparable. Besides, ten yuan is really nothing to them.

Men spend hundreds of dollars on horses, and a lot of money on beautiful orchids, and they don't blink their eyes.

"Go take a shower and clean yourself up. Tomorrow, there will be a few tables of wine at home, and you will be officially accepted as a concubine. ”

When Hongxian heard this, his face was full of peach blossoms, "Thank you, Saburo." ”

"Thank me for what I did, you deserve it."

"San Lang, do you want to take Zhao Siniang as a concubine?"

Zhang Chao smiled, "Zhao Siniang also has thousands of acres of land at home, how can I accept it." I want to accept it, but others don't want to. ”

Hongxian smiled, "I don't think Thirteen Niang actually likes Zhao Siniang very much, although she has a smile on her face every time we meet, but I can know that she is unhappy." ”

"Then I can't accept it even more, but I have to agree to take a concubine." Zhang Chao said with a smile.

"San Lang, don't raise Zhao Siniang in an outer room outside."

The Tang Dynasty placed the outer room, and the later generations **** is the same, the general outer room is nameless, not a wife nor a concubine, the imperial court allows officials to take concubines according to their qualifications, but it is forbidden to put the outer room. If you find out, you will lose your official position if you don't get it right. Historically, the imperial court has repeatedly issued orders, and some emperors have even sent people to confiscate the outer rooms of the officials who have been found in the palace.

Generally speaking, the main room is quite disgusted by this kind of outer room, after all, the concubine is still under the same roof and is under her control. And the outer room is completely out of control, and some husbands will even secretly get their property into the name of the outer room and the illegitimate child.

Therefore, it often happens that the wife and the concubine are beaten to the door of the outer room, and if they are caught, they are often beaten to death, and even cut their hair and strip their clothes to parade through the streets.

In short, at that time, the main room grabbed the outer room, just like the wife of the later generation caught the junior.

Zhang Chao smiled lightly, he believed that Cui Yingying really did the kind of thing that would kill a group of people with a red line and go to the door of the outer room, beat people up, and then pull their hair and pick up their clothes. Cui Yingying is very gentle and virtuous a woman many times, but sometimes Zhang Chao can't help it, for example, Cui Yingying is very sensitive to money and emotional things.

She can take concubines for Zhang Chao, which is what she thinks a virtuous wife should do, and she will work hard to do it. But if Zhang Chao dares to have an outer room outside, it will not be tolerated, and she has the right to knock on the door like other wives.

"Don't worry, I won't raise any outer rooms, and it's even more impossible for Zhao Siniang to let me keep them outside, don't say this in the future, beware of spreading it and ruining people's reputation, let the Zhao family call the door!"

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