Chapter 611 Live Tipping
Qian Xiaoyue, female, 21 years old, is currently working part-time as an anchor on the Star Live platform.
From last year, the Star Group integrated its resources and established the Star Live Platform, which is a great good news for the anchor industry, and the Star Group relies on the big media platform of Weibo, plus the group has money, and the support for grassroots anchors has made many young people notice such a way to become famous.
Qian Xiaoyue is a small anchor who only started broadcasting this year, and she is currently playing League of Legends or singing, she is also beautiful among ordinary people, at least she has crossed the first threshold of the anchor industry.
The mouth is a little big, the teeth are very white, and when you see her smile, the whole person's mood will improve.
It is said that with her conditions, if she can lower the figure of some local tyrants, she should be able to mix well in the live broadcast platform.
But there is no way, because of personality, I have been an anchor for almost half a year, but the popularity is tepid, and with the support of the platform, I can save enough anchor time every month, and I can basically earn one or two thousand yuan.
The architectural design she studied in school is currently in the internship period, but after entering this company, she is a little desperate, the upper limit of this industry is clear at a glance, the ceiling is everywhere, even if she joins, the future salary level is very limited, and her family background is not good, she doesn't want to be the same as her peers, get married and have children early, after hearing about the anchor industry, she patiently watched some anchors and found that this industry is quite suitable for her, so she bought equipment and entered this industry.
Turn on the camera, this is the Starlight brand, it is said to be an OEM product authorized by the starry sky, but the quality is very good, and the microphone is also the Starlight brand.
This joint venture brand with Tan Zongming has a lot of products now, and many technologies are taken out from the Star Laboratory, plus Hon Hai's OEM ability is actually good, and the products are relatively popular!
started broadcasting today, Qian Xiaoyue may not be in a good mood, turned on the camera, connected the live broadcast backstage, fiddled with the computer with a straight face, and waited for the tourists to come in.
Humming a song casually, after waiting for a while, dozens of people came in, and Qian Xiaoyue casually greeted a few familiar IDs.
Look at the time scheduled yesterday, it's about the same, but the number of viewers has not yet reached three digits, the algorithm of the star live broadcast platform is very advanced, and the data is relatively strict, basically how many people are as many as there are.
Qian Xiaoyue barely squeezed out a smile and said, "Hello everyone, I'm Xiaoyue, welcome to my live broadcast, let's sing a song to everyone first." ”
Most of the people who watch the live broadcast now are the kind of people who are very idle, especially at this time, the time off work is basically entertainment, some people like to tease the anchor, with the rhythm of the live broadcast room or something, this kind of person is the "black fan" that the anchor usually says.
At that time, some black fans spoke, and a barrage floated over the live broadcast room.
Many people will smile.
There are few tourists and audiences, and the barrage scrolls very slowly, and of course this barrage was seen by Qian Xiaoyue.
She didn't care at this time and said with a smile: "What's the matter, I'm flat-chested and I'm proud, I'm the province of cloth for the country!" ”
In the past, she mostly turned a blind eye to this kind of barrage, didn't dare to say anything, and the anchor style was also cautious, but recently the design plan was rejected several times by Party A, and now she can't help it.
While Qian Xiaoyue spoke, she quickly banned the black fan for seven days, the big anchors are all part-time house managers with fans, and there is no need for the anchor to worry about this kind of thing, the house manager will help do it.
But an inconspicuous little anchor like her, naturally she doesn't have any iron fans, and no one will give her any obligation to work, so she can only clean up the black powder by herself.
Before he started singing, a tourist with the title of "Old Man of Annual Fee" entered the live broadcast room at this time.
On the Star Live broadcast platform, there are naturally many ways to consume, such as the annual fee membership of the live broadcast platform, but whenever you enter a live broadcast room, there is a prompt of "annual fee master".
For the little anchor, it is to remind the local tyrant to come, hurry up and lick it; There are several levels of this title, the most common is a 20 yuan monthly membership, of course, the general local tyrant will not buy this, after all, it is only 20 yuan, too cheap, and too embarrassing, and this grade is to send some free props, from an economic point of view, it is also not cost-effective.
The second level is an ordinary annual fee membership of 233 yuan, recharge discount (98% off), title, there are a certain number of free props every month, and reward the anchor for the list, which is a membership that many users who are willing to spend money will basically buy.
The third level is an annual fee of 1098 yuan for the aristocratic member, the membership is recharged and discounted within the validity period (96% off), the benefits of the second level are in addition, and the reminder of entering the live broadcast room has also become a "noble lord", this noble member needs to be re-annual fee membership, opened in a live broadcast room, in fact, it is a reward title, this aristocracy according to the rules of the platform, is to open a rich man in the live broadcast room of the anchor to share, and the anchor can basically earn more than 500 yuan.
The fourth level is the 10998 annual fee king member, recharge discount (9% off), much more than the benefits of the third level, few people open this level of membership, after all, it is just a virtual title with a limited term, if the recharge is less, it is not very cost-effective.
But this is also the identity symbol of "Shenhao", with this title, when you go to any live broadcast room, you will be warmly welcomed by the anchor immediately, and you will be frantically praised, of course, the purpose is the same, they all hope that "Shenhao" will give him some gifts, after all, if you can spend 10,000 yuan in vain, you will naturally not care about spending 10,000 yuan in vain.
However, during Qian Xiaoyue's live broadcast time, she has never met such a hero, such a hero, what is important is fate, as long as you arrive in your live broadcast room, you will basically not be empty-handed.
However, Qian Xiaoyue didn't expect Shenhao to see her live broadcast room, and at this time, she was already very happy when she saw the "annual fee master" prompted on the screen, her eyes lit up, thinking that there was finally another Kaizi.
"Welcome to Qianye, what song do you want to hear, you can order songs in this live broadcast room, you just need to give a random gift."
The lowest gift on the starry sky live broadcast platform is 10 yuan, and it is also the anchor's main means of generating income, this money is not expensive to listen to a cute girl sing a song to you, in reality, you don't want to spend 10 yuan, even if you spend 100 yuan, you can't find a beautiful girl to sing to you.
But this Qianye obviously didn't come to listen to the song, I saw him send a barrage at this time:
"The anchor is a liar, last time Lao Tzu swiped a gift of 100 yuan, added WeChat, but after adding it, the anchor never spoke, and the circle of friends never sent, vomiting blood......"
Many anchors have some thresholds, such as how many gifts to swipe plus QQ or WeChat; The threshold for big anchors will be higher, and swiping a few hundred dollars may just be able to join the group, and the group is to notify the anchor when the broadcast will start, and if you want to add a private chat, there are even more gifts.
The threshold for small anchors is very low, and you can add a gift of 100 yuan in general, and now there are more WeChat plus, because WeChat voice and video chat are more convenient.
Qian Xiaoyue explained unhurriedly: "I didn't lie, I did everything I promised you, I added WeChat doesn't mean that I have to talk to you, I usually don't like to post on Moments." ”
Qianye didn't achieve his goal, and at this time he continued to send a barrage in a hurry:
"Why do I add you WeChat if you don't chat? Pay it back! Moreover, there are no photos of the dew point, so you are embarrassed to be an anchor? ”
Because the Star Live platform has a super tube to inspect each live broadcast room, any violation of the rules will be directly closed and ordered to rectify, and serious will be directly blocked.
Therefore, some anchors will tease the local tyrants who are willing to pay money through some private chats, intending to take out more money from their pockets.
Qian Xiaoyue still said unhurriedly at this time: "I'm sorry, your mother and I don't sell our bodies, and we don't talk with you; If you want to see the yellow, search on the Internet, and return the money to find the star customer service! ”
As he spoke, he started like a fly, and a prompt immediately appeared in the live broadcast room.
"The user has been banned by the anchor for a thousand nights!"
Qian Xiaoyue's ban was not soft at all, because the mood was even more against the audience, and the barrage at this time was much more lively.
"Anchor Might"
"Hello Mom"
"The anchor recognized his son online"
……
is completely different from the crazy "licking" style of other female anchors, and there is no soft and cute style of other female anchors, revealing such a wild side, which is an eye-opener for the audience.
……
In fact, the anchor circle is the same as the business circle, it is a winner-takes-all, and the big anchors occupy most of the traffic and popularity, as long as they don't make mistakes, and they will get stronger and stronger; The little anchor is struggling, and it is difficult to get enough food and clothing.
But like a business, if you make a mistake, you will not be able to sink; For example, a few months ago, Star Live banned some anchors, several of whom have millions of followers, and the live broadcast room is usually tens of thousands of popular anchors.
Just because it violated some public morality, it was directly banned, and the loss was very large, after all, anchors of this level can basically earn a five- or six-figure reward every month.
What small anchor doesn't want to be such a big anchor, but under the warning of the powerful, most anchors have relented a lot.
It's only 2011, and online entertainment consumption isn't as exaggerated as it was later.
Although the Star Live broadcast platform is aimed at users around the world, it has tried its best to make money through various props, and the overall revenue has just exceeded 100 million in a year.
And the so-called "Shenhao" on the platform, who can give the anchor a gift of one or two million in a year, is a real big money.
This is also related to the fact that the number of anchors on the platform is too small, the type is single, and most of the male anchors currently play "League of Legends", and there are very few other types of male anchors; The female anchors are mostly singing, basically most of them rely on gifts to order songs and sing, and the rest of the audience may occasionally brush some gifts.
This is also a bottleneck in the current live broadcast industry; In addition, after the ban, some small anchors did not adapt to the style, and then the live broadcast style became boring and could not attract audiences, resulting in a decline in the number of tourists.
Therefore, Yang Yi not only began to improve the basic welfare of small anchors, first of all, to let these little anchors eat, and the other is that Yang Yi personally rewarded and supported them one by one.
Browsing a small anchor room, sending out a reward, all kinds of amounts, some are really boring, you can only order a gift of dozens of dollars casually, and some interesting ones are large rewards.
"The anchor analyzes a pair of * pants online and wears them twelve times"
Seeing this title, Yang Yi clicked in curiously, originally thought it was doing yellow, but after entering, he found that the anchor was actually drawing CAD.
Design, especially architectural design, must be inseparable from a professional software called AutoCAD, abbreviated as CAD.
At this time, the anchor of this live broadcast room is using CAD software to demonstrate......
……
The task that Qian Xiaoyue assigned to herself today was to circle a gift of 100 yuan.
Although this number is not high, it is also a very difficult amount for Qian Xiaoyue to achieve.
You must know that after the live broadcast for three or four hours after work every day, she can also receive gifts of 100 yuan as rewards, most of which are gifts for tourists to order songs.
That is, it is not bad to rely on singing, Qian Xiaoyue can still mix, otherwise, she will not be able to hold on at all with only the platinum segmented League of Legends.
……
"Hey, the anchor just has a bad personality, otherwise he would have been mixed up a long time ago."
"Haha, I just like the anchor's character, if you're not happy, you don't care if you're a local tyrant or a god!"
The speech was also mixed with some small gifts.
Qian Xiaoyue still has some fans, after all, it has been live broadcast for several months, and she has deceived some "audiences" who don't know the truth.
She was still trying her best to coax tourists to reward for a gift of 100 yuan, and a hint with golden light appeared on the screen of the live broadcast room.
"His Majesty the King spent a lot of money to send a golden boat to the anchor Mi Xiaomi, please come and bless it quickly."
There was a commotion among the tourists, and they ran away with another batch to rush to open the treasure chest.
Qian Xiaoyue glanced at the prompt bar enviously, people are more popular than people, this golden boat is 10,000 yuan, it is an advertisement shared by the whole platform, if online users see it, they will basically click on it, because along with the golden boat, there will also be some free gifts to share together.
"It's so difficult for me to make money, it's so easy for big anchors to make money, you look at other live broadcast rooms, other people's stores make a lot of money, and no one buys my store."
Looking at the audience who came back one after another, Qian Xiaoyue talked about selling socks and underwear in her Taobao store, and then said that she shouldn't sell these things, a pair of socks can be worn for a long time, so she can't sell a few pairs, and the underwear can be washed and worn again if it is dirty, and she can't make money at all!
At this time, a tourist suddenly appeared on the barrage saying that briefs can be worn six times, and then Qian Xiaoyue said, yes, so I can't earn your money at all; I took out the CAD again and began to draw a demonstration drawing, and found that I could wear it 12 times.
The new tourists didn't believe it, and they barrage said that the anchor drew it again, and Qian Xiaoyue, who was originally a little broken, found that her live broadcast room seemed to be suddenly popular.