Chapter 6 China Market

If Carlo Ancelotti had been left to decide, he would never have wanted the team to fly thousands of miles away to China to prepare for the new Premier League season.

It's just that a big club like Manchester United really can't refuse the temptation of the huge Chinese market when faced with it.

After all, who will not get along with money, especially in Manchester United's team, there is a golden key to open the Chinese market.

In China, in addition to the two International Champions League matches, the United squad will also take part in a series of commercial activities.

In just a few days, I have to play games and participate in various activities, and the fatigue and intensive activity arrangements are a great interference for the team's normal training and preparation.

Because the summer training camp was not done well, because of unscientific business arrangements, there are many examples of the team's poor form in the new season.

Since there is no way to refuse, then you can only make good use of the resources in front of you.

This time, the two opponents of the International Champions Cup, Dortmund and Manchester City, are among the strongest teams in Europe, at least the quality of this opponent is still quite good.

Ancelotti's biggest concern is that the team will arrange a pre-season warm-up match against a local Chinese team, so even if Manchester United wins by a big score, it will be meaningless for the team's pre-season preparation.

Therefore, Ancelotti still takes these two opponents very seriously.

But for United's chief executive, Edward Wood, what he is most looking forward to is a large Chinese market that is open to him.

Manchester United have been trying to tap into the Chinese market for a long time, and to some extent, they have had some effect.

In all regions of China, there are Manchester United officially supported Manchester United fan clubs, and the Manchester United brand has long been a household name in Chinese fan circles.

But in China, in addition to Manchester United, there are also Real Madrid, Barcelona, AC Milan, Bayern and other European powerhouses, which also have a strong fan base in the Chinese market.

But now the situation is different, the core of Manchester United is now Li Qingshan, a superstar with great prestige in China!

And now for Manchester United, they can also follow Li Qingshan's fame and push Manchester United's brand image in China to a higher level.

In China, fans have been looking forward to the arrival of Manchester United, or Li Qingshan.

When the plane of the whole Manchester United team appeared at Shanghai Hongqiao Airport, the fans who had been waiting outside immediately boiled.

Every Manchester United player was cheered on, and even the little-known players experienced what it was like to be a big star at Hongqiao Airport.

When Jesse Lingard appeared in front of the fans, the youngster enjoyed listening to the fans cheering him on.

However, the player who appeared next was Ashley Young, who was much more well-known than Lingard, after all, Ashley Young was also a regular in the England national team, and was one of the four dark kings of Manchester United's front court that year.

Seeing the stars he was familiar with, the cheers of the fans were naturally much louder.

Ashley Young patted Lingard on the shoulder and said with the look of a big brother.

"See, Jesse, this is the aura of a superstar, look at my supporters, they are really crazy and enthusiastic, Jesse, I must have more fans in China than you......."

Before Ashley Young could finish showing off, he was drowned out by one thunderous cheer after another.

He looked back and saw Li Qingshan walking out of the exit.

"Aoyama !!!!!!!!!!!"

"Li Qingshan, I love you!!!!!"

All the fans waiting at the airport, old and young, men and women, are shouting a person's name!

Not only Ashley Young turned back, but all the players, coaches, and staff of Manchester United also looked back at Li Qingshan.

Of course, they know that Li Qingshan is China's number one football star and he must be very popular in China.

But this popularity is far beyond their imagination.

"See, Yang, this is a superstar...."

Lingard was also shocked for a moment, but soon he found Ashley Young to find the field....

Ashley Young didn't refute this time, because he was too shocked by the scene in front of him to speak.

The fans who came to the airport were far more than he could have imagined.

Although the Shanghai police imposed restrictions on this section of the airport that day, they still couldn't hold back the enthusiastic fans who poured in.

The car couldn't drive in, so they walked more than ten kilometers to come here, and surrounded the whole area.

"I've never seen such a scene when I even returned home from the World Cup...."Hummers Nannan said, and Kramer, who was stunned on the side, nodded silently.

After a brief shock, Sandezi, who came with the team, immediately smiled.

Listen to the enthusiastic cheers, which in the ears of Santokuko are the sound of the rattling of banknotes.

China is the second largest economy in the world, with a middle-class population of more than 300 million.

What does this mean?

This means that this is a market with terrifying spending power, a market that is so large that no one can ignore it, like a treasure mountain.

And now, this treasure mountain, because of the existence of Li Qingshan, is almost defenseless against Manchester United!

The current revenue of Manchester United is about 500 million to 600 million pounds a year, but when Sandezi sees this scene in front of him, he is confident that he will increase Manchester United's revenue to more than 700 million or even 800 million, leaving Real Madrid Barcelona far behind!!

He wants to take advantage of this shareholder trend to open Manchester United's theme stores in major cities in China, sell Manchester United jerseys, cooperate with local capital, establish Manchester United's academy, and promote the brand and culture of Manchester United.

With Li Qingshan, the Chinese market is completely open for Manchester United.

Thinking of such a beautiful scene, the more Sandezi thought about it, the more excited he became, and he couldn't stop laughing.

Li Qingshan smiled and waved to the fans, and the atmosphere at the moment was once again pushed to a climax.

Until the bus in which Manchester United was taking left the airport, there were still gathered fans on both sides of the road, wearing Manchester United jerseys or holding Li Qingshan's national team No. 9 jersey high, expressing the warmest welcome to the arrival of the whole Manchester United team.

Along the way, Li Qingshan's name was constantly chanted by fans.

Manchester United's players looked at Li Qingshan's eyes changed, and at this moment, Li Qingshan seemed to be the king of this land.....