At night.

Qiao Liang quit "BE QUIET" and stretched.

In the past few days, there has been a lot of noise on the Internet about this game, but Qiao Liang did not participate, he just played the game silently.

Because he knows very well that there is no point in participating in such arguments.

Emotionally speaking, Qiao Liang is of course on the side of Mr. Pei.

Not only because Qiao Liang is a friend of Mr. Pei, but also because he is a hardcore player himself.

For these hardcore players, they pursue a more complex and extreme game experience, whether it is the initial puzzle-solving activity or the eyeball capture game that activates the purchase permission later, they are very interested in Qiao Liang's appetite.

It depends on how you look at it.

If you look at it as a threshold, a means to dissuade players, it is really uncomfortable; But wouldn't it be nice to think of it as a free-to-play game with a front-end game?

"Lonely Desert Highway", "Game Producer", and eyeball capture games are all free now, which is enough conscience in Qiao Liang's opinion.

Qiao Liang knows very well that games, as a cultural product, cannot be liked by everyone.

If some players think that the manufacturer is a conscientious manufacturer when it makes the game I like to play, and that the gameplay is not my heart, I will be brainlessly abused, then it must be unreasonable.

Similarly, this time "BE QUIET" requires players to complete pre-event activities in order to obtain purchase rights, although it objectively has the effect of dissuading players, but this in itself is understandable.

Because Tengda has never promised that "players can buy our games at will under any circumstances", and of course, there is no need to promise.

The relationship between the game manufacturer and the player is only a two-way screening, the player can choose not to play the game of a certain manufacturer, and the manufacturer can also choose to give up the money in the hands of some players, as long as the transaction itself is what you are willing to do, not to buy and sell, the status of the two sides is equal, and no one can condemn the other morally.

What's more, Mr. Pei, a maverick designer, was not originally a character who knelt and licked players.

Therefore, emotionally speaking, Qiao Liang supports Mr. Pei's behavior.

As a manufacturer, it provides players with high-quality games, the pricing is also very favorable, and even the previous two games are free, but because of the pre-set requirements for buying games, you have to be scolded?

Apparently it doesn't make much sense.

However, having said that, Qiao Liang still felt that there was something incomprehensible about this matter.

Although it is completely free for the manufacturer to set this precondition, is it necessary?

What are the benefits to manufacturers?

This is Qiao Liang's puzzling question.

At this time, he frowned, and was trying to solve this puzzle with his understanding of Mr. Pei.

"I feel that Mr. Pei's behavior doesn't seem to be 'you like to play or not', but 'if you can't even solve this simple little problem, then you definitely won't be able to have fun in the game, so you should just not buy it'."

"This feeling, déjà vu."

"Where have you seen it?"

“……”

"I see! It's in "Turning Back to the Shore"! ”

Qiao Liang suddenly realized that in fact, the same is true of "Turning Back to the Shore"!

It's just that one is to be persuaded to quit after entering the game, one is to be persuaded to quit before entering the game, one is to refund after being abused, and the other is to simply not pay after being abused.

Mr. Pei's behavior this time is actually to mention the persuasion stage of "Turning Back to the Shore" before the game is purchased!

Qiao Liang suddenly realized.

"yes, that way, everything makes sense!"

"Mr. Pei's move is actually essentially the same as the operation of "Turning Back to the Shore", but in a different form."

"Games are an interactive art, in simple terms, the designer is the one who solves the puzzle, and the player is the one who solves the puzzle."

"And the essence of hardcore games is that there is something to give."

"Only by giving up those superficial and shallow spiritual pursuits can we obtain profound and deep spiritual pursuits!"

"Just like "Turning Back to the Shore", first of all, you have to be abused, you have to endure the frustration of dying into a dog, you have to give up the pleasure of being brainless and mowing grass in the game, and settle down to seriously hone your skills."

"After that, you can grow in the game and have a completely different pleasure from other games."

"It's all about giving and taking, delaying enjoyment, and if there is no difficulty in the game, players will not be able to get the pleasure of growing up."

"And the same is true of the game "BE QUIET", it is also a game of giving and taking, first of all, you must give up some time, suppress the ** you want to play the game, think seriously about solving these puzzles, and then you can really appreciate the fun of this game."

"As for why the two games do things differently......"

"It's obvious. Because "Turning Back" is a single-player game, it will not affect the gaming experience of others. AND BE QUIET IS AN ONLINE GAME. ”

"If a player who is completely unaccustomed to this game mode enters this game, it will inevitably cause disruption to other people's gaming experience."

"In order to ensure that everyone's game attitude and game IQ are roughly on the same level, and to ensure that the vast majority of people can enjoy the game and not be ruined by some teammates who are not suitable for the gameplay, it is necessary to conduct a simple 'training' ...... for all players."

Qiao Liang became more and more sure that he had understood Mr. Pei's true meaning!

That's the reason, but to convince everyone, you need to go to the game to find some materials.

And, it seems a little too early to disclose all this.

On the one hand, he has not yet fully understood the complex game mechanics of "BE QUIET", and now he is not able to make video materials and copywriters. On the other hand, everyone's controversy over this game has not yet reached its peak.

After thinking about it, Qiao Liang decided to continue the game of liver in the past few days and collect materials.

Wait until next week, he will update a video on "The Work of the Gods", and talk about "BE QUIET", an unconventional online horror game, and what is the meaning of the ARG game designed by Mr. Pei for promotion!

I believe that when the time comes, many players' troubles about this game and their misunderstanding of Mr. Pei will be solved!

……

……

Monday, March 14.

Changyou was pacing back and forth in the office, very anxious.

On the mobile phone details page on the official website of OTTO Technology, the button has changed from "reservation" to "purchase".

It seems like a good thing that you don't have to grab your phone, but it's not the case for Changyou.

Because it also means that the phone is a bit unsellable!

All the money received from the sale of mobile phones has been used to restock, and now OTTO technology can be described as destitute.

If it were another company, it wouldn't be able to do that.

Changyou knows very well that OTTO Technology is now backed by a big tree to enjoy the shade, and with Mr. Pei behind his back, he dares to stock up like this.

But it is precisely because of this that Chang You feels even more ashamed of Mr. Pei.

How can these more than 10,000 mobile phones be sold!

However, Mr. Pei specially advised him to let Chang You take care of the stocking, and leave the rest alone, neither taking the initiative to consider marketing, nor reducing the price of mobile phones.

So much so that Changyou can only be anxious in his seat now.

He didn't even dare to read the comments on the Internet, he had always been known as "Chang Dazui", he originally had excellent psychological quality, but now because he was burdened with Mr. Pei's trust, it was difficult to bear those cynicism.

Changyou was pacing restlessly in the room when his phone rang.

When I picked it up, it was Hu Xianbin who called.

Chang You's eyes lit up instantly, and he hurriedly picked it up.

"Mr. Chang, the GOG mobile game version is ready to be officially launched tomorrow, didn't we talk about cooperation before, remind you." Hu Xianbin's voice came from the phone.

Chang You was overjoyed: "Okay, no problem! I immediately told them to do what they had prepared! ”

Hu Xianbin said: "I also talked to Director Lin of Yuyang Games on the phone just now, they have been busy with the development of "BE QUIET" and have little time, and now they should have prepared the promotional activities in "Blood Battle Song". You can give us a call and ask and get together for tomorrow to update. ”

Chang You hurriedly said: "Okay, okay, I'll ask!" ”

After hanging up the phone, Chang You directly dialed Lin Wan's phone and got a positive reply, and the game of Yuyang has prepared a promotional activity for OTTO mobile phones in the game "Blood Battle Song".

Chang You's heart instantly became a lot more steady, and at the same time, a faint feeling of emotion swelled up.

Tengda is really a warm family!

What is Tengda's core competitiveness? At the end of the day, it's still a game!

The game business is the guarantee of Tengda's life, and it is also the foundation of all other businesses.

Changyou knows very well that for Mr. Pei, touching fish Internet cafes, headwind logistics, OTTO mobile phones...... These businesses can be lost, but only games can't be lost!

And this time, being able to win the new game GOG from Tengda's game department to develop an exclusive high frame rate mode for its own mobile phone is simply a reassuring pill for Changyou.

Changyou immediately notified his subordinates to replace all the promotional materials prepared before!

For example, a large layout has been added to the product detail page of OTTO E1 mobile phones: Tengda's new game "Glory of God" GOG designated mobile phone, exclusive in-depth optimization and ultra-high frame rate mode, bringing you an unprecedented and hearty gaming experience!

These promotional materials were prepared early in the morning, but they could not be taken out before.

Because GOG hasn't been developed yet, this information can't be leaked.

But now, it's finally ready to be used!

In fact, the mobile version of GOG is still under development and testing, but Li Yada has already decided before going to travel, and the GOG mobile version will be released first.

At present, the functions of the mobile game version and the terminal game version are not fully synchronized, and the content of the mobile game version is slightly less, and it can be launched a week in advance.

At the same time, making the mobile game version first can also be a good way to avoid IOI's current strong position in the terminal game field.

Chang You was still looking forward to Lin Wan's side whether she could make "BE QUIET" into a mobile game, but Lin Wan said that the research and development time was really not enough, and it was difficult to change the operation mode of "BE QUIET" to a mobile game, so she could only give up for the time being.

Changyou even wanted to move all the successful games such as "Sea Fortress" to the mobile game platform, but they also gave up because Tengda Games and Yuyang Games could not free up manpower.

But Changyou is not in a hurry, anyway, it's all Tengda's game, early and late, and it's all yourself.

Right now, while only Warsong and GOG offer exclusive optimizations and high frame rate modes, that's enough.

Because of some historical problems, there are still a large number of hidden tyrants in "Blood Hymn", and their usual purchasing power is extremely suppressed, because it is difficult to spend money in this game.

If you advertise OTTO mobile in the game, there will definitely be people interested!

After everything was arranged, Changyou didn't panic.

He seems to understand a little bit why Mr. Pei keeps emphasizing to him not to do marketing by himself, and not to reduce prices, but to seize the time to stock up frantically.

Because soon, OTTO mobile phones will usher in an explosive period of sales!