Chapter 924 Rabbit Tail Live Broadcast Want to Buy ICL Exclusive Broadcast Rights?
Although Pei Qian basically doesn't watch IOI's games and is not very interested in IOI, since it is an opportunity to spend money, he can't let it go!
As things stand, it seems that the ICL's broadcasting rights have not yet been negotiated.
Why wasn't it negotiated?
It must be because it's expensive.
Finger companies and Longyu Group obviously can't accept that ICL's broadcast rights are sold too low, on the one hand, because of face problems, and on the other hand, because their expectations for the future of the ICL league are very high.
But the live broadcast platforms are not stupid, they feel that the popularity of the ICL league so far is all false, it is burned, and it is likely to lose money to buy broadcast rights, and the price will definitely be lowered.
Of course, the video "Breaking the Cocoon and Not Becoming a Butterfly" has also greatly increased the bargaining chips for these live broadcast platforms.
However, the problems that plague other live broadcast platforms do not exist for Pei Qian.
Is the heat of ICL imaginary? Spending a lot of money to buy broadcast rights will definitely lose?
I can't ask for it!
Pei Qian now needs this kind of project with inflated popularity and inevitable loss!
Moreover, ioi is a direct competitor of GOG, and spending a lot of money to buy the broadcast rights of ICL is tantamount to a rival, which also coincides with Pei Qian's expectation of supporting ioi and suppressing GOG.
The positioning of Rabbit Tail Live is a knowledge-based live broadcast platform, and the current content above is mainly based on the live broadcast of young scholars and lecturers, which is inconsistent with the ICL broadcast.
In short, buying the broadcast rights of ICL, one can burn money, two can fund the enemy, and three can have a certain negative impact on the rabbit tail live broadcast, which is perfect!
Even bolder, you can buy exclusive broadcasting rights without buying broadcast rights.
Exclusive live streaming!
In this way, the money will definitely be spent more.
The more Pei Qian thought about it, the more he felt that it was appropriate, and immediately decided to go to the rabbit tail live broadcast, meet Lao Ma and Chen Yufeng, and finalize this matter.
……
More than half an hour later, Pei Qian came to the office area of Rabbit Tail Live Broadcast.
After this period of development, the number of employees of Rabbittail Live has increased significantly, and everyone is busy nervously.
After all, Rabbittail Live has just been officially launched, and it is still in a period of vigorous development, with a large number of new features to be developed and a large number of daily affairs to be handled.
Many people stared at the screen and were busy with their work, and they didn't even notice that Mr. Pei was quietly walking next to them.
Seeing the working atmosphere of the rabbit tail live broadcast, Pei Qian felt very worried, but helpless.
Although the rabbit tail live broadcast has been burning money and not making any money so far, seeing these employees so energetic, Pei Qian feels that there is always a hidden danger.
But he doesn't have a good solution, this is the chronic disease of the entire Tengda Group, and it can't be cured overnight.
I can only hope that Lao Ma, who is the leader, can play a role!
Pei Qian found Ma Yang and Chen Yufeng and called them to the conference room.
"Brother Qian, do you have any instructions?" Ma Yang is still as energetic as ever.
Pei Qian nodded: "Well, I plan to buy the exclusive broadcast rights of the ICL League for Rabbittail Live to inform you." ”
Ma Yang's long face showed a blank expression: "What is ICL?" ”
Chen Yufeng was shocked: "Mr. Pei, you can't help it!" ”
"I've been following the ICL broadcasting rights lately. At present, several large live broadcast platforms such as Langya Live and ZZ Live are talking to Zhao Xuming, it is said that Zhao Xuming's offer is 11 million, and the current reserve price is 9 million. ”
"This price is obviously inflated, and none of the major live broadcast platforms recognize it, and they hope to win the broadcast rights of ICL for about 7 million, so the two sides are currently in a stalemate."
"If you want to buy exclusive broadcasting rights, it will be more expensive! If he sells the broadcast rights, Zhao Xuming can sell to at least three or four live broadcast platforms, and the expected price is around 30 or 40 million. If we want to broadcast it exclusively, we must have to pay more than this price! ”
"What's more, we are competitors with the finger company, how can Zhao Xuming sell the broadcast rights to us......"
The more Chen Yufeng analyzed, the more he felt that this matter was outrageous.
Mr. Pei himself has the broadcast rights of the GPL, and he can give it as he pleases, but he doesn't plan to let Rabbittail Live broadcast the GPL at all.
Have free, better, own leagues that don't broadcast, but have to spend a lot of money to buy rival leagues?
Which one is this singing?
Completely incomprehensible.
Pei Qian had already expected Chen Yufeng's reaction, and couldn't help but smile slightly: "It's okay, I'll give Eric a call, and I will definitely be able to buy it." ”
It's not that I don't think I have any friendship with Eric, but I am more confident in my money ability.
Eric doesn't sell? It's easy to do, just add money.
In the mall, there are no eternal friends, no eternal enemies, only eternal interests.
Tengda Group is a competitor of the finger company, and it has a deep blood feud...... Gotta add money!
Pei Qian believes that as long as the price he gives and the related supporting publicity are sincere enough, Eric will definitely be impressed.
Seeing Mr. Pei's confident expression, Chen Yufeng had nothing to say.
Since Mr. Pei is so sure, he must have already arranged the backhand.
So what else is there to say? Just look at Mr. Pei's operation.
What's more, Chen Yufeng felt that it was absolutely impossible for the finger company and Longyu Group to sell the exclusive broadcasting rights of ICL to Tengda.
Pei Qian didn't ink either, he had Eric's contact information on his mobile phone, and he directly broadcast a video call to the past.
It took a long time for Eric to pick it up.
Obviously, Eric didn't have any expectations for Mr. Pei to take the initiative to contact him, and he didn't know how to react for a while, so he hesitated for a while before picking it up.
Eric's image appeared on the phone screen, apparently in his own office.
Eric's expression was wonderful, and it was clear that he was searching for a proper opening sentence, but it felt like something was wrong with how to greet him.
Pei Qian didn't talk nonsense with him, and said straight to the point: "Mr. Ai, I haven't seen you for a long time." I came to you today to talk to you about the ICL broadcast rights. ”
Eric was stunned for a moment, a shocked expression on his face.
Why are you embarrassed to talk to me about ICL broadcasting rights?
It's because of the promotional video you posted that not only caused me to spend an extra 20 or 30 million, but also the price of the broadcast rights negotiated with other live broadcast platforms has also shrunk significantly, and there is no agreement until now!
Eric's feeling at this time was like he had been beaten up, and then the other party ran to the hospital to fake greetings.
He was so angry and inexplicable that he didn't know how to react for a while.
Pei Qian continued: "I heard that you haven't talked to various live broadcast platforms? It should be bothersome, right? To tell the truth, Rabbittail Live wants to buy the exclusive broadcast rights of ICL, Mr. Ai, you can make a price. ”
Eric was a little confused.
Mr. Pei wants to buy the broadcast rights of ICL? Oh no, exclusive rights?
The difference between this word and the price is several times worse!
Moreover, which one is Mr. Pei singing? Looking at his confident appearance, why do you think I will definitely sell to him?
Eric couldn't understand what Mr. Pei was thinking.
But since Mr. Pei asked, just quote a relatively high price a little and scare him away.
Eric thought about it for a moment.
After a few days of fighting, Eric also knows in his heart that it is basically impossible to sell the exclusive broadcast rights at a price of 11 million, 9 million is a relatively ideal price, but it is also very difficult, and it would be good to sell it for about 8 million in the end.
Judging from the current situation, there are only three or four platforms that are really interested in ICL broadcasting rights, and the final selling price is about 24 million at the lowest and about 32 million at the high.
Other platforms, although they are interested on the surface, are actually not resolute at all, and they may give up when the asking price is a little higher, and they can't count on it at all.
So if the exclusive broadcast right is set at about 35 million, it is already a relatively high price, and Mr. Pei should not agree to it if he is careful about it.
Eric replied: "Mr. Pei wants to buy the exclusive broadcast rights? It's easy to say, the price is 35 million, if Mr. Pei accepts this price......"
Pei Qian immediately made a decision: "35 million? No problem. ”
In fact, Pei Qian's expectation was 40 million, but he didn't expect the price reported by Eric to be lower than he expected, and he instantly had a feeling that he had earned it.
Eric was choked directly on the second half of his sentence, looking at the phone screen, and fell into a state of silence.
Mr. Pei simply agreed???
Judging from the disputes between Eric and Zhao Xuming with various live broadcast platforms in the past few days, the exclusive broadcast price of 35 million is definitely not low.
As a result, Mr. Pei agreed without even thinking about it?
After ruling out the possibility that Pei was always deliberately making fun of himself, Eric really couldn't figure out why.
Could it be ...... What's the conspiracy behind this?
Or is there something unique in the ICL league that I haven't discovered, and other live streaming platforms haven't found either, but Mr. Pei has discovered?
Mr. Pei agreed so simply, but Eric couldn't answer.
You can't just sign a contract, right?
Eric absolutely does not want to sell the exclusive broadcasting rights of ICL to Mr. Pei, and he is very worried that Mr. Pei will make any more commotion and play against him.
But it was himself who offered the price, and Mr. Pei had already agreed, so it didn't seem appropriate to change his words and say not to sell at this time.
Eric hurriedly added a few items: "35 million is just the most basic, and we still have a lot of additional conditions." For example, the stability of the live broadcast must be ensured, and there must be no interruption or stuttering; All the publicity resources of the platform must be used to promote the ICL; Unilateral termination cannot impose excessively high liquidated damages. ”
Eric is not stupid, what if Mr. Pei bought the exclusive broadcast rights of the ICL league and deliberately did something, making the rabbit tail live broadcast very stuck, which seriously affected the viewing experience?
Mr. Pei took the rabbit tail live broadcast and the ICL league limit for one, it must be Mr. Pei's earnings.
Therefore, Eric put forward some additional harsh conditions, especially the last one, to agree on the amount of liquidated damages, so that even if there is a problem and the contract is forcibly broken in the future, the loss will be controlled within an acceptable range.
Pei Qian nodded again: "No problem, we all accept these conditions." ”
Eric was clearly overwhelmed.
If Pei Qian makes small moves and makes the ICL league yellow, won't GOG be even more dominant? Didn't Tengda earn harder?
Of course, it is necessary to broadcast ICL well, and help up the national service ioi, so that Eric can see hope, so that he can continue to burn money with himself!
So for these conditions, Pei Qian accepted them all.
Eric froze.
On the screen of his phone, Eric was motionless, not even blinking his eyelids.
Pei Qian thought that his mobile phone was stuck, and asked, "Mr. Ai?" Can you hear me? ”
It took a long time for Eric to react: "I can hear you." ”
He never expected that the price he wanted, Mr. Pei agreed without saying a word; The conditions he proposed, Mr. Pei also accepted all the orders!
If the other party was not Tengda, but another company, Eric would have happily signed a contract with the other party.
But only for Tengda and Mr. Pei, Eric needs a reason to convince himself.
Eric thought about it for a long time and said, "Mr. Pei, can you tell me why you want to buy the exclusive broadcast rights of ICL?" If you can give a convincing enough reason, and the contract is detailed enough, then I can consider it. ”
Pei Qian immediately replied with the excuse he had already thought of: "Of course, it's because I want to promote the rabbit tail live broadcast." ”
"Live streaming is obviously one of the outlets of the future, and at present, Rabbittail Live does not have much advantage over other live broadcast platforms. Buying the exclusive broadcast rights of ICL is the first step for Rabbittail Live to challenge those established live broadcast platforms. ”
This was pure nonsense, but it sounded perfectly reasonable to Eric.
Eric asked, "Then why don't you broadcast the GPL on Bunnytail Live?" ”
"Uh......" Pei Qian froze.
What Eric means is, since you want to do a big rabbit tail live broadcast, why don't you put the good things in your hand on it? But you want to buy it from me?
The motive is suspicious!
However, Pei Qian quickly reacted: "At present, the rabbit tail live broadcast has just been launched, and the structure is not particularly stable. The GPL's live broadcast has been scheduled and will be released soon. ”
In order to dispel Eric's doubts and successfully buy the exclusive broadcast rights of the ICL League, he could only arrange the broadcast of the GPL to Rabbittail Live.
Eric nodded slightly, the look of doubt in his eyes finally subsided.
Since Mr. Pei also put the GPL league on Rabbittail live broadcast, then there should be no big problem.
At that time, if the bandwidth of the rabbit tail live broadcast is not enough, and there is a freeze, the GPL live broadcast will also be affected.
What's more, the two parties can make a series of detailed agreements when signing the contract, and once something goes wrong, Eric can immediately terminate the cooperation.
If the party at fault is on Mr. Pei's side, then Eric can partially refund and terminate the contract naturally according to the contract; If the party at fault is on your side, the liquidated damages are set relatively low, and you can also stop the loss in time.
Eric thought about it again and realized that he was actually moved.
I have to say that the conditions given by Mr. Pei are much more generous than those other live broadcast platforms.
In the past few days, Eric and Zhao Xuming have been arguing and bargaining with these live broadcast platforms, and they are already very irritable.
If you give up this opportunity for cooperation with Mr. Pei, I don't know how long I will have to fight with those live broadcast platforms, and the final price is probably better than selling to Mr. Pei.
Although Mr. Pei's motive for buying ICL's exclusive broadcasting rights is a bit far-fetched, it is also reasonable. Because even if Mr. Pei doesn't buy it, ICL will always find a platform to broadcast it, and there will still be some popularity; Mr. Pei bought the exclusive broadcast right, but he can create heat for the rabbit tail live broadcast, which is a win-win situation.
The logic is very smooth, and the motivation is very reasonable.
Thinking of this, Eric nodded: "That's it, Mr. Pei, I'll talk to Mr. Zhao and the legal department, come up with a detailed contract, and then we will discuss the details of the cooperation in detail." If Pei always sincerely wants to cooperate, then we don't need to give up the opportunity for a win-win situation because of the position. ”
Pei Qian smiled slightly: "Okay, then I'll wait for good news." ”
After hanging up the video call, Pei Qian looked at Chen Yufeng: "It's done, let the legal department study the contract." ”
Chen Yufeng was a little dumbfounded.
And that's it?
In a few words, Mr. Pei asked his old enemy Eric to agree to sell us the exclusive broadcast rights of ICL?
Although the price seems to be a bit inflated, and it is not very cost-effective to buy, since Mr. Pei thinks it is worth it, it must be worth it.
Chen Yufeng didn't want to say anything more, and immediately nodded: "Okay, Mr. Pei, I'll arrange it!" ”