Entering the smartphone market, Yang Yi is naturally not a whim, after all, with the gradual increase of Star Group's products, just the in-depth promotion of software is a big problem.

At present, Star Group already has Star Input Method, Star Cloud Disk, Star Weibo, Star Browser, Star Video, Star Music, Star Literature and other tool software, as well as WeChat that will be listed soon.

So much software has been transcoded and can be transplanted to the mobile terminal, but the current application market of the mobile terminal is controlled by the major mobile phone manufacturers, and it can't be bound to all the major mobile phone manufacturers.

There are many mobile terminals, and the major manufacturers agree to disagree or not, and the promotion cost alone cannot be low.

With the addition of bundled software, it is not a big problem in the early stage, and it is likely to be criticized later.

However, unlike your own smartphone, it is normal to have pre-installed software, as long as it is easy to use, smooth, and ad-free.

Of course, there is also an app store, and when the time comes, the software that is not pre-installed at home can be directly placed at the top of each category; As long as you put the various applications of Star Group at the top of the homepage, others will naturally choose their own applications.

……

Yang Yi's office.

Andy pushed the door in, Yang Yi was staring at the computer screen at this time, and said without raising his head: "I thought you would go home first, why didn't you go back to rest after running around all these days?" ”

Andy found a place to sit down and said casually, "There's something to deal with on the company's side." ”

Yang Yi didn't ask what was going on, she didn't have to meddle in everything, she had been away from the finance department for so many days, although she could control it remotely, but there would definitely be people who made small moves, but Yang Yi believed in Andy's wrist, changed the topic and asked, "It's all going well over there in Tianjing, right?" ”

"It's all for nothing, do you say it's going well? Of course, when sending money, it is smooth, and it is difficult to say later; According to Hua Yuan, it is almost 10 billion, which is not a small amount, even if everyone is staring, some people may want to take a risk. ”

Andy was also a little helpless when he said this, no matter where he was, sometimes it was not easy to make money with An An's share, especially in an emerging company, there were really a lot of wolves salivating with their mouths open.

Even if the money you make is clear, you still can't escape the predation of these wolves in the end.

This time, Renren has a huge online market, and there are many people staring at it, plus Andy himself is also famous in Chen Guo and has some connections, otherwise even if she intends to give money away, it will not be so easy to get the money in the end.

Of course, there are also reasons for Yang Yi's identity, and there are some people in the Yuan family who have no ambition to compete for that position, and if they take care of it a little, they will stop most of the evil wolves!

Yang Yi didn't care too much about these, the social networking site is currently very strong, and the relative development potential in the future is not small, but after all, there is still an upper limit, at present, Renren has successfully listed with the reputation of the first social networking site, with a market value of more than 100 billion US dollars, becoming one of the giant enterprises, but because of the single profit model, the future market value may be two or three times the most.

At present, most of the revenue of social networking sites or most forum websites is still advertising revenue.

Advertising mainly has two modes: native advertising and mobile video advertising, and Renren's main revenue method is not only the traditional expensive fee charged by advertisers, but also relies on third-party application sharing and game sharing to obtain very considerable profits, which should be specifically mentioned should be games, Renren has its own game virtual currency, and requires users to use their own currency to buy props when playing games on Renren, and then share with game developers.

Game revenue has gradually become the second pillar of Renren's income, in the listing tour, Su Can has revealed the future of Renren's ten-year plan, will gradually rely on virtual reality augmented reality, artificial intelligence and global interconnection three key routes to continue to expand the influence of Renren, the future of Renren is definitely not just the world's largest social platform, it will also become the organizer and even ruler of various modern activities of human beings, and once said: "Let me tell you the difference between Renren and other websites, That is, Renren will never collapse. ”

"Relationship status, interest in somebody, that's what motivates college life, whether you're in love with someone, whether someone takes certain classes and just sits in that seat and does what they do, that's the point, that's what Renren does." This is a passage from Su Can's analysis of the original intention of he and Mark Zuckerberg to set up Facebook back then, and at that time he knew the importance of understanding user preferences.

In fact, even Facebook is the same, everyone has been doing this, relying on a steady stream of ads to obtain high profits, and the huge user group has also become the most important channel for them to understand user behavior and accurately place ads, what types of articles users like to watch, what types of programs they like to watch, what pages they usually follow, what applications they like to use, and what kind of experience they want to get...... With a strong database feedback, this creates a very virtuous circle.

The more you earn, the more you naturally have the ability to study more accurate algorithms, purchase the best servers, and give users the best experience.

Su Can was the founder of Facebook at that time, but later the Americans could only quit the Facebook founder team on the grounds that they might be suspected of leaking, but now there is no such concern.

The successive creation of Facebook Chinese, Facebook Japan, Facebook Arabic, Facebook French and other websites, and finally merged with Renren, this kind of business means and vision is naturally convincing.

And this is the reason why the market value of Renren was more than 100 billion US dollars at the beginning of the listing, and only this kind of helmsman can give the market confidence, although the issue price of Renren's shares is not low, and the underwriters are also selling the liquid shares in their hands, but the stock price has been very stable, and it is naturally easy for Andy to transfer shares on behalf of Star Group.

Yang Yi smiled and said, "Our purpose has been accomplished, as for the money, I think it's almost enough." ”

In her opinion, the difference between 10 billion and 11 billion is not big, more than these billion and less than this billion, what the Star Group can't do at present still can't do.

Andy glanced at her and muttered, "Is there any kindness left?" Who am I working so hard for? I can't get this money......"

Yang Yi smiled, judging from her appearance, judging from her usual behavior, Andy definitely gave people the impression of a confidant big sister, but when she got closer, she knew that she was still very immature in her heart.

At this time, the game in the game is finally over, and I easily reported all the people on my side, which is a common thing in this game of one dozen nines; got up and moved his muscles and said: "This time, for the promotion of new products, I am afraid that it will cost a lot of money to invest in the construction of data centers, and the company's monthly profits are almost spent." ”

"Gone again?"

Andy said with a little sourness: "You guys are spending too much, right?" ”

"What do you mean by our spending money?"

At this time, the office door was opened, and Su Mingyu walked in, shouting:

"A new mobile phone, do you know how much budget you have for the promotion of light? At least 200 million, this is just the beginning, the encouragement of software development, the design mold of the next generation of products must also start to prepare, even if our product is released once a year and a half, the initial publicity cost of the product is also essential. ”

Andy rubbed his forehead and sighed slightly: "You have all decided, what else can I say, but boss, you have to continue to prepare the money, otherwise our group will be cut off by then, don't blame me for not reminding you." ”

"The cost of the mobile phone project is not too big, and when it comes to the profitability stage, the expenses are almost balanced."

"Boss, and the data center! There is almost no profit in the early stage of this investment, and it also costs money; And the industrial park project you just mentioned two days ago, I think I'm going to have a hard time lately. ”

"Andy, no, not to mention that we are not short of money now."

Su Mingyu had some doubts at this time, as the senior management of the group, she naturally knew some information, although the group's current investment is not small, but the game industry is very profitable, not long ago Andy went on a business trip She also knew that the financial department and the public relations department jointly went to negotiate, and it is said that they got back 11 billion funds, with so much money here, how can they last for a while.

Who would have thought that as soon as she finished speaking, Andy smiled and said, "There is no shortage of money?" Do you really think that money can withstand your spending like this? I forgot to tell you that the funds that can be used on the books now do not exceed 500 million. ”

"No, it won't! You've eaten the money! ”

Su Mingyu was shocked, 11 billion, not a few hundred million, how could it be spent so quickly! It's only been a few days?

Andy glared at Yang Yi before snorting: "The optical industrial park project will set aside 6 billion as a backup, which will cost more than half, and Datang Electronics will give 3 billion; The remaining 2 billion, data centers in Rongcheng, Dunhuang, Seoul, Fuzhou, Imphal, Egypt, Israel, Sochi, Cologne, San Francisco, Tianjing and other regions, Lumingyuan is buying back real estate, do you think there is still money to save? ”

Andy rubbed her head, she was annoyed with so much money to spend, but most of it had to be spent, otherwise she wouldn't have signed, Datang Electronics could not have made a stake, and the same is true for the industrial park project, the land in Shanghai is more valuable than gold.

Exhaling slightly, Andy asked, "There's no place to rush to use money now, right?" ”

"Not yet, but soon." Su Mingyu said and reminded: "The speed of Hon Hai's supply chain is very fast, and I am afraid that more than half of the 2 billion allocated in the early stage will be spent, and our money must be prepared, otherwise once the money is spent, we will not be able to keep up in the later stage, and Hon Hai will be in trouble if it is delayed a little." ”

"So fast!" Andy frowned and said, "Doesn't that mean that 5 million units have been stocked up, and how many have been produced so far?" Is there a hundred? Is the initial cost so high? ”

"Now you know how ruthless Tan Zongming is, right?"

Andy looked at Yang Yi speechlessly, held his forehead and said, "Tan Zongming knows anyone, but he has to delay us for a few months, otherwise if we gather together, how can I have money for him." ”

This point needs to be discussed, Tan Zongming is actually also burdened, and it is also supposed to be burdened, and enterprises delay the payment time with each other, and wait for the funds to go smoothly and the funds to circulate, and it will be fine.

Otherwise, the company has not issued bonds, has not listed stocks and has no way to cash out, and some debts are about to mature, then the company may be bankrupt.

And a company can't wait for enough money to expand, after all, it is a few months earlier to expand then a few months earlier to seize market share, if it drags on for a few months, it may delay a lot of things.

Sometimes the development of enterprises is a few months apart, the ranking in the industry is determined, the first place will be stronger and stronger, and the resources spent on catching up with the latter are absolutely huge.

"So, I'll have to be ready to raise money again." Andy sighed: "If Ziguang and BOE can be sure, I'm afraid it will be soon." ”

Star Group is not only with Datang Electronics upstream manufacturers to reach some technical cooperation, Unisplendour storage, BOE LCD screen have some agreements, now as long as the two sides reach a cooperation agreement, there will soon have to spend money.

These two companies are not Renren.com, and they are not in urgent need of technology, so the shares need to be bought with real money, although the price must be very favorable.

However, just on the two sides of BOE and Ziguang, the total investment amount was finally negotiated, and it is estimated that it has reached almost 5 billion.

Star Group now has less than 7 billion funds on its books, minus 6 billion of the land reserves, so even if you wait for next month, the game profit will be hundreds of millions and billions, and it will be less than 2 billion, which is a bit big.

Andy pondered for a while, and the Lumingyuan community repurchased a lot of properties, and almost all of the previous sales were gradually repurchased.

Now if it is a mortgage, it should be possible to borrow 2 billion from the bank, after all, the housing prices in Shanghai have been rising, and the location of Luming Garden is good, and the construction quality and structure are also very good, so it naturally has corresponding value.

2 billion plus next month's profit and the money on the books, when it is time to use the money, then negotiate the payment method, which is almost enough.

Of course, this also has to be talked to Tan Zongming, Hon Hai needs to defer the payment, presumably Tan Zongming is a reasonable person, and there will be a lot of cooperation with the Star Group in the future, and this small request will not be agreed.

"Andy, after you rest for two days, let's talk to the government about the specific conditions of the industrial park!"

……

There is no one to guide the road ahead, there is nothing to refer to, but Yang Yi's martial arts are not stagnant now, they are still improving, this world is not so simple, this is Yang Yi's intuition, looking at the familiar characters that gradually appear in the news, it also confirms her intuition.