Chapter 53 Exclusive Naming Rights
A few plans, two teas, the bamboo curtain hangs gently, and you can overlook Los Angeles outside the window in a blink of an eye. The green smoke in the tea house is curling, the tea fragrance is pleasant, walking into the tea house, it is like going to another world outside the cave, which makes people feel quiet and calm.
The steward of the tea shop filled Xia Hongsheng with a cup of tea, and asked very respectfully, "How is the little one doing?" Is Childe still satisfied? ā
Xia Hongsheng nodded, I have to say that this tea shop is much better than he expected. This steward is the old steward of the Xu family who has been in charge of business for many years, and he is already a good person in the business field, and he has thoroughly understood the plans written by Xia Hongsheng, and he has skillfully implemented them in a way that is more acceptable to the Tang people, this brain and ability have to make Xia Hongsheng admire. It is said that businessmen are the most flexible people, Xia Hongsheng just put forward an idea, he can accurately grasp it, and think more thoroughly and practically. Even Xia Hongsheng himself didn't dare to say that he could do better than this steward. After all, Xia Hongsheng had only seen those businessmen in the later generations do this, but he had never managed it himself, if he really let him do it himself, maybe he would not be as good as this steward.
"I am really impressed that you can do this just by providing an idea." Xia Hongsheng smiled at the steward: "This is a very good start, and the tea tasting poetry meeting is even more a clever trick, and the future tea tasting poetry meeting can be fixed at a fixed time, and how often it will be fixed." Anyone with a VIP card, regardless of their tier, can participate. And those who don't have a VIP card, although they can't participate in it, can go to watch, don't be stingy, and also provide some low-cost and exquisite small things to make this poetry meeting bigger, and the specifications are higher, how often to hold a large-scale poetry meeting, this is also a kind of publicity, don't be stingy with the cost of publicity, and don't underestimate the publicity! It is to make Mingxiangju known to everyone, and teach people to think of Mingxiangju when they mention tea, and combine Mingxiangju and tea as a whole, so as to achieve the goal. In addition, isn't this about to be the Luoyang Poetry Club and the Oiran Fight? Both of these are grand events, the shopkeeper can go to contact the stewards of these two to see if they can fight for an exclusive naming right and supply persuasion, if successful, these two grand events will definitely make the name of Mingxiangju spread immediately. ā
"Exclusive naming rights? Right to supply? The shopkeeper was stunned, and he didn't understand what Xia Hongsheng was talking about.
"Hehe, the so-called naming right is to crown the name of our Mingxiangju with the poetry club and the Oiran Conference before, the person who hosts it, the opening needs to mention that the poetry will be exclusively named by Mingxiangju, and the tea, wine, food, etc. required by the poetry will be applied to us, and we can also pay for a trophy or something like that, write the name of Mingxiangju, as the final reward of the poetry meeting. In this way, all the people who participate in the poetry club will know the name of our Mingxiangju. As for exclusivity, hehe, that is, only one of us can do this, and after the agreement, the other shops next to it will not work. At the moment, although some money has been spent, once this name is opened, there will be people who like tea the most, and the natural sales will be opened, and the profits brought will be much more than what we spent. Xia Hongsheng smiled and said the concept of title advertising commonly used by merchants in later generations. In later generations, whether it is a TV series or a variety show, what is added to the exclusive title broadcast or the like, who doesn't know, the publicity benefits in this are definitely very impressive.
The more the person in charge listened, the brighter his eyes became, and after listening to Xia Hongsheng's explanation, he suddenly slapped the table excitedly: "Okay!" ā
As soon as he finished speaking, he immediately remembered Xia Hongsheng's identity, and hurriedly apologized to Xia Hongsheng. Xia Hongsheng shook his head, indicating that he didn't care.
"Childe, it's too excited." The shopkeeper said excitedly: "The little man who has been in business for half his life also asks himself that this business ability is not bad, but compared to the son, it is too far and too far behind!" Originally, the plan drawn up by Childe made the little one have a sense of sudden enlightenment, and sighed that business can still do this, and today I heard Childe's words, and it is even more ...... The little one doesn't know what to say, Gongzi is really the reincarnation of Tao Zhugong! This exclusive naming right, the role is unimaginable, not only this Luoyang Poetry Club and Dou Oiran, if there are other grand events in the future, can't they all fight for it? In this way, after several grand events, wouldn't everyone in the world know the name of our Mingxiangju? ! Childe is really talented! ā
Xia Hongsheng shook his head with a smile, and his face was a little feverish when he heard it, this is a common method used by businessmen in later generations, and it is really not an uncommon thing in later generations. Xia Hongsheng said with a smile: "In this way, this matter will have the trouble of the shopkeeper, there is just an idea in the next place, in fact, it is just talk on paper, if it is actually operational, but it is not as good as the shopkeeper." ā
"Don't worry, Childe! The little one will take care of this matter himself! The shopkeeper was also a man of action, and immediately got up to say goodbye, and was about to go to the matter of exclusive naming rights. Xia Hongsheng nodded, and let the shopkeeper go to his own business, while he sat in the elegant seat and looked at the scenery of Luoyang City, and also sighed at the hidden financial resources of the Xu family. Xia Hongsheng was completely planned in accordance with the high-standard teahouses in the later generations, and he needed a lot of money, so he still chose the right channel.
In addition to the tea cup on the table, there were also a few account books, Xia Hongsheng stared at the window for a while, turned his head and opened a few pages, and then closed it again. He chose to believe Xu Qixian's father, and Xu Qixian's father would verify these account books.
After drinking all the tea in the cup, Xia Hongsheng also stood up, left the private seat, walked downstairs, and explained to the shopkeeper that if someone came to Mingxiangju to inquire about his removal, just tell that person that he was in the school. Then he left the tea shop, and when he came here today, the operation of the tea shop was much more mature than he thought before, and he didn't need to worry about it anymore, and he could rest assured that he could receive dividends.
Let go of the things in your heart, you will naturally be in the mood to do the things on the side, Xia Hongsheng is in a good mood at this time, humming the songs in the future life in a low voice, walking on the streets of Luoyang City, and walking in the direction of the school. I am not familiar with Luoyang City, and with those students, I should be able to take a good tour of Luoyang City!
When I went back to the inn arranged by the school, those students were not in the inn, and they thought they were already going out to visit Los Angeles. There were a lot of students in the inn, and I think other college students also arrived.
"Xia Gongzi, you're back." As soon as Xia Hongsheng entered the inn, the little second came over and said hello to Xia Hongsheng.
Xia Hongsheng smiled and nodded: "Yes, the matter is done." Little brother, my senior brother and they are all out, right? ā
"Those sons went out early in the morning, and the little ones told them as you said. Childe is tired, you sit down, the small one will pour you a cup of tea, now the day is hot and irritable, the shopkeeper went to get some herbal tea to go to the fire, and the small one will pour it for you. The little second nodded and replied, Xia Hongsheng was very polite to him, and he didn't look down on him, and he didn't talk in front of him, just like talking to an ordinary acquaintance, which made the shopkeeper very useful, and naturally treated Xia Hongsheng more enthusiastically than others.
"Haha, there's little brother Lao, I've been shopping around here, and I'm about to smoke in my mouth!" Xia Hongsheng smiled happily at the shopkeeper and sat down next to him.
Soon, the shopkeeper brought a kettle, poured a glass in front of Xia Hongsheng, and said goodbye and went to work. Xia Hongsheng took a sip of herbal tea and frowned slightly, this taste is slightly bitter, compared to the herbal tea in the later life, it is more bitter and less sweet. However, this made Xia Hongsheng's heart move, and a thought suddenly popped up. In later generations, in addition to tea, there are also flower teas, herbal teas, etc., which are all counted as tea, why don't you try to make flower tea and herbal tea and sell them together in the tea shop? I think that compared to tea, women will like to drink flower tea more, and many flower teas are beneficial to the human body, some of them have many benefits for women, there are so many high-door courtyards in the Tang Dynasty, there are so many noble ladies inside, this is also a high-end market! This herbal tea is easy to make, it is nothing more than several cool and poisonous herbs together, and now Langzhong can write several recipes, the reason why the taste is not so good, it is estimated that there is a very important thing in herbal tea - rock sugar. The raw material of rock sugar is white sugar, and the sucrose that is used more now is basically white sugar, so there is no shortage of raw materials, it seems that rock sugar is crystallized from white sugar after boiling, and it should be able to be made after a few more attempts. The main thing is this flower tea, but it is not as simple as drying the flowers directly, it seems that it still needs to be made with tea leaves, Xia Hongsheng probably has some impressions, it seems to be based on tea leaves, flowers as materials, and new tea stuffy together, how it is, but I don't know very well, this is also really yĆ n.
Flower tea integrates tea flavor and floral fragrance, tea leads to floral fragrance, flowers increase tea flavor, complement each other, not only maintains a rich and refreshing tea taste, but also has a fresh and fragrant floral fragrance. The brew is sucked, the floral fragrance is striking, and the mouth is full of sweetness, which is refreshing. Flower tea not only still has the effect of tea, but also has a good pharmacological effect, beneficial to human health, this matter, must let those roasted tea masters to give the real yĆ n out.
As soon as Xia Hongsheng thought of this, he couldn't sit still, drank all the herbal tea in the cup, got up and went back to his room, ready to take advantage of the current thoughts, quickly write down everything that can be remembered, and hand it over to the shopkeeper of the tea shop for him to prepare.