Chapter 47: New Sponsors and Spokespersons (Part II)
"Tony? Tony? Evan's voice came.
"Huh? Evan? What's the ......" Donne, who reacted, saw that Alan was smiling at him, and the smile was very mysterious.
"Hmm...... Is it like this, remember the gift you gave us last Christmas? The idea for that player database? ”
Don nodded. When he mentioned this, he was angry, and the things made by the American company did not meet his requirements at all, and at first glance it was made by people who didn't understand football at all. After the trial, he asked the other party to revise it, but the result of the modification still did not satisfy him, so he simply terminated the cooperation with the other party and put the plan on hold for the time being.
"We also know that the old one was really bad...... So Alan found a new company, and they promised to make this data system for us. ”
Donn raised his own question: "Do they have anything to prove their abilities?" ”
Evan motioned for Alan to come up. Alan nodded to Don and said, "Tony, I think you will be satisfied with this company." They are a British homegrown company, si. ”
Hearing this name, Don was stunned for a moment. si? si! sports_interactive, the team that developed the world-famous Championship Football Manager series and later the FM series of games? Alan would have found this company! Donn admired the Yankee more and more.
Seeing Done's expression, Alan knew he had found the right one. "They agreed to work with us more than just this data system. After I went to them, they asked us for more cooperation, and I think you might be interested in it too. ”
Don looked at Shania, who was standing next to her, looking a little bored, "Shania, are you going to go to them for an autograph?" If you put my name on me, no one will dare to refuse. Ah, in fact, all you have to do is smile at them, and they'll be obedient! ”
Evan and Alan laughed.
The clever Shania knew that Don had something to talk about now, and that she was not doing well here, so she nodded and turned to walk into the crowd.
Don then turned around and pointed to a set of sofas in front of him: "Let's go over and sit down and talk." ”
The three of them sat down, and Don asked, "What exactly is the cooperation plan?" ”
"They want to be one of our sponsors, but not with money, but with technology. In other words, this database is not a single version, they are responsible for maintaining and upgrading the development of more powerful and complete ......"
Don nodded in understanding.
"Then, they want you to be the face of their latest development, Football Manager 2007 (FM2007)."
This request was something that Don didn't expect, and he was stunned for a long time to make sure that Alan wasn't joking or that he had heard it wrong.
"Me? Image spokesperson? ”
"Yes, not because we're in a partnership, and in return for their sponsorship of our system -- they don't take any money from us."
Don was silent for a moment, lost in thought. He was scouring his mind for everything he could about the SI and FM series, as a qualified soccer manager series of games, starting with EA's earliest FIFA96 and playing all the way up to CM and FM, he knew that the FM series was the product of the separation of SI and EIDOS.
At that time, CM had always been in charge of development by SI, and EIDOS was only the publisher, and then the two sides chose to separate for some reason. Inheriting the name CM and the familiarity of the interface, EIDOS chose to continue the production of CM with another group that had previously developed "Vialli Football Manager", while SI inherited the huge player data system and game source code.
The two companies should have broken up last year, and the classic CM0304 was the last game the two companies worked together. Then they went their separate ways.
EIDOS is a long-established game company with a lot of resources at its disposal, not to mention that they have inherited the CM name and logo, which is equivalent to continuing the series. And the SI is starting a new business, they have nothing but player data and source code, and the start is crucial. Last month, SI's new football manager game "FM05", which has been in development for more than a year, went on sale in the UK, which is a completely new game that is completely new to players and the market compared to CM, and they desperately need better promotion.
That's when Allen approached SI and asked them to create a database for the Forest team. This gave SI a new propaganda front.
It was very, very easy for SI, which has a global network of more than 2,500 researchers to produce such a database at the request of the Forest team, but it was more important than the fact that it was to use the opportunity to forge a strategic partnership with a Premier League team. Although SI had previously sponsored the newly formed Wimbledon, it was only out of support for a club made up entirely of fans, not a commercial one.
Don synthesized these causes and consequences, and he roughly understood. He's a soccer coach, but it's fun to find time to be a game spokesperson or something, isn't it?
So he nodded: "I'm fine, but how do they need me to endorse me?" ”
"Well, for the time being, there's a plan for print advertising, as well as attending a press conference where their company is announcing their partnership with us. In addition, your image will now be used on the cover of the new game. ”
"Don't you have a plan to shoot a TV commercial?" Donn was a little disappointed. He thought of the TV commercial shot by Zico, a Brazilian who is now the head coach of the national team, for Pro Evolution Soccer, and it seemed that he was a little earlier than him, and it seemed that he could not get the title of "the first person on TV in the football coach endorsement game...... Evan laughed, "Tony, are you considering changing careers so soon?" It depends on their budget, a new company, and there isn't much money at this time. ”
Don scratched his head. Although he couldn't experience the feeling of acting in TV commercials, his vanity was a little satisfied to be able to make his image appear on the cover of a game that would surely take the world by storm in the future.
"As for other more cooperation projects, we will slowly consider them in the future. Now Tony you agree, I'll be able to reply to Si after Christmas. I think they come out with a data system that you will definitely be satisfied with. ”
Don smiled and said, "Alan, you seem to know Si very well." ”
"I've done my research, so I can't make the same mistake as last time." Alan replied with a smile.
See after the business talks, next to Evan? Dogetty raised his glass, "Alright, let's forget all about that for now." Merry Christmas, Tony, Allen. Thank you for your efforts over the past year. ”
"Yes, you give the money, and we do the work." Donn raised his glass, "Cheers." Merry Christmas everybody, and I think we'll be in a better mood to sit together next year. ”
The three wine glasses slammed together slightly, making a crisp sound.
(To be continued)