Chapter 30: Special Propaganda Techniques
Early the next morning, the experience store opened.
Not long after the door opened, Jia Peng came over with a few boys.
"Morning store manager, is the game going online today?" Jia Peng asked.
Chen Mo nodded: "Yes, why did you come so early today?" ”
Jia Peng said: "Isn't this "Plants vs. Zombies" going online, a few of us just don't have classes today, come and cheer for you store manager." ”
Chen Mo said: "Okay, welcome, welcome." Come, sit down. How many levels have you played in Endless Mode? ”
Jia Peng said: "84 is off. Store manager, is the endless mode really endless? Unlimited? ”
Chen Mo Yile: "It's only 84 levels? Let me tell you, this game has just started until 100 levels of endless mode. ”
Jia Peng said speechlessly: "Nima, are you so perverted?" I already feel like it's hard to move an inch when I reach level 84, and it's hard to move forward one more level. ”
The remaining boys also nodded: "Yes, level 100 has just begun?" Manager: Are you talking about the same game as us? ”
Chen Mo smiled but said nothing.
Three or four days have passed, and Jia Peng and they are also the first batch of players, and they have basically passed the adventure mode. Originally, the adventure mode was not a particularly difficult mode, and the difficulty designed by Chen Mo was the same as in his previous life, as long as he was a player with normal intelligence, he could clear the level after playing for a while.
Originally, Wen Lingwei and Jia Peng thought that they would be gone after clearing the customs, after all, this is a puzzle game, and it took three or four days to get through after playing it so fascinatingly, this game is already very rich in content, far richer than ordinary puzzle games.
As a result, they discovered that the game also has an endless mode!
This game is equivalent to opening the door to a new world, and the difficulty of the endless mode is rising round by round, and these people thought they had figured out the game, but as soon as the endless mode came out, they realized their childishness.
On the current rankings, the highest record is Wen Lingwei's 93 rounds, and everyone else is basically hovering between 60 and 80 rounds, and a very clear feeling is despair!
In Adventure Mode, these people all have some routines that they think are strong, but in Endless Mode, the routines they think are very strong are ruthlessly crushed, and it feels like they are playing a new game.
Therefore, these people often come to Chen Mo's experience store to play, not only to exchange experiences, but also to get some cutting-edge skills from Chen Mo, and to brush up on the rankings.
Jia Peng and a few boys skillfully turned on the computer, opened Plants vs. Zombies, logged in to the game account, and continued to challenge the endless mode.
"Store manager, when are your games ready to be launched?" Jia Peng asked.
Chen Mo said: "It's 12 o'clock." ”
Jia Peng nodded: "Okay, then we will download it as soon as possible and give you a five-star rating." ”
For new games, it doesn't really matter what time it goes online, but it is generally chosen to go live on the hour, which makes it easier to record various data.
The data of the 24 hours after the launch of a new game is more important, mainly the number of downloads and ratings, which will be directly related to the subsequent app store recommendations.
For example, when Emperor Interactive Entertainment and Zen Mutual Entertainment launch new games, they often carry out long-term promotion and warm-up in advance, and a large number of players can pour in on the day of launch, undoubtedly dominating the new game list.
Chen Mo doesn't have that much money to promote, but he has his own methods.
At 10 o'clock, Chen Mo had already launched "Flappybird" to the app store first, and the built-in ads inside were hung with the promotional image of "Plants vs. Zombies", and players would automatically jump to the download page of "Plants vs. Zombies" in the app store after clicking on it.
How many players are there in FlappyBird now? Chen Mo himself doesn't know, but it will definitely not be less, a large part of them are casual players, and the effect of promoting "Plants vs. Zombies" must be very good.
Chen Mo doesn't expect "flappybird" to make money for the time being, it is completely free to download, that is, to make a shout, the more people who download the better, and strive to convert all these people into players of "Plants vs. Zombies".
In addition, Chen Mo is also worried about some game media.
It stands to reason that he is just a D-level designer, and there won't be too many people paying attention to releasing a new game.
These game publishers have resources in their hands, but who is going to give you a new designer who is not famous?
However, Chen Mo has a title and a topic!
He is the winner of the design competition, and he had a verbal fight with Shi Huazhe a while ago, and these game media all know about it.
Chen Mo posted a Weibo.
"Flappybird is on the app store and is completely free to download (forever free). The new game "Plants vs. Zombies" was released at 12 o'clock, PC and mobile phone double-ended, please witness together, whether the sales in the first month can reach 100,000. ”
@史华哲, @游戏资讯网, @天际网, @微讯游戏频道, @恒游网游戏频道......
Chen Mo @ more than a dozen game media in one breath, and this Weibo also hung a promotional picture, directly using the loading of "Plants vs. Zombies", that is, the picture of the plant on the left and the zombie on the right.
Ten minutes later, these game media exploded!
The media operations staff in charge of managing the official Weibo were all blown up, and they smelled the big news.
"Chen Mo? Isn't this the winner of a design competition? The producers of FlappyBird? ”
"He's going to release a new game? It's only been more than three months! It's too fast, let's witness it together? Does he really think that the sales of his game can exceed 100,000 in the first month? ”
"The R&D period of more than three months is too short, but it also includes time for testing and adjustment! Is it another mini-game like flappybird? ”
"There's no way to replicate a game like 'flappybird', and he's going to kill himself if he makes a game like this."
"The name is "Plants vs. Zombies", and it looks like the game should be relatively rich, but it's still a casual game."
"At that time, Shi Huazhe asserted that the sales of Chen Mo's first game could not exceed 100,000 in the first month, this Chen Mo wanted everyone to witness it together, it's really awesome, not afraid to play it off?"
"Forward it now! Keep track of the stats of Plants vs. Zombies after it launches! ”
These game media all smelled the smell of big news, and reposted Chen Mo's Weibo one after another.
Of course they know what Chen Mo wants to do, it's just that they want to gain popularity and promote their new game for free!
However, this belongs to Zhou Yu to fight Huang Gai, one is willing to fight and the other is willing to suffer, and the game media also needs this kind of hot topic to do things!
Moreover, even if these game media are not hyped, just relying on the natural fermentation of Weibo, the popularity of this topic will naturally be hyped.
As these game media have retweeted, more and more players have also known the news.
Chen Mo's first real game "Plants vs. Zombies" is about to be listed on the app store!
Many people were watching, but the poster still aroused a lot of interest.
The unique style of card ventilated plants and zombies quickly left an impression in the player's mind, and many people were already looking forward to how the plant would fight the zombies?
And those game media are more concerned about the data of "Plants vs. Zombies", especially the sales in the first month.
If the sales volume in the first month is 100,000 copies, if each copy is sold for 10 yuan, there can also be a turnover of 1 million, and it is estimated that it will be around 500,000, which is already quite a remarkable data.