Chapter 344: Signing with Nike (Second Update)
The specific terms of the contract with Nike, Debola has already negotiated with Nike. The details of the contract were also shown to Rongguang on the plane to Houston, afraid that Rongguang would not understand, so she also explained them to Rongguang one by one.
But Rongguang has a headache for these complicated legal provisions.
The legal documents are all written in English, and Rongguang's English level is not high, because he has not studied it specifically, so Debora translated it into Portuguese and explained it to Rongguang.
But even so, Rong Guang was often confused when he heard it, and felt that he knew what the Dao meant with every word Debora said, but when it was combined, he didn't know what the Dao meant at all......
Legal texts require more precise and strict wording, but they are inevitably lengthy and do not conform to the habits and grammar of ordinary people.
Rong Guang's Portuguese is mainly used for everyday conversation, and he doesn't know much about legal vocabulary, so it is difficult to understand.
At the end of the day, he got impatient.
"Wouldn't it be better if you could help me check this? Why do you have to explain everything to me? I don't know if it's reasonable, right? Didn't I ask you at the end? You summarize and tell me if you have a problem, and forget about it if it's okay, isn't it? β
He was particularly tired from these contract clauses, more tired than playing 10 games in 10 days.
"You always have to know these things, I can't be an agent for you for the rest of your life. In order not for you to be deceived by others, you have to understand. Debora said.
Rongguang then remembered that Debora had told him that she would quit her job after she earned enough $1 million and paid off Sun Fengyang's debts.
He suddenly felt a little panicked - there was no one around him who could be trusted, what should he do? Who to find to be your own broker? If your money is cheated out of you by those people...... I can't accept it!
Thinking of this, he cheered up.
"You go on......"
Debora gave him a look, then continued to point to the terms of the contract, explaining them to him one by one. Of course, she also avoids using less legal vocabulary and adopts a glorious and easy-to-understand approach.
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Upon arriving in Houston, Glory and Debora met with Carlos Lorenzo, Nike's commercial attachΓ©, who had come to host them.
He is a Hispanic and speaks several languages, including Portuguese.
It is not a problem for three people to communicate.
In this regard, Nike is well prepared.
After all, Nike and Brazilian football have a deep cooperation, and it is not a problem to find some talent in this area.
After Lorenzo picks up Glory and Debora at the airport, he takes them to Houston for dinner, and then drops them off at the airport in the evening for an evening flight to Portland.
The next day, we visited Nike's headquarters and signed a contract.
The car is driving on the airport expressway.
There are many towering advertising stands on both sides of the highway.
It's all huge advertising posters.
There are the world's top 500 companies, and there are also local travel advertisements in Houston.
Then, an advertisement caught Glory's attention.
On the billboard, an Asian who looks Chinese, wearing a white vest with blue-black thin sword strips, spreads his arms, and his arms are exactly the length of the billboard.
At the bottom of the billboard is a phrase: Create a big scene with us!
It's in Chinese!
"Huh? Who is he? Rong Guang asked, pointing to the man in the vest on the billboard.
Lorenzo, who was driving, turned his head to look out of the window, and was a little surprised: "You don't know him?" β
"I don't know." Glory shook his head.
"Well, I thought he was already famous in China......"
Debora knew that Rong Guang was a person who had no common sense in many aspects, so she quickly explained: "Rong only cares about football, and he doesn't pay much attention to basketball. And he has been abroad for a long time, and he rarely returns to China......"
Lorenzo accepted Debora's explanation, nodded and said, "Like you, that is also a very famous Chinese." His name is Yao Ming, and he is the main center of the Houston Rockets, not only in Houston, but also in the United States, he is also a household name. β
"Look at this commercial, Team Rocket made specifically for him, and it can be seen everywhere in the city of Houston. Fourteen feet tall and forty-eight feet long, these billboards are very eye-catching. β
Lorenzo explained in detail.
Glory's eyes never left the billboard, and he didn't turn back until he couldn't see it at all. He remembered the face of the inch-haired man.
He suddenly felt a little envious.
One day, I want to make my own advertising appear in front of everyone in such a huge way!
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After lunch and a little more wandering around Houston, Glory flew to Portland with Debora and Lorenzo on an evening flight.
From Houston in the southeast corner of the United States, fly to Portland, Oregon in the northwest corner of the United States
They were welcomed and entertained in Portland by Roland Wolfram, Nike's vice president of Asia Pacific.
Lorenzo said that Mr. Wolfslam rushed back to the Portland headquarters specifically for the sake of glory, which shows how much Nike values glory.
Debora was also very pleased with Nike's arrangement.
The vice president of the Asia-Pacific region came forward in person, which is indeed much higher than the deputy manager of the business development department of Adidas.
After the banquet, Rongguang and Debora stayed at the five-star hotel prepared by Nike.
Early the next morning, they were picked up at Compus, Nike's corporate headquarters in Beaverton.
It is a "park" surrounded by bushes, cherry blossom trees, and forests.
In addition to them, a number of journalists were invited, including representatives of many Chinese media organizations in the United States.
It can be seen that Nike attaches great importance to the value of Rongguang in the Chinese market.
When these Chinese reporters saw the glory, they took out their cameras and took pictures of him with Mr. Wolfram, the vice president of Nike's Asia Pacific region.
Today's glory is no longer a nobody who no one knows about it, and in China, he does have a very high popularity, and the attention of these Chinese journalists is the best illustration of this.
Not long after entering the park, they saw a group of flagpoles, with forty-eight national flags fluttering in the wind at the top of the flagpole.
"These flags represent the 48 countries where Nike has the best sales. China is a country that we attach great importance to. Wolfram, vice president of the Asia-Pacific region, pointed to the five-star red flag and said to Rongguang.
Rongguang looked up at the red flag, thinking that maybe it won't be long before his big advertisements can be seen everywhere in China.
The bright prospects that the Chinese broker had envisioned for him were about to come true. But it's not because I changed my agent to him.
In a sense, Glory did change his agent, and Godot was replaced by Debola.
But Glory doesn't want to admit that he has changed, and in his opinion, Godot and Debora are one, they are one agent.
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There was no objection to the cooperation between the two parties, and the terms of the contract were agreed. The rest of the work is very simple, just a thousand words.
In the conference room of the McEnroe Building, in the presence of Chinese and foreign journalists, Rong Guang signed his name on the contract.
It's not the kind of artistic signature, Glory strives to make his strokes neatly written.
The two parties then exchanged contracts and signed them again.
It was announced that Rongguang has officially become another signed star under Nike.
The signing ceremony was followed by a media interview.
Honored and Wolfram were present.
As for what to say and what not to say, Debora has been practicing with him in the glorious hotel room yesterday.
And Rongguang does have a big heart, in such a scene, he seems to be very relaxed and can cope with it easily.
Debora saw the glorious performance in the back, and couldn't help but have a faint smile on her face.
Perfect.
This is the evaluation in her heart.
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I finished the interview. It was noon.
Nike hosted Rongguang and reporters to dinner.
But it's not a lavish meal, it's a working meal in the Nike Sports Cafeteria on the campus of Nike's corporate headquarters.
When you go to the restaurant to eat, you have to go through the aisle of the restaurant, and the walls of the aisle are all framed with the cover of "Sports Illustrated".
Of course, the stars who appear here are all Nike signing stars.
In addition, you have to pass through a promenade of Fame, with relief heads of famous athletes, a total of 182 people.
Among them are two Chinese, one is Chinese high jumper Zhu Jianhua and the other is Chinese women's basketball star Zheng Haixia.
Wolfram half-jokingly said to Glory: "In the future, I hope that your relief will appear here." β
The reporters who followed took out their cameras one after another to take pictures.
In the midst of a flash of light, Rongguang was full of confidence: "I will!" β
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In the morning, he signed a contract, and in the afternoon, Rongguang was in the Nike headquarters, changed into a jersey and sneakers, and carried out print advertising shooting.
This is not the first time Rong Guang has done this kind of advertising shooting, and he seems to be familiar with it.
I was also very cooperative with the instructions of the photographer.
The commercial went very smoothly and ended quickly.
After a day trip to Nike's headquarters, Rongguang and Debora flew from Portland to Los Angeles, and then transferred from Los Angeles to Beijing, the capital of China.
Nike's vice president of Asia Pacific, Wolfram, accompanied them to China throughout the journey, where an even bigger ceremony awaited them.
That's an important part of Nike's campaign.
On the plane, Wolfram and Rong Guang chat, with Debora acting as an interpreter.
Because Wolfram did not speak Chinese, Portuguese, or German, and Rongguang's English was not very good, he had to ask Debora, who could speak English, to translate.
"Wolfram says you're fast, but how fast is it?" Debora relayed.
Rongguang looked at Wolfram, but said to Debola, "Tell him my 100-meter speed." β
Debora turned to Wolfram and said, "Rong's 100-meter speed is ten seconds. β
When Wolfram heard this, his whole person was stunned.
What is the concept of 10 seconds?
As a top management of a sports brand, it is only natural that he should also understand the consulting of sports festivals.
So he knows very well that if he can run 100 meters to 10 seconds, he can almost become a full-time track and field athlete!
He didn't expect the speed of glory to be so fast......
He has always been thinking about how Rongguang will launch him to the whole world after signing Nike.
Beijing's press conference doesn't count.
Consumers must be made aware of this new member of the Nike camp through advertising.
Nike has a knack for advertising and marketing.
But what kind of commercial?
Now when he heard about Rongguang's 100-meter speed, a light suddenly lit up in his mind.
He suddenly had an idea.
So he said to Rongguang, "Rong, are you interested...... A race with a sports car? β