Chapter 19: Vanity Place
What's it called again? How many times has Wu Changqing been here? Yan Shikuan glanced at Yi Zhixiang suspiciously, rolled his eyes, and said, "Did the third brother pinch Wu Changqing's sore feet?" Do you want me to avoid it? ”
"You know what you think." Yi Zhishu extinguished the cigar smoke, got up and said, "Let's go, go and greet you." ”
Wu Changqing did come once in the first two days, that time Yi Zhizhi was not at home, and when he came back, he heard that Wu Changqing had come, not only did he not wait at home, but deliberately avoided it, he was worried that Wu Bingjian was chatting with him, and he was unwilling to see Wu Bingjian before he was not familiar with the situation of the Thirteen Lines.
Wu Changqing was the first time to enter the Yi Mansion, and when he entered the East Cross Courtyard, he slowed down and looked at the scenery in the courtyard while walking, and the two people who were waiting to see Yi Zhizhi and Yan Shikuan appeared at the door, so he quickened his pace, stepped forward and glanced at Yi Zhi's face, smiled and said, "Brother Yi seems to be very good." ”
"TOEFL, TOEFL." Yi Zhishu smiled and returned the favor, stretched out his hand and politely said, "Brother Wu, please." ”
When he entered the courtyard, Wu Changqing took out a booklet and said, "This is the newspaper copied from the Governor's Palace, and this month's newspaper from the Governor's Mansion is here." ”
"Thank you, Brother Wu." Yi Zhizhi thanked him and took the newspaper.
"Brother Yi, why should you be polite." Wu Changqing said with a smile: "However, Master Ji said, the local small newspapers and periodicals carry the Di Bao, it is best to let the master of the Governor's Mansion pass through it first, so as not to cause trouble in the future, the Yongqian and Qianqian dynasties have explicitly banned the public sale, buying and reading the Di Bao and privately copying the Di Bao, and now the imperial court has not lifted the ban, but it is just turning a blind eye." ”
"In this way, there is still a certain risk in publishing the newspaper, and the imperial court and the local government are not pleasing to the eye, so they can block the newspaper room at any time according to this point." Yi Zhizu said slowly: "In this case, I simply won't publish the newspaper." ”
Don't publish the newspaper? Wu Changqing hesitated and said, "If you don't publish the Di newspaper, how can you attract scholars to buy newspapers?" ”
"That's just as well." Yi Zhixiang smiled and said, "Brother Wu is interested in running a newspaper?" ”
Wu Changqing is 10,000 unwilling to experience in Jardine House, he knows that the old man deliberately cultivates him, it is nothing more than to replace Wu Shaorong, he is not interested in Jardine House, and he is even more respectful of the general businessman.
He naturally refused to let go of such a rare opportunity, knowing that Yi Zhizhi was interested in Di Bao, he took Di Bao as a stepping stone, and saw that Yi Zhi Xiang took the initiative to mention the matter of running a newspaper, which can be said to be in the right place, and immediately said without hesitation: "If the investment is not large, it is naturally interested." ”
Yi Zhizhi smiled contentedly, "The investment in the early stage of running a newspaper is not small. ”
"How big?" Wu Changqing asked nonchalantly.
"It's hard to say." Yi Zhizu groaned: "The newspaper room, the workshop, the printing press, the workshop craftsman, the newspaper editor clerk... Moreover, in the early stage, half a year or even a year, it may be a loss-making operation, and the initial investment is estimated to be 30,000 or 40,000 yuan. ”
Yan Shikuan pouted as he listened to it, good guy, it's just a local tabloid, it costs thirty or forty thousand yuan, it's really a lion who opens his mouth, and he really slaughters this Wu Changqing as a wronged boss, but for so much money, it's not worth it to ruin his reputation.
Hearing that it cost thirty or forty thousand yuan, Wu Changqing was very surprised, he originally thought that even if he wanted to do a big job, three or five thousand yuan would be enough, but he didn't expect that Yi Zhishu would ask for thirty or forty thousand yuan as soon as he opened his mouth!
He naturally didn't worry about Yi Zhisuff to deceive him, and there was no risk of bankruptcy in Futai Bank now, and it was impossible for the other party to deceive him of this little money, so he couldn't help but say: "Jingshi also has a lot of private newspapers, I heard that the investment is not large, Gongshentang is a time-honored brand, and the investment at the beginning of its establishment was only a few hundred taels." ”
There is also a private newspaper room in Jingshi? Yi Zhixin didn't know about this, so he immediately asked: "How big is the circulation of Beijing Daily?" How wide is the scope of influence? ”
Wu Changqing hadn't paid attention to the newspaper before, but he had heard the master of the Governor's Mansion mention it, where did he know the specific situation, so he shook his head at the moment and said, "It's not clear, and it's limited to think about it." ”
"The impact of small-scale housing reporting is naturally limited." Yi Zhishu paced slowly: "The larger the circulation of the newspaper, the wider the radiation area, the greater the influence, and the more profitable it can be.
Let's just say that from Guangzhou to Jiangsu and Zhejiang, I'm afraid it will take more than a month to arrive, right? The news has been dragged into old news, which not only violates the purpose of our newspaper, but also affects the circulation of the newspaper, how can we shorten the time for the newspaper to be sent to the provinces......? ”
As he spoke, the three of them slowly entered the house, and after a little courtesy, they each sat down, and the maid hurriedly served hot tea to the three of them, and after reaching out to ask for tea, Yi Zhizhi took two sips, and then continued: "I am considering setting up a general newspaper room, and then establishing a sub-newspaper room in the southeastern provinces, the big newspaper is once a week, the small newspaper is one a day, the big newspaper is unified in all provinces, and the small newspaper reports independently."
In this way, the sample of the big newspaper can be sent to the provincial branch at the speed of 800 miles or 500 miles through the post station, and it can be printed on the spot in each province, which greatly saves time.
Of course, we don't have to rush to success, we can first base ourselves in Guangzhou, accumulate experience, train all kinds of talents, establish a mature model, and then go to the provinces to establish sub-reports, preliminary estimates, which will take nearly two years to perfect. ”
"Wait." Yan Shikuan interjected: "The more I listen, the more confused I become, spending a lot of manpower, material resources, financial resources and energy, does this newspaper make money?" How much does a newspaper sell? ”
"Brother Shikuan's words are to the point." Wu Changqing echoed with a smile, during this time, he pondered and pondered, but he never figured out how Yi Zhishu made money from newspapers, and his heart naturally became more and more curious.
With a slight groan, Yi Zhizu stretched out his hand and stroked in front of the two of them, and said with a smile: "On the Pearl River, hundreds of boats compete for the current, thousands of sails are racing, I don't know how many boats are in the river in the eyes of the two?" ”
Which one is this singing? Yan Shikuan blinked his small eyes and tried to cooperate, but for a while he couldn't figure out what Yi Zhishu wanted to express, and he was a little anxious.
Wu Changqing said with a smile: "In Xiaosheng's eyes, there are only two boats, one boat is 'name', and the other boat is 'profit'. Saying that, he chuckled and said: "This is the words of the senior monk Fa Pan and Qianlong in Dajiang, this allusion has been mentioned in Wenlan Academy. ”
Yi Zhixiang glanced at him and said with a smile: "Master Fapan has two boats in his eyes, but in my eyes, there is only one. ”
"A boat?" Wu Changqing was slightly stunned and said, "What's the explanation?" ”
"A boat with a capital 'name' on the port side, and a big book on the starboard side with the word 'profit', is a boat, a boat of fame and fortune." Yi Zhishu said slowly: "Fame and fortune, fame and fortune, fame and fortune are advantageous, fame and fortune are melting, like glue and knees, like two sides of copper coins, how can they be separated?" ”
"It makes sense." Wu Changqing said with a smile: "I have been taught." ”
Yan Shikuan was stunned and didn't understand, and asked timidly: "You two have been talking about it for a long time, but it has something to do with the newspaper?" ”
Yi Zhishu looked at Wu Changqing with a smile and said, "Brother Wu, can you understand?" ”
Wu Changqing hesitated and said, "Brother Yi is alluding to the fact that newspapers are related to fame and fortune?" ”
"What's more to it about?" Yi Zhizhi smiled and pointed to the two of them: "The newspaper is a workshop of fame and fortune. ”
"Fame and fortune workshop?" Wu Changqing and the two said in unison.