Chapter 818: Stalls Food Competition? (Ask for a commuter pass!) )
At this time, in the incubation base of the "Poor Road Plan" in the imperial capital, Qiu Hong was worried.
Because in his opinion, the games produced by this incubation base are really a bit insufficient.
It's been two months since the incubation started, and many indie game producers have been working on their games for a while before coming to the incubation base, so it stands to reason that it's time to produce a little bit of results.
After all, this is an indie game, and the investment and workload are not large, and it takes the small but beautiful route.
However, just fixing bugs makes everyone tired enough.
There are two games that have been launched, but for various reasons, the response has not been good.
Qiu Hong briefly summarized it and felt that it was mainly because of the ability problem.
Just because these indie game designers are supported doesn't mean they're going to be successful.
Because game production itself is a thing with a low probability of success, and indie game production is even more so. Because indie game producers themselves are inspired, more than enthusiastic, but not capable, otherwise how good it would be for them to go straight to work in a serious game company, why bother to choose indie games, which is not profitable and tiring.
But in this way, Qiu Hong is under a lot of pressure.
He knew that Mr. Pei had high hopes for this independent game incubation base, and he was never vague about giving money, and he himself was a well-known and successful game producer, but he did it for a long time without any results, and he was really disgraced.
Several games that Qiu Hong focused on such as "Ink and Smoke" cannot be released for the time being due to various bugs and details, and may have to jump to next month.
No matter how anxious Qiu Hong is, he has no games to send in his hands, and it is in vain.
At this moment, his mobile phone rang, and Mr. Pei called.
Qiu Hong couldn't help but "chuckle" in his heart: Mr. Pei shouldn't be held accountable, right?
When he submitted the weekly work report of the incubation base before, he had a sense of foreboding, and now Mr. Pei actually called in person, does this mean that the premonition has come true?
Qiu Hong hurriedly picked up the phone: "Mr. Pei! ”
On the phone, Mr. Pei's voice was very kind, and even a little cheerful: "Mr. Qiu, I have already understood the situation of the incubation base, and it has been very successful!" It's a good situation, and it's going to have to be maintained, you know? ”
Ha?
A question mark slowly floated out of Qiu Hong's head, almost thinking that he had misheard it, or that Mr. Pei had made the wrong call.
But if you think about it carefully, you should be right, Mr. Pei is talking about the incubation base.
What's going on? Very successful?
Qiu Hong was very confused: "Mr. Pei, do you call the current situation very successful?" Is there something wrong with my definition of 'success'? ”
"The two games we released obviously didn't sell well......"
Pei Qian smiled: "Of course, this is a very successful success!" ”
"Mr. Qiu, obviously there is something wrong with your evaluation criteria. You should think of it this way: these independent game designers couldn't even finish and release the game before, but with the help of the incubation base, they were able to complete the game and meet the players, isn't that a huge progress and success? ”
"Don't think about how many points you have in this paper, at least you can complete the entire test paper independently, the questions that should be answered are full, and you can hand in the paper normally, this is a kind of progress!"
"People have to take their time, just two months after building an indie game incubation base and starting to make money, how is that possible? It's too much of a rush for quick success! This mentality is not advisable. ”
Qiu Hong heard it in a fog, and his expression was a little dazed.
Although what Mr. Pei said is quite reasonable, it always feels a little weird.
Could it be that I'm doing a great job? It's just that I didn't feel it myself?
The sudden compliment made Qiu Hong almost flash his waist.
"However......" Pei Qian's words changed, "There are still some problems in your work, I must point them out now, and you can correct them as soon as possible." ”
Qiu Hong let out a sigh of relief, this is right!
How can my work be flawless? I don't believe it myself.
hurriedly said: "Mr. Pei, please speak directly, I will listen to you." ”
Pei Qian said: "I see that your work report says that you plan to let the producers of these two games take a break and continue to start the design and development of the next indie game?" That's not right. ”
Qiu Hong was silent for a moment and said, "Mr. Pei, you mean ......?"
"You're going to expel them?"
Qiu Hong heard what Mr. Pei meant, obviously dissatisfied with his arrangement.
The games of these two designers have already been completed, and the market response is not good, so Qiu Hong plans to let them start making new games immediately, and the incubation base can't support idlers.
But Mr. Pei felt that this was inappropriate, could it be because he felt that these two people were useless, so he kicked the substitution as soon as possible?
Pei Qian on the other end of the phone almost held his breath.
This Qiu Hong, what comprehension ability!
Is it okay for you to give me such a humeral minister?
Pei Qian hurriedly said: "Your understanding is too outrageous! I mean, modify, optimize, redo these two games until they are accepted by the market, understand? ”
"Every indie game is the condensation of the designer's inspiration and wisdom, and the game is not popular with players, which does not mean that the idea is not good, it can only mean that the way of expressing the idea is not mature enough!"
"How can you succeed if you try every idea and give it up?"
"If the game is unsuccessful, then spend money and redo it until it succeeds!"
Qiu Hong was dumbfounded when he heard this.
Other people's game companies cut off the failed projects in time to stop losses; Mr. Pei is good, but he has increased his efforts to renew the life of the failed project!
According to common sense, this is a very stupid act, after all, the game itself has been denied by the market, and it is better to make a new one than to overhaul it.
But Mr. Pei's tone was extremely resolute, so straightforward that Qiu Hong felt that he was so reasonable! It turned out that it was me who was wrong?
Qiu Hong thought for a while: "That...... There has to be a cap on investment, right? Million? Million? Indie games couldn't be more! ”
Pei Qian was silent for a moment and said, "Don't let money limit your precious imagination. ”
"If a game is only best if you put in five million, and you set a limit of two million for it, how can it succeed?"
"If you decide to do it, you must do your best, understand?"
Qiu Hong: "...... Good. ”
……
After hanging up the phone, Pei Qian continued to check the reports of other departments.
At this moment, there was a knock on the door outside, and it was He Desheng.
"Mr. Pei, let me briefly report the situation on the cold-faced girl's side, the report is not clear in a few words, so I think it is better to report in person."
Pei Qian nodded: "Well, let's say it." ”
He Desheng gave a brief introduction to the situation of the cold-faced girl.
After Meng Chang sold all the shares in his hand, he completely disconnected himself from the cold-faced girl and left it alone. But there is still a large part of the original staff of the cold-faced girl.
Although the company ran out of money and there was a situation of wage arrears, it was not so quick to change jobs.
Many people heard that the company was yellow, and they were looking for a job in frustration, but before they could find a new job, they heard the news that the original job had been saved.
This group of people has been relocated and returned to their jobs, and the cold noodle girl's store should soon be open and open for normal business.
Of course, Dream Venture Capital took out another sum of money for the normal operation of the cold noodle girl's stores.
He Desheng asked: "Mr. Pei, do you still continue to engage in those marketing activities before the cold-faced girl?" ”
Meng Chang spent money like water before, mainly because he spent too much money on marketing, buying hot searches, advertising, and chartering venues to hold lectures.
If it's just subsidizing and maintaining the daily operation of the store, it's a slow time to spend money.
Pei Qian thought for a while: "Let's put it all aside for now, let's think about it in the long run." ”
Although it costs money to continue these marketing activities, now that the boss of the cold-faced girl has changed from Meng Chang to Tengda, considering Tengda's influence, if it is really publicized, it is very likely to have some unknown impact on the cold-faced girl.
So Pei Qian thought about it, and it was better to observe and observe first, and finally found a thing that steadily lost money, but don't just take over and get rid of it.
What's more, many marketing activities can't be played without Meng Chang at all, such as that speech, you can't Pei Qian himself on top, that's not like words.
He Desheng hesitated for a moment and said: "Mr. Pei, other marketing activities are easy to say, the only one is a 'stall food competition', and it has taken a lot of effort to find some participating vendors from all over the country in the early stage, and the start time is set for next week, do you think this is still done?" ”
Pei Qian was stunned for a moment.
A food contest at a street stall?
This Meng Chang is quite able to live, how did he come up with this kind of marketing campaign?
Pei Qian immediately thought of Meng Chang's intention: he wanted to invite small vendors from all over the country to make some delicacies, which could be used as green leaves to serve as a foil for the cold-faced girl, which must be very topical, and the advertising effect would not be bad.
Pei Qian was really interested, and nodded: "This sounds good, then let's do it as planned." ”
He Desheng nodded: "Okay, Mr. Pei, then there is nothing else." ”
He just wanted to leave, but was stopped by Pei Qian again.
"What is Meng Chang doing now?"
He Desheng replied: "He seems to have gone to a lot of investors, but all of them have been closed, and basically the possibility of turning over is very small." ”
"Some failed entrepreneurs seem to have a chance to turn around, but in fact it's because they either have a good family, or have connections, or have resources, or have fans...... And Meng Chang actually has nothing but personal ability, which is very deadly. ”
However, if Meng Chang puts down his body, does some work that he doesn't look down on, and does it for more than ten years...... The money should be able to be repaid. ”
Pei Qian thought for a while: "If he is really desperate and comes over, I can consider arranging a job for him." ”
He Desheng: "Okay Mr. Pei, do you still let him be in charge of the cold-faced girl?" ”
Pei Qian shook his head: "No." We'll talk about that then. ”