The second edition of the International Champions Cup in 201 was still played in the group stage in the East and West divisions.

The two semi-finals are scheduled to be played in the central region of the United States.

In the end, the finals of the championship competition were still scheduled to be held at the Sun Life Stadium in Miami.

Sixteen top matches between European giants, in just a dozen days, once again detonated the football enthusiasm of North American fans, and they told the world in a full way that North America is no longer a football desert.

On the contrary, there are passionate fans with the most spending power in the world, and this will become the nugget of the world's biggest teams!

Defending champions Southampton have been favourites since the start of the International Champions Cup.

This dark horse team, which defeated Manchester United and miraculously won the Premier League title as a promoted horse last season, has a lot of weight in the hearts of North American fans.

In addition, Southampton has been the hottest team in the transfer market since the start of this summer's transfer window.

first bought Suarez for 40 million pounds, and then fell into Neymar's transfer soap opera.

Before the start of the International Champions Cup, Southampson first sent Neymar to Barcelona for a sky-high price, and brought in Chilean winger Alexis Sanchez from the Barcelona team.

Then, Gareth Bale and Vidal were packed up and sent to Real Madrid.

Two transfers, one more amazing than the other, the transfer fee is rising, so that fans all over the world are shocked, Southampton is with the help of these two transfers, standing on the cusp of the transfer market.

There are more teams that sell players at high prices in the summer transfer window.

How many can be sold like Southampton, and each one sells at a sky-high price?

As Southampton, Barcelona, Real Madrid, Manchester City and other star teams in the transfer market have landed in North America to participate in the International Champions Cup, the eyes of fans around the world have naturally focused on North America.

The opening match ended with defending champions Southampton beating Barcelona 2-0.

Eis Enrique's side were criticized and criticised by fans after the game, but there was no improvement.

The remaining two rounds, one draw and one defeat, lost to Utus and drew with the Red Devils Manchester United.

Southampton, on the other hand, after beating Barcelona, took advantage of the victory, defeated Utus and Manchester United successively, won consecutive wins in the group stage, and qualified for the semi-finals by topping the group.

But the outside world was not satisfied with the performance of the saints.

In this group stage, Southampton's attack is very problematic.

Boasting the likes of Zlatan Ibrahimovic, Drog, Basuarez, Hazard, Sturridge, Sanchez, Ravel Morrison and James Rodriguez, the Saints scored just four goals in the group stage.

Bielsa tweaked a different starting line-up and a number of different attacking combinations during the game, but the results were not satisfactory.

Everyone believes that the loss of Neymar and Gareth Bale has greatly affected the Saints' attacking power.

Although Suarez and Sanchez have also been introduced, it is still unknown when the run-in effect will be achieved!

Sure enough, after crossing the group stage, Southampton met Bayern Munich in the semi-finals.

Bayern Munich, which has just been completed, is still adapting to the tactical system of the new coach Pep Guardiola, but the two sides played very poorly, and finally the battle was 0-0, and finally relying on the excellent performance of goalkeeper Neuer in the penalty shootout, Southampton eliminated Bayern Munich and successfully advanced to the final.

However, Southampton lost 1-2 to Real Madrid in the final, missing the chance to defend the International Champions Cup, with Gareth Bale and Vidal, who had just joined Real Madrid, both starting.

Gareth Bale also scored his first goal for Real Madrid and walked away with a trophy.

Although Southampton failed to win the International Champions Cup, they did make a splash off the pitch.

After signing several big contracts in North America last year, Southampton has signed four sponsorship contracts worth more than £100 million during the International Champions Cup, which will bring Southampton at least £250,000 a year in commercial revenue.

This immediately amazed the whole world.

The saints' earning power is inevitably faster, right?

The contracts were signed one after the other, and it felt like there were a whole bunch of sponsors lined up with contracts waiting for Peter Kenyon to sign them.

The day after the end of the International Champions Cup, Mr. Bald held a small press conference in New York, USA, announcing four new sponsorship contracts signed by Southampton.

Strictly speaking, it's not a big contract, it's all a small contract of around £50,000 a year.

But isn't there a sentence that says it?

By the way, a small amount can become a lot, and a tower can be made into a tower!

Not only Southampton, but also Real Madrid, Manchester United, Jutus, Bayern Munich and Arsenal have signed more than one sponsorship contract in the United States.

This immediately shocked the whole European football world.

The European professional leagues have long been saturated with the market, and opening up overseas markets has become the top priority for all European leagues and big teams.

To put it bluntly, whoever develops the overseas market well will have more development potential.

For two consecutive seasons, the North American ball market has been detonated, and a number of giant teams in Europe have made a lot of money.

As a result, the second International Champions Cup has just come to an end, and there is an endless stream of European teams calling Miracle Media to inquire about the schedule and qualification of the International Champions Cup next season.

Some teams even shouted the slogan of halving the appearance fee, just to show their faces in the North American International Champions Cup.

Sun Yue tirelessly dealt with the owners and high-level executives of this group of enthusiastic giants, but he secretly admired Young Master Huan's wisdom in his heart.

Now the International Champions Cup is not profitable?

I really didn't make any money!

Although I signed a sponsor and signed a TV broadcast, the cost was not high, and there was not much income.

But when the eight teams came to North America, they ate, drank, lived, and played, all of which were given by Miracle Media, and they were all treated according to the highest standard, how much money did they have to invest?

But after two editions of the International Champions Cup, the International Champions Cup has made a name for itself, not only among sponsors, but also among the big European teams, because it can bring value and benefits to them.

During the International Champions Cup, more than a dozen sponsorship contracts were announced by the eight teams, all of which were negotiated in the past year, and were only announced during the International Champions Cup, which created a huge advertising effect.

This event has developed to the present, not to mention that there is no profit or loss, even if it is a loss, so what?

Who wouldn't want to come?

If you lose a few years, you can create a golden signature event similar to the UEFA Champions League, and it's worth it!

Just as Sun Yuele was smiling, someone knocked on the door of his office from the outside.

"Come in!"

I saw an American girl with a hot figure and a standard OL uniform on her body, but she looked extremely bumpy and convex, and she didn't forget to throw a wink at Sun Yue in her swaying posture.

"Mr. Sun, just now the mayor's office in Miami called and said that he wanted to invite you to a meal."

Sun Yue was very unscrupulous and aimed at his secretary with his eyes, and said with a smile: "I'm not interested in eating with old men, I'm more interested in eating with you, especially dinner!" ”

The female secretary gave him a very coquettish look, as if to say, you dead ghost, you tossed seven times last night, isn't it enough?

After a period of grinding his ears and temples, Sun Yue quickly returned to his seriousness, "He asked me to dinner now, it must be for the International Champions Cup final, you tell him, I'm not there, if he asks where he went, you say he went to the Middle East!" ”

"The Middle East?" The American girl is distinctly associated with the scorching heat of the Sahara Desert.

"Don't ask so much, just answer as I say!"

The beautiful secretary looked a little depressed, pouted, swirled in her high heels, and turned around to leave.

But when I heard a snap, my buttocks hurt, and it turned out that I was attacked by my boss.

But she wasn't angry at all, but turned around, giggled at Sun Yue, and walked away quickly.

"What a little goblin who is fascinated by death and doesn't lose his life!"

Sun Yue sniffed his right hand, as if he could still smell the lingering fragrance between his fingers.

But after the secretary closed the door and went out, he picked up his mobile phone from the table, found a number, and solemnly calmed down, exhaled, and called.

"Young Master Huan, it's me, my grandson."

"Old Sun, what's the matter?" Yang Huan's voice came from the phone.

Don't look at Sun Yue's time when he was facing Young Master Huan, he thought about patting his ass all day long, and sometimes he was even quite unserious, but in his bones, he admired Young Master Huan so much that he was so loyal that he couldn't be more loyal.

Years ago, when he walked out of London Heathrow Airport with Young Master Huan Zhang Ning and Long Wu, four people, who knew them? Who knows who the four of them are?

But after the year, who in the world doesn't know Young Master Huan? Who doesn't know Zhang Ning? Who doesn't know him Sun Yue?

All of this is due to Master Huan!

And Young Master Huan has never been stingy with him, the salary that should be given, the benefits that should be given, and even the shares of the company have to be given, you say, can he Sun Yue not bow to Young Master Huan and die?

"Master Huan, there is another call from Miami, Qatar, Dubai and Abu Dhabi in the Middle East, Australia in Oceania, and Asia, there are some countries and cities and regions that have contacted us, I don't know what you think......"

Yang Huan also groaned on the phone for a while, "What do you think?" ”

Sun Yue thought for a while, "I personally think that the development momentum of our event in North America in the past two years has been really strong, especially this year, which has completely overwhelmed the North American Invitational Tournament held by RS Company, and it is reported that European teams, including Chelsea and AC Milan, have made it clear that they will not continue to participate in this event." ”

Yang Huan just hummed indifferently on the phone and didn't say anything more.

"I think for the time being, we should continue to be based in North America."

The entire North American sports market is indeed huge, unimaginably large!

So, after only two years, the International Champions Cup can only be said to be barely on its feet.

If you rashly give up this piece of fat at this time, it is difficult to guarantee that no one else will take advantage of it.

Besides, the meal has to be eaten one bite at a time, and you can't rush it.

"Okay, I'll take care of this to you."

"I know, Young Master Huan!" Sun Yue replied very flatteredly.

With Young Master Huan's words, he can deal with many things with confidence and boldness! r1148