Such a peculiar question stopped Guo Licheng at that time.

Pei Qian continued: "What is your current base salary? ”

Guo Licheng replied truthfully: "1500." ”

Pei Qian asked again: "How is the commission calculated?" ”

Guo Licheng: "The commission of coaches at different levels is also different, with an average of about 30% and 200 private lessons. ”

The price of the private lesson is the same as Pei Qian's memory, and the private lesson he gives to the staff is also the same price.

Of course, from the perspective of ten years later, it is indeed quite cheap, and it can even be said to be the price of cabbage.

Pei Qian quickly calculated: "If you have an average of three private lessons a day, all day long, the commission is 5,400 yuan, plus a basic salary of 1,500 yuan, a total of 6,900 yuan." ”

This is not bad in the current Jingzhou, and the income is not bad.

Guo Licheng hesitated for a moment and said, "Actually, there are not so many. Because many of the private lessons I take are transferred to me by other coaches, and the commission has to be shared with them. The amount of money I actually get a month is about 5,000 to 6,000. ”

Pei Qian nodded, thinking that this big brother was indeed as good as his name, quite realistic, and he would say anything.

For private teachers, selling classes is the core competitiveness, the more classes are sold, the higher the commission, and private teachers in many big cities can earn 30,000 or 40,000 yuan a month just by selling classes, but this kind of marketing wizard can be said to be rare.

A coach like Guo Licheng, who is more wooden, doesn't like to talk, and speaks honestly, naturally can't fool so many students into buying private lessons.

And those coaches who can fool too many students into buying private lessons, but they can't teach them themselves, they will transfer them to coaches like Guo Licheng who have more time.

But unless the relationship between the two people is excellent, it will definitely not be in vain.

Pei Qian nodded: "I will give you a basic salary of 8,000, no commission, but there are benefits such as meal allowance, housing subsidy, and regular physical examination." ”

Guo Licheng was stunned for a moment: "Uh, Mr. Pei, I'm not talking about the salary, I'm leaving this industry mainly because of ......"

Pei Qian: "Then 10,000 base salary, plus various benefits, no commission." ”

Guo Licheng: "......"

The heart is moved.

10,000 base salary, even if you leave the fitness industry, where can you get 10,000 base salary?

What's more, Guo Licheng likes the fitness industry very much, and he wants to leave just because he is disappointed in the current situation of this industry.

Now, the base salary of 10,000 yuan is ridiculously high, and the words "no commission" surprised him even more.

This sincerity touched him.

But it also made Guo Licheng worry about Mr. Pei.

He didn't want Mr. Pei, who was so sincere, to become a wronged man, and he lost all his money after taking over the gym.

Guo Licheng hesitated for a moment and asked, "Mr. Pei, you haven't had an in-depth understanding of the fitness industry before, right?" ”

Pei Qian said honestly: "No." ”

Guo Licheng showed an expression of "sure enough": "I'll tell you the truth, you think a little too simply." ”

"Although the condition is very attractive to me, 'no commission' is also a good thing. But it's bad for the gym! ”

"With commissions, coaches will work hard to sell cards and classes, and the gym can have enough profits to continue. If there is no commission, and the coaches are not actively selling, who will buy the class? ”

Pei Qian smiled: "You don't need to buy a class. In the future, we will not have personal training classes in the gym. ”

Guo Licheng: "Huh? ”

Looking at Guo Licheng's blank expression, Pei Qian felt very interesting, and briefly explained the rules of "managed fitness".

Guo Licheng's expression went from bewilderment, to shock, to hesitation, to confusion, and finally to compassion.

After Pei Qian finished speaking, Guo Licheng sighed softly: "Mr. Pei, I am sure now, you really don't know anything about the fitness industry!" Let's be honest, in this industry, a conscientious gym is not open for a long time. ”

"If you do that, it's a displeasure."

"I'm afraid I can't earn word of mouth or money."

Oh?

Pei Qian was overjoyed, it seems that his plan has been recognized by senior insiders in the gym!

This is a good sign.

But he still buried this joy in the bottom of his heart and asked, "What do you say?" ”

Guo Licheng coughed lightly, glanced at Manager Wei, who was negotiating the contract with Assistant Xin, and then lowered his voice and said, "To tell you the truth, Mr. Pei, the current fitness industry is actually a gamble. ”

"Fitness people bet that they will go every day after getting a card, while the gym bets that they won't."

"It often turns out that the gym wins."

"But even so, domestic gyms are still closing down and running away in batches, and some people have not been there for a few months after applying for a card, and find that the gym has been empty, which is not uncommon."

"So, it's an industry where bad money drives out good money, and ...... Some other industries that are keen on applying for cards and running away are of similar nature. ”

"Only those who have a black heart can make money, and those who survive by conscience and long-term goals are rare."

The more Guo Licheng spoke, the heavier it became, and the more Pei Qian listened, the happier he became.

So what if that's what you mean, it's even more optimistic than I thought?

Pei Qian silently said, I love to listen to this!

"Tell me more." Pei Qian was still silent.

It seems that Guo Licheng also has a strong desire to complain about this, and said in a low voice: "Mr. Pei, the 50 yuan a day you set, to be honest, this is not pleasing to both ends." ”

"Most consumers calculate that if they come four times a week, they will spend nearly 10,000 yuan a year, which is five times more expensive than the average gym annual card! They must have felt that it was particularly expensive. ”

"But in fact, the gyms that sell cards for 2,000 in recent years rely on a large number of waste cards and private training classes to support profits."

"In other words, the way you set the price, the consumer thinks it's expensive, and then you don't necessarily make any money. In my opinion, this is simply a conscience, and especially for those who are not motivated, but the whites themselves don't think so. ”

"They all think that they can practice every day with an annual card, and they must think that you are not cost-effective."

"This is why I say that bad money drives out good money, because there are too many such whites, and conscience money is not easy to earn, but black money is too easy to earn."

"The annual card is 2000 yuan, the two-year card is 3000 yuan, so it must be a two-year card cost-effective, the gym bets that you will not come often, so the longer the membership is done, the cheaper it is, on the surface, it seems that the gym is losing, but for the gym, they patronize it now! Let's talk about it after two years, and make the 3,000 yuan first. ”

"As a result, one gym did this, and the other gyms had to bite the bullet, otherwise all the customers would be snatched away by him."

"These gyms are trying to sell annual cards and three-year cards, and after making money in advance, they will work hard to distribute leaflets, pull people, and sell private training classes, completely ignoring the actual carrying capacity of the gym, but they do overpower other gyms in terms of momentum."

"It's overdrawn the customers in the neighborhood and makes it impossible for other gyms to do it."

"If you open a conscientious gym and don't make this quick money, you won't be able to last long and be crushed by the propaganda offensive of these gyms, how can there be a future?"

"These gyms that make quick money have disrupted the market, overdrawn their future consumption potential, and quickly patted their butts and ran away when they saw that the situation was not good, leaving a lot of chicken feathers."

"The key point is that fitness is a painful thing for beginners. Consumers in our country generally do not have the correct concept of fitness, the fitness threshold is too high, the consumer experience is too poor, and there are too many whites, so the current gym has become this model. ”

"If you want to make money with conscience, you must at least be prepared to lose money for several years in a row, and the resources and manpower to be invested are far beyond imagination, not only to make good products, but also to cultivate the market and change people's living habits, which is too difficult!"

"So, if you want to make a fortune and run, then I don't say anything."

"But I know that Tengda is a conscientious enterprise, so I hope you will think carefully, don't come to this troubled water because of impulse."

After listening to Guo Licheng's words, Pei Qian fell silent.

Ecstatic!

Listen, listen, my plan has been recognized by professionals!

And it's highly recognized!

So according to what you say, it's easier for me to lose money?

Seeing that Mr. Pei fell into silence, Guo Licheng hurriedly said: "Mr. Pei, it seems that the contract has not been signed over there, and it is too late to regret it now." ”

Pei Qian smiled: "Repentance? No, no, no, this is something I've thought about. ”

"Since you said that this industry is an industry where bad money drives out good money, if you want to make money with conscience, you have to be prepared to lose money for many years...... Then let me change the industry! ”

"From now on, you are the manager of the 'Managed Fitness' Handong University store, and you have three tasks in the next few days."

"First, recruit a team of coaches, with a basic salary of 7,000, with benefits and no commission, all coaches have to follow your template, just look for autistic, don't play tricks."

"The coach rotates, two days off a week, two shifts in the morning and evening. In normal times, ensure that there are enough coaches in the venue to guide students. ”

"You can calculate the number of coaches you want to recruit, try to recruit as many as possible, I think about 20 people are about the same. In case someone has a cold or illness and wants to ask for leave, they must be able to transfer shifts in time, and no overtime is allowed without reason under any circumstances. ”

"Second, find a construction team to redecorate and paint the door of the store to keep a low profile."

"Third, purchase fitness equipment, directly according to the highest specifications, not afraid of expensive, understand?"

Guo Licheng felt a little confused, he just said so much, all in vain?

"But Mr. Pei ......"

Pei Qian patted his thick shoulder: "No, go and prepare." ”

On the other side, Assistant Xin had already finished talking to Store Manager Wei.

"Mr. Pei, it has been negotiated. The gym covers an area of 1,800 square meters, and the original investment in this store is about 1.7 million, and the main expenses are: the equipment here is low-end and some second-hand, with a total price of 500,000; Other supplies are about 5 to 80,000 yuan, including various equipment and instruments for personal training, computers, desks and chairs, etc.; The decoration cost is about 900,000 yuan, in addition to staff salaries and advertising and marketing expenses. ”

"If we take over the whole thing, the transfer fee will be about 50 or 600,000 yuan, but we are equivalent to only the venue decoration, no fitness equipment, etc., so the final transfer fee is 300,000 yuan."

"Manager Wei will ship all the equipment away, and we will re-purchase all the gym equipment, recruit coaches, and pay the rent of the venue......

"Considering that the fitness equipment we prepare should adopt high standards, and the salary of personnel is also higher than the industry average, the investment in equipment, transfer fees and some bits and pieces in the early stage is about 1.5 million, and the annual expenses, including rent, water and electricity, personnel salary, etc., are nearly 3 million...... The average is about 250,000 per month. ”

Pei Qian nodded, thinking in his heart that this investment didn't seem to be a lot.

The initial investment is 1.5 million, and the monthly expenses are only about 250,000, so even if there are no customers, it seems that they can't lose much money.

But on second thought, it's just a shop, after all.

If you open ten stores, won't you lose 10 million comfortably in a year?

Let's see how the store is going first, and if no one cares, open a few more.

Anyway, as long as you drive more, you will definitely lose more and more!