Chapter 489: It's Crazy!
80_80813 "Mr. Yang Huan"
"Master Huan, you're late"
"Oh, Young Master Huan, you are here, we were still thinking about you just now."
"Young Master Huan, you don't need to say more, let's have a meal together in the evening, I'm in for a treat, you must give me face"
"Mr. Yang Huan, hello, I'm ......"
As soon as Yang Huan walked into the conference room on the eighth floor of the Landmark Hotel, the scene suddenly became commotionous.
Almost everyone stood up and gathered around Yang Huan, scrambling to be the first to offer their courtesy.
No way, Southampton is a cow, what can you do?
Don't look at Southampton's current mid-table Premier League rankings, the table is not very good, but when it comes to earning power, it is one top one.
After Southampton competed in the International Champions Cup this summer, and after winning the championship, the Saints announced that the team had signed four sponsorship contracts in a row: Intel, Apple, MetLife and Tommy Hilfiger.
With these four contracts alone, Southampton will earn £110 million, or £22 million a year.
But before everyone could react, not long after returning to London, Southampton announced that it had signed a sponsorship contract with Cadbury, a well-known British retail company, for six million pounds a year.
He then signed a new contract with Heineken, which would give him £10 million a year.
Later, Southampton announced that it had signed sponsorship contracts with the Chinese company Warwick and the American fast food company KFC.
The British Times once calculated that Southampton's annual business income has increased by at least 40 million pounds after this summer's operation.
And that's not even counting Citibank's £10 million a year, Adidas' and Qatar Airways' £30 million a year each.
If you add it all up, that's more than £100 million
This ability to make money, put in the entire European football world, it is all one top one
What's more, Southampton also announced at the launch of the new season jersey in early August that the Saints will cooperate with the American sponsor, the famous casual leader brand Tommy Hilfiger, to officially launch the Saints clothing brand and Ibrahimovic's IH9 personal brand from next year.
This is also seen as another breakthrough in Southampton's business operations.
In addition to Norman Foster and his friends continuing to work on Southampton's jerseys, Christopher Bailey, the world's top designer who joined Aspree and Gerrard Luxury last year, also designed a casual collection with very saintly elements.
These have sparked a lot of media and fan pursuits, and sales have been very good.
There are even many who believe that Southampton's business ability is now not lost to Manchester United.
What's more, the Saints have a huge influence among young fans.
Many media have questioned it before, believing that the Saints fan club founded by Southampton is likely to be unsuccessful.
The reason is that members who paid £100,000 last year will not renew their membership this year.
But when the results came out in August, they were slapped in the face again.
1,000 members, all of whom paid 100,000 pounds in dues.
That's another £100 million in revenue
Now Southampton's annual income is even enough to compete with Manchester United
Especially after being promoted to the Premier League, receiving a large share of the broadcast fee, and signing several big sponsorships in the United States in a row, Southampton's revenue capacity is enough to ⊥ other Premier League teams feel red.
Of course, Manchester United is not bad, signing a record sponsorship contract with Chevrolet, which has also greatly boosted the income of the Red Devils.
In addition, Arsenal and Manchester City have also made a lot of money from the United States International Champions Cup.
As a result, this event naturally made other teams feel red.
Who wouldn't want to make a little more money?
With money, you can bring in more powerful stars, you can improve the strength of the team, you can achieve better rankings, you can make more money, and form a virtuous circle.
Therefore, as soon as the owners and chairmen of the Premier League, or the CEOs, saw Yang Huan walking into the venue, they immediately licked their faces one by one, as if they had completely forgotten how they targeted Southampton in the first place.
Yang Huan knows what is going on, but the so-called reaching out and not hitting the smiling person, people are polite to you, you can't be too disrespectful, right?
So, he smiled at everyone.
"Hi, Roman," Yang smiled and held out his hand to Abramovich.
Russians are embarrassed in their hearts, but there are so many people, you can't lose your manners, right?
So he also quickly stood up, "Hello, Mr. Yang Huan." ”
After Yang Huan shook hands politely with him, he walked towards his position.
When passing by Manchester City chairman Mubarak, the real power manager of the Premier League leader also stood up and gave Yang Huan a warm bear hug, as if he was afraid that others would not know that the two teams were close.
Although Manchester City brought in Stroman from Southampton for a high price this summer, the Dutchman's excellent performance helped Manchester City to top the Premier League table, and the money was well spent.
"Young Master Huan, these guys' faces can become really fast."
As soon as Yang Huan sat down in his place, Peternien came over with a smile and whispered.
"The world is so realistic"
In contrast, Yang Huan is more open-minded.
As soon as Yang Huan arrived, everyone arrived, and the meeting began.
As is customary, there is still the CEO of the Premier League, Richard Coolmore, who will announce the topic of the meeting.
It is mainly divided into two parts.
The first part is to update everyone on the latest developments in the Premier League and the operation of broadcasting rights.
"With the strong rise of multiple teams and the joint efforts of everyone in the room, the Premier League is becoming more and more attractive."
"After painstaking negotiations, we have finally signed a series of broadcast rights contracts with our partners."
With Scudmore's words, a Premier League staff member came out and distributed a copy of the document to everyone present, which clearly listed the specific auction of the Premier League broadcast rights.
These are all announced to the public, and there is nothing too much to make a fuss about.
The focus is on the cost of broadcasting.
"Seven local broadcast negotiations, bringing us a total of £3.3 billion."
As soon as Skudmoore's words fell, the scene was directly fried.
"Wow"
"Three billion pounds?"
"Oh my God, I'm not dreaming, am I? It's unbelievable."
"Three seasons is 3.3 billion, and that one season is 1.1 billion pounds"
"I'm dizzy, I'm dizzy, isn't there more money that each team can get?"
"Damn, I'm going to be relegated from the Premier League anyway"
"Isn't it? Relegated to the Championship, you can't even earn a fraction of the Premier League's vice-captain, and you will definitely be relegated"
"The transfer during the winter break, the competition must be fierce, you have to prepare quickly"
There was a lot of discussion, but Scudmore was very satisfied with the atmosphere of the scene.
As the steward of the Premier League, his job is to make all the bosses present happy.
Obviously, this time he was doing well
"In addition to the local broadcast rights, the broadcast rights to broadcast the highlights of the event for the next three years were bought by EC TV for 200 million pounds"
This once again shocked everyone at the scene.
However, with the previous three and three billion, the current two hundred million is nothing to make a fuss about.
But soon someone thought of another big cake.
"Richard, what about overseas copyrights? Has there been an increase? ”
"Yes, the local copyright of the Premier League has been improved so much, has the overseas copyright been improved?"
As soon as someone asked, everyone's attention suddenly fell on Scudmore again.
Premier League Chief Executive smiled, "We are pleased to announce that the next three years of overseas rights revenue will total up to £4.4 billion"
"Wow, two billion pounds?"
"Oh my God, that's a billion more than the current £1.4 billion"
"I'm dizzy, completely dizzy"
Skudmore was happy to see the excitement of many people present, completely carried away.
Yang Huan flipped through the text in his hand lightly, and he noticed that in the overseas rights sales of the Premier League, the Asian region accounted for the largest share, and at the same time, it also grew the most, reaching one billion pounds.
You must know that in the 1.4 billion pound contract that is being executed, the copyright in Asia is only 500 million pounds, which is an astonishing growth rate, and the largest share in Asia is Thailand, reaching 200 million pounds.
It is followed by Singapore, Hong Kong, Malaysia, India and Indonesia.
China is in seventh place and Japan is in tenth place, which is obviously a bit unreasonable.
It is not difficult to see that the potential of the Asian region is still quite huge.
What caught Yang Huan's attention was that the copyrights in these two regions had not yet been negotiated, and it seemed that something was wrong.
Another area that caught Yang's attention was the Middle East and North Africa.
Perhaps due to the international situation, the share of the Middle East and North Africa region has decreased rather than increased.
If there is one thing that is growing the fastest, it must be South America, which has more than sixfold, but it is only 100 million pounds in total.
However, if you add the 30 million pounds in Brazil, the whole of South America is only 130 million pounds.
With the signing of this contract, only North Korea and Albania are left in the world without broadcasting the Premier League.
Needless to say, the reason for North Korea is that Albania is because many countries buy Albanian satellite decoders to watch live games, which affects the interests of Premier League broadcasters, so the Premier League absolutely bans Albania.
The cake is indeed big enough.
Judging from this contract, the Premier League champion team in the 2013-2014 season will be able to share at least 100 million pounds of broadcast fees, and even if it is a relegated team, at least 60 million or 70 million pounds.
It's crazy
Predictably, the whole Premier League will go crazy about it
A league ranking is millions of pounds, who doesn't want to grab it?
Richard Kudmore remained silent, but let everyone present digest the shock and excitement of this new contract, and he could see that everyone was very satisfied.
Keeping the boss happy, that's his greatest achievement.
"Then we move on to the next link, which is mainly on two topics."
After all the bosses in the room had looked at him, Scudmore continued to speak.
'As I mentioned at the last summit, UEFA is pushing forward with the rules of financial fairness, the determination is very high, and the proportion of debt in our Premier League is quite staggering, so the arrival of this new contract gives us a chance.
Everyone present listened and nodded their heads again and again.
'But we have to come to a consensus that player wages have increased too fast in the last few years and we have to set the rules of the league game.
"Otherwise, sooner or later, we will be dragged down"
"Because it's not possible for us to maintain such an astonishing rate of growth in every contract, that's unrealistic."