Chapter 355: Mr. Pei's Intent Speculation Question Difficult Version (6000 Words Chapter)
At the same time as the interview of Tengda Network Technology Co., Ltd. was conducted.
Dream Ventures.
Today's Mr. Ma still hasn't come.
Although Mr. Ma's whereabouts have always been erratic, and the company has indeed no money to engage in new investment projects recently, the fact that Mr. Ma did not come still made He Desheng and others feel a little worried.
If Mr. Ma loses interest in the game of "Nine Guarantees One", many people may be unemployed on the spot!
Even if you don't lose your job, but just fall out of favor, it means that the future career prospects are bleak.
Therefore, these gods who are professional in playing games with Ma and engaging in investment on the side business are a little anxious.
After going to work, the first thing He Desheng did was to open his mailbox and check his email.
Last Friday, I sent a suggestion to the finger company to modify the game.,Today Monday.,Should be replied, right?
Sure enough, there was an unread email from Finger Inc.
He Desheng briefly browsed it.
It can only be said that it is worthy of being a shareholder.
The finger company had already replied to the email on Saturday, but it was a holiday on the weekend, and no one worked overtime, and He Desheng didn't check the email on the weekend, so I only saw it today.
But in any case, the reply was given in just one day, which is enough to show the importance that the company attaches to shareholders and domestic agents.
The content of the email is very good, and the tone is very polite, and the honorifics are used sufficiently.
It's just that although the tone is euphemistic, the subtext is very clear.
Translated as nothing more than the following three points:
Thank you very much for your support and love for IOI games.
Thank you very much for your valuable comments on the game, which is very inspiring for our game design.
However, for some reasons that are difficult to articulate in an email, the company can't promise to make changes based on this, as game design is a very holistic issue. Of course, if conditions permit, these changes are not entirely out of the question.
After reading this rather official reply, He Desheng sighed silently and closed the email.
There's no way, people's attitude is already very clear, and it's impossible to change it.
Although Dream Venture Capital has shares in the finger company and has obtained the exclusive agency right in China, it is impossible to point fingers at the finger company on this share.
What's more, the company's attitude towards investors has always remained the same, and its determination to remain independent is quite firm.
It's nice to be able to get such a polite response in such a short period of time. If these opinions were put forward by other companies, it is estimated that the finger company would not even ignore them.
If you think about it, it's normal. On the surface, Dream Venture Capital is an investment institution, how can the finger company change the content of its game so far because of the advice of an investment institution?
Even if Tengda is behind Dream Ventures, Tengda's influence abroad is not so great, and most of the reply from the finger company is still the same.
In short, this road does not work.
If it's something else, then give up and give up.
But considering everyone's jobs, He Desheng felt that he had to use games to redeem Mr. Ma's trust.
Since IOI can't do it, are there any other similar games?
He Desheng thought about it for a long time, and suddenly remembered.
"Is Tengda also working on a similar game?"
"The brother department should be a little better talking than the finger company, right?"
He Desheng did not have Li Yada's contact information, but he was able to contact Assistant Xin.
So, after asking for Li Yada's contact information from Assistant Xin, He Desheng sent this modification plan over.
As for the person in charge of Tengda, Li Yada, will accept this plan?
He Desheng is also bottomless.
Although it is a brother department, Tengda also makes games to make more money.
If this modification plan is contrary to Tengda's previous design direction, it is impossible for the person in charge of Tengda's side to completely violate his own design concept and make a major change to the game just because of human feelings.
But anyway, let's ask first.
Maybe the person in charge over there is interested in this change?
……
……
Tengda Network Technology Co., Ltd.
"Mr. Pei, take the liberty to disturb."
"Regarding this haunted house, can Mr. Pei briefly say the specific requirements?"
"Hao Qiong and I had some ideas, but we were worried that we wouldn't be able to meet your expectations."
Looking at the message sent by Chen Kangtuo, Pei Qian fell into deep thought.
Still didn't fool the past.
These two people took the initiative to ask, what should I do?
Pei Qian didn't want to "show the way" to Chen Kangtuo and Hao Qiong, because he felt that his mouth had been opened, and whatever he said could come true.
Every time I give someone a bad idea, it turns into a golden idea.
This made Mr. Pei feel very confused and troubled.
So this time, Pei Qian didn't say too much to Chen Kangtuo and Hao Qiong, but just let them toss by themselves, thinking about fooling the past.
As a result, the two of them probably figured out that something was wrong, and they took the initiative to ask after a weekend.
Pei Qian didn't want to "show them the way", but if he really didn't say a word, it seemed a little inappropriate.
Well, just one sentence.
Pei Qian thought for a while, and replied by typing: "Let the bold have nowhere to spend money, and let the timid people be discouraged." ”
After less than two minutes, Chen Kangtuo replied.
"Mr. Pei, can you explain a little bit......
Obviously, after he had carefully considered these two sentences, he thought hard for two more minutes.
However, he still couldn't understand the meaning of this sentence at all, so he could only reluctantly ask again.
Although this may make Mr. Pei feel a bit wasteful, considering that this is a big project of 10 million, Chen Kangtuo does not dare to implement it in such a daze.
Pei Qian smiled.
Interpretation?
It's very simple, which means that people who are bold and dare to play can play casually, and they don't make money at low fees; Let the timid people not dare to play at all, and naturally there is no way to contribute income to the haunted house.
The timid don't dare to come, and the bold don't spend much money when they come, so won't this haunted house be properly compensated?
However, these words must not be said explicitly.
Pei Qian didn't dare to explain more, for fear that if he said something wrong, it would cause the two of them to make up their crazy brains.
At this point, silence is better than sound.
Therefore, Pei Qian simply replied with three words: "I realized myself." ”
Chen Kangtuo: "...... Okay Mr. Pei, I understand. ”
He handed the phone to Hao Qiong.
The two of them looked at the three words "self-realization" that Mr. Pei replied on the screen, and were speechless for a while.
What a self-realization......
The hint is just a special sentence, is the difficulty of this enlightenment too high?
Hao Qiong has heard that the general direction proposed by Mr. Pei before is often three or four points, and they are all the kind with clear directions.
But now, the height is condensed to a point, and it looks too confusing!
Teacher, this question is out of the program!
Chen Kangtuo felt a little pain in his brain: "This ...... How? ”
Hao Qiong took a deep breath: "Calm down, calm down." ”
"Director Lin once told us how to analyze Mr. Pei's intentions, you wait a minute, I'll recall the knowledge points first."
"The first step is to clarify a belief, that is, no matter how unreliable what Mr. Pei says, it must be correct......"
Hao Qiong began to analyze the deep meaning of Mr. Pei's sentence according to the method taught by Lin Wan.
The bold, the faint-hearted.
This should be all the potential customers of the haunted house.
The attitude of these potential customers towards a haunted house directly determines the success or failure of a haunted house.
According to common sense, it should be that both the bold and the timid customers can have fun and pay obediently.
However, the demands of these two types of customers are different.
Brave customers need more thrilling adventures, such as the staff playing ghosts and scaring them at close range.
Timid customers are easily persuaded by this kind of overly thrilling project, and may not dare to enter at all, and naturally there will be no consumption.
So, how do you bridge these two different customer demands?
Chen Kangtuo felt that there must be an answer hidden in Mr. Pei's words!
Let the bold have nowhere to spend their money, and let the faint-hearted be discouraged.
Do you mean that you make a haunted house particularly scary and then set a low ticket price?
In this way, the timid will not dare to enter and will naturally be discouraged, and the ticket price is low, and the brave will have nowhere to spend money......
It seems that this is indeed in line with Mr. Pei's statement.
But the problem is that it is not profitable and unreasonable.
Why discourage the faint of heart? Wouldn't it be good to let them spend as much as possible? Why scare them away?
It certainly won't be that simple.
So, this idea must be overturned entirely.
Re-excavate the deep meaning of Mr. Pei's words!
The two of them pondered for a long time.
Chen Kangtuo suddenly had some clues, slapped his thigh suddenly, and said, "There is!" It occurred to me that I had an idea! ”
"I'll briefly state my thoughts, you can listen to them, and see if it makes sense."
Hao Qiong nodded and listened carefully.
Chen Kangtuo said a little excitedly: "What we just thought, to put it bluntly, is the model of high horror effect + low ticket price, which will inevitably cause huge losses in haunted houses, and it must be a dead end." ”
"It's definitely a misinterpretation of what Mr. Pei meant."
"I'm wondering, are we missing some critical information?"
"Mr. Pei deliberately concealed a key piece of information, which is likely to be a test for us."
"Mr. Pei never said that there can only be one project in a haunted house?"
Hao Qiong's eyes widened instantly, revealing a sudden expression.
Yes, these two sentences are not necessarily said to the same project!
The initial investment of the whole haunted house is enough to be tens of millions, and additional investment will be made in the future, and it is built in such a remote old industrial area, it is not convenient to go anywhere, the only advantage is that there is a lot of land, and the factory can be used casually......
So, why did Mr. Pei choose a location here?
Obviously, he didn't intend to just do one project from the beginning!
Chen continued: "Suppose we open two or even three large projects to meet the demands of different consumers? ”
"Let the bold have nowhere to spend their money, that is, find a way to collect money from the faint of heart."
"To discourage the faint-hearted means to satisfy the brave with a very exciting experience."
"However, we must not really scare the timid people away, we must let the bold people blow up our haunted house, so that the timid people are afraid of the haunted house, but they keep looking at the door and hesitating...... And eventually transformed into a bold person. ”
"This is Mr. Pei's ultimate goal!"
Chen Kangtuo and Hao Qiong continued to analyze, and Mr. Pei's goal finally became clear.
These two simple sentences can be broken down into the following points.
This place should be scary for the daring players, and at the same time the cost is low for them. In this way, they will blow up the place, recommend it to their friends, and bring them to play repeatedly.
For the faint of heart, they will be terrified because it is terrifying, but they must not be completely deterred by this horror.
Even, you have to find a way to make more money on the faint of heart!
So, how do you charge less for the daring players and more for the less courageous?
It's simple, through discounts and refunds!
For example, the longer you stay in a haunted house, the cheaper the ticket will be. If you can clear customs, you can consider directly refunding seventy or eighty percent of the tickets, or even free of charge depending on the situation.
In this way, we can meet Mr. Pei's requirements well!
It's just that this situation is a bit too idealistic, and there are some loopholes.
Timid players are intimidated and look outside the haunted house, provided they come to the haunted house.
If they hadn't even thought about coming here to play, it would not have been possible to achieve this effect.
So, the haunted house must have a project for the slightly faint of heart.
That way, while these timid people are playing something less scary, they'll also see those who are bold going to play something very thrilling.
Moreover, this thrilling event will also be reduced according to the length of time it takes to clear the customs.
In this way, these timid people will enter the attempt, but because they simply do not stick to the whole course, whether it is the ticket or the extra cost, it will be higher.
For example, you can sell something similar to the Buddha statue in "Turning Back to the Shore" at the door, and taking this thing can not only illuminate it, but also make the staff who play the ghost less frightening him.
This is equivalent to a value-added service in the game.
In this way, both consumer experiences can be taken into account!
A not-so-scary but fun project to attract the faint of heart.
A very scary project to attract those who are bold.
After the timid people come, they will be curious about this scary project and generate additional consumption, so that the income of the haunted house is definitely much higher than simply selling tickets, and the profitability can naturally be guaranteed.
Thinking of this, the two people who were originally confused felt suddenly enlightened.
"I see!"
"So now our mission is very clear."
"This haunted house must have at least two or three large projects, and there must be a low-scare, but social, and repetitive program for multiple people to appeal to the timid consumer."
"There has to be a program with a high level of scare that makes horror lovers across the country flock to it. Admission fee reduction will be made according to the length of the insistence period. ”
"As for the third project...... Can be a transitional project. After all, between the first project and the third project, the horror factor is too big, and some timid consumers may still dare not participate. ”
"Let them go to the second project first to practice their courage, and then they can go to the third project to continue the challenge."
The more the two of them discussed, the more excited they became, and they immediately started writing the planning document!
Hao Qiong said with emotion while typing: "Don't say it, the analysis method that Director Lin said is really easy to use." ”
"So many things were analyzed at once!"
Chen Kangtuo nodded: "Yes." But then again, the guidance given by Mr. Pei is more important. ”
"It seems that Mr. Pei has long been confident about this project."
"Not only did we anticipate the ultimate form of this project in advance, but we were also able to extract the key points of the success of this project and hint at us in such a short sentence!"
"Mr. Pei is really amazing."
"In that case, what do we have to worry about?"
"It's absolutely no problem to do what Mr. Pei tells you!"
The two of them were very bottomless and worried that they would mess up.
But now, both of them are full of confidence and anticipation for the haunted house that will be built in the future!
……
……
At night.
The first recruitment of Tengda Group has come to an end.
Although there is a part of the Tengda spiritual fit test later, it is none of the examiners and staff.
The interviews were carefully screened, and the length of each interview was strictly controlled, although the time was slightly extended, but not much different from the estimate.
However, the work continued until 5 p.m.
Because after the interview, the examiners and all the staff also have to calculate and weight the scores of all the interviewees, sort out the final shortlist, and notify the interviewers.
This time, a large number of new members were recruited from various departments.
There are key employees who have been in the industry for many years and have rich experience, as well as college students who have just graduated or will graduate next year.
Although the cross-interview does not allow each person in charge to interview the candidates in his or her department directly, the final results are generally satisfactory to everyone.
After all the work was done, the heads of each department happily went to have a meal and expressed their gratitude to each other.
After eating for more than an hour, they were ready to go home.
Li Yada took the opportunity of the dinner party to ask Huang Sibo and Lu Mingliang some questions.
Although the two people have different ways of understanding Mr. Pei's intentions, the result seems to be the same.
It wasn't until the end of the party that Li Yada found an opportunity to take out his mobile phone and see He Desheng's friend application and the game suggestion rectification plan he sent.
"This kind of scheme...... It looks adventurous. ”
Although Li Yada's understanding of similar games is not as profound as Bao Xu, after all, she has led the development of GOG for so long, and most of the pros and cons of the design can be clarified.
In the eyes of most people, this kind of 5v5 confrontation game represented by "Divine Apocalypse" is undoubtedly a fair competition game.
Since it is a competition, the higher the difficulty, the clearer the distinction between master players and rookie players.
However, too high a difficulty will also lead to a high threshold for the game, dissuading some players with handicap skills.
Lowering the difficulty will indeed make the game better for novice players, but for many advanced players, "easy to play" may also be one of the reasons why they lose their sense of superiority......
In short, these suggestions seem to have some truth, but they are also dangerous.
How to choose, Li Yada has a hard time choosing.
After thinking about it for a long time, I still couldn't make a decision.
Originally, I wanted to ask Bao Xu or Mr. Pei, but Li Yada remembered what Lu Mingliang had said at the dinner.
At that time, Li Yada asked Lu Mingliang what he thought was the most important quality of a game designer.
Lu Mingliang thought about it and said that the most important quality is not to be too confident in yourself.
Li Yada didn't understand, so Lu Mingliang explained a little more.
According to Lu Mingming, the vast majority of designers are very confident in themselves.
Because before becoming a designer, most people must first become a game enthusiast and a senior gamer, and then they can join the game industry and move up step by step.
If you don't have confidence in yourself, many designers may not have entered the industry.
Therefore, most designers are confident in themselves.
This kind of self-confidence is a good thing, but sometimes it can also blind you.
Every player is an individual, with very different tastes and preferences.
And the game is bound to be impossible to satisfy everyone.
A good game only needs to meet the tastes and needs of the target group of players, and that is enough.
So, what if the designer likes something that is completely contrary to the game's target audience?
Many designers fall into blind confidence, and the game they make is detached from the player, and there is no doubt that it will fail.
On the contrary, designers who are not so confident in themselves will listen to opinions with an open mind to make the game more in line with the tastes of most players and achieve success.
Therefore, the meaning of not being too confident is not to doubt yourself, but not to blindly trust yourself and not blindly follow others.
Observe the player from an objective perspective as much as possible, and strike a balance between personal preferences and player demands.
Thinking of this, Li Yada couldn't help but reflect on himself.
It's true that she herself is not blindly confident, but ......
Isn't it inappropriate to blindly trust Bao Xu?
While Bao Xu is indeed experienced with similar games, he is likely to make what Lu Mingliang calls the mistake of "overconfidence......
After thinking about it again, Li Yada decided.
There is no need to ask Bao Xu or Mr. Pei for this plan, just make a new version!
Among these changes, the game mechanics such as the mending knife economy and the head bounty are all relatively easy to do; Map reduction is a little more cumbersome, but it can be fixed in a few days; The more troublesome content, such as designing some heroes suitable for novices or masters, requires long-term consideration, but there is no such rush.
In the early stage, you can change these basic mechanisms first, make another version, and update it to the fishing Internet café at the same time.
After a while, as long as you compare the player data of these two versions, won't it be clear which one is better?