Monday, February 28.

OTTO Technology.

"This is the final product of the mobile phone, which is already in mass production, and it is difficult to change it if you want to." Chang You handed over a mobile phone to Lin Wan.

Lin Wan stretched out her hand to take it and found that the prototype was still the same as the previous prototype, but there was an extremely obvious difference in appearance.

The impression of the previous prototype to Lin Wan can be summed up simply as stupid, big and black, with no decoration on the black plastic shell, and it feels heavy and very pressive when you hold it in your hand, whether it is the front, back or side, it basically achieves a 360-degree full dead angle, no matter how you look at it, you can't sell it.

But now, after changing to a custom-made glass case, the feeling is instantly different!

The glass shell feels good, and it is treated with a matte matte finish, which will not become a fingerprint collector, and it seems to be thinner than the prototype, and the feel is much rounder.

The back is very simple, there is only one solid color logo, which is the one that appeared in the movie "Beautiful Tomorrow".

Moreover, it emits light and can turn on the breathing light effect.

Of course, if you are afraid of power consumption, you can also turn it off.

However, for a mobile phone with a large 5800mAh battery, even if the light is always on, the phone is properly enough to last a whole day.

The design of the front is relatively modest, with a forehead and chin, but it has been made as narrow as possible.

Now the full-screen solutions on the market are still very immature, and considering that the configuration of this mobile phone is relatively high, it is not an exaggeration to say that it is a game mobile phone, so when playing games on the horizontal screen, both hands must have a place to hold.

So no matter how you think about it, the front can only be made in this form.

The side is also different from other mobile phones on the market, and the charging port of the power cord is on the side, so that you can ensure that you can play games while charging, and the charging cable will not touch your hand.

In short, this appearance is highly similar to the appearance of the mobile phone in the movie, and the overall style is relatively simple, while having a certain sense of technology and futurism.

It's not exactly the same because the mobile phone in the movie is designed to be a complete full-screen form in order to show a better sense of the future, which can't be done in reality.

But if you look at it from the back, from the side, or if the front screen is off, it's almost the same as the phone in the movie.

Lin Wan couldn't help but rub it with her hand.

Well, it's still sinking.

Although after changing to the formal glass case, the appearance seems to be smaller than the prototype, and it looks like a relatively normal large mobile phone, but the weight has not changed, and it is still a little heavy.

But the high refresh rate screen, the top SOC and these things are all big power consumers, and without a large 5800mAh battery, the battery life seems to be very problematic, and if you want a large battery, you will inevitably have to sacrifice weight.

Fingerprint unlocking, there are very few native apps on the desktop, and there are no bundled apps at all, and the only thing worth mentioning is that the various UI animations are very smooth.

Chang You coughed lightly twice and explained, "What Mr. Pei requested." ”

"Don't let us do those bundled functions, as much as possible to maintain the original ecology of the Eldraine system, so there is no bundled software, and those software that users may need are all put on the recommendation column in the mobile application market."

"Of course, we are not idle, and we have optimized all aspects such as UI animations."

"I can't say it's completely useless, at least it looks a lot smoother......"

Chang You's own words are also a little unconfident.

Optimize UI animations, such as various software switches, zoom will be more handy, and it is indeed quite comfortable under a high refresh rate screen, but in fact, it is only a change in feeling, and it will not actually improve the performance of the phone.

Lin Wan's eyes lit up and she was very surprised.

She repeatedly opened an APP, deleted the process, opened it again, deleted the process again, and had a lot of fun.

Then, she took out her latest Shenhua flagship mobile phone to compare, obviously talking about the experience in this regard, it is the mobile phone of OTTO Technology that is better.

"I think it's very good, it's very much in line with Mr. Pei's consistent design philosophy, which is to make simple things to the extreme." Lin Wan was full of praise for this.

After reading the phone from beginning to end, Lin Wan came to a conclusion.

"It seems that apart from being heavy and expensive, there are no other big drawbacks."

Chang You nodded: "That's right, but these two shortcomings are not easy to make up......

"Of course, we only produced 1,000 mobile phones in the early days, and each unit cost 8,199. Because the output is small, so the current approach is not impossible, anyway, it is not a model for the public, and we do not pursue tens of millions of sales, so we will sell thousands or tens of thousands of units to the takeout. ”

"Even if it's a little heavier and more expensive, just sell it to people who are not too sensitive to weight and price."

"The key is whether the phone has a point that will appeal to them and make them willing to sacrifice some weight and wallet for it."

Lin Wan nodded: "I'm here for this today." ”

She pushed a form to Changyou and explained: "This is all the benefits that can be won for this phone at the moment, take a look." ”

Chang You stretched out his hand to take it and found that all the exclusive benefits customized for OTTO were roughly divided into several categories.

【Games】

The mobile version of "Bloody War Song" can be turned on in high frame rate mode and specially optimized.

The GOG mobile version (not yet in development) can be optimized for high frame rate mode.

Bind the Tengda game account and get a new game every year.

Tengda Games will regularly launch exclusive skins, skins, guns and other benefits prepared for purchase, and buy them at a low price.

【Entertainment】

Ultimate VIP at the end of the line: The initial recommended ticket and monthly pass are the highest on the whole site, the subscription is 7% off, and various test functions are given priority trial.

Feihuang Studio Connoisseur: All online dramas are free to watch, and two on-demand tickets are included with the release of new movies.

(Implicit benefits) TPDb website high authority users.

【Lifestyle】

Touching fish Internet café game master: 7% discount on consumption, free one drink per day.

Touch Fish Takeaway Premium Member: Regular red envelopes, free delivery fee.

Mingyun Private Chef VIP: A single consumption of 3,000 will come with a dish (the specific gift depends on the specific consumption limit).

Headwind Logistics VIP customers: priority to send and receive express delivery.

[Others]

Trade-in: Save an extra 500 on the valuation of your old phone.

Replace but not repair: the mobile phone is not a human failure, the new phone is delivered to the door and the data is transferred, and the old phone is recycled; Damage caused by human causes, free repair three times a year.

Accessories included: Up to five times a year, you can apply for this model of phone film and phone case for free.

95% off all categories of consumption: It can be used for Tengda-related industries (items existing on the TPDb website), and any consumption will be discounted on the basis of the original discount.

Lifetime benefit update: When Tengda launches a new business, an exclusive benefit content will be opened for OTTO.

……

Chang You read this table from beginning to end and couldn't help but sigh.

Now it's finally worth the price of this 8199!

Fortunately, I didn't disgrace my life!

Mr. Pei asked this mobile phone to go directly to the 8,000 gear, and Chang You still felt that it was difficult and almost impossible to do.

But now it seems that Mr. Pei has long known in his heart that with the "support" of many industries of Tengda Group behind him, this mobile phone can indeed be sold for 8,000 yuan.

The scope of the preferential treatment is very wide, some of the criteria are very clear, and some of the criteria are more vague and suspicious of making up the number.

For example, this "Lifetime Welfare Update" only promises that Tengda will open exclusive benefits for any new industries in the future, but there is no commitment to the specific amount of benefits.

This is mainly because I am afraid that if I say too much, I will not be able to honor it in the future, which will be embarrassing.

These discounts basically involve various departments of Tengda, and the preferential range is not small, especially if you live in Jingzhou, you can get a good wool.

Of course, users are Tengda's wool, and Tengda, in turn, is using these benefits to attract new users, and no one suffers.

These benefits are not simply the blood transfusion and concession of various industries to OTTO technology, these benefits are in the premium of mobile phones.

The price of this mobile phone is sold to 8199, which is two or three thousand more expensive than Pineapple and Shenhua's current flagship mobile phones, and after the hardware configuration offsets the brand premium, it is expensive on these additional services.

After the phone is sold, Changyou will naturally return a part of the profits to these departments.

Only 1,000 units will be sold in the initial stage, and this kind of rebate will definitely be better than nothing, but if the sales of mobile phones can really reach hundreds of thousands, hundreds of thousands of units in the future, this part of the profit will be very considerable.

As for the specific way to achieve it, it is very simple, there is NFC in the mobile phone, as long as the identity and account are bound, go to the Internet café and offline store to directly swipe the mobile phone, and a Tengda account on the Internet will be all done.

Chang You took a closer look at the details of these benefits and had some questions.

"What kind of game is this GOG? Is it difficult to open high frame rate mode and exclusive optimization? ”

Lin Wan replied: "It's the battle game that Tengda's game department is developing recently, referred to as GOG. ”

"High frame rate mode and exclusive optimization are not difficult, but we don't plan to open it to other models of phones at this time, because high frame rate mode requires a screen refresh rate and will consume a lot more power."

"The mobile version of GOG has not yet been fully developed, and it may have to wait for the official release of the phone before it will be released to the mobile app store."

""Bloody War Song" has already been arranged, and the high frame rate mode of this game may be more gimmick than the actual effect, but it doesn't matter, there are many players in this game, and with a little publicity, the mobile phone can sell a lot."

Chang You hesitated: "I'm a little worried that I owe too much favor to other departments, and it will be difficult to do it in the future." ”

Lin Wan smiled: "You don't have to care about this. ”

"There is no difference between various departments within Tengda, as long as OTTO technology can develop and grow, and in the future, mobile phones will sell millions or tens of millions of units like Shenhua, which will in turn use mobile phones to promote other businesses."

"You don't have to be embarrassed, as long as you do a good job in the mobile phone business, it will be the best return."

"By the way, how many product lines are currently planned?"

Chang You was silent for a moment: "There is no plan to plan a product line for the time being." ”

"Because in Mr. Pei's planning, we only make high-end machines, and an 8,000 yuan mobile phone must ensure that the comprehensive net profit margin is not high, and we must pile up materials."

"The product line planning, focusing on business, photography or appearance, etc., is oriented to different groups of people, and it is inevitable to castrate some content that the target group does not pay so much attention to. For example, the camera phones prepared for girls are often very good-looking, but they are not equipped with such a good flagship chip. ”

"All the accessories of our mobile phone are basically full, which can be summed up as buckets and straight men, and the product form has basically been determined."

"So...... For the time being, I haven't figured out whether there is a need to plan for other product lines. ”

"I'll find a chance to ask Mr. Pei again, he may have been busy with other work recently, and he hasn't been able to contact him."

Lin Wan thought for a while: "Well, that's right, I was wrong." I haven't learned to walk yet, so I'm thinking about taking off first. Let's still focus on this mobile phone, and sell this thousand units first. ”

"So, it's called OTTO 1? It seems a little weird. ”

Lin Chang said: "It's called OTTO E1. ”

"E stands for the prefix extra in English, such as extraordinary, extravagant, extreme, which means that our mobile phone is extreme, extravagant, and full of added value."