Chapter 187: The Age of Big Data
"I'm curious, Dr. Satoy, there's a question."
With Marcus? Prevent? As Satoy strolled back to the training building, Yang Huan asked the doubts in his heart.
"Why is the football world so uninterested in numbers?"
I believe this is also everyone's doubt.
If large numbers can solve so many problems, why doesn't anyone do it?
Marcus? Prevent? Satoy shook his head and smiled, "You're wrong, Young Master Huan, it's not that no one has done it, but there are many, many people who have been doing it for a long time, but compared with other industries, the level of analysis is still too backward." ”
"Tell me about it." Yang Huan was very interested.
He is aware of his shortcomings and shortcomings, and he has always been very self-aware.
Since it is something that you don't understand or don't understand, leave it to someone who understands and understands it.
Or, just work your own to figure out what it's all about.
Marcus? Prevent? Satoy organized the answer to this question in his head, because he was now, and it was a problem to answer.
"The introduction of digital analysis and high-tech gadgets in football has actually been done for a long time, and after Arsene Wenger took over Arsenal, he took it very seriously, so let's give you an example that I know."
"Flamini, you should know this player, Master Huan?"
Yang Huan nodded, the French midfielder had just played a little bit at Arsenal, and then left Italy's anetbsp; "When Arsene Wenger decided to bring in this player, it was because he heard that Flamini can run 14,000 kilometres in a game, which is an amazing number, so he went to investigate and after making sure that Flamini's wide range of runs was not blind, Arsenal brought in this player."
Yang Huan hadn't heard of it, and thought it was quite interesting.
"In addition, as we all know, AC Milan has a world-famous Milan real room, they were able to win the Champions League, this real room is a great contribution, and even earlier, the Brazilian national team and the United States Nike have cooperated in this area of research."
Speaking of which, Marcus? Prevent? Satoy's conclusions are already clear.
The introduction of the number jù in football has actually been done a long time ago, and it has even been developed to a certain extent.
"Young Master Huan, do you know how many correlated numbers you have to collect in a competition at the moment?"
Yang Huan shook his head this time, because he had not had any contact with opTa.
"There are more than 1,500 of them, and they are getting more and more detailed, and everyone used to only care about some superficial things, such as ball possession, shots, running distance, passes, etc."
Speaking of which, Marcus? Prevent? Satoy couldn't help but laugh.
"I still remember that in the earliest days, the number of opTa was calculated by sitting in the stands or sitting in front of the live TV, using the most primitive and inefficient manual means, and there were many errors."
Yang Huan couldn't help but wonder, it turned out that the opTa number jù company that sounded very tall still has this kind of history?
"Later, after they were acquired by Sky TV, they got ample funds to exhibit, and then they continued to improve their software and hardware, and developed special analysis software, which allowed them to obtain more and more detailed data."
"So, that's the moving heatmap, the passing map, and so on."
Interlaced like a mountain, Yang Huan doesn't understand everything.
He really doesn't know much about the digital field of the football industry, and it can even be said that he doesn't know anything.
In the past, ordinary fans could see the number of jù, at best, there were only a few items, but opTa has to collect more than 1,500 numbers in a game, which shows how deep the water is.
As long as you pay, you can get those advanced numbers of opTa.
"Dr. Satoy, according to what you said, the number jù has been rooted in the professional football field for so many years, and there are several number of service companies like opTa, but why do you still feel outdated?"
Marcus? Prevent? Satoy nodded and smiled, "Because these are just counts." ”
At this time, Yang Huan began to understand a little.
"The numbers provided by companies like opTa are really fine, and they give us a lot of numbers, but what do they say? This requires us to analyze. ”
"Counting jù is dead, but analysis is alive."
'To take the simplest example, there's a striker who is very good at scoring goals, he's well ahead of the league scorers, but he's in a team that's very bad.
"If you just look at the number of this player, you can see that he is a top scorer because he can get a lot of shots in every game and then how many shots can be converted into a goal and so on."
"But if you go deeper into the analysis of the whole team, you will see that this player is shooting like crazy in pursuit of his own goals, and then the team's overall attack is not threatening and cannot function smoothly."
"Also, there's a midfielder who has a very eye-catching number of interceptions and covers a lot of distance in every game, but his team is doing a terrible job defensively, and the media and fans are blaming the backline, but in fact?"
"If you analyze it in depth, will there be another kind of thing, this player is really strong in individual ability, but the team and tactical awareness is very weak, he is running all over the field, he has no sense of position, he cannot appear in front of the defense line to provide a strong protective barrier when the team needs it, and expose the back line to the opponent's fire at will."
Yang Huan really understood it completely.
Marcus? Prevent? The meaning of Satoi is very clear, it doesn't matter how many jù you count, because these things can be bought.
The real important, or rather, key part of deciding whether a number is useful or not is the analysis.
"According to the two examples I just had, if you only go to the first step, that is, only analyze the number jù on the surface, you will definitely appear, the player is too good, the team is too bad, so many teams spend a lot of money to bring in this player, and the result is that it is not used correctly, and the player is not used well, and it has become a so-called parallel import."
"If you analyze it more deeply, you will find that the problem is not so simple, and the closer it can be to the truth."
"So in my opinion, the reason why many people say that the number of jù is that they are too one-sided."
"This is a kind of table that lacks the number of jù!"
Yang Huan listened and nodded incessantly, this statement is indeed very convincing.
Especially in the United States, nBa, football, golf, baseball, tennis, etc., a large number of professional competitive sports are increasing their investment in the analysis of numbers, which is enough to show the prospects for the use of numbers.
Professional competitive sports all have one thing in common, and that is results!
Every aspect of football always revolves around scoring goals.
Goal-oriented, all one-qiē is quantifiable.
And as long as it is quantitative, there is room for a large number of jù waves.
"Then why do so many football clubs ignore the number jù?"
Marcus? Prevent? It was only then that Satoy had to answer the question Yang Huan had just raised.
"There are two situations, one is that they think that the number is not credible, and the other is that they lack the courage to invest and think that it is not as cost-effective as bringing in stars to invest so much, so we see that almost every team in the whole of England is buying a number of jù from opTa, but only buying."
"AC Milan tasted the sweetness and won the Champions League, but the following year they immediately took action against Milan and suspended all scientific research projects, for the simple reason that their management thought that the current level was enough and that it would be a waste to continue to invest in scientific research."
"They just want to have a rough understanding of the aspects they are interested in, but they have never thought of building a system project to scientifically analyze the whole team and the whole football field, because the latter has invested too much!"
"Football rejects numbers, rejects high technology, not because it is closed and conservative, but because of money!"
"In the U.S., NBA, Major League Football and Baseball all earn more from clubs than football, so they have the financial resources to invest in research and development in this area."
At this moment, Yang Huan completely understood.
Again, there is no one in this world who is stupider than whom.
It's like when the founders of opTa saw that the Americans began to introduce the number of jù into nBa and nFL, they immediately started to do it in the UK, and it didn't take long to do it.
But now, the gap between the analytical ability of European football and the analytical ability of several major professional sports leagues in the United States is really not ordinary.
At the end of the day, it's about money.
The two chatted and walked along the way, and before they knew it, they came to the downstairs of the training building.
Because the new training building is still being renovated, the offices of the Analytical Center are currently located on the first floor of the old training building.
Yang Huan plans to rebuild an independent building for them to work in.
There is the heart of Southampton.
"Young Master Huan." Marcus? Prevent? Satoy stopped, "When Charlene told me that you were very interested in numbers, I didn't believe it at first, because Southampton is only a League One team, but knowing you, I believed it. ”
"I believe that there is no one in the entire football world who knows the future better than you."
Yang Huan couldn't help nodding, WeChat companies and game companies attach very, very important importance to the collection and analysis of numbers.
He knows better than anyone the power of the big number jù.
Before, he neglected football, but now, he is determined to catch up.
"But I still want to remind you, Master Huan, football is different from the number of Internet companies, because it involves people, and people are the most complex, so we need experts in anthropology, physiology, nutrition, etc., many fields to collaborate and analyze."
In other words, the more manpower you invest, the more research funds you need.
"Ok, I understand!" Yang Huan clapped his hands vigorously.
"Don't worry, Dr. Satoy, I have explained, in the future, you will count how much the center will have, as long as you feel that it is necessary, you can apply for funds to conduct research, and I will support you!"
"Thank you, Young Master Huan!" Marcus? Prevent? Satoy immediately smiled and thanked him.
But Yang Huan waved his hand and shook his head, "Don't say thank you yet, I haven't finished talking yet." ”
Marcus? Prevent? Satoy immediately listened attentively.
"Although I will give strong support in terms of funds and all aspects, I want to see the results, we in Southampton will not be like AC Milan, just get off to a good start and then stagnate, as long as I am here, I will do my best to support your research."
"But I have to see the results!"
"I understand, Young Master Huan!" Marcus? Prevent? Satoy immediately nodded in agreement.
"Rest assured, we won't let you down."
This is the case with all scientific research projects all over the world, where there is no hope, or those that never bear fruit, and no one is interested.
Or, to put it simply, research is also an investment.
Marcus? Prevent? Satoy seemed to be afraid that Yang Huan would not believe it, so he immediately smiled and pointed to the office in the center of the index.
"I think, Young Master Huan, you should come in and have a look, Howard? Dr. Hamilton has good stuff! ”
It looks like a naughty imp offering treasures.
Yang Huan couldn't help but smile, "Good thing? What is it? ”
"A wonderful product and very helpful for us as well!"
In this way, Yang Huan was really interested.
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