Chapter 789 IOI National Service Special Promotional Video
Friday, December 16th.
Modu, Longyu Group.
Zhao Xuming is busy in the office to check the recent work of the IOI Operations Cooperation Department.
Although the IOI domestic qualifying tournament has come to an end, Zhao Xuming's work is far from complete.
Longyu Group also needs to be responsible for cooperating with Dayak Group and Finger Company to continue to do a good job in the promotion of the IOI World Championship and build momentum for the upcoming IOI World Championship.
It stands to reason that the World Championship is a global event, and the promotional videos of teams and players in various regions should be uniformly promoted and filmed by the finger company, so as to ensure the consistency of the promotional materials and the connotation can also be linked.
However, after Zhao Xuming and ChrΓ©tienne discussed, it was decided that Longyu Group would shoot a promotional video for a domestic team first.
The purpose is very clear, which is to further enhance the popularity of the IOI World Championship in China.
Due to the current situation of IOI's game operation in the world, the national service is in a de facto depression, so the finger company attaches more importance to domestic publicity.
The filming of a promotional video by Longyu Group can spark discussions in China and increase popularity, and it also reflects the importance that the finger company attaches to domestic players, which is beneficial and harmless from any aspect.
Holding the World Finals is the business of the leading company, and with the help of the World Finals, it is the business of Longyu Group to stir up the popularity of IOI in China through various ways.
"Tuk-tuk." There was a knock on the door outside the office, and the assistant pushed the door in.
"Mr. Zhao, the finished piece of the promotional video has been sent, if you have time, take a look?"
Zhao Xuming nodded, took the mobile hard drive from the assistant's hand, and started to play the "National Service Special Promotional Video" of the IOI World Championship on his computer.
The whole film is not long, less than three minutes.
The logo of the finger company and Longyu Group first appeared on the screen, and then the cool and dynamic BGM sounded, and the main content of the promotional video began to be played.
This promotional video features the three teams that qualify for the World Championship, and basically all the team members have cameras.
After all, there are only 15 people in total, and there is nothing left if you cut the shots.
The location of the framing is in the magic capital, about 30% of the scenes are interior scenes, and 70% are exterior scenes.
The interior was shot in a small venue with an IOI theme, with the contestants standing or sitting, each posing with different movements and poses, and interacting with the IOI-themed elements in the venue.
The exterior part is filmed in some well-known scenic spots in the magic city, highlighting the regional and cultural characteristics of the magic city to the greatest extent.
The movements of the contestants are different, and the scene transitions are interspersed with narrations voiced by the team members themselves.
"Someone asked me, what's the point of the game?"
"I said, the meaning of the game is persistence."
"The point of the game is to do your best to win."
"The meaning of the game is to break the doubt and create the impossible."
"Top of the World, here we come!"
In the final scene, fifteen members of the three teams march side by side along the high platform in the interior of the arena, topped by a supreme throne.
Zhao Xuming watched the promotional video several times and nodded slightly: "Well, it's good." β
"It's not easy to do it in such a short period of time, and with a high degree of completion."
The assistant smiled and said, "Of course, this time we spent a lot of money to find the top shooting team in China, and we get what we pay for, and the effect is absolutely guaranteed." β
The filming of this promotional video is tight and the task is heavy.
From the end of the qualifying round to the filming and editing of the promotional video, it was only a week, but fortunately, the shooting team was strong enough to work overtime to shoot, shoot, and edit in post-production, and it was finally completed as scheduled.
There's no way around it, after all, the promotional video has to be completed as soon as possible and warmed up in advance, and if the promotional video is released after the World Championship starts, then there will be no rush.
However, because of the short time of the promotional video itself, many players only have two or three seconds of footage, and it is enough to shoot for two or three hours, so the effect is not bad.
Zhao Xuming sighed: "Thanks to Tengda Group, they gave us a lot of inspiration when they shot the promotional video of GOG World Invitational. β
The assistant nodded: "This is the benefit of our future competition, we can learn from the experience of our predecessors." And we used the same shooting team of Tengda Group during the World Competition, which will definitely not be bad in terms of quality, and we will definitely not lose face! β
Zhao Xuming asked: "Tengda, didn't you find this team to shoot a new promotional video?" The GPL preseason is almost over, the spring season is about to begin, and it stands to reason that the promotional video is about to come out. β
The assistant shook his head: "I also asked the person in charge of the filming team side-by-side, and he said that he has not received any news at present." β
"There may be two situations, the first is that Tengda's spring game promotional video has not started filming yet, and they are not in a hurry, after all, there is still a period of time before the spring game starts; The second is that Tengda found other shooting teams. However, it is unlikely that other shooting teams will be better than the one we are looking for so far. β
Zhao Xuming nodded, much more down-to-earth: "That's good." β
Since the beginning of the publicity work of organizing the IOI World Championships, Zhao Xuming has unconsciously focused all his work on Tengda.
Including the promotional video of the ioi World Championship "Domestic Special" filmed this time, the same shooting team as the Tengda GOG Global Invitational Tournament was also invited, using similar shooting techniques, and in terms of costumes, makeup, interior decoration, etc., it is surpassed.
Zhao Xuming feels that he has one of the biggest advantages here, which is the geographical location.
This shooting was carried out in the magic capital, and there are many more landmarks, places of interest, etc. in the magic city than in Jingzhou, and this film can have a strong local Chinese flavor as soon as it is filmed, which can resonate with players more.
Moreover, the promotional video of GOG Global Invitational was shot well, and Zhao Xuming can learn from it.
Including the layout of the interior scene, the interaction between the players and the game elements, the transition style, etc., are all very inspiring. Just by taking pictures of cats and tigers, you can make the quality of the promotional video as good as the GOG World Invitational promotional video.
Zhao Xuming knows in his heart that there is only one criterion for shooting a promotional film, and that is to win over Tengda.
As long as you can win Tengda, then whether it is for the finger company or for the players of IOI, you will have a satisfactory explanation.
This time, I spent a lot of money to arrange the interior and hire the shooting team, and it finally paid off.
Zhao Xuming was proud in his heart, and watched the promotional video twice again.
"It's a pity, it's just that the lines are a little awkward." Zhao Xuming said.
The assistant nodded: "Well, a little, but this is also something that can't be helped." β
"The filming team didn't know enough about IOI, and in order to ensure that the theme of the promotional video didn't deviate, we had to write our own lines. The contestants are not professional voice actors, and it is difficult to find the right voice and tone from them, so they can only pull out the generals in the dwarf, which will be more or less embarrassing. β
"However, there are pros and cons to retaining the original voice of the players, and the effect is acceptable at present."
Zhao Xuming said again: "Why are there so many shots in the FV club? And it's so handsome? The other two clubs felt a lot worse. β
He was instinctively a little upset.
Now the whole world knows that the FV club is the club of Pei's total investment, and it is an out-and-out competitor relationship with GOG, and it is not an exaggeration to say that it is undercover.
The FV club won the championship in the qualifying round and got the top seed in the world championship, which was enough to slap the face, but it turned out that it was still the absolute C position in the promotional video, and the other two teams completely became a foil, which made Zhao Xuming instinctively a little unhappy.
The assistant was also very helpless: "Mr. Zhao, there is no way to do it." β
"The players in the FV club have a good image and temperament, and when compared with the Internet addicts of other teams, they are like models, and they are more handsome than the other two teams. In order to ensure the best shooting effect, the shooting team must give them more shots. β
"Besides, FV is also the top seed in our division, if we don't stand in the C position, others will definitely say that we have a small belly and chicken intestines and suppress the FV club. It's hard to say. β
Zhao Xuming nodded helplessly: "Okay." β
If you want to blame, you can only blame the other two teams for not fighting for the No. 1 seed, won't they stand in the middle?
Zhao Xuming watched the promotional video twice, and the more he watched these players of the FV club, the more unpleasant he became.
But he had no better way, so he could only reluctantly say: "Okay, then pick a suitable time and send out this promotional video." β
"After sending it out, buy some heat on the whole network, don't be too ugly on the scene, at least it can't be less popular than the promotional video of the GOG World Invitational at that time."
The assistant nodded: "You don't have to worry about this, I'm sure I'll do it!" β
He just wanted to leave, but was stopped by Zhao Xuming again.
"Wait a minute. And then there's the preparation for the World Championships, what's the current situation? Zhao Xuming asked.
The assistant replied: "According to the previous arrangement, the world server has been updated with a new version, and those clubs abroad have all been training with the new version. β
"As for our national server, it may be a week later than abroad, that is, it will be updated around next Monday. However, at present, the players of the club are playing qualifying and training matches on the world server, and the impact is not very large. β
Zhao Xuming was thoughtful.
The finger company is going to use the new version to play the World Championship, which is the news that has been hammered, and the major clubs have known it for a long time.
It is understandable that ChrΓ©tien wants to use the World Championship to show the new version of IOI to players around the world, and to improve the viewing experience of the IOI World Championship. But he also definitely had to update the version in advance to familiarize players with it, so that the team could train in the new version environment.
The team must be more or less dissatisfied, after all, the new version has changed a lot, and to adapt to these changes in such a short period of time is a great test of the team's learning ability and adjustment ability, and it also tests the team's ability to practice heroes.
But considering that all teams have to practice and learn, and everyone is starting from scratch, it is not particularly unfair, so most of the teams are just complaining and not protesting too fiercely.
Zhao Xuming thought for a moment and asked, "Is the training of the foreign team better than that of the domestic team?" β
The assistant nodded: "Of course, Mr. Zhao." β
"Foreign teams are all playing the world server, there is no delay, you can communicate with your teammates, and the RANK environment is better than the national server. Moreover, those old e-sports clubs in Europe and the United States have connections with each other, and they can frequently make appointments for training matches, and many teams practice together, and the improvement is naturally fast. β
"There are only three teams in our country, and those two clubs are not very good with the FV club, and it is difficult to achieve too good results after practice."
Zhao Xuming nodded, thought for a moment and said, "In this way, contact the finger company, I am going to arrange for the players to go to Los Angeles in advance!" β
The assistant was stunned for a moment: "Go ahead of schedule?" β
Zhao Xuming: "That's right, go ahead of time." On the one hand, it is to adapt to the living environment over there in advance, so as not to go there and not adapt to the water and soil; On the other hand, you can train in a low-latency world server environment, and you can also make training matches with established clubs in Europe and the United States, which can improve your performance. β
"Although most of them can't win against Europe and the United States, and can't win the championship, but if we lose too badly, we can't hang on our faces."
"As for the cost, it's nothing more than to pay more money for food and accommodation, and we will reimburse the club for this money, so that they must practice hard and play hard, and don't embarrass our Longyu Group!"
The assistant hurriedly nodded: "Okay, Mr. Zhao, this is a good way!" I'm going to communicate with the finger company and book the plane ticket and accommodation in advance! β
vertex