Chapter 753: The Power of Guiding Public Opinion (Plus Change)
Time passed day by day, the infrastructure construction work in various cities was in full swing, and the Datang Chamber of Commerce, which had contracted the reconstruction task, hired almost all the poor people who could be employed, and threw a large amount of money outside. Pen ~ fun ~ pavilion www.biquge.info
Although it is said that the Datang Chamber of Commerce is throwing money, everyone knows that the Datang Chamber of Commerce is the property of His Majesty Tang En, which is no different from His Majesty Tang En's money.
What's more, businessmen in various cities suddenly found that the city had become chaotic in the renovation, and there were more people coming to buy things all day long!
More is not a little bit, but multiplied!
Some owners even found out that some of the customers were waste that had been lying in the slums and waiting to die.
The poor people, who had been poorly clothed and smelly, were now dressed in neat clothes, which were still dusty, but at least covered their bodies, and their faces were much less dish-washed, and they were healthier.
They even had the money to go to the tavern for a drink, which was unbelievable!
In the Yalinks civilian area, the workers who had worked hard all day in the hot summer were covered with the smell of sweat, but they didn't care about the smell of sweat, and walked into a tavern with each other shoulder to shoulder, feeling the cold air blowing in the face of the magic energy air conditioner, and the workers shouted loudly for the boss to serve the food.
The tavernkeeper, who had abandoned these people in the past, now did not drive them away, but brought beer full of foam with a smile on his face, not even mixed with water.
This kind of treatment was unthinkable before, but people have become accustomed to it these days.
"Cheers to His Majesty Donn!"
"Cheers to His Majesty Donn!"
With happy smiles on their faces, the workers raised their glasses to each other and shouted out their gratitude, and the customers next to them were also infected by their emotions and raised their glasses to toast together.
During his years in office, although Victor has been trying to improve the situation of the Ilrus Empire, he has never broken free from the shackles of the aristocracy, and he has not even been able to effectively communicate the decrees, let alone solve the problem of the slums.
Don is different, since he became the regent, he took over Aurelia's original intelligence network, and appointed a large number of dark elves as his employees, and changed it into an organization that combines intelligence and assassination, called "ghost agents", anyone who tries to form a gang and rebel openly or behind the scenes, all of them have been secretly cleaned up by the dark elves who fanatically follow him, and under the surveillance of the ghost agents, no one can oppose Donn's rule.
It's not that he's too cold-blooded, it's that in order to accomplish his ultimate mission, it's necessary to ensure that power is in his own hands, that the country is growing steadily, and that he can even ensure that he can eventually control the whole of Plandal.
The unimpeded nature of the decree, combined with Donn's understanding of the economy and society, ultimately led to the current situation.
A large amount of wealth accumulated by those big aristocrats was earned by the Tang Chamber of Commerce, part of which went into the treasury through paying taxes, and the other part was withdrawn from the Star Diamond Bank and redistributed back to society in the form of hired workers, which slightly balanced the originally huge income gap.
The most significant point is that the number of people who have the money to drink in taverns has more than doubled, and the income of those street girls has also increased very significantly - these are the most obvious indicators of the per capita income of the society.
If the per capita income can be further balanced, the overall strength of the Illuth Empire will be greatly improved, and it is not even a dream to catch up with the Solant Kingdom.
Another manifestation of the significant increase in per capita income is that people's interest in consumer goods has increased, and the focus of chatting with each other has shifted from whether they have enough to eat to the focus of mainstream society.
This is quite normal, when people who were once in despair can not only eat enough, change into new clothes, and even have a large amount of savings, can see the hope of survival, of course they will hope that their lives are better, and the things that those rich nobles are sought after are naturally the goals they desire.
As a result, the Harley-Davidson motorcycle, which has just been listed recently, has become a hot topic of conversation, and many people who can afford to buy but did not want to buy Harley-Davidson motorcycles have also joined the flow of people who have joined the purchase of this wave of enthusiasm, which has greatly increased the income of the Datang Chamber of Commerce again.
In addition, people are very interested in the traffic lights erected in the renovated roads, especially when they hear that they are used to adjust traffic.
Because the people of Purandal have never had the concept of "traffic jams......
Those people now can't even understand why there is a separation of people and vehicles, why people take the sidewalk, let the carriage go alone in the middle, and even if they do, no one would be stupid enough to squeeze in front of the carriage - yes, they think that the separation of people and vehicles means carriages.
Occasionally, such as at the Festival of Glory, the carriages would be blocked by people, but the vast majority of the nobles would never have the patience to wait for the crowd to disperse, and their coachmen would do something very simple - whip the untouchables so hard that the crowd would disperse.
By the time buses and Harley-Davidson arrived, they might have understood how bad traffic jams can be.
It is worth mentioning that at present, all these traffic lights planned and built by Tang En are manually controlled, which means that how many traffic lights there are, how many traffic police must be hired.
It's not that technology can't achieve centralized control, in fact, relying on information and communication technology with programmable artificial souls and magic wave theory, Donn can now build a magic modification dispatch center.
The surveillance screen is transmitted through the detection spell and the arcane eye, and the dispatch center can control the traffic lights in real time to control the traffic situation.
Even if you want to keep it simple, you can write artificial souls pre-programmed according to the flow of people at each intersection.
But why is it that technology can be realized, but it is necessary to choose the manual way?
Again, for the reasons mentioned earlier - because it would provide a lot of jobs and more wealth would go back to the people.
"Keep throwing money out, and it always feels like what you're doing is similar to that of a sage and a sage."
Fiona couldn't help but complain about Donn, because of the large amount of money, the funds on the books this month have plunged sharply, which makes Fiona, who has been accustomed to the increase in funds, worry hard.
"You should understand what my goal is, and it's not surprising that I'm throwing money around."
Tang En held the teacup with an indifferent face: "As long as I can achieve my goal, I am willing to spend more money." ”
Fiona couldn't complain anymore: "It's good if you're happy." ”
Don had also told her about the meaning of wealth to the rulers before, so Fiona could still understand his thoughts, but she felt distressed to see so many gold coins slipping out of her hands.
Donn casually asked, "How much has the sales of Harley-Davidson increased these days?" ”
"According to the data delivered back every day, the average daily sales growth rate these days is 55.3 percent, an increase of 35 percentage points from before."
Fiona glanced up at him and said with great admiration: "The proper guidance of public opinion has played an unimaginable role, and many potential consumers who were originally wavering have walked into our store and pulled out their gold coins. ”
"This is normal, as long as we use the Datang Daily and gossip news channels to continuously promote something to people that is highly respected by the nobles, under the offensive of news bombardment, their potential sense of comparison will urge them to buy the same thing as the nobles under the conditions of economic strength to show their status."
Donn spread his hands: "This is a very simple psychological knowledge. ”
That's right, there is a lot of talk about Harley-Davidson motorcycles all of a sudden, not only because people are well fed and clothed, but more importantly, because Tang En and they used the Datang Daily as a weapon of public opinion.
As the only newspaper that has the ability to sell daily across the country, it is now the spiritual food for many people, and it is also an important source of information for many nobles, mercenary groups, adventurers and even city lords, etc., in this case, the influence of publishing reports in Datang Daily can be imagined.
It is precisely because of Datang Daily that people barely understand what this large-scale urban transformation is for, so they did not slack off.
In such an era of backward means of information transmission, mastering the mouthpiece of public opinion is in control of everything, and Datang Daily has finally begun to show its sharp fangs to the world.
It is worth mentioning that Datang Daily has already started to advertise, and those chambers of commerce, after enjoying the benefits of advertising, do not hesitate to spend a lot of money in order to compete for a good advertising space, and the weekly advertising revenue alone is quite staggering - this is a method that Tang En learned from a Chinese Internet company.
It was precisely because of the amazing profits of newspapers that after Tang En opened the patent for the printing press and the patent for cheap paper, many chambers of commerce and organizations bought the right to use the patent, trying to imitate the model of Datang Daily and open a new newspaper to get a piece of the pie.
It's a pity that except for the first wave of good vision, you can get by, and you can drink some soup behind Datang Daily, and now those who have entered this market are basically half-dead.
In terms of influence, all the newspapers combined can't compare to Datang Daily, and in terms of the strength behind them, they can't catch up, in terms of professionalism, those reporters of Datang Daily who have been personally trained by Tang En can be called the first paparazzi in Plandal-didn't you see Carl and Marlene, after they came out, they even dared to make up Tang En's gossip?
Let those amateur paparazzi stand up, Marlene said that I can beat them all by one! (To be continued.) )